Core Viewpoint - Volvo emphasizes that safety is a comprehensive and systematic engineering process, requiring real-world scenario adjustments and optimization of all variable parameters [1][2] Group 1: Safety and Technology - Volvo's new S90 represents a significant step in the globalization of the Chinese automotive industry, being the first luxury flagship sedan manufactured in China for global export [2] - The company advocates for a systematic approach to safety, integrating various technologies based on real traffic safety needs and long-term validation [2][4] - Volvo's safety technology development is rooted in real-world accident analysis, aiming to protect all road users, both inside and outside the vehicle [1][2] Group 2: Market Positioning and Brand Philosophy - The company refuses to compromise on quality and safety in response to industry price wars, asserting that such compromises would undermine the brand's integrity [4][5] - Volvo's brand strength lies in its ability to integrate technology from suppliers while maintaining a clear value proposition and historical depth [2][4] - The company believes that a successful brand must balance product quality, brand reliability, and consumer trust, which are essential for navigating market cycles [3][4] Group 3: Industry Challenges and Opportunities - The automotive industry is currently facing a resurgence of price wars, prompting calls for fair competition and high-quality development [3][4] - Volvo recognizes the potential of the Chinese automotive market, particularly in the context of digitalization and electrification, presenting opportunities for companies with strong systemic capabilities [5]

Core Viewpoint - The automotive industry is increasingly emphasizing safety as a core value, with Volvo positioning safety not just as a selling point but as a fundamental belief and systematic capability [3][10][21]. Group 1: Safety as a Core Value - Volvo's CEO in the Asia-Pacific region, Yuan Xiaolin, states that safety is a belief rather than a marketing point, emphasizing a systematic approach to safety [3][10]. - The launch of the new S90 showcases Volvo's commitment to safety through detailed presentations of safety features and manufacturing processes [3][4]. - Volvo's approach to Automatic Emergency Braking (AEB) focuses on balancing effective triggering and minimizing false activations, with a target of no more than one false activation every 220,000 kilometers [5][10]. Group 2: Technological Integration and Reliability - Volvo categorizes intelligent safety features into those that impact driving and those that do not, ensuring high reliability for features that affect driving [8][18]. - The company maintains a commitment to not releasing unverified technologies to consumers, ensuring that all features provide real value [18][20]. - Volvo's safety system integrates various technologies based on real traffic safety needs, emphasizing the importance of a comprehensive safety framework [11][17]. Group 3: Market Positioning and Pricing Strategy - The starting price of the new S90 is set at 300,900 yuan, reflecting a 100,000 yuan reduction from the previous version, indicating a strategic response to market competition [10][23]. - Despite price adjustments, Volvo remains committed to its safety standards and will not compromise on quality or safety for market survival [10][20]. - The company believes that a brand's survival should be rooted in its values, with safety being a non-negotiable aspect of its identity [10][20]. Group 4: Global Standards and Local Production - Volvo's Daqing factory is the exclusive production base for the S90, adhering to global safety standards while producing vehicles for the global market [9][25]. - The factory is noted for its commitment to sustainability, being the first in Heilongjiang to achieve 100% carbon-neutral electricity usage [25]. - Volvo maintains a unified global quality standard, ensuring that products meet high safety and quality benchmarks regardless of the market [25].

Core Viewpoint - Volvo emphasizes safety as the core of its brand identity, showcasing its continuous evolution in safety technology with the launch of the new S90 model [1][3]. Group 1: Product Launch and Features - The new Volvo S90 was officially launched at the Daqing factory on May 29, featuring seven configuration versions with a limited-time reference price of 300,900 yuan, along with over 85,000 yuan worth of promotional offers [3]. - The S90 embodies Volvo's respect for life and represents the latest evolution of its safety system, according to the company's senior executives [3][5]. Group 2: Manufacturing and Quality Control - The Daqing factory serves as the sole global production base for the S90, capable of producing over 2,000 model configurations and supplying to over 80 countries, marking the first successful export of a luxury car made in China to mature markets in Europe and America [5]. - Volvo employs a global unified manufacturing system that adheres to strict quality standards, ensuring a consistent and high-quality user experience across all markets [5][7]. Group 3: Safety and Environmental Standards - The S90 features a robust structure designed with high-strength boron steel, enhancing passenger compartment rigidity during collisions, and includes advanced safety systems like City Safety and Pilot Assist to improve driving safety [8]. - The vehicle is equipped with a dual-effect enhanced air purification system that removes over 95% of PM2.5, PM1, and PM0.3 particles, and over 99.9% of pollen, ensuring a healthy cabin environment [8]. Group 4: Design and User Experience - The S90's design draws inspiration from Nordic fjord landscapes, featuring a sculptural hood and sharp "Thor's Hammer" headlights, appealing to elite consumers [9]. - The vehicle incorporates advanced noise reduction measures, reducing cabin noise by an additional 2 dB, and features a high-end Bowers & Wilkins sound system for an enhanced auditory experience [9]. Group 5: Customer Service and Transparency - Volvo is committed to providing a comprehensive one-stop service experience, emphasizing transparency in the purchasing process and after-sales service [11]. - The company has introduced a "Consumer Transparency Commitment," ensuring clear communication regarding product sources and service details, enhancing customer trust [11].

Core Viewpoint - Volvo has launched the all-new S90, offering seven models with both plug-in hybrid and fuel-powered options, starting at a limited-time reference price of 300,900 yuan, aiming to invigorate the luxury sedan market [1][20]. Pricing and Model Range - The S90 lineup includes various models with the following limited-time reference prices: - B5 Intelligent Luxury Version: 300,900 yuan - B5 Intelligent Remote Luxury/Sport Version: 324,900 yuan - B5 Intelligent Elegant Luxury Version: 364,900 yuan - T8 Plug-in Hybrid Four-Wheel Drive Long Range Intelligent Luxury Version: 370,900 yuan - T8 Plug-in Hybrid Four-Wheel Drive Long Range Intelligent Remote Luxury Version: 394,900 yuan - T8 Plug-in Hybrid Four-Wheel Drive Long Range Intelligent Elegant Luxury Version: 454,900 yuan [5]. Safety Features - The S90 incorporates advanced safety features, including a boron steel closed-loop cage body and military-grade boron steel in critical areas, enhancing collision force distribution [5]. - The Pilot Assist system supports lane centering at speeds from 0 to 130 km/h, while the City Safety system can identify various risks, including large animals [5]. Innovative Technology - A groundbreaking feature is the "Connected Safety Golden 20s," which can warn following vehicles 20 seconds before a potential hazard occurs, transitioning from passive to active safety measures [10]. - The cabin includes a dual-effect air purification system with over 95% PM2.5 removal rate and VOC pre-purification technology, ensuring a clean air environment [10]. Design and Comfort - The S90 embodies the "Mobile Nordic Living Room" concept, featuring new color options and upgraded LED headlights that improve illumination by 30% [12]. - Interior enhancements include a floating central control, comfortable seating, and significant noise reduction measures, creating a tranquil driving experience [12]. Powertrain and Performance - The T8 plug-in hybrid model boasts a combined power of 335 kW and a peak torque of 709 N·m, achieving 0-100 km/h in just 4.9 seconds, with an electric range of 102 km [16]. - The B5 model continues to utilize a 2.0T engine combined with a 48V mild hybrid system, enhancing responsiveness [16]. Manufacturing and Sustainability - The S90 is produced at Volvo's only global manufacturing base in Daqing, known for its stringent quality control, including destructive testing of nearly 6,000 weld points every six weeks [19]. - The manufacturing process incorporates a 60% biomass energy replacement rate and wastewater treatment that supports fish farming, reflecting Volvo's commitment to sustainability [19].