Core Insights - The active user count for securities apps has declined after four consecutive months of growth, with October seeing a total of 169 million active users, representing a year-on-year decrease of 8.40% and a month-on-month decrease of 3.38% [1][2][5] - The decline in active users is attributed to market fluctuations and changes in investor behavior, particularly after the Shanghai Composite Index surpassed 4000 points, leading to profit-taking pressures and increased investor caution during the National Day holiday [1][5][12] - Despite the overall decline, some smaller securities apps and specialized tools have shown positive growth, indicating a divergence in user engagement across different platforms [12][14] User Activity Trends - In October, the top 50 securities apps all experienced a decline in active users, with only Huatai Securities' "Zhang Le Wealth" app surpassing 10 million active users [10][11] - The top three third-party apps, Tonghuashun, Dongfang Wealth, and Dazhihui, continue to dominate the market with significant user bases, while the gap between third-party apps and broker-owned apps is gradually narrowing [8][12] - The overall user activity in October was the fourth highest of the year, following a peak in September, which saw 175 million active users [11][12] Market Dynamics - The market's high base effect from October 2024 has put pressure on year-on-year comparisons, contributing to the observed declines in user activity [1][5][11] - The number of new A-share accounts opened in October 2025 was 2.31 million, reflecting a month-on-month decline, which aligns with the decrease in app activity [8][12] - The competitive landscape among the top 50 apps remained stable, with no changes in rankings despite the overall decline in user activity [11][12] Technological Advancements - Securities firms are increasingly investing in financial technology, transitioning their apps from basic trading tools to comprehensive wealth management platforms that integrate research, education, and lifestyle services [3][14][15] - The integration of AI technologies is becoming a focal point for firms, with new AI-driven applications being launched to enhance user experience and engagement [14][15] - The emphasis on user-centric services and intelligent solutions is seen as essential for navigating market fluctuations and ensuring long-term growth [15][16]

Core Viewpoint - The active user count of securities apps has declined in October after four consecutive months of growth, influenced by high market volatility and changes in investor behavior [1][3]. User Activity Summary - In October 2025, the monthly active users of securities apps reached 169 million, marking an 8.40% year-on-year decline and a 3.38% month-on-month decrease, ending a four-month growth streak [2][5]. - The peak user activity was recorded in September 2025, with 175 million users, the highest monthly figure for the year [1][10]. - The decline in October is attributed to profit-taking pressures after the Shanghai Composite Index surpassed 4000 points and increased investor caution due to the National Day holiday [3][5]. Top Securities Apps Performance - Among third-party securities apps, Tonghuashun led with over 30 million active users, followed by Dongfang Caifu and Dazhihui, both exceeding 10 million [1][6]. - In the brokerage self-operated apps, Huatai's Zhangle Wealth app surpassed 10 million users, while Guotai Haitong's Junhong app fell below that threshold [1][6]. Market Dynamics - The top 50 securities apps all experienced a decline in active users in October, with the average decrease being 3.59% compared to September [10]. - Despite the overall decline, some smaller securities apps and specialized tools showed positive growth, indicating a divergence in user engagement across different platforms [11][12]. AI Integration in Securities Apps - The industry is witnessing a shift towards integrating AI technologies into securities apps, enhancing user experience and service offerings [14][15]. - Major firms like Huatai Securities and Guotai Haitong are launching independent AI applications to improve trading, analysis, and user engagement [14][15].

Market Overview - The A-share market experienced a significant decline, with the Shanghai Composite Index dropping over 1.7% and the Shenzhen Component Index falling by 1.43% [1][2] - A total of 4,761 stocks declined, while the trading volume exceeded 3 trillion yuan, an increase of 488 billion yuan compared to the previous day [1][2] Sector Performance - The financial sector led the declines, with notable drops in bank stocks such as Postal Savings Bank down over 4% and Everbright Bank down 2.78% [2][3] - Other sectors like liquor, coal, and real estate also saw significant declines, with major liquor brands like Luzhou Laojiao and Gujing Gongjiu experiencing drops of 4.97% and 4.43% respectively [4][3] Investment Trends - There has been a notable increase in the number of new A-share accounts, with 1.9636 million new accounts opened in July 2025, marking a year-on-year increase of 70.54% [7] - The active user base for securities apps reached 167 million, reflecting a 3.36% month-on-month increase and a 20.89% year-on-year increase [7] - Investors are shifting from traditional savings to equity markets, with a significant reduction in household deposits by 1.1 trillion yuan in July [8] Economic Insights - The preference for bond assets is expected to decline as the yield center decreases, leading to an increased allocation towards equity assets among domestic investors [9] - The focus on corporate earnings is rising as the A-share market enters the peak reporting season, with sectors like TMT, consumer goods, and manufacturing showing strong Q2 performance [11] Future Outlook - The liquor industry is anticipated to reach a bottom by Q3 2025, with expectations of a gradual recovery in the second half of the year [13] - The consumer sector, particularly leading companies, may benefit from foreign capital inflows, providing support to the market [13]