Core Viewpoint - The company anticipates a significant decline in revenue and net profit for the first half of 2025, focusing on inventory reduction and channel stability amidst challenging market conditions [1][2][3] Group 1: Financial Performance - The company expects total revenue for H1 2025 to be between 2.4-2.55 billion yuan, representing a year-on-year decline of 38.3%-41.9% [1] - The anticipated net profit attributable to shareholders is projected to be between 570-580 million yuan, down 23%-24% year-on-year [1] - Non-GAAP net profit is expected to be between 610-620 million yuan, reflecting a decline of 39%-40% year-on-year [1] Group 2: Strategic Adjustments - The company is actively reducing market supply of its products to stabilize channel profits, particularly for its flagship products, while focusing on enhancing sales of new products [1][2] - A new strategic flagship product, "Da Zhen," was launched at a price of 888 yuan to fill a market gap and target group purchases, which is expected to partially offset declines in main products [2] - The company is increasing investments in key regional markets such as Guizhou, Henan, and Shandong to strengthen its market position and competitiveness [2] Group 3: Long-term Outlook - The company is recognized as a rare player in the sauce liquor market, ranking among the top three in Guizhou, with strong long-term growth potential [3] - The management team possesses extensive industry experience and marketing capabilities, which are expected to support future performance [3] - The product lineup is well-structured, with various price points and product types aimed at capturing market share during favorable industry conditions [3] Group 4: Investment Recommendations - The company is focusing on solidifying its market foundation and inventory reduction, with expectations for the new product "Da Zhen" to create new growth opportunities [4] - EPS forecasts for 2025-2027 have been adjusted to 0.34/0.35/0.39 yuan, reflecting a more cautious outlook while maintaining a target price of 10 HKD [4] - The company is maintaining a "strong buy" rating, indicating confidence in its strategic direction and market resilience [4]

深度调整期又影响了一家白酒上市公司的表现。 5日晚间，港股白酒上市公司珍酒李渡发布业绩预警，该公司预计今年上半年营收约24亿元至25.5亿 元，同比下降约38.3%至41.9%；股东应占溢利预计下降23%至24%。 虽然在业绩预警中，珍酒李渡并未详细披露具体价格带产品以及具体品牌表现，但从今年上半年白酒行 业高端、次高端产品终端流通受阻影响，珍酒李渡的对应产品或出现动销难的情况。 不过，南都湾财社-酒水新消费指数课题组记者注意到，公告披露后次日（8月6日），珍酒李渡"不跌反 涨"：个股低开6.76港元/股后并持续走高，盘中一度触及7.58港元/股涨幅达10.82%，截至下午收盘，珍 酒李渡录得7.38港元/股，涨幅近8%。 针对相关业绩预警情况，珍酒李渡披露，白酒消费场景的减少系影响今年上半年业绩表现的主要因素， 尤其是商务宴请、社交宴请和送礼等场景大幅减少，导致珍酒李渡业绩预计同比下滑。 对于行业变化，珍酒李渡也提出了相应的对冲策略。其一是推出战略性旗舰单品，即光瓶酒"大珍"，该 公司预计在行业挑战下，该产品下半年或带来可观销售贡献。其二是巩固现有产品的竞争地位，珍酒李 渡方面称下半年将加大现有旗舰产品在核 ...

Investment Rating - The report maintains a "Strong Buy" rating for the company with a target price of 10 HKD [1]. Core Views - The company is expected to experience a significant decline in revenue and profits in the first half of 2025, with total revenue projected to be between 2.4 to 2.55 billion HKD, representing a year-on-year decrease of 38.3% to 41.9%. The net profit attributable to shareholders is expected to be between 570 to 580 million HKD, down 23% to 24% year-on-year [1]. - The company is focusing on inventory clearance and stabilizing its distribution channels, with a strategic shift towards launching new products to mitigate the impact of declining sales [8]. - The introduction of a flagship product, "Da Zhen," priced at 888 HKD, aims to capture market share and enhance profitability through targeted marketing strategies [8]. Financial Summary - Revenue projections for 2025 are estimated at 5.032 billion HKD, reflecting a year-on-year decline of 28.8% [4]. - Non-GAAP net profit for 2025 is forecasted at 1.151 billion HKD, a decrease of 31.31% compared to the previous year [4]. - The earnings per share (EPS) for 2025 is adjusted to 0.34 HKD, down from previous estimates [8]. Market Strategy - The company is actively adjusting its market strategy by reducing supply and focusing on core products to stabilize its market position [8]. - There is an emphasis on expanding market presence in key regions such as Guizhou, Henan, and Shandong, while also exploring new consumer trends with product diversification [8]. - The management team is experienced and has a strong understanding of market dynamics, which is expected to support long-term growth despite short-term challenges [8].

Core Viewpoint - The differentiation in the sauce liquor sector is intensifying, with leading companies benefiting from increased market concentration and strategic initiatives aimed at high-end product offerings and ESG compliance [1][4]. Group 1: Industry Dynamics - Since 2022, the liquor industry has entered an adjustment phase, leading to accelerated exit of small producers and creating opportunities for leading companies to gain market share [1]. - The company is focusing on inventory control, channel optimization, and a strategy centered on "high-end + sauce liquor benefits + ESG" to enhance its competitive edge [1]. Group 2: Financial Performance - In 2024, the company's operating net cash flow increased by 116% year-on-year to 780 million HKD, indicating improved cash flow and operational efficiency [2]. - The company declared a dividend of 0.21 HKD per share, with a payout ratio rising to 39%, reflecting significant improvement in shareholder returns [2]. - The overall gross margin increased by 0.6 percentage points to 58.6%, with core products maintaining stable pricing amidst industry-wide price reductions [2]. Group 3: Brand and Market Position - The company holds over 100,000 tons of quality base liquor, ranking third among Guizhou liquor producers, which creates a natural barrier for high-end product supply [1]. - Revenue from the core product "Zhen Jiu" was 4.48 billion HKD, down 2%, while "Li Du" revenue grew by 18% to 1.31 billion HKD, driven by a 25% increase in volume [2]. Group 4: Valuation and Future Outlook - The company's current valuation is at a historical low with a TTM price-to-earnings ratio of 14.8, significantly below its A-share peers and the average of the Hong Kong consumer sector [3]. - The company is expected to improve its operational efficiency and expand its product matrix, which will contribute to performance enhancement and valuation recovery by 2025 [3]. - Projected net profits for 2025-2027 are 1.5 billion, 1.66 billion, and 1.92 billion HKD respectively, with corresponding earnings per share of 0.44, 0.49, and 0.57 HKD [4].

Investment Rating - The report maintains an "Outperform" rating for the company [2][10]. Core Insights - The differentiation in the sauce-aroma baijiu sector has intensified, with leading companies benefiting from increased market concentration. Despite pressure on the company's performance in the second half of 2024, proactive inventory control and channel structure optimization are expected to enhance market share and structural upgrades in the long term [3][12]. - The company holds over 100,000 tonnes of high-quality base liquor reserves, ranking third among Guizhou liquor companies, which creates a natural barrier for high-end product supply [3][12]. - The company has expanded into new consumption scenarios, including the "Zhen Shi" banquet scene and premium beer segments, enhancing brand sophistication through innovative marketing strategies [3][12]. - The company's operating net cash flow increased by 116% year-on-year to 780 million yuan in 2024, with a significant improvement in shareholder returns through a dividend payout ratio of 39% [4][13]. - The current valuation is at a historical low, with a trailing twelve-month price-to-earnings ratio of 14.8 times, significantly lower than industry peers, indicating substantial room for valuation recovery [5][14]. - The company is expected to capture a larger market share amid industry concentration trends, with projected net profits for 2025-2027 being 1.50 billion, 1.66 billion, and 1.92 billion yuan, respectively [6][15].