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歙县:非遗引客市集旺 “双节”消费掀热潮
Sou Hu Cai Jing· 2025-10-03 10:23
游客和鱼灯合照。 贵州游客张孜玫说:"在这里能够感受到非常浓厚的徽州文化,尤其是鱼灯表演非常吸引我们,我们刚刚逛了市集,有非常多的非遗 元素,在这里拍照非常出片。" 徽州古城。 国庆中秋"双节"期间,歙县徽州古城以"非遗表演+夜间市集"为核心打造文旅新业态,通过"民俗展演引流、消费场景留客"的模式, 激活千年古城的夜间经济,成为假日消费热门目的地。 徽州古城。 夜幕降临,徽州古城内红灯笼与古建筑相映成趣,多支鱼灯表演队伍从主街出发。烛火摇曳的鱼灯在人群中缓缓涌动,沿街巷有序 前行,吸引大批游客跟随观赏、拍照,现场热闹非凡。不少游客看完表演后,顺着热闹的动线走进国风市集,原本就充满烟火气的 市集更添人气,各摊位前很快挤满挑选商品的游客,"表演聚客、市集消费"的联动效应逐步显现。 消费场景与徽州非遗的深度融合,让市集客流得到进一步转化。入口处的鱼灯主题装饰成为游客热门打卡地;文创商店内,以徽州 非遗为灵感的各类产品陈列醒目,引得游客驻足挑选;非遗手作区内,代表性传承人现场讲解徽墨、鱼灯制作技艺,不仅传播了非 遗,更带动了各类手作体验产品的销售。多样业态相互补充,最终让"看鱼灯、逛市集、品美食"成为古城夜游的热门体 ...
华东地区消费活力强劲
Jing Ji Ri Bao· 2025-09-08 00:01
Group 1 - The core viewpoint highlights the strong resilience and potential of the consumption market in the East China region, driven by unique resource endowments, innovative development models, and vibrant consumer activity [1][2] - East China boasts rich tourism resources, with four main attractions for consumers: beautiful natural scenery, abundant specialty foods, convenient transportation, and deep cultural heritage [1] - The top three cities attracting consumers in East China are Hangzhou, Shanghai, and Xiamen, while popular small city destinations include Jingdezhen, Weihai, and Huangshan [1] Group 2 - Specialty products and unique foods from East China are widely favored by consumers nationwide, with significant growth in search volumes for intangible cultural heritage products like Shoushan stone carvings and Wuhu iron paintings, all showing over 100% year-on-year growth [1] - The second quarter of the year saw strong consumer vitality in East China, with Jiangsu, Shanghai, Shandong, and Zhejiang ranking among the top ten in national purchasing power [2] - The cities of Shanghai, Suzhou, Hangzhou, Nanjing, and Hefei recorded the highest consumption amounts, while cities like Wuhu and Xuancheng showed particularly significant year-on-year growth in consumption [2]
今年最出圈的江南城市,在安徽
3 6 Ke· 2025-05-08 02:29
Group 1 - Xuancheng is renowned for its poetic landscape, attracting visitors with its rich literary history and natural beauty [2][3] - The city is home to famous poets and has a legacy of over 28,000 poems written by more than 3,700 poets, including Li Bai [2][3] - The region's unique climate and geography contribute to its picturesque scenery, making it a popular destination for spring outings [3][5] Group 2 - Xuancheng is famous for its traditional craft of Xuanzhi paper, which is made using specific local materials and meticulous handcrafting processes [7] - The city features a modern cultural center dedicated to Xuanzhi paper, showcasing its historical significance and craftsmanship [7] - The architectural style of Huizhou, characterized by its black tiles and white walls, is prominent in the ancient town of Chaji, which is a well-preserved example of Ming and Qing dynasty architecture [8] Group 3 - The Water East Old Street reflects the vibrant local culture and history, with traditional shops and museums that highlight the region's folk customs [10][11] - Local cuisine is a significant aspect of Xuancheng's culture, with dishes like Yipin pot and Shuiyang Sanbao being local specialties that showcase the area's culinary heritage [11][13] - The city offers a blend of historical charm and modern experiences, making it an attractive destination for both cultural and culinary tourism [9][13]
慢,是对传统最大的尊重
Ren Min Ri Bao· 2025-05-06 22:12
Core Insights - The article highlights the journey of Peng Nanke, who transitioned from various professions to become a guardian of traditional crafts, particularly focusing on the revival of intangible cultural heritage in rural China [1][2]. Group 1: Background and Personal Journey - Peng Nanke, at 49 years old, has had a diverse career, including roles as a teacher and photographer, before returning to his hometown to start a business centered around local delicacies [1]. - In 2022, he began documenting and reviving nearly lost traditional skills, motivated by a desire to preserve cultural heritage [1][2]. Group 2: Challenges and Achievements - Peng faced significant challenges in learning traditional crafts, such as making a raincoat, which required extensive research and hands-on practice [2]. - His efforts have led to the creation of over a hundred videos showcasing traditional crafts, with meticulous attention to detail in the filming process [4]. Group 3: Community Engagement and Impact - Peng initiated a "one village, one broadcaster" training program to empower local residents to document their crafts using smartphones [4]. - He established a workspace called "Nanke Courtyard," which serves as a hub for artisans to demonstrate their skills and develop cultural products [4].
笔墨纸砚里的匠心传承(文化中国行)
Ren Min Ri Bao· 2025-05-05 22:17
Core Viewpoint - The article highlights the significance of traditional Chinese craftsmanship, specifically focusing on the production techniques of four cultural heritage items: Lake brushes, Huizhou ink, Xuan paper, and Duan inkstones, emphasizing their historical importance and contemporary relevance in preserving cultural heritage [4][7][9][17]. Group 1: Lake Brushes - Lake brushes are renowned for their meticulous production process, which includes 12 major steps, with the selection of materials and the crafting of the brush tip being the most critical [6][7]. - The craft of Lake brush making was recognized as a national intangible cultural heritage in 2006, and recent regulations have been established to support its preservation and development [7]. - New generations of artisans are innovating by integrating modern marketing strategies, such as online sales and social media, to attract younger consumers [7][8]. Group 2: Huizhou Ink - Huizhou ink is produced through a complex process that involves multiple steps, including the careful blending of materials and extensive pounding to achieve the desired quality [10][11]. - The Huizhou ink industry has adapted to modern trends by developing cultural products and leveraging e-commerce, generating significant revenue [12]. - The ink's historical significance is underscored by its use in restoring historical artifacts, showcasing its cultural value [12]. Group 3: Xuan Paper - Xuan paper production involves over 100 intricate steps, with a focus on maintaining traditional methods that cannot be easily mechanized [15][16]. - The industry has seen a shift towards e-commerce, with a significant number of businesses operating online, contributing to local economic growth [16]. - The establishment of a dedicated market for Xuan paper aims to enhance its cultural and economic impact, positioning it as a key player in the cultural heritage sector [16]. Group 4: Duan Inkstones - Duan inkstones are celebrated for their unique stone quality and intricate carving techniques, with a rich history dating back to the Tang Dynasty [17][18]. - The industry is experiencing innovation through the combination of traditional craftsmanship with modern design, creating new cultural products [18]. - Local government initiatives are in place to protect the resources needed for inkstone production, ensuring the sustainability of this traditional craft [18].