今年九十月份以来餐饮渠道的整体表现如何？是否有具体数据可以佐证？ 以调味料和冻品为例，餐饮渠道在九十月份的表现有所复苏。具体来看，9 月 份调味料的增长约为 4%，冻品增长约为 8%。10 月份调味料增长约 7%，冻 品则在 8%到 10%之间。整体来看，这两个品类在九十月份相比去年同期都有 所增长。 十一月份的数据情况如何？ 虽然十一月份尚无财务报告，但根据库房出库数据，冻品出库量同比增长 13.3%，调味料增长 6.5%。总体来看，九月至十一月期间渠道端客户状况较 为健康，但与全年预期目标仍有差距。例如，1 至 11 月调味料的平均增幅仅为 4.9%，低于预期的 6-7%；冻品增幅也只有 9%左右，同样低于预期的 15%。 餐饮供应链渠道深度跟踪 20251209 摘要 九至十一月餐饮渠道复苏加速，主要受益于季节性节庆活动、品牌促销 以及直营模式的灵活性，但 1-11 月调味料和冻品平均增幅分别仅为 4.9%和 9%，低于全年预期。 2025 年前 11 月，安井销售额已达 10 亿多元，思念达成 8 亿左右，三 全增长仅 3%，湾仔增长 2%，央厨负增长 7%，知味香预计能完成年度 任务。安井通过新品类 ...

Core Viewpoint - The "Zhenpin" food brand from Shanwei has gained significant attention at the 2025 Shenzhen Food Expo, showcasing a variety of local delicacies and enhancing the market presence of Shanwei products [3][4][19]. Group 1: Event Overview - The 2025 Global High-end Food and Quality Agricultural Products Expo took place from October 22 to 24, 2025, in Shenzhen [2]. - The Shanwei exhibition area attracted large crowds, featuring a diverse array of local foods such as sweet potato vermicelli, dumplings, and beef jerky [3][6]. Group 2: Product Highlights - Popular products included various types of dumplings and snacks, with some vendors selling out on the first day and requiring restocking [7][10]. - The exhibition featured unique offerings like spicy sweet potato vermicelli and nourishing garlic soup, which appealed to visitors [10][11]. - Shanwei's beef products, such as beef balls and beef jerky, were particularly well-received, showcasing local culinary traditions [15][16]. Group 3: Brand Development - "Zhenpin" is a city brand developed by the Shenzhen government to promote food safety and quality, aligning with international standards [19][20]. - Since 2023, Shanwei has implemented a reward system for "Zhenpin" products, providing financial incentives to local producers, with a total of 47 products developed and 1.45 million yuan in subsidies distributed [23][25]. - The initiative has positioned Shanwei as a leader in the Guangdong province, particularly in the eastern and northern regions [26]. Group 4: Market Expansion - The Shanwei government aims to deepen collaborations with Shenzhen's retail chains, e-commerce platforms, and restaurants to expand the reach of Shanwei products [28][30]. - The "Zhenpin" initiative has significantly enhanced the market influence and brand competitiveness of Shanwei products, facilitating their entry into broader markets [30][31].