财华社讯 11月27日，遇见小面（02408.HK）正式启动香港全球招股。公司计划全球发售9736.45万股股 份，其中国际发售8762.8万股，香港公开发售973.65万股。 发售价区间为每股5.64港元至7.04港元。若以中位数6.34港元定价，并扣除相关开支且超额配股权未获 行使，公司预计募集资金净额约5.516亿港元。其中，约60%将用于拓展餐厅网络、扩大地理覆盖及加 深市场渗透；约10%用于升级整个餐厅网络的技术及数字化系统，提升信息技术能力；约10%用于品牌 建设及进一步提升客户忠诚度。 作者：遥远 香港公开发售时间为11月27日至12月2日，最终发售价及股份分配结果预计于12月4日公布。公司股份计 划于12月5日在香港联交所主板开始买卖，股份代号为2408，每手500股，入场费约3555.51港元。 本次发行吸引了多家基石投资者参与，包括高瓴旗下HHLRA、君宜投资者(国泰君安证券及君宜香港基 金）、Shengying Investment、Zeta Fund，以及海底捞（06862.HK）旗下的海底捞新加坡。基石投资者 已同意在满足若干条件的前提下，按发售价认购总额约2200万美元（约1.71 ...

Core Viewpoint - The upcoming IPO of "Encounter Little Noodles," a leading Sichuan-Chongqing style noodle restaurant, is set to make it the first Chinese noodle restaurant stock in Hong Kong, with a planned global offering of approximately 97.36 million shares and expected net proceeds of up to HKD 685 million [1][2]. Group 1: Investment Highlights - The strong cornerstone investor lineup includes notable firms such as Hillhouse Capital and Haidilao, indicating significant confidence in the company's fundamentals and future prospects [3][4]. - Hillhouse Capital's involvement, particularly in the consumer sector, underscores the investment appeal of Encounter Little Noodles, as they typically back high-profile projects [3]. - Haidilao's participation reflects industry trust in Encounter Little Noodles' business strength and market position, potentially leading to synergistic benefits [3]. Group 2: Long-term Value Drivers - Encounter Little Noodles operates in a rapidly growing niche market, with the Sichuan-Chongqing noodle segment projected to reach a market size of RMB 133.8 billion by 2029, growing at a CAGR of 13.2% from 2025 to 2029 [6]. - The company has established a diversified operating model that appeals to a broad customer base, enhancing customer frequency and operational efficiency [7]. - The number of restaurants has significantly increased from 133 in early 2022 to 465, with an additional 115 in preparation, indicating robust expansion and operational growth [7][8]. - Revenue has surged from RMB 418 million in 2022 to RMB 1.154 billion in 2024, reflecting a CAGR of 66.16%, with adjusted net profit reaching RMB 63.88 million in 2024 [9]. - The company is expanding into overseas markets, with seven direct restaurants in Hong Kong showing strong performance metrics, including a total merchandise transaction value of RMB 42.27 million in the first half of the year [10].

11月27日，遇见小面(02408)正式启动港股IPO招股程序，拟全球发售9,736.45万股股份，其中香港公开 发售约973.65万股H股(占10%)，国际发售约8,762.81万股H股(占90%)，另有5%超额配售权。每股发售 价5.64-7.04港元，每手500股，入场费最多3,520港元,预计募集净额约5.52亿港元。公司预期12月5日于 港交所主板挂牌上市，有望成为港股"中式面馆第一股"。 此次IPO的一大亮点是引入了强大的基石投资者阵容。根据公告，5家知名投资机构参与了本次基石投 资，包括高瓴资本、海底捞、君宜资本、晟盈投资、Zeta Fund等，涵盖顶级私募、战略产业资本及知 名长线基金。基石投资者合计认购2,200万美元，约占募集资金总额25%。 作为中国第一大川渝风味面馆品牌及第四大中式面馆经营者，遇见小面在2022年至2024年展现出强劲增 长动能，营收从4.18亿元跃升至11.54亿元，年复合增长率达66.2%，显著高于行业平均水平。本次港股 所募资金将主要用于餐厅网络扩张、供应链体系建设及数字化能力提升。 把握市场发展机遇，餐厅网络及业绩迅猛增长 中式面馆是中国快餐市场的重要组成部分， ...

Core Viewpoint - The company "Yujian Xiaomian" has officially launched its IPO process in Hong Kong, aiming to raise approximately HKD 552 million, with a strong foundation of cornerstone investors and significant growth potential in the Chinese noodle restaurant market [1][4]. Group 1: IPO Details - Yujian Xiaomian plans to globally offer 97.3645 million shares, with 10% for public sale in Hong Kong and 90% for international investors, along with a 5% over-allotment option [1]. - The expected share price ranges from HKD 5.64 to HKD 7.04, with an entry fee of up to HKD 3,520 [1]. Group 2: Financial Performance - The company's revenue is projected to grow from CNY 418 million in 2022 to CNY 1.154 billion in 2024, reflecting a compound annual growth rate (CAGR) of 66.2%, significantly above the industry average [4][9]. - Net profit is expected to turn from a loss of CNY 35.973 million in 2022 to a profit of CNY 45.914 million in 2023, further increasing to CNY 60.7 million in 2024 [9]. Group 3: Market Opportunity - The Chinese noodle restaurant market is a vital segment of the fast-food industry, projected to grow from CNY 183.3 billion in 2020 to CNY 296.2 billion by 2024, with a CAGR of 12.7% [5]. - The market is expected to reach CNY 510 billion by 2029, maintaining an annual growth rate of over 10% [5]. Group 4: Competitive Landscape - The current market is highly fragmented, with the top five brands holding less than 3% market share, providing opportunities for consolidation and expansion for chain enterprises [6]. - Yujian Xiaomian has expanded its restaurant count from 133 to 465, covering 22 cities in mainland China and Hong Kong, with plans to exceed 500 locations by the end of the year [8]. Group 5: Strategic Initiatives - The company aims to enhance its restaurant network, supply chain, and digital capabilities using the funds raised from the IPO [4]. - Yujian Xiaomian has established a robust digital infrastructure for operations, including a comprehensive store management system that enhances efficiency and customer experience [14]. Group 6: Future Expansion Plans - The company plans to open approximately 520 to 610 new restaurants over the next three years, significantly increasing its operational network [18]. - Yujian Xiaomian is also initiating international expansion, starting with Singapore, expected to open in December 2025 [18].

整体一副做足了准备的样子。 那么这一次的遇见小面，能否顺利成为"中式面馆第一股"？ 再造一个"遇见小面" 对于IPO上市，遇见小面其实是存在一定紧迫感的。 主要跟经营表现的喜忧参半有关。 招股书数据显示，2022年至2024年，遇见小面分别实现营收4.18亿元、8亿元和11.54亿元，年复合增长率为66.2%。 今年上半年营收7.03亿元，同比增长33.8%，整体表现相当亮眼。 在中文互联网的刻板印象中，广东算是最不能吃辣的省份，所以粤菜烹饪方式也多以清蒸、白灼为主，整体饮食偏清淡。 但令人意外的是，最近，一家主打川渝风味的餐饮品牌遇见小面，却要从广州大本营出发，冲向港股IPO了。 并且，这还是遇见小面二度冲刺港交所了。 今年4月份，遇见小面首次递交招股书，但很快就收到了证监会国际司提出的补充材料要求，包括但不限于"补充说明公司及下属公司经营范围是否涉及 《外商投资准入特别管理措施（负面清单）（2024年版）》领域"等六大反馈。 或许正因如此，第二份招股书在此前基础上，不仅更新了2025年上半年的业绩数据，同时还对今年7月的股权变更等相关事项进行了披露。 在成本方面，同期（2022—2024年，以及截止到20 ...

Core Viewpoint - The company "Yujian Xiaomian" aims to become the first listed Chinese noodle restaurant, but faces challenges such as declining average spending per customer, decreasing profit margins, and potential risks related to its financial structure and management practices [2][3][4]. Financial Performance - Revenue has shown consistent growth, increasing from 418 million yuan in 2022 to 1.154 billion yuan in 2024, with a compound annual growth rate of 66.2% [10]. - Net profit turned from a loss of 35.97 million yuan in 2022 to a profit of 60.7 million yuan in 2024, indicating significant improvement in profitability [11]. - Operating cash flow also improved, rising from 105 million yuan in 2022 to 314 million yuan in 2024, providing support for store expansion [11]. Customer Metrics - Average daily sales per store decreased from 14,000 yuan in 2023 to 12,400 yuan in 2024, reflecting an 11.43% decline [12]. - The average spending per customer has dropped from 36.1 yuan in 2022 to 32.1 yuan in 2024, indicating a trend of "price for volume" strategy [12]. Business Model and Strategy - The company operates two main business segments: direct restaurant operations and franchise management, with direct operations contributing 86.7% of revenue in 2024 [7]. - The company has adopted a "standardization + digitalization" strategy to optimize supply chain management and restaurant operations [6]. Market Position - Yujian Xiaomian ranks fourth in the Chinese noodle restaurant market with a market share of only 0.5%, indicating a highly fragmented industry with significant consolidation potential [7][8]. - The overall Chinese fast food market is also highly fragmented, with the top five players holding only about 3% of the market share [8]. Risks and Concerns - The company has engaged in pre-IPO dividend payouts, raising questions about the rationale behind such actions [18]. - There are concerns regarding food safety, with multiple complaints reported, and management controversies that could impact the company's reputation [19]. - The company has signed redemption agreements with investors, creating potential liabilities if it fails to go public by a specified date [16][17].

Core Viewpoint - Guangzhou Yujian Xiaomian Catering Co., Ltd. is on the verge of launching its IPO on the Hong Kong Stock Exchange, following the approval from the China Securities Regulatory Commission, with significant revenue and profit growth reported in its updated prospectus [1][12]. Financial Performance - In the first half of 2025, the company achieved a revenue of 703.185 million RMB, representing a year-on-year growth of 33.8%, and an adjusted net profit of 52.175 million RMB, up 131.56% from the previous year [1][2]. - The total revenue for 2022 was 418.096 million RMB, projected to reach 800.514 million RMB in 2023 and 1.154434 billion RMB in 2024 [2]. - The adjusted net profit margin is expected to improve from 5.9% in 2023 to 7.4% in 2025 [2][4]. Expansion and Market Position - The number of restaurants has increased from 133 to 451, with plans to exceed 500 by the end of the year, including the first overseas store in Singapore [3][8]. - The company is recognized as the largest operator of Sichuan-Chongqing style noodle restaurants in China, with a compound annual growth rate (CAGR) of total merchandise transaction value from 2022 to 2024 being the highest among competitors [5][7]. Market Trends - The Chinese noodle restaurant market is projected to grow from 183.3 billion RMB in 2020 to 296.2 billion RMB by 2024, with a CAGR of 12.7% [5]. - The Sichuan-Chongqing style noodle segment is expected to expand from 45 billion RMB in 2020 to 72.7 billion RMB by 2024, with a CAGR of 12.8% [5]. Customer Engagement - The company has attracted over 22.1 million members, with a 44.5% repurchase rate among stored-value members in 2024 [8]. - Total order numbers reached 42.094 million in 2024, with a year-on-year growth of 32.52% in the first half of 2025 [8]. Future Plans - The company plans to continue expanding into lower-tier markets and overseas, with a target of opening approximately 150 to 180 new restaurants in 2026, 170 to 200 in 2027, and 200 to 230 in 2028 [10][12].

继10月13日获中国证监会境外发行备案通知书后，广州遇见小面餐饮股份有限公司（简称"遇见小面"）在10月15日更新其港股 IPO招股书，距成功登陆港交所仅一步之遥。 资料显示，遇见小面起源于2014年，是以重庆小面系列为主打的中式餐饮连锁品牌，目前产品已扩展到各种辣与不辣的菜品，涵 盖面条、米饭、小吃和饮料。 据其更新版招股书，2025年上半年，公司实现营业收入7.03亿元，同比增长33.8%；实现经调整净利润5217.5万元，较上年同期 增长131.56%。 | | | 截至12月31日止年度 | | 截至6月30日止六個月 | | | --- | --- | --- | --- | --- | --- | | | 2022年 | 2023年 | 2024年 | 2024年 | 2025年 | | | 人民爵千元 | 人民爵千元 | 人居廖千元 | 人民爵千元 | 人民幣千元 | | | | | | (未皇藩良) | | | 收入 | 418,096 | 800,514 | 1,154,434 | 525,657 | 703,185 | | 所用原材料及耗材 | (160,138) | (290,270) ...

Core Viewpoint - The company "Yujian Xiaomian" is accelerating its steps towards an IPO in Hong Kong, aiming to become the first publicly listed Chinese noodle restaurant, amidst a challenging restaurant industry environment characterized by intensified competition and declining profits [1][2]. Financial Performance - From 2022 to 2024, Yujian Xiaomian's revenue is projected to grow from 418 million to 1.154 billion yuan, with a compound annual growth rate (CAGR) of 66.16%. The adjusted net profit for 2024 is expected to be 63.88 million yuan [3]. - In the first half of this year, the company reported a revenue of 703 million yuan, a year-on-year increase of 33.8%, with adjusted net profit soaring by 131.56% to 52.175 million yuan [3]. - The number of restaurants increased from 133 to 451 from early 2022 to the latest feasible date, with plans for 101 new restaurants, potentially surpassing 500 locations by year-end [3]. Operational Efficiency - The operating profit margin for direct-operated restaurants is steadily increasing, projected to reach 13.3% in 2024 and 15.1% in the first half of this year [4]. - The company's growth is attributed to scale effects, which enhance profitability through cost dilution, improved supply chain efficiency, and brand effect [3]. Business Model Innovation - Yujian Xiaomian's business model is characterized by diversification and high efficiency. It offers a wide range of popular Sichuan and Chongqing dishes, appealing to a broad audience and ensuring high consumption frequency [5]. - The company has developed a standardized and digitalized operational system, ensuring brand consistency and operational efficiency across all restaurants [5]. Market Position - According to Frost & Sullivan, Yujian Xiaomian is the largest operator of Sichuan and Chongqing-style noodle restaurants in China, with the highest CAGR in total merchandise transaction value among the top ten Chinese noodle restaurant operators from 2022 to 2024 [6][7]. Market Expansion Opportunities - The overall market for Chinese noodle restaurants is expected to continue expanding, with a projected market size of 495.6 billion yuan by 2029 and a CAGR of 11.0% from 2025 to 2029. The Sichuan and Chongqing-style segment is anticipated to grow at a CAGR of 13.2%, outpacing other segments [9]. - Yujian Xiaomian is also preparing to enter the overseas market, with its first store in Singapore expected to open in December this year, capitalizing on the large Chinese population and their affinity for Sichuan and Chongqing flavors [10].

Core Insights - The company "Yujian Xiaomian" is accelerating its IPO process in Hong Kong, aiming to become the first publicly listed Sichuan-Chongqing noodle restaurant chain [1] - The company has demonstrated impressive revenue growth, with a projected increase from 418 million to 1.154 billion yuan from 2022 to 2024, reflecting a compound annual growth rate (CAGR) of 66.16% [1] - In the first half of 2025, the company achieved revenue of 703 million yuan, representing a year-on-year growth of 33.8% [1] - Adjusted net profit reached 52.175 million yuan, showing a year-on-year increase of 131.56% [1] - The rapid expansion of restaurant numbers, from 133 to 451, has significantly contributed to the company's growth, with plans to exceed 500 locations by year-end [1] - The company is also preparing to open its first overseas store in Singapore, expected to launch in December [1] Industry Insights - According to Frost & Sullivan, the market size for Chinese noodle restaurants is projected to reach 296.2 billion yuan in 2024, with Sichuan-Chongqing flavors growing at a rate of 13.2% [2] - Yujian Xiaomian holds the largest market share in the Sichuan-Chongqing noodle segment and ranks first in offline sales for specific noodle dishes among all Chinese restaurant chains from 2022 to 2024 [2]