Core Viewpoint - The trend of home appliance manufacturers venturing into the automotive industry is likened to a "cold" phenomenon, raising questions about the feasibility and motivations behind such moves [1] Group 1 - Companies in the home appliance sector are increasingly exploring opportunities in car manufacturing, aiming to compete with high-end brands like Bugatti [1] - The article suggests that the automotive industry is a complex and ambitious field, cautioning against hastily entering it under the guise of pursuing dreams [1]

Core Viewpoint - The founder of Zhaomi, Yu Hao, has publicly responded to the company's venture into car manufacturing, emphasizing that their confidence is based on thorough financial assessments and a professional team, rather than ignorance [1] Group 1: Company Strategy - Zhaomi officially announced its entry into the automotive industry on August 28, with plans to launch its first ultra-luxury electric vehicle aimed at competing with Bugatti Chiron, scheduled for 2027 [1] - The automotive project has assembled a team of nearly 1,000 members, including core R&D personnel from its previous smart hardware business and experienced experts from traditional vehicle manufacturing [1] Group 2: Manufacturing and Market Approach - Yu Hao and his team have visited Germany for factory site selection, with the chosen location near Tesla's Berlin Gigafactory, indicating a strategy of "Chinese R&D, German manufacturing, and global sales" for Zhaomi's automotive products [1]

新浪科技讯 9月19日下午消息，近日，俞浩首次正面回应造车一事，评论区下场回复网友称"无畏不一 定来自无知"，"有一群专业的人一起来做"，"做过资金测算可以承受"，"不要为了骂我们，把其他国产 车也连带骂了啊"。 8月28日，追觅科技正式官宣造车，表示旗下首款超豪华纯电产品对标布加迪威龙，计划在2027年亮 相。目前，追觅汽车项目已组建了近千人的造车团队，与俞浩回复相印证的是，追觅汽车涵盖研发、制 造与质量控制的队伍，包括原智能硬件业务的核心研发人员，也引入了来自传统整车制造领域的资深专 家。 9月8日，俞浩携团队赴德国为追觅汽车进行工厂选址，该地位于特斯拉德国柏林超级工厂附近。（文 猛） 责任编辑：刘万里 SF014 ...

Core Viewpoint - Chasing Technology is actively entering the automotive industry, planning to launch its first ultra-luxury electric vehicle by 2027, targeting the Bugatti Veyron as a benchmark [2] Group 1: Automotive Strategy - Chasing Technology holds weekly votes on car design proposals, indicating a strong commitment to refining vehicle aesthetics since late 2024 [2] - The automotive division is split into two brands: Chasing Automotive, focusing on Bugatti-like models, and Starry Sky Automotive, targeting models comparable to Cullinan and Bentley [2][4] - The CEO emphasizes that the Bugatti-like model will have both electric and range-extended versions, with a debut at the CES in the US by the end of the year [3] Group 2: Team and Talent Acquisition - A cross-industry talent team has been assembled, including core R&D personnel from smart hardware and traditional automotive manufacturing experts [3] - Chasing Technology has opened various positions on job platforms, indicating serious intentions in the automotive sector [3] Group 3: Product Development and Pricing - The CEO has outlined plans for a Bentley-like model with a wheelbase of 3.2m, with four configurations priced between 269,900 to 589,900 CNY, directly competing with Ideal and Aito models [6][7] - The D10 model is planned with a larger wheelbase, aiming for a higher price segment, with a potential price increase of at least 100,000 CNY due to the extended dimensions [7] Group 4: Manufacturing and Supply Chain - Chasing Technology has announced a partnership with BNP Paribas to build a factory in Germany, strategically located near Tesla's Berlin Gigafactory, benefiting from a robust supply chain [9] Group 5: Intellectual Property and Market Position - As of the end of 2024, Chasing Technology has filed 6,379 patents globally, with 45% being invention patents in key areas of electric vehicle technology [11] - The company has reported significant growth in its mobile phone business, aiming to compete with Huawei and Xiaomi in the high-end market [12] Group 6: Future Plans and IPO Strategy - Chasing Technology plans to expand into various sectors, including home appliances, with the goal of becoming a comprehensive multi-business company [14] - The CEO has indicated that multiple business units will be prepared for IPOs on global exchanges starting from the end of next year [14]

Core Viewpoint - Chasing Technology is actively entering the automotive sector, planning to launch its first ultra-luxury electric vehicle by 2027, which will compete with the Bugatti Veyron [2] Group 1: Automotive Strategy - Chasing Technology's founder and CEO, Yu Hao, is deeply committed to the automotive venture, dividing the car business into two brands: Chasing Automotive and Starry Sky Automotive [3] - The Chasing Automotive brand aims to develop models that directly compete with Bugatti, with internal naming as "Chasing-Bugatti," offering both electric and range-extended versions [4] - The company has established a cross-industry talent team for automotive development, including experts from traditional vehicle manufacturing and core personnel from its smart hardware business [4] Group 2: Product Development - The company has conducted 38 rounds of design voting for vehicle styling, indicating a serious commitment to refining the car's appearance since late 2024 [3] - The planned models include a 3.2m wheelbase Bentley competitor with four configurations, priced between 269,900 to 589,900 yuan, aimed at outperforming competitors like Ideal Auto [7] - The first model, targeting the Bugatti segment, is set to debut at the CES exhibition in the U.S. at the end of the year [4] Group 3: Manufacturing and Partnerships - Chasing Automotive has announced a partnership with BNP Paribas to build a factory in Germany, strategically located near Tesla's Berlin Gigafactory, benefiting from a robust supply chain [9] - The company has applied for 6,379 patents globally, with 45% being invention patents covering key areas in electric vehicle technology [11] Group 4: Market Positioning - Chasing Technology has reported significant growth, with 2025's first-half revenue exceeding the total for 2024, indicating a strong market position [12] - The company aims to establish itself alongside Huawei and Xiaomi in the high-end smartphone market, focusing on premium products priced above 5,000 yuan [12] - The brand MOVA is also set to expand into major appliances and electronics, aiming to surpass competitors like Roborock and Ecovacs [14]

Core Viewpoint - The automotive industry is witnessing a critical moment as new entrants like追觅科技 and云界智能汽车 are attempting to enter the market despite warnings that the "window period" for car manufacturing is closing. This indicates a potential shift in the competitive landscape of the electric vehicle sector in China [2][3][4]. Group 1: 追觅科技's Entry - 追觅科技 officially announced its entry into the automotive sector on August 28, 2023, targeting the ultra-luxury electric vehicle market with a model aimed to compete with Bugatti Veyron, set to debut in 2027 [3]. - The company has a valuation of 20 billion yuan and has been recognized in the 2024 Hurun Global Unicorn List, showcasing its strong position in the smart cleaning technology sector [3]. - 追觅科技's CEO, 俞浩, emphasized the ambition to create the fastest car in the world, indicating a long-term vision that began with a car manufacturing plan written in 2013 [3][4]. Group 2: 云界智能汽车's Formation - 云界智能汽车 was quietly registered on August 25, 2023, with a registered capital of 24.8 million yuan, and has a unique shareholder structure that includes companies with experience in the electric vehicle supply chain and robotics [3][4]. - The company aims to create an integrated land and air mobility ecosystem, aligning with trends in the industry towards flying cars, and is strategically located near major automotive manufacturers [4]. Group 3: Industry Context and Challenges - The automotive industry, particularly the electric vehicle segment, is seen as having matured, with clearer regulations and reduced exploration costs, allowing new entrants to leverage existing frameworks [5][6]. - Despite the optimistic outlook for new entrants, challenges remain, including the need for substantial capital and technological capabilities to survive in a competitive market [8][9]. - The contrasting motivations of 追觅科技 and 云界智能汽车 highlight the varied strategies within the industry, with 追觅科技 pursuing a proactive approach while 云界智能汽车 appears to be a reactive measure to salvage existing investments [9].

Core Viewpoint - The company Chasing is entering the electric vehicle market with plans to launch its first ultra-luxury electric model, aiming to compete with Bugatti Veyron and claiming to be the "world's fastest" vehicle, scheduled for 2027 [1] Group 1: Company Strategy - Chasing's decision to manufacture cars reflects a growing trend among various companies, including Gree, Dyson, Apple, and Evergrande, to diversify into the automotive sector [1] - The company aims to establish itself in the high-end electric vehicle market, targeting a niche that has seen significant competition and innovation [1] Group 2: Market Context - The electric vehicle market is becoming increasingly competitive, with both successful entrants like Xiaomi and failures from other companies highlighting the risks involved in this sector [1] - The ambition to create a vehicle that can rival established luxury brands indicates a strategic move to capture a segment of affluent consumers looking for high-performance electric options [1]

Core Viewpoint - Chasing Technology has successfully completed its first round of financing, potentially becoming the fastest car manufacturer to achieve this milestone, which will strategically support its plans for a factory in Germany and a global supply chain [1][2]. Company Overview - Chasing Technology, founded in 2017, specializes in smart home appliances and has expanded its operations to over 100 countries, with projected revenues exceeding 10 billion yuan in 2024 [1]. - The company aims to leverage its experience in consumer electronics to provide innovative travel experiences through its entry into the electric vehicle market [1]. Manufacturing and Development Strategy - The company's vehicle production strategy involves "Chinese R&D, German manufacturing, and global sales," which is seen as a viable approach to penetrate the automotive market [2]. - A new factory is planned near Tesla's German facility, expected to be 1.2 times larger than Tesla's Berlin factory, marking a significant step for a Chinese tech company in high-end manufacturing in Europe [2][3]. Market Positioning - Chasing Technology plans to launch a luxury electric vehicle aimed at competing with Bugatti, focusing on integrating AI and smart technology into its vehicles [4]. - The luxury car market is currently experiencing a downturn, with many brands seeing declining sales, raising questions about the potential success of Chasing's entry into this segment [4][5]. Competitive Landscape - The electric vehicle market in China is highly competitive, with a slowdown in growth, which poses challenges for new entrants like Chasing Technology [6]. - The company believes it can capitalize on China's advanced supply chain and technology to establish a high-end global presence [6][7]. Financial Health and Investment - Chasing Technology has a strong financial position, with sufficient cash flow and a history of profitable operations, including significant stock buybacks that increased founder ownership [7]. - The company has a robust patent portfolio, with over 6,379 applications and 3,155 granted patents, indicating strong technological capabilities that can be leveraged in automotive applications [7]. Challenges Ahead - Despite its strengths, Chasing Technology faces challenges in securing funding, building a brand, and developing products to compete effectively in the electric vehicle market [8].

Group 1 - The core point of the news is that Chasing Technology has successfully completed its first round of financing for its automotive venture, potentially becoming the fastest car manufacturer to achieve this milestone [2][3] - Chasing Technology's first electric vehicle is positioned as a super luxury model aimed at competing with Bugatti Veyron, with plans for a 2027 launch [3][4] - The company is establishing a factory in Germany, which will be 1.2 times the size of Tesla's Berlin factory, marking a significant step for a Chinese tech company in high-end manufacturing in Europe [2][6] Group 2 - The decision to enter the automotive industry is based on a long-term strategy, with plans dating back to 2013, indicating a serious commitment rather than a fleeting trend [4][5] - The automotive industry, particularly the electric vehicle sector, presents a vast market opportunity, especially as traditional luxury brands lag in electrification and smart technology [4][5] - Chasing Technology aims to leverage its technological expertise and existing high-net-worth customer base to penetrate the super luxury electric vehicle market [7][8] Group 3 - The new factory in Germany will allow Chasing Technology to tap into a local supply chain of over a thousand parts suppliers, enhancing efficiency and reducing costs [6][9] - The company has a strong patent portfolio, with 6,379 global patent applications and 3,155 granted patents, showcasing its technological capabilities [7][9] - Chasing Technology's existing global network includes over 6,000 retail locations and 11 million members, providing a solid foundation for market entry [8][9] Group 4 - The automotive team has grown to nearly 1,000 members, combining expertise from both technology and traditional automotive sectors, which is crucial for the project's success [9][10] - The global electric vehicle market is experiencing significant growth, with a 27% year-on-year increase in sales, indicating a favorable environment for Chasing Technology's entry [9][10] - The company aims to capitalize on China's advanced automotive supply chain and technology to establish a strong presence in the global super luxury automotive market [10]

Core Viewpoint - The company, known for its successful robotic vacuum cleaners, has announced plans to enter the automotive industry with a goal to produce the world's fastest electric car, targeting the Bugatti Veyron, with a planned launch in 2027 [1] Group 1 - The company is diversifying its product line from home appliances to high-performance electric vehicles [1] - The ambitious target of creating the fastest electric car indicates a significant shift in the company's strategic direction [1] - The announcement has generated excitement and skepticism regarding the feasibility of such a project [1]