Core Viewpoint - The opening of the Suzhou Bay Song Brocade Cultural and Art Space marks a significant step in the revitalization of intangible cultural heritage, showcasing the beauty of Song brocade through immersive experiences and modern interpretations [1][2] Group 1: Cultural Significance - The Song brocade, a textile art form that flourished during the Song Dynasty, is renowned for its delicate texture, ancient patterns, and harmonious colors, being one of China's three major brocades alongside Yun brocade and Shu brocade [1] - The cultural space features four thematic chapters: "Jinxiu Wenmai," "Jiyi Yongsheng," "Lizan Dongfang," and "Wujie Xinsheng," which collectively reconstruct the narrative of Song brocade's heritage over a millennium [2] Group 2: Brand Strategy - The launch of the "Shangjiukai Brand White Paper" by the co-founder of Beijing Zhijian, Shen Cheng, outlines a brand strategy centered on "revitalizing intangible heritage," providing a contemporary interpretation of Song aesthetics [1] - The white paper emphasizes the cultural genes of Song brocade and sets a clear direction for the future development of the Shangjiukai brand [1] Group 3: Interactive Experience - The "Jiyi Yongsheng | Touch Brocade" chapter features a digital scroll that deconstructs the 20 weaving processes of Song brocade, allowing visitors to engage with the craftsmanship through interactive screens [2] - The "Wujie Xinsheng | Weaving the Future" chapter introduces the "Song Brocade AIGC Factory," inviting visitors to co-create unique patterns that blend fashion, home decor, and cultural products [2]

Group 1 - The event "2025 Suzhou·Shenzhen Cultural and Creative Industry Innovation Engine Docking Conference" showcased a vibrant interaction between cultural industries from Suzhou and Shenzhen, highlighting the collaboration between the Yangtze River Delta and the Guangdong-Hong Kong-Macao Greater Bay Area [1][2] - Suzhou has integrated cultural industries into its urban development strategy, launching a three-year action plan for high-quality development in the cultural and creative sector, with annual investments of hundreds of millions [2][3] - The establishment of the Suzhou Cultural Industry Investment Center in Shenzhen aims to facilitate business exchanges and showcase Suzhou's industrial advantages, focusing on emerging sectors like digital creativity and film production [3][4] Group 2 - The cross-border service platform aims to enhance the international visibility of Suzhou's cultural heritage, leveraging Shenzhen's e-commerce resources to create tailored cross-border packages for Suzhou's cultural enterprises [3][4] - Suzhou's traditional cultural IPs, such as tea culture and silk craftsmanship, are considered unique and scarce in overseas markets, presenting significant export opportunities [4][5] - The conference coincided with the 21st Shenzhen Cultural Industries Fair, where Suzhou's cultural enterprises demonstrated substantial achievements, indicating a robust cultural industry with nearly 400 billion in annual revenue from 1,694 large-scale cultural enterprises [5][6] Group 3 - The collaboration between Suzhou's traditional cultural IPs and Shenzhen's innovative resources is expected to generate internationally competitive products, fostering a new chapter in regional cultural industry synergy [6]

Core Viewpoint - The Chengdu International Intangible Cultural Heritage Festival has become a significant platform for showcasing China's intangible cultural heritage, emphasizing its integration into modern life and technological innovation [1][5]. Group 1: Event Overview - The 9th Chengdu International Intangible Cultural Heritage Festival will commence on May 28, co-hosted by various governmental and international organizations [1]. - Nearly 600 representative intangible cultural heritage projects will be showcased, highlighting the achievements in the protection of intangible cultural heritage across the country [1][3]. Group 2: Culinary Highlights - The festival will feature an International Intangible Heritage Food Week, presenting specialties from 8 World Cities of Gastronomy alongside over 70 intangible cultural heritage food projects [2]. - Activities related to the Dragon Boat Festival will include traditional performances and interactive cultural experiences [2]. Group 3: Technological Integration - A notable highlight of this year's festival is the integration of technology in heritage preservation, with 16 research institutions and tech companies presenting over 30 interactive technology experiences [3]. - Examples include AI-generated new patterns from traditional textiles and real-time interactive experiences of Sichuan opera face-changing using AR technology [3]. Group 4: Economic Development - The festival aims to explore the deep integration of intangible cultural heritage with economic development, including brand IP licensing and collaboration with well-known brands [5]. - The event has established a "Guest Country + Guest City" mechanism, inviting Malaysia as the guest country and several cities as guest cities, enhancing international collaboration [5]. Group 5: Intellectual Property and Economic Impact - The festival has pioneered a new model for the transformation of intangible cultural heritage IP, with significant financial agreements in previous years, including over 82 million yuan in authorized transactions in 2023 [5]. - Chengdu has a rich inventory of intangible cultural heritage, with 336 representative projects and 382 inheritors, contributing significantly to local tourism and employment [6].

宋锦，因其色泽华丽、图案精致，有着"锦绣之冠"的美誉。这项技艺穿越千年曾一度遗失在历史长河中，却在非遗传承人的不懈努力下失而复得，更焕发出 新的生机，成为飞入寻常百姓家的"新国潮"。 央视网消息：中国是世界上最早发明丝绸织造的国家，从传说中的嫘祖养蚕到各种织造工艺，华夏先人的创意和巧手让世界叹为观止。而其中的绫、罗、 绸、缎、锦、绣、纱，以其相辅相成又各具特色的经典技艺传承至今。一起认识一下它们的区别。 绫，质地柔软，以斜纹为特色。防风结实。罗，质地轻薄、柔软透气。是古人身上的天然空调。绸，是丝线上下平纹织法，质地厚实、柔软光滑。缎，织法 则较为复杂，经纬线斜纹交织。触感非常光滑。 锦，是古代的高端面料，由多种色彩丝线交织而成，图案丰富。古代常用于皇帝的龙袍、官服及重要的装饰品，体现出尊贵的地位和华丽的效果。目前现存 有南京云锦、苏州宋锦、四川蜀锦等。 绣，技法非常之美，一根蚕丝可以劈成128份，肉眼几乎看不见。中国工匠的双面绣、仿文物绣让世界叹为观止。 纱，则堪称最轻薄的面料了。薄如蝉翼说的就是纱。其中以有着软黄金之名的香云纱最为珍贵，是用纯植物染料，历经三洗、九煮、十八晒织就。 有着2500年历史的苏州城 ...

先生，不仅是一种称谓，更蕴含着敬意与传承。可堪先生之名者，不仅在某一领域独树一帜，更有着温润深厚的德性、豁达包容的胸襟，任风吹雨打， 仍固守信念，将深沉的家国情怀根植于血脉之中。捧着一颗心来，不带半根草去，为后生晚辈持起读书、做人的一盏灯。 中国之声特别策划《先生》，向以德性滋养风气的⼤师致敬、为他们的成就与修为留痕。5月2日推出：《钱⼩萍：织一世锦绣繁华》。 播放 播放 静⾳ 0:00 / 4:52 加载完毕: 0% 进度: 0% 媒体流类型直播 -4:52 播放速度 2x 1.5x 1.25x 1x, 选择 0.5x 1x 节⽬段落 节⽬段落 描述 关闭描述, 选择 字幕 字幕设定, 开启字幕设置弹窗 关闭字幕, 选择 ⾳轨 全屏 钱⼩萍：我对丝绸的热爱刻骨铭心，只要祖国优秀的传统⽂化能够发扬光⼤，我永远有做不完的事情，这个事业任重而道远。 This is a modal window. 开始对话视窗。离开会取消及关闭视窗 ⽂字 Color ⽩ Transparency 不透明 背景 Color ⿊ Transparency 不透明 视窗 Color ⿊ Transparency 透明 字体尺⼨ 100% ...

Core Viewpoint - Song brocade, as one of China's three famous brocades, embodies a rich historical and cultural heritage, showcasing exquisite craftsmanship and artistic expression through its intricate designs and vibrant colors [1][17]. Historical Development - The history of Song brocade dates back 2,500 years, with early references found in historical texts from the Spring and Autumn period, indicating its significance in ancient Chinese culture [2]. - During the Southern and Northern Song dynasties, the silk weaving industry shifted to the southern regions, particularly Jiangsu and Zhejiang, establishing Suzhou as a silk production center [2][3]. - The production of Song brocade flourished during the Ming dynasty, with significant advancements in patterns and applications, although it faced challenges during the Yuan dynasty due to war and strict regulations [3][4][18]. Artistic Characteristics - Song brocade is characterized by its elegant color schemes, which emphasize subtle contrasts rather than stark differences, creating a harmonious visual effect [5][6]. - The use of neutral base colors, such as beige and blue-gray, combined with vibrant floral patterns, contributes to its unique aesthetic appeal [7][8]. - The intricate patterns of Song brocade often draw inspiration from nature, featuring a wide range of motifs including flowers, animals, and geometric designs, reflecting the ancient Chinese pursuit of beauty and harmony [9][10][11]. Weaving Techniques - The weaving process of Song brocade involves over 30 intricate steps, showcasing a blend of technical skill and artistic creativity [13]. - Key techniques include the "lifting and pressing" method, which allows for a smooth finish on both sides of the fabric, and the "double warp" technique, which maintains tension and clarity in the patterns [14][15][16]. - The "living color" technique enables the incorporation of multiple colors within a single design, enhancing the fabric's lightness and visual dynamism [16]. Types and Uses - Song brocade can be categorized into four main types: heavy brocade, fine brocade, box brocade, and small brocade, each serving different purposes in historical contexts [17][20][22]. - Heavy brocade is used for royal decorations, while fine brocade is commonly found in clothing and art framing, reflecting its versatility and cultural significance [18][20]. - Box brocade is utilized for practical applications such as temple banners and book covers, while small brocade is favored for everyday decorative items, showcasing its accessibility to the general public [22][23].