从纽约到东京，从麦加到开普敦，麦当劳的金色拱门与肯德基的红白条纹早已成为全球都市的标识图。 而今天，"广东喊全球吃预制菜"的呼声响起，中国预制菜开启了一场同样精彩的全球之旅。 中国预制菜出海，不只是把湛江鸡、狮头鹅、剁椒鱼头、宫保鸡丁装进包装盒，配上料理包，而是如何 让中式餐桌像汉堡和炸鸡那样，在不同文化区域中落地生根。 肯德基、麦当劳全球布局的启示 1987年，北京前门的第一家肯德基开门营业；三年后，深圳迎来了第一家麦当劳。那时它们带来的不仅 是陌生的味道，还有一种对标准化的想象：牛肉饼在中央工厂统一加工，冷冻配送到各地；面包提前预 制，只需在门店加热组装。所有动作都有时间刻度，所有口味都能复制。 在那之前，中国餐饮讲究的是手艺和锅气。在那之后，消费者意识到吃饭也能被工业化服务。 麦当劳靠"叔叔"抓住孩子，肯德基靠"上校"俘获职场人——它们用的是品牌形象，追求的是对确定性的 精准掌控。这种掌控力体现在：无论何时何地，消费者都能获得品质如一、体验一致的餐饮服务，消除 了选择的不确定性，构建了强大的消费信任。 同时，它们建立了成熟的供应链体系：牛肉饼在中央工厂统一生产，冷冻后配送到门店；汉堡面包工厂 预制，门店 ...

Core Points - Chengdu, the capital of Sichuan, is a popular tourist destination known for its rich culture, giant pandas, and delicious cuisine [1] - The average cost for a five-day trip to Chengdu is between 1000 to 1400 yuan per person, highlighting the affordability of the experience [1] Group 1: Itinerary Highlights - The trip begins with arrival at Chengdu Shuangliu International Airport, followed by hotel check-in and rest [3] - Day one includes tasting local delicacies such as Zhong Shui Jiao and visiting historical sites like Jinli Ancient Street and Wuhou Shrine [4] - Day two features a visit to the Chengdu Research Base of Giant Panda Breeding, followed by dining on traditional Sichuan dishes [5] - The itinerary includes visits to cultural heritage sites like Dujiangyan and Qingcheng Mountain, showcasing natural beauty and historical significance [6][8] - The final day includes exploring Kuanzhai Alley and enjoying a Sichuan opera performance, rounding off the cultural experience [13] Group 2: Culinary Highlights - Chengdu is renowned for its hot pot, characterized by its spicy and fragrant flavors, with various ingredients available for dipping [16] - Sichuan cuisine is diverse, featuring dishes like twice-cooked pork and mapo tofu, known for their rich flavors [16] - Local snacks such as Long Chao Shou and Dan Dan Noodles are must-try items that reflect the region's culinary heritage [16] Group 3: Travel Tips - Visitors should be aware of the weather variations in Chengdu, especially during summer and winter, and prepare accordingly [19] - Traffic congestion is common, particularly during peak hours, so public transportation is recommended for city travel [19] - It is advisable to pre-book tickets for popular attractions to avoid delays and ensure a smooth travel experience [19]

Group 1 - The article highlights Chengdu as a charming tourist destination with rich culture, beautiful scenery, and delicious food, making it an attractive spot for travelers [1] - A detailed four-day travel itinerary in Chengdu is provided, including visits to popular attractions such as Jinli Ancient Street, the Giant Panda Base, and Dujiangyan [7][10][12] - The average cost for the trip is mentioned to be between 800 to 1400 yuan per person, indicating a high cost-performance ratio for travelers [4] Group 2 - Local specialties such as hotpot, Sichuan cuisine, and various snacks are recommended, emphasizing the unique flavors and culinary experiences available in Chengdu [15][17] - Important travel tips are provided, including weather considerations, transportation advice, and dietary precautions to ensure a pleasant experience [19][20]

Group 1 - The article highlights the significance of cultural exchange among Shanghai Cooperation Organization (SCO) member countries, emphasizing food as a bridge for enhancing mutual understanding and communication [1] - Foreign media reporters shared their favorite Chinese dishes during the 2025 SCO summit, showcasing the appeal of Chinese cuisine on an international platform [1]

Core Insights - The Chinese food industry is experiencing steady growth while facing new opportunities and challenges, with strong resilience and innovation driving the expansion of Chinese cuisine brands into overseas markets [1][2][4] - Women play a significant role in the restaurant industry, comprising 61.9% of the workforce, with nearly 40% being entrepreneurs, showcasing their unique innovation and resilience [2][4] - The Chinese culinary culture, rich in history and wisdom, is being promoted internationally through various initiatives, including exhibitions and media projects, to enhance brand competitiveness [3][4] Group 1: Industry Growth and Opportunities - The overall restaurant industry in China is showing a positive trend, with established brands accelerating their overseas expansion [1] - The Chinese food industry has made significant advancements in production processes and food safety, with improved standardization and product innovation capabilities [1][4] Group 2: Role of Women in the Industry - Female entrepreneurs are becoming a driving force in the overseas expansion of Chinese cuisine, with over 12,000 overseas outlets led by women [2] - Successful case studies, such as the "Chinese Flavor" restaurant in Paris, highlight the ability of female managers to blend culinary arts with cultural elements [2] Group 3: Cultural Promotion and Brand Internationalization - The Chinese Culinary Association plans to support local flavor restaurants in their international endeavors through various initiatives [3] - The importance of cultural heritage in promoting Chinese brands abroad is emphasized, with efforts to showcase non-material cultural heritage through exhibitions and media [3]

Core Points - The article highlights a five-day family trip to Sichuan, specifically Chengdu, emphasizing the affordable travel costs and rich cultural experiences available in the region [1][10]. Travel Costs - The average cost per person for the five-day trip is estimated to be between 1000 to 1200 yuan, which includes transportation, accommodation, meals, and some attraction entrance fees [1][10]. Itinerary Overview - Day 1: Arrival in Chengdu, visit to Jinli Ancient Street and Kuanzhai Alley [3]. - Day 2: Tour of Wuhou Shrine and Chengdu Research Base of Giant Panda Breeding [4]. - Day 3: Exploration of Dujiangyan and Qingcheng Mountain [5]. - Day 4: Visit to Leshan Giant Buddha and Emei Mountain [6]. - Day 5: Tour of Chengdu Museum before returning home [7]. Local Attractions - Jinli Ancient Street is noted for its traditional architecture and local snacks, while Kuanzhai Alley features traditional Sichuan residences and cultural shops [2]. - Wuhou Shrine commemorates Zhuge Liang from the Three Kingdoms period, and the Panda Base allows visitors to see giant pandas in their natural habitat [4]. - Dujiangyan is recognized as an ancient water conservancy project, and Qingcheng Mountain is famous for its Daoist culture and natural beauty [5]. - Leshan Giant Buddha is the largest stone-carved sitting Buddha in the world, and Emei Mountain is one of China's four sacred Buddhist mountains [6]. Local Cuisine - Recommended local dishes include San Da Pao, Long Chao Shou, and Zhong Shui Jiao, which are popular snacks in Chengdu [15][16]. - The article emphasizes the unique flavors and preparation methods of these dishes, showcasing the culinary diversity of Sichuan cuisine [15][16].

Core Points - Chengdu, the capital of Sichuan, is renowned for its rich cultural heritage and natural beauty, making it an attractive tourist destination [1][3] - The city features a diverse landscape, including mountains and plains, with notable sites such as Qingcheng Mountain and Xiling Snow Mountain [1] - Chengdu's historical significance is highlighted by landmarks like Wuhou Shrine and Du Fu's Thatched Cottage, which reflect its deep cultural roots [3] Itinerary Summary - Day 1: The itinerary included visits to Jinli Ancient Street, Wuhou Shrine, and Chunxi Road, with a focus on local cuisine and shopping experiences [5][6] - Day 2: The group explored the Dujiangyan Irrigation System and Qingcheng Mountain, emphasizing the historical and natural significance of these sites [7][8] - Day 3: The itinerary featured the Chengdu Research Base of Giant Panda Breeding and Du Fu's Thatched Cottage, showcasing the city's unique wildlife and literary history [8][9] - Day 4: The final day included a visit to Kuanzhai Alley, combining traditional architecture with modern elements, before preparing for departure [9] Travel Tips - Weather in Chengdu can vary significantly, so it is advisable to check forecasts and prepare appropriate clothing [11] - Safety precautions are necessary in crowded tourist areas, and attention should be paid to personal belongings [12] - Local cuisine is predominantly spicy, and visitors should communicate dietary preferences to avoid discomfort [13] - Public transportation is recommended during peak travel times to avoid congestion [14]

Group 1 - The article highlights the cultural exchange and appreciation of Chinese cuisine among international athletes at the Chengdu World University Games, showcasing how local flavors are captivating global palates [1][3]. - Various traditional Sichuan dishes, such as "Dragon Dumplings" and "Mapo Tofu," are being embraced by foreign athletes, indicating a growing interest in authentic Chinese culinary experiences [3][5]. - The dining experiences in Chengdu, including hot pot and local snacks, serve as a bridge for cultural understanding, allowing athletes to connect with Chinese culture through its flavors [5]. Group 2 - The article describes the vibrant atmosphere in Chengdu's dining scene, where athletes from different countries are exploring and enjoying local delicacies, enhancing their culinary knowledge [3][5]. - Specific anecdotes from athletes, such as the Thai coach's realization of the complexity of Sichuan cuisine and the American athlete's desire to take local spices home, illustrate the impact of food on cultural exchange [3][5]. - The presence of Sichuan specialty stores and the enthusiasm of international athletes for local snacks further emphasize the role of food in fostering international connections and cultural appreciation [5].

Core Viewpoint - The article discusses the rise of "institutional canteens" in Beijing, which have become popular dining spots for the public, offering affordable and home-style meals that attract a younger demographic [8][27][34]. Group 1: Popularity and Features of Institutional Canteens - Institutional canteens, such as those at the Meteorological Bureau and health departments, have opened to the public, transforming into "internet-famous" restaurants due to their home-cooked meals and affordable prices [8][34]. - Meals at these canteens are generally priced between 10 to 30 yuan, significantly lower than many social dining options, with some offering self-service pricing as low as 3.5 yuan per 100 grams [8][26]. - The canteens provide a variety of dishes, including traditional Chinese meals and international cuisine, ensuring a balanced diet with unlimited staples like dumplings and buns [8][31]. Group 2: Competitive Advantage and Market Impact - The opening of these canteens poses a challenge to surrounding social dining establishments, which often have higher operational costs and struggle with fierce competition for prime locations [36][38]. - Institutional canteens benefit from lower costs due to their unique positioning and trust from the public, making them attractive dining options in urban centers [35][41]. - Many canteens are adapting by enhancing their offerings and customer experience, such as improving breakfast options and increasing portion sizes, which further increases their appeal [39][41]. Group 3: Consumer Preferences and Trends - Consumers are increasingly drawn to the health-conscious and home-style meals offered by institutional canteens, seeking alternatives to high-calorie takeout options [31][32]. - The canteens emphasize food safety and quality, with many dishes prepared fresh and a focus on traditional flavors, creating a comforting dining atmosphere [31][32]. - The trend indicates a shift in consumer behavior, where the demand for affordable, high-quality meals is rising, leading to a potential reevaluation of dining strategies in the restaurant industry [42].

Group 1 - The "Future Restaurant Closed-Door Salon" held in Nanjing focused on enhancing digital operational capabilities for dining brands, with participation from over 20 well-known restaurant brands and representatives from Taobao Flash Purchase [2] - Since May, the external delivery market has seen significant growth, with daily orders increasing from 100 million to over 200 million, creating a favorable digital transformation period for many dining brands [4] - The multi-platform competition has empowered dining enterprises, enhancing their choice and voice, resulting in tangible benefits for both merchants and consumers [5] Group 2 - The executive chef of Nanjing Hongxing Restaurant reported that the restaurant has expanded operations on three delivery platforms, achieving over 280 daily orders since launching on Taobao Flash Purchase [7] - The restaurant's experience in Chengdu showed a 50% increase in delivery orders, with delivery revenue accounting for one-third of total revenue, excluding banquet reservations [7] - The restaurant has adapted its menu for delivery, focusing on popular dishes during peak hours, which has led to exceeding order expectations [8] Group 3 - Many mid-to-high-end dining enterprises are facing challenges due to reduced business dining activities, prompting them to innovate and embrace digital transformation [5][9] - The association's president suggested that traditional hotel businesses should leverage digital platforms for promotion and integrate online and offline operations to enhance brand vitality and diversify revenue streams [9] - Younger generations of restaurant leaders are taking on the responsibility of guiding established brands through digital transformation [10] Group 4 - The director of Jiming Soup Dumpling shared strategies for adapting their product for delivery, including extending preparation times and using insulated packaging to maintain quality [12] - Taobao Flash Purchase has launched a 50 billion consumption coupon initiative, resulting in a 274% increase in the number of "ten thousand order stores," indicating a boost in market vitality [12] - The platform is also implementing the "Excellent Store Leap Plan" to support quality dining establishments with commission waivers and traffic support [12]