中新社长沙9月12日电 题：沉浸式剧场兴起 成中国游客旅途"新景" 来长沙出差的北京"打工人"马秋晨，则抽空观看了一场脱口秀表演。"题材很接地气，让外地观众也能 轻松共鸣。"她认为，这种演出形式赋予了观众更多主动权，通过和演员"聊天""过戏瘾"，可有效释放 现实压力。 备受年轻人追捧的沉浸式剧场，也带动了周边文旅消费。数据显示，2025年暑期，河北廊坊"只有红楼 梦·戏剧幻城"客流量同比激增60%，京津冀游客占比超六成，游客平均停留时间延长至1.5天，带动周边 酒店入住率提升30%；2024年，上海演艺新空间接待观众323.67万人次，外地游客占比近四成，带动周 边住宿等消费增长超5亿元。 作者 张雪盈 李盈 暑期虽过，位于长沙橘子洲景区的《恰同学少年》沉浸式青春剧场依然热度不减。从湖北襄阳赶来 的"95后"游客王子悦特意换上一身民国风旗袍，期待在这个以革命青年求学经历为背景的剧场中获得深 度体验。 一踏入"校门"，做旧地砖立即吸引了王子悦的视线，"学生"演员随即递上校徽，催促她尽快做好"上 课"准备。"我多次在社交平台刷到演出片段，没想到现场细节如此到位。"王子悦感慨，强烈的沉浸感 让她从观众变成了"剧中人 ...

Core Insights - The article highlights the significance of the cultural and tourism industry in promoting high-quality economic development in the Beijing-Tianjin-Hebei (Jing-Jin-Ji) region, showcasing various traditional crafts and digital cultural initiatives [1][2]. Digital Technology Advancements - Continuous improvement in digital technology levels is noted, with support for cultural enterprises to engage in cutting-edge technology research such as Web3.0, AI, VR/AR, and cloud computing, leading to breakthroughs in new cultural formats like virtual reality museums and immersive theaters [1][3]. Digital Service Optimization - The three regions leverage their technological resources to enhance digital service capabilities in cultural industries, with significant infrastructure developments like the Beijing AI public computing platform and Tianjin's computing transaction center, contributing to a projected 10.7% share of the national digital economy by 2024 [2]. Growth in Digital Consumption - By 2024, cultural new business entities in the Jing-Jin-Ji region are expected to achieve revenues of approximately 1.6 trillion yuan, indicating a substantial share in overall cultural enterprise revenues, driven by initiatives like the "Cultural Consumption Season" [2]. Disparities in Digital Development - There are inconsistencies in the digital development levels across the Jing-Jin-Ji region, with urban centers showing stronger infrastructure and investment compared to rural areas, highlighting the need for improved comprehensive effectiveness in cultural industry digitalization [2][4]. Promotion of Digital Cultural Technology - The establishment of national-level digital cultural technology research centers and collaboration with local research institutions aims to foster innovation in digital cultural industries, facilitating the transformation of traditional cultural sectors [3]. Development of Demonstration Clusters - The article emphasizes the importance of creating demonstration clusters for digital cultural industries, utilizing well-established tech parks to enhance industry scenarios and avoid redundant infrastructure development [3][4]. Collaborative Ecosystem Construction - A comprehensive service system integrating technology research, creative design, and market marketing is proposed to enhance innovation efficiency in the digital cultural industry, alongside improved regulatory mechanisms and cross-regional cooperation [4].

Group 1 - The core viewpoint of the articles highlights the significant growth in visitor numbers and ticket revenue for cultural heritage sites in Taiyuan during the 2025 May Day holiday, indicating a strong recovery and interest in cultural tourism [1][2] - During the holiday, 22 cultural venues in Taiyuan received a total of 758,000 visitors, generating ticket revenue of 13.95 million yuan, marking a year-on-year increase of 7.23% and 19.71% respectively, achieving a historical high [1] - The total visitor count for cultural venues reached 928,500, a 7.52% increase compared to the same period in 2024, with total ticket revenue of 14.54 million yuan, reflecting a 29.47% year-on-year growth [1] Group 2 - The Jin Yang Ancient City Archaeological Museum and Jin Yang Ancient City Museum saw a staggering 139.11% increase in visitor numbers, while the Twin Pagoda Museum and North Qi Mural Museum experienced growth rates of 39.4% and 89.1% respectively [1] - The Jin Ci Museum led in both visitor numbers and revenue, attracting 159,200 visitors and generating 7.82 million yuan, maintaining its status as the top venue [1] - External visitors accounted for 73.8% of the total, with significant contributions from neighboring provinces such as Hebei, Shaanxi, and Inner Mongolia, reinforcing Taiyuan's position as a hub in the Jin-Guangxi-Shaanxi-Mongolia cultural tourism corridor [1] Group 3 - Various cultural institutions have introduced innovative experiences, such as the "touchable history classroom" at the Jin Yang Ancient City Archaeological Museum, which allows visitors to engage in activities like porcelain restoration, achieving an average daily visitor count of over 4,800 [2] - The Jin Ci Museum has adopted a unique "costume flash mob + live explanation" model, with related short video content garnering over 5 million views [2] - The Shanxi Museum hosted the fifth Hanfu Culture Week, attracting over 6,000 participants daily, which significantly boosted local costume rental businesses by 210% [2]