最近刷短视频老看到卤味店整活儿。广州那家久久丫门店直接把冷卤柜台全拆了，现在每天现熬卤汁，把鸭脖鸭翅扔锅里煮，还说什么"火锅鲜卤"——听 着挺新鲜，但仔细一想，这不就是把火锅和卤味混一块儿了嘛？店员丽丽说现在每天得盯着两口大铁锅熬料，以前可不用这么麻烦，直接摆摆盒装鸭锁骨 就行。不过她也承认，改完后顾客还是照买不误，人均还是25块左右，没涨多少。 周黑鸭更狠，直接在武汉开了家叫"3斤拌"的店。进去一看，开放式厨房里小锅咕嘟咕嘟煮着鸭货，旁边摆着米饭拌面，还能选辣度。鸭锁骨4块一个，酱 板鸭按克卖，价格倒是不离谱。但最离谱的是他们居然还卖煎饼果子、猪脚饭这些小吃，感觉像是把大排档和卤味店焊一块儿了。不过说实话，鸭货配米 饭确实比单吃过瘾，难怪年轻人爱往那儿扎堆。 其实这些品牌这么折腾不难理解。去年卤味市场规模才涨了3.7%，比前年还慢。以前卤味就是买盒装鸭脖边走边吃，现在大家口味变叼了，光吃零食不 够，得有正经饭吃。比如久久丫加了酸辣粉、肉夹馍，周黑鸭直接推主食套餐，都是想让人在这儿坐下来慢慢吃。 不过也有槽点。周黑鸭以前主打真空包装，现在改现做热卤，万一卫生搞不好可麻烦。绝味卖啤酒饮料，万一被查酒牌岂不是要翻 ...

1921年，齐白石到保定过端午节。 此行是应夏午诒之约，游了莲花池，还顺便给曹锟画了套工笔草虫册。在保定饭庄，齐白石吃过鸡汤白菜后赞不绝口。甚至把白菜和牡丹、荔枝在花果界 的地位作比："牡丹为花之王，荔枝为果之先，独不论白菜为菜之王，何也？" 一百年前，由于直系军阀的个人口味，河北菜的地位被拔到相当高。曹锟治下的保定，槐茂酱菜发展出了50多个品种，行销海内外。冯国璋是河间人，每 天都要吃驴肉火烧和熏肉。更早些时候的清末，袁世凯任直隶总督期间更是"直隶官府菜"发展的黄金时期。官员为讨好袁大头，还发明了一道以酿造为技 法的"直隶海参"。要说传承，讲历史，咱冀菜也是有过"想当年"的。 然而将目光拉回到百年后的美食竞技综艺《一饭封神》，不要说什么河北菜了，整个北方菜系都近乎绝迹。初选时还有沈阳烤鸡架当独苗，第一轮直接把 北方菜团灭了。曾以带馅九转大肠闻名的小胖，继续挑战这道鲁菜也未能"入局"。与北方菜的退场相比，节目录制地的湘菜好歹占了地理优势，但更多的 是江浙菜、闽菜和粤菜，西餐则以法餐为主。 挑选各地代表食材比拼时更离谱。别的地方都是黑猪肉、甲鱼、小龙虾、刺龙芽、沙虫等土特产，到了北京代表性食材居然是豆汁儿。AU ...

Core Insights - The article highlights the entrepreneurial journey of a young entrepreneur, known as "Da Zhan," who transitioned from being a food delivery rider to a successful owner of a pancake business in Qingdao, China [1][3]. Business Development - Da Zhan started his career as a Meituan delivery rider in 2020, gaining popularity through social media by sharing his earnings from food delivery, which helped him accumulate a significant following [1][3]. - In December 2024, he opened his first store named "Guo Zi Fei Shang Tian" in Qingdao's CBD, followed by a second store in March 2025 [3]. Product Innovation - Initially facing challenges in learning from established competitors, Da Zhan utilized his nine years of culinary experience to develop a unique recipe for his pancakes, incorporating a mix of seven whole grains and fresh ingredients [4]. - The quality of his product has been recognized by consumers, with some customers ordering over twenty times in a month [4]. Sales Growth - After launching on the "Pin Hao Fan" platform, Da Zhan's business experienced a significant increase in sales, with daily orders rising from an average of 50-60 to 150-200, peaking at 400-500 orders [4][5]. - The daily revenue from both stores has stabilized at over 1,500 yuan, a substantial increase from the initial 300 yuan when he was operating as a street vendor [5]. Market Strategy - Although the price of pancakes decreased from 12 yuan to 9 yuan on the platform, the fixed revenue per order for the business remains at 6 yuan, leading to an overall increase in revenue despite lower margins [5]. - Da Zhan emphasizes the importance of maintaining high food quality and cleanliness in his stores, ensuring a rigorous cleaning schedule [5][6]. Entrepreneurial Philosophy - Da Zhan's philosophy centers around hard work and perseverance, aiming to create a warm and inviting atmosphere in his stores, with aspirations to expand his business further [7].

Core Viewpoint - The article emphasizes the unique and intricate food culture of Tianjin, highlighting the strict rules and rituals associated with consuming local delicacies, which reflect a deep-rooted culinary philosophy and lifestyle among the residents [4][92][112]. Summary by Sections Tianjin's Food Culture - Tianjin is portrayed as a city with a complex food culture that surpasses even Beijing, with a rich history dating back to the Republic of China [4][5]. - The article introduces the concept of "rules and tales" surrounding Tianjin's breakfast foods, likening the knowledge required to navigate these customs to that of a spy's codebook [7][8]. Breakfast Essentials - The article outlines a central figure, the "Tianjin Wangye," and two key points: "popular items" and "rules and tales" [15][16]. - The quintessential breakfast item is the "jianbing guozi" (fried pancake), which must be consumed according to specific guidelines, such as using a "su pi" (plain skin) without eggs to properly hold the sauce [19][20]. Eating Rituals - A detailed guide is provided on how to properly consume various breakfast items, emphasizing the importance of following the correct sequence and combinations to enhance the dining experience [21][22][43]. - The article discusses the significance of using a "da bing" (big pancake) to accompany other dishes, ensuring a balance of textures and flavors [27][43]. Nutritional Insights - The average caloric intake for a Tianjin breakfast is noted to be around 2100 calories, which is substantial compared to the daily caloric needs of an average adult [97][98]. - The article humorously suggests that such a high caloric intake contributes to the city's unique lifestyle, where food is a central aspect of daily life [92][114]. Cultural Philosophy - The food culture in Tianjin is described as a form of religious belief, where the act of eating is taken very seriously, and there are strict guidelines that must be adhered to [112][113]. - The article concludes by asserting that the culinary practices of Tianjin residents reflect a broader life philosophy, emphasizing enjoyment and the importance of food in social interactions [105][116].

Core Viewpoint - The article explores the unique and intricate food culture of Tianjin, emphasizing the strict rules and rituals associated with consuming local breakfast items, particularly focusing on the concept of "碳水核弹" (carbohydrate nuclear bomb) which refers to the high carbohydrate content in Tianjin breakfasts [1][63][80]. Group 1: Tianjin Breakfast Culture - Tianjin's breakfast is characterized by a complex set of rules and rituals that dictate how various foods should be consumed, highlighting the city's rich culinary traditions [3][9][12]. - The article introduces the concept of "规则怪谈" (rules and tales), which outlines specific eating methods for popular dishes like 煎饼果子 (jianbing guozi) and 面茶 (miancha), emphasizing the importance of following these guidelines to fully appreciate the food [9][10][16][24]. - The average caloric intake for a Tianjin breakfast is noted to be around 2100 calories, which is significantly higher than the daily caloric needs for many individuals, showcasing the indulgent nature of the local cuisine [65][63]. Group 2: Specific Dishes and Their Rituals - The article details the preparation and consumption of various local dishes, such as 煎饼果子, which must be eaten with specific ingredients and in a particular order to be considered authentic [9][10][12][21]. - Other dishes like 嘎巴菜 (gaba cai) and 老豆腐 (lao doufu) also have strict consumption protocols, including the pairing of certain foods to balance flavors and textures [18][24][56]. - The preparation of 方便面 (instant noodles) in Tianjin is described as an art form, requiring specific cooking techniques and ingredient combinations to achieve the desired taste [29][30][31]. Group 3: Cultural Significance - The article emphasizes that for Tianjin locals, food is not just sustenance but a deeply ingrained cultural practice that reflects their identity and lifestyle [70][80]. - The meticulous nature of Tianjin's food rituals serves as a form of resistance against modern life's anxieties, providing a sense of comfort and belonging [73][80]. - The narrative suggests that understanding and participating in these food customs is essential for anyone wishing to truly experience Tianjin's culture [62][70].

Core Viewpoint - The article discusses the rise of live-streaming street vending as a new entrepreneurial trend, highlighting its potential for income generation while also cautioning against the associated risks and scams in this space [4][7][49]. Group 1: Live-Streaming Street Vending Trend - Live-streaming street vending has become a popular entrepreneurial avenue, combining traditional street vending with modern digital platforms [6][10]. - The trend is characterized by low investment, low entry barriers, and high flexibility, making it appealing to many aspiring entrepreneurs [12][38]. - Social media platforms have seen significant engagement with street vending content, with videos related to "big pot braised dishes" alone garnering over 40 billion views on Douyin [13][39]. Group 2: Success Stories and Aspirations - Numerous success stories circulate online, with individuals claiming substantial earnings from street vending, such as a college student making 10,000 yuan in 15 days [20][22]. - The narrative of easy wealth through street vending has attracted many, leading to a surge in interest and participation in this entrepreneurial model [19][38]. Group 3: Risks and Scams - Despite the allure, many individuals face harsh realities when attempting to replicate the success seen in online videos, often resulting in financial losses [42][45]. - Reports of scams related to street vending training programs have emerged, where participants pay for ineffective training and resources [51][63]. - The article emphasizes the importance of critical thinking and caution, as many aspiring vendors may fall victim to misleading claims and unrealistic expectations [84][85].

Core Viewpoint - The rise of live-streaming street vending has transformed traditional street vending into a lucrative entrepreneurial opportunity, combining online engagement with offline sales, attracting many aspiring entrepreneurs [4][6][20]. Group 1: Industry Trends - Live-streaming street vending has become a popular trend, with many individuals seeking to enter this space due to its low investment and high flexibility [7][24]. - The integration of short video platforms with street vending has created a new economic model, leading to significant interest and participation [5][18]. - The popularity of specific food items, such as large pot braised dishes, has garnered billions of views on platforms like Douyin, indicating a strong consumer interest [9][24]. Group 2: Entrepreneurial Opportunities - Many success stories circulate online, showcasing individuals who have made substantial income through street vending, further motivating others to join [14][20]. - The concept of "teaching others to teach" has emerged, where experienced vendors can charge for training, creating a new revenue stream [22][35]. - The potential for high earnings, such as claims of monthly incomes reaching 100,000 yuan, has attracted a large number of participants [24][36]. Group 3: Challenges and Realities - Despite the allure of quick profits, many individuals face harsh realities when attempting to implement what they learned, often leading to disappointment [25][29]. - Numerous scams and misleading training programs have been reported, where participants pay for ineffective training and unrealistic promises [28][30]. - The disparity between the perceived success in live-streaming street vending and the actual experiences of many vendors highlights the risks involved in this entrepreneurial venture [36][41].