清凉油

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新消费派|清凉“三件套”卖遍全球 避暑消费带“火”清凉经济
Xin Hua Cai Jing· 2025-08-08 12:52
Core Insights - The recent high temperatures have led to a surge in sales of "cooling" personal care products, with brands focusing on product innovation and marketing to tap into the "cooling economy" [1][2][4] Sales Performance - Popular products like floral water and cooling oil have seen significant sales, with brands like Liu Shen and Runben ranking high on e-commerce platforms. Liu Shen's floral water has monthly sales exceeding 70,000 bottles, while a 3g box of Longhu cooling oil sold over 100,000 units on Meituan [2][4] - The online sales of cooling products have been driven by social media influencers promoting them as summer essentials, with 99% of buyers giving positive reviews [2][4] Product Innovation - Domestic cooling personal care products have undergone significant upgrades in formulation, efficacy, and packaging, with many brands emphasizing natural ingredients and targeting sensitive skin [4][5] - New product designs, such as roll-on applicators and portable mini-packaging, have been introduced to enhance user experience and convenience [4][5] Market Trends - The traditional market for basic cooling products is becoming saturated, leading to structural growth in niche segments. Online channels are identified as key growth drivers [5][6] - Brands are launching products tailored to specific outdoor activities, such as camping and cycling, to attract adventurous consumers [5][6] International Demand - The demand for cooling personal care products is not limited to domestic consumers; there is a growing market overseas. Products that cost around 5 yuan in China are being sold for double that on international platforms [9][15] - In the first half of the year, China exported 38,500 tons of floral water and cooling oil, with export values reaching 1.93 billion yuan, reflecting a year-on-year growth of 14.2% and 50.3% respectively [15][24] Brand Strategy - Companies like Shanghai Zhonghua Pharmaceutical are focusing on brand rejuvenation and expanding their e-commerce presence to align with modern consumer preferences [8][24] - Liu Shen has redefined its brand identity around the concept of "refreshing," aiming to create long-term brand value through systematic adjustments in product offerings and marketing strategies [8][24]
守护环卫工人 高温防护有“凉”策
Zhen Jiang Ri Bao· 2025-07-18 23:45
Group 1 - The city sanitation management service center has implemented multiple measures to protect sanitation workers' health and safety during high-temperature weather [1][2] - A scientific scheduling approach has been adopted, emphasizing mechanical cleaning and avoiding outdoor manual work during peak heat hours from 11 AM to 3 PM [1] - The center has mandated that cleaning operations be conducted primarily in the early morning (5 AM to 11 AM) and late afternoon (3 PM to 7 PM) to ensure worker safety [1] Group 2 - Sufficient anti-heat supplies have been provided to frontline workers, including cooling drinks and protective gear such as sun hats and portable fans [2] - The center has organized a "cooling gift" initiative to show appreciation for workers' efforts during the summer heat, emphasizing the importance of self-protection and work-life balance [2] - Training on heat protection and first aid for heatstroke has been enhanced to improve workers' self-rescue and mutual rescue skills [2] Group 3 - The sanitation management service center will continue to monitor weather changes and dynamically optimize heat prevention measures to ensure the safety and efficiency of urban sanitation operations [3]
首都机场安保公司:酷暑送清凉 凝心鼓干劲
Zhong Guo Min Hang Wang· 2025-07-16 14:07
Group 1 - The core idea of the articles is the implementation of a "Cool Summer Delivery" initiative by the Capital Airport Security Company to ensure the health and safety of frontline employees during high temperatures [1][2] - The company has conducted various activities such as online training on heatstroke prevention and offline emergency drills to enhance employees' awareness and emergency response capabilities regarding high-temperature risks [1] - The company has provided outdoor workers with protective gear such as sun sleeves, face masks, sun hats, and sunglasses to prevent heat-related illnesses [1] Group 2 - The company plans to continue the "Cool Summer Delivery" initiative, focusing on employee care and rights protection while fostering a strong and resilient security team [2]
甘肃与东盟合作热度攀升 多领域互动迈向纵深
Zhong Guo Xin Wen Wang· 2025-07-09 18:06
Group 1 - The trade relationship between Gansu province in Northwest China and ASEAN countries is flourishing, particularly in agricultural products, traditional Chinese medicine, and cultural tourism [1][3] - The 31st China Lanzhou Investment and Trade Fair showcased various products from ASEAN countries, with Indonesian handicrafts and coffee, Thai cooling oil, and Cambodian shrimp chips being popular among consumers [1][3] - Gansu's exports to ASEAN reached 680 million yuan in Q1 2025, a year-on-year increase of 180%, with citrus exports alone amounting to 7.16 million yuan, also showing significant growth [1][3] Group 2 - Gansu's representative in Malaysia highlighted the potential for Gansu apples, highland summer vegetables, and medicinal herbs in the ASEAN market, with several agricultural trade agreements already established [3] - The establishment of Gansu Traditional Chinese Medicine University in Bangkok is promoting TCM practices in Thailand, with the first batch of 21 Thai students graduating [3][4] - Gansu's inbound tourism saw a 137% increase in 2024, with Malaysian tourists leading the numbers, indicating a growing interest in cultural exchanges [4]
为环卫工人撑起“绿荫”
Hang Zhou Ri Bao· 2025-07-03 03:00
Group 1 - The city of Hangzhou has implemented a "high-temperature avoidance" work mode for sanitation workers, adjusting work schedules based on temperature thresholds [1] - A monthly heat allowance of 300 yuan is provided to each sanitation worker from June to September, with special inspections on the distribution of this allowance [1] - The introduction of autonomous cleaning vehicles has enhanced operational efficiency, allowing one worker to manage a cleaning route with the assistance of a machine [1] Group 2 - Hangzhou has established 263 city management stations that serve as cooling stations for sanitation workers, offering air conditioning, free tea, and rest areas [2] - Local businesses, including banks and convenience stores, have opened their doors to provide refreshments and rest for sanitation workers during the hot summer months [2] - Various social enterprises are providing additional support, such as drinking water, health checks, and emergency cooling supplies to sanitation workers [2]
风油精、清凉油、藿香正气……这些“国民解暑药”你用对了吗?
Yang Shi Wang· 2025-06-28 09:42
Group 1 - The article discusses the common usage and differences between cooling oil and wind oil, highlighting that cooling oil is more effective for symptoms like dizziness and nasal congestion due to its camphor content [1][3] - Wind oil contains methyl salicylate, which has local analgesic, anti-inflammatory, and swelling-reducing properties, primarily used for relieving skin reactions from insect bites and mild headaches [3] - Both cooling oil and wind oil can cause allergic reactions in individuals with sensitive skin, and they should not be used on open wounds as they may aggravate pain and delay healing [5] Group 2 - Pregnant women and nursing mothers should use cooling oil with caution, while wind oil is advised against for pregnant women and children under three due to its methyl salicylate content [7] - The article emphasizes that cooling oil and wind oil should not be used together as they may cause skin irritation and allergic symptoms [7] - The article also addresses the misconception of Huoxiang Zhengqi as a "universal remedy" for heat-related issues, stating that it should be used according to specific symptoms [9][11] Group 3 - The article explains the two types of heatstroke in traditional Chinese medicine: "yang heatstroke" caused by high temperatures and "yin heatstroke" caused by cold exposure, each with distinct symptoms and treatment methods [9][11] - Huoxiang Zhengqi is suitable for symptoms like dizziness, nausea, and low fever in hot weather, but not for high fever cases, as it may worsen the condition [11]
高温来袭 这些解暑药您用对了吗?
Yang Shi Xin Wen· 2025-06-27 17:17
Group 1 - The article discusses the common summer remedies in China, such as cooling oil and herbal medicines, and highlights the frequent misuse of these products [1][2] - It emphasizes the differences between cooling oil and wind oil, noting that cooling oil is effective for symptoms like dizziness and heatstroke, while wind oil is used for pain relief and inflammation [4][6] - The article warns against the combined use of cooling oil and wind oil due to potential skin irritation and allergic reactions [8] Group 2 - The article explains the concept of heatstroke in traditional Chinese medicine, categorizing it into "yang heatstroke" and "yin heatstroke," each with distinct causes and symptoms [9] - It specifies that herbal remedies like Huoxiang Zhengqi should be used according to specific symptoms, and not as a general preventive measure against heatstroke [11] - The article highlights the importance of checking for alcohol content in herbal remedies, as some formulations may contain alcohol, which can interact negatively with certain medications [12][14] Group 3 - The article clarifies the differences between two similar-sounding remedies, Rendan and Rendan, noting that Rendan contains toxic ingredients and should be used with caution [15][17] - It states that Rendan is used for nausea and dizziness, while Rendan is for digestive issues and mild heatstroke [16] - The article warns against the simultaneous use of these two remedies due to the risk of overdose and adverse reactions [18]
高温天来袭,这份避暑纳凉攻略请收好!
Yang Guang Wang· 2025-06-25 12:54
Group 1 - The article discusses the ongoing high temperatures in North China, with some areas exceeding 40°C, and provides guidance on preventing heatstroke and emergency treatment [1] - Recommendations for preventing heatstroke include wearing light, loose, and breathable clothing, staying hydrated with at least 1500ml of water daily, and consuming fruits and vegetables to replenish lost fluids [2] - It is advised to maintain a regular lifestyle, reduce outdoor activities during peak sun hours, and prepare cooling medications for long outings [2] Group 2 - Heatstroke can be categorized into three stages: pre-symptomatic, mild, and severe, with symptoms ranging from dizziness and fatigue to high body temperature and potential loss of consciousness [3][4][5] - For pre-symptomatic heatstroke, it is crucial to move to a cooler environment and hydrate with cool drinks, while common medications include herbal remedies and cooling oils [6] - Special precautions for elderly patients with chronic diseases include regular hydration, reduced physical activity, electrolyte replenishment, and maintaining contact with family for assistance [7][8]
“中医夜市”首秀马耳他
人民网-国际频道 原创稿· 2025-05-21 09:39
Core Viewpoint - The "Traditional Chinese Medicine Night Market" event in Malta successfully showcased the unique charm of traditional Chinese medicine, attracting many locals and promoting cultural exchange between China and Malta [1][2]. Group 1: Event Overview - The event took place on May 20 in Spinola Bay, St. Julian's, Malta, organized by the 20th medical team from the Mediterranean region [1]. - It featured one-on-one health consultations, where medical team members provided personalized treatment plans based on traditional Chinese medicine principles [1]. - Activities included experiences of guasha, cupping, and massage, which drew significant interest from the public [1]. Group 2: Public Reception - Participants expressed positive feedback, with individuals like Edward Grech reporting relief from shoulder pain after experiencing TCM massage [2]. - Doris Zammit, a fan of acupuncture, praised the convenience and enjoyment of the "Night Market" format, hoping for its wider promotion [2]. - The event saw a continuous flow of attendees, indicating strong community interest in traditional Chinese medicine [2]. Group 3: Future Prospects - The medical team leader, Yang Libai, emphasized the goal of increasing awareness of traditional Chinese medicine through innovative formats like the Night Market [2]. - The event is part of a broader effort to enhance cultural exchange and strengthen ties between China and Malta, contributing to the Belt and Road Initiative [2].