Core Points - The Suzhou Dongwu football team is set to face the Foshan Nanshi team in the China League One, while the Jiangsu Province City Football League will feature a match between Suzhou and Zhenjiang, taking place on July 19-20 [1] - Suzhou is offering a series of viewing benefits to enhance the event's economic impact, including free access to over 40 local attractions for visitors from Zhenjiang and Foshan [1] - The "Suzhou Bank·Suzhou Super Night" themed market will be held at the Suzhou Sports Center, featuring a large LED screen for live broadcasts and over 60 themed stalls to boost nightlife and consumer activity [1] Event Highlights - The market will operate daily from 16:00 to 22:30, sponsored by Suzhou Bank and supported by various local organizations [1] - The market will feature local culinary delights, including traditional Suzhou snacks and Zhenjiang specialties, along with seasonal fresh fruits and advanced technology displays such as cooking robots [2] - A total of 2,000 servings of Zhenjiang's signature pot cover noodles will be distributed on Sunday, enhancing the local food experience [2]

Core Insights - The article highlights the successful integration of sports events with local consumption initiatives in Zhenjiang, leveraging the "Su Super" league match to boost local economy and tourism [1][4]. Group 1: Event-Driven Consumption Initiatives - During the "Su Super" league match, Zhenjiang's business bureau organized various consumption promotion activities, transforming event traffic into consumer energy [1]. - The "Welcome Gift" initiative provided free bowls of local specialty "Gua Gai Mian" (pot cover noodles) to visiting fans, enhancing their experience and promoting local cuisine [2]. - The "Main Venue Week" featured an upgraded initiative of distributing "ten thousand bowls of Gua Gai Mian," showcasing Zhenjiang's hospitality and culinary offerings [2]. Group 2: Cultural and Culinary Promotion - Fans received "Zhenjiang South" gift bags containing local specialties, which helped promote Zhenjiang's food culture to visitors [3]. - A cultural event titled "Water Rhythms Jiangsu" showcased local products and culinary innovations, further engaging fans and promoting regional specialties [3]. Group 3: Integrated Consumption Experience - The ticketing system for the "Su Super" league matches acted as a city-wide pass, linking various consumption scenarios and enhancing the overall experience for attendees [4]. - Local businesses collaborated with the event to offer discounts and promotions, creating a chain of consumption opportunities for fans [4]. Group 4: Night Economy and Broader Engagement - The event spurred a vibrant night economy, with major commercial areas broadcasting the match and attracting over 350,000 viewers [5]. - Local businesses reported a 20% increase in foot traffic during the event, indicating a successful engagement strategy that combined sports and local commerce [5].

Group 1 - The 2025 Shanghai International MCN Conference was held from June 5 to 6, focusing on the theme "Creating Boundless Opportunities to Enhance the Live Streaming Economy" [1] - The event showcased Jiangsu's unique health and wellness tourism products, including health vinegar and herbal teas, highlighting the region's cultural heritage and culinary offerings [1] - A collaborative project was launched among seven cities in the Yangtze River Delta to promote the integration of cultural tourism and commercial exhibitions, aiming to create a trillion-level cultural tourism consumption corridor [1] Group 2 - The Jiangsu Cultural and Tourism Bureau has been actively engaging with Shanghai, resulting in the signing of eight cultural tourism projects with a total investment of nearly 530 million yuan [2] - The launch of the "Yiyou Zhenjiang: Health and Wellness Journey" high-speed train service has gained significant media attention, showcasing an innovative model combining high-speed rail, wellness, and city branding [2] - Jiangsu plans to enhance its cultural tourism brand and market presence by developing more unique tourism routes and strengthening the marketing of its wellness products [2]