Group 1 - The Guangdong government has announced the establishment of 45 green food lychee production bases to promote high-quality agricultural products [24][26][28] - The lychee season is in full swing, with Guangdong producing over half of China's lychee and one-third of the world's supply [25] - The 雷岭 lychee, known for its quality and fragrance, has been exported to North America, UAE, and Singapore for several years [20][21] Group 2 - A new export market for 雷岭 lychee has been established, with the first batch weighing approximately 60,000 pounds shipped to North America [50][51] - The Guangdong provincial government is actively supporting disaster recovery efforts, allocating 60 million yuan for post-disaster recovery in areas affected by recent typhoons [4] - The construction of typical towns in Guangdong is progressing, with training sessions held to enhance the capabilities of construction enterprises [10][12][14]

Core Viewpoint - China Pacific Insurance Huizhou Branch is enhancing the lychee industry by providing comprehensive insurance coverage and innovative services to support farmers and promote rural revitalization [2][3][4]. Group 1: Insurance Coverage and Risk Management - The company aims to expand insurance coverage for lychee planting, targeting 27,800 acres by 2025, providing 83.4 million yuan in risk protection against disasters like typhoons and heavy rain [5][6]. - A rapid response mechanism for claims has been established, ensuring compensation payments are completed within three working days after damage assessment, with 56 claims processed this year totaling over 2.4 million yuan [8][9]. - The company has developed a risk management model that combines technology, disaster warnings, and farmer engagement to mitigate risks from extreme weather events [21][23]. Group 2: Technological Innovation and Quality Assurance - The company collaborates with local lychee associations to implement drone technology for pest control, increasing operational efficiency by over 300% compared to traditional methods [12][16]. - A food processing safety liability insurance has been introduced, integrating traceability technology to enhance consumer confidence in product safety [37][40]. Group 3: Support for Farmers and Market Expansion - The company has launched an accidental insurance product for lychee pickers, shifting focus from property to personal safety, thereby alleviating concerns for farmers and labor providers [26][34]. - To promote sales, the company is leveraging e-commerce platforms to connect fresh lychees with broader markets, while also engaging volunteers to assist in harvesting and marketing efforts [50][53][55]. - The company emphasizes that insurance serves not only as risk compensation but also as a catalyst for industry development, planning to deepen agricultural insurance service innovations [57][59].

Group 1 - The event "Lychee Fragrance Worldwide: 2025 Guangdong Lychee Production and Sales Connection" was held in Zhanlong Town, promoting the sale of 15,600 tons of lychee, enhancing local lychee's reach nationally and globally [1] - Zhanlong lychee, recognized for its quality climate and geographical conditions, has a brand value of 1.09 billion yuan, featuring premium varieties like Guiwei and Nuomici [1] - The Huizhou (Zhanlong) Lychee Trading Center has become the largest RCEP lychee trading center in the province, facilitating partnerships between 13 cooperatives and various enterprises in logistics, e-commerce, and cold chain logistics [1] Group 2 - E-commerce sales of Zhanlong lychee are expected to exceed 42% this year, with improved cold chain logistics enabling fresh fruit to reach consumers quickly [2] - Collaborations with logistics companies have significantly reduced delivery times, allowing lychee to be shipped to Beijing within 12 hours and to designated cities within 10 hours [2]

Core Insights - The article highlights the development of the lychee industry in Zhanlong Town, Huizhou, focusing on various initiatives to enhance production, sales, branding, and market expansion [1][2][3][4][5][6] Group 1: Production Enhancement - Zhanlong Town emphasizes technological empowerment and ecological optimization in lychee production, providing training in management techniques, safe production, and scientific pesticide use [2] - The town has approximately 43,000 acres of lychee cultivation, with an expected production of over 20,000 tons this year and pre-sale orders of about 15,000 tons [1][3] Group 2: Sales Improvement - The town is implementing a multi-channel sales strategy, including e-commerce training, optimizing market layouts, and enhancing cold chain services to ensure fresh delivery [3] - Zhanlong has attracted 10 large fruit wholesalers and is negotiating with over 20 sales merchants to secure minimum price agreements for farmers [3][4] Group 3: Market Expansion - Zhanlong is actively pursuing international markets, planning to export 3,000 tons of lychee to Southeast Asia, Singapore, and Indonesia by 2025, with a total value of approximately 40 million yuan [4] Group 4: Brand Development - The town is focusing on cultural empowerment and comprehensive promotion to enhance the brand of Zhanlong lychee, including photography contests and tourism routes to attract visitors [5][6] - Upcoming events like the "2025 Guangdong Lychee Production and Sales Connection" aim to increase the visibility and influence of Zhanlong lychee [5]