香港聯合交易所有限公司與證券及期貨事務監察委員會對本申請版本的內容概不負責，對其準確性 或完整性亦不發表任何意見，並明確表示概不就因本申請版本全部或任何部分內容而產生或因倚賴 該等內容而引致的任何損失承擔任何責任。 COL Global Co., Ltd. 中文在線集團股份有限公司 （於中華人民共和國註冊成立的股份有限公司） 的申請版本 警 告 本申請版本乃根據香港聯合交易所有限公司（「聯交所」）及證券及期貨事務監察委員會（「證監會」）的 要求而刊發，僅用作提供資料予香港公眾人士。 本 申 請 版 本 為 草 擬 本，其 內 所 載 資 料 並 不 完 整，亦 可 能 會 作 出 重 大 變 動。閣 下 閱 覽 本 文 件，即 代 表 閣下知悉、接納並向中文在線集團股份有限公司（「本公司」）、其獨家保薦人、整體協調人、顧問或包 銷團成員表示同意： 倘於適當時候向香港公眾人士提出要約或邀請，有意投資者務請僅依據送呈香港公司註冊處處長登 記的本公司招股章程作出投資決定；有關文本將於發售期內向公眾刊發。 (a) 本文件僅為向香港公眾人士提供有關本公司的資料，概無任何其他目的。投資者不應根據本 文件中的資料作出任何投 ...

行 业 及 产 业 行 业 研 究 / 行 业 深 相关研究 证 券 研 究 报 告 证券分析师 林起贤 A0230519060002 linqx@swsresearch.com 袁伟嘉 A0230519080013 yuanwj@swsresearch.com 任梦妮 A0230521100005 renmn@swsresearch.com 夏嘉励 A0230522090001 xiajl@swsresearch.com 赵航 A0230522100002 zhaohang@swsresearch.com 黄俊儒 A0230525070008 huangjr@swsresearch.com 李国盛 A0230521080003 ligs@swsresearch.com 研究支持 张淇元 A0230124080001 zhangqy@swsresearch.com 联系人 张淇元 A0230124080001 zhangqy@swsresearch.com 2026 年 02 月 26 日 Seedance2.0 突破，AI 视频竞争 格局及产业链机遇 看好 ——GenAI 系列报告之 69 暨 AI 应用深 ...

银河证券日前研报指出，兆驰股份提高子公司担保额度，光模块业务加速。公司在LED领域全产业链布 局，现目前已经是LED产业链多环节龙头，并在激烈的行业竞争中能保持较好的增长态势和盈利水平。 在光通信领域，公司同样是涵盖光芯片-光器件-光模块的一体化垂直产业链布局，200G及以下低速光模 块已实现稳定量产；2.5G光芯片于25Q3已成功流片，后续将推进量产及应用；并即将迎来高速光模块 的落地。2026年将迎来高速光模块的突破。子公司风行在线是AI漫剧龙头，凭借三大核心AI应用产品 完成"创-发-消"AI文娱生态全链路布局。传统主业方面，电视代工修复盈利为主，LED产业链迎来提 价，维持"推荐"评级。 ...

新浪科技讯 2月26日下午消息，据媒体报道，美团于近期在主App内上线了漫剧板块"饭团漫社"，板块 内不仅涵盖常规漫剧内容，还同步上线了AI漫剧相关内容，且所有内容均面向用户免费播放，这也意 味着美团正式进入当下火热的漫剧赛道，成为又一个布局该领域的互联网大厂。 从饭团漫社的内容布局来看，其上线的漫剧作品覆盖青春、古风、都市、末世等多个热门题材，单部作 品集数从数集到四十集不等，如《穿成废柴公主我用化学知识炼出绝世丹药》共有40集，《风速少年 团》第二季也有26集，且部分作品已取得一定播放量，初步完成了内容池的搭建。板块界面还设置了点 赞、评论、收藏等互动功能，同时支持弹幕发送，贴合当下用户观看漫剧的主流使用习惯，整体产品形 态已趋于成熟。 责任编辑：何俊熹 新浪科技讯 2月26日下午消息，据媒体报道，美团于近期在主App内上线了漫剧板块"饭团漫社"，板块 内不仅涵盖常规漫剧内容，还同步上线了AI漫剧相关内容，且所有内容均面向用户免费播放，这也意 味着美团正式进入当下火热的漫剧赛道，成为又一个布局该领域的互联网大厂。 从饭团漫社的内容布局来看，其上线的漫剧作品覆盖青春、古风、都市、末世等多个热门题材，单部作 ...

据工业和信息化部信息通信经济专家委员会委员盘和林观察，今年的科技消费已从以往的线上展示，渗 透到了线下城市商圈、县域及农村地区，科技红利不断下沉。 "科技年货"的热卖无疑为科技消费注入了一剂强心剂。但同时也要认识到，从节日消费向日常消费转 化，科技消费仍面临不小困境。 "当前的科技产品同质化突出，多款机器人功能单一，智能眼镜产品差异化不足。"西南政法大学经济学 院教授鲁钊阳分析道，有些产品以AI为噱头夸大宣传，影响了消费者的购买体验。此外，城乡区域科 技产品供给不均衡，售后服务与数据安全保障体系尚不完善等问题也制约着科技消费市场的常态化、稳 定化。 2月25日，记者走进重庆市九龙坡区某商场，只见一家智能眼镜门店中，消费者正在兴致勃勃地体验智 能眼镜。该门店工作人员介绍，春节期间，不少顾客选择将智能眼镜作为走亲访友的年货，门店消费者 络绎不绝，甚至假期后还前来复购。 这个春节，除了智能眼镜，AI玩具、机器人等产品也跻身科技年货热销榜，AI漫剧等新的载体方式已 成为各大平台引流的重要载体。 以往，大众对科技产品往往持尝鲜、观望的态度。而今年春节，各类"科技年货"成了消费新宠，越来越 多的消费者愿意为之买单。科技产 ...

这种爆发式的增长，将2026年的市场推向了243.6亿元的新高度，甚至有乐观预估，到2030年，这个细分赛道将划走850亿元的蛋糕。 在2026年的内容江湖里，AI漫剧已然从微短剧体系里的"新鲜尝试"，正式升级为一条拥有独立用户心智、产值惊人的黄金赛道。 如果说2025年是大家口中的"AI漫剧元年"，那么站在2026年回看，这个行业正经历着一场从"草台班子"向工业化巨头的集体进化。 2025年，中国微短剧行业在跨越千亿市场门槛的同时，意外地让"AI漫剧"这个物种完成了从边缘到主角的跃迁。 DataEye的数据揭示了一个惊人的事实：2025年漫剧在投数量全年增长超过了76倍。 但在这些跳动的数字背后，行业正在经历一场极其残酷的"换血"。 生产线的降维打击：从手艺活儿到抽卡艺术 长期以来，内容生产一直受困于高成本、长周期的泥潭。传统动画制作需要数百人协作、耗时数月，单分钟成本动辄数万乃至数十万元 然而，当AI技术深度渗透进剧本、分镜、生图及后期全流程后，这场"工业革命"直接将制作周期压缩了50%至80%，成本也随之坍塌。 目前行业内常规AI漫剧的制作成本已能控制在每分钟1000至2500元之间。 相比之下，传统制 ...

这样的成绩，并非偶然，而是过去一年短剧快速进化、全面爆发，实现市场规模突破千亿大关后的必然结果。与此同时，短剧演员也集体在内娱"上桌"， 接连获得主流电影节、网络盛典的认可与品牌代言的青睐，迎来了人气与事业的双重高峰。 2026年文娱春节档延续了近期行业态势，长剧、电影表现波澜不惊，短剧则依旧锋芒毕露。红果平台诞生了四部观看量破10亿、站内热度值破亿的"双破 亿"作品，稳稳握牢了流量密码。 春节期间，短剧演员的影响力持续释放，红果平台的春节档片单更是集齐了观众耳熟能详的短剧顶流。不少作品尚未开播，便已在社交平台提前造势，与 长剧、电影演员同台争夺热搜。而在十几场春晚舞台上，短剧顶流们的存在感更是拉满，实现了作品霸屏与跨界破圈的双重爆发。 另一边，今年春节档AI漫剧，尤其是AI仿真人漫剧飞速进化。业内人士预测，2026年将是AI仿真人剧大爆发的一年，大量演员可能面临无戏可拍的处 境。刚刚升咖坐上内娱桌的短剧顶流们，该何去何从？ 这个春节，短剧顶流刷足存在感 今年多部短剧在春节档集中出圈，无论是热度爆表的经典续作，还是反套路喜剧、都市情感、法治与非遗类的垂直精品，都让人眼前一亮。 这些作品之所以能脱颖而出，除了内 ...

Core Insights - AI is industrializing content production, with AI manhua (漫剧) emerging as a significant sector, potentially leading to the next major trend in the industry [1] - By 2025, Douyin is expected to launch approximately 60,900 manhua, with total views exceeding 70 billion and a market size projected to surpass 20 billion yuan [1][2] - The supply side is influenced by the iteration of large models, with platforms integrating AI tools into distribution and monetization [1][4] Market Dynamics - Douyin remains the primary growth driver, with the manhua "斩仙台下，我震惊了诸神" achieving over 1 billion views, indicating a shift from experimental content to scalable products [2] - The WeChat ecosystem is also expanding, with a 3380% year-on-year increase in manhua listings, highlighting a growing market [2] - The commercial model is evolving towards "free viewing" to attract users, monetizing through in-show ads and e-commerce [2] Production Efficiency - AI has significantly reduced production time by one-third, increased efficiency by over 80%, and lowered costs by 70%, with around 60% of manhua producers utilizing AI [4] - The manhua "斩仙台" serves as a model for industrialization, achieving a return on investment (ROI) of over 110 with a team of 12 completing it in 30 days [4] Platform Support - Major platforms like ByteDance, Kuaishou, and Tencent are intensifying support through revenue sharing, AI tools, and traffic distribution [8][10] - ByteDance's "辰星计划" offers up to 5 million yuan in guarantees for individual works, while Kuaishou's initiatives aim to attract creators with cash and traffic rewards [8] Market Concentration - The market is rapidly concentrating, with the top 20 companies accounting for 32.03% of total views in 2025, indicating a trend towards dominance by leading firms [13] - The differentiation in profitability is widening, with only the top 5 companies achieving an ROI above 1.2 [15] IP-Driven Monetization - The monetization strategy is shifting from single revenue streams to multi-layered structures centered around intellectual property (IP), enhancing long-term value [16] - Over 60% of recent hit manhua are adaptations of popular IPs, indicating a trend towards leveraging established content for consumer engagement [18] International Expansion - The overseas market for short dramas has seen significant growth, with downloads reaching 1.855 billion in 2025, and a market size projected to exceed 5 billion USD in 2026 [19] - Chinese companies dominate the monetization segment, accounting for approximately 94.93% of in-app purchase revenue in the overseas short drama market [22]

Core Insights - The animation drama market is expected to exceed 20 billion by 2025, driven by support plans from major platforms and AI significantly reducing production costs, leading to high ROI and increased profitability [1][2] - The commercialization path of the industry is evolving from a single revenue-sharing model to a multi-level monetization structure centered around intellectual property (IP) [4] Group 1: Market Growth and Trends - The animation drama market is rapidly expanding, transitioning from a new attempt within short dramas to a content track with independent user recognition, mature supply structure, and sustainable business model [1] - By 2025, Douyin is projected to launch approximately 60,947 animation dramas, with total views exceeding 70 billion, and the most popular drama, "Under the Slaughtering Stage, I Shocked the Gods," achieving over 1 billion views [1] - The number of animation dramas on WeChat's ecosystem is expected to increase by 3,380% year-on-year, indicating explosive demand for animation dramas [1] Group 2: AI Impact on Production - AI has significantly reduced production costs for animation dramas, enabling low-cost and high ROI, with the production team for "Under the Slaughtering Stage" consisting of only 12 people and taking just 30 days to complete, achieving an ROI of over 110 [2] - Major companies like ByteDance and Kuaishou are actively promoting AI animation dramas, creating a closed-loop ecosystem of AI content and downstream platform traffic [2] Group 3: Competitive Landscape - Top 20 companies currently capture one-third of the total market share, with leading firms benefiting from their industry position to attract talent skilled in prompt engineering and content creation [3] - The ROI for paid animation dramas has decreased to 1.1, with only the top five companies achieving an ROI of over 1.2, indicating pressure from high streaming costs and content homogenization [3] Group 4: IP and Monetization Strategies - The role of IP is evolving from a content source to a hub connecting content consumption, commercial conversion, and long-term value, with over 60% of recent hit animation dramas originating from popular IP adaptations [4] - Successful cases, such as the gamification of the animation drama "The Happy Life of Wang Blueberry," demonstrate the systematic release of IP's downstream value [4] Group 5: Investment Recommendations - The animation drama market is still a blue ocean, with key companies to watch including Kunlun Wanwei, Zhongwen Online, Rongxin Culture, and others involved in AI animation [5] - Companies with rich IP resources such as Zhongwen Online and Tencent Holdings are also recommended for investment [5]

Summary of Key Points from Conference Call Industry Overview - The conference call discusses the **AI-driven media industry**, specifically focusing on the **AI真人剧 (AI Real Person Drama)** segment and its growth potential in the context of the **Douyin (TikTok in China)** platform [1] Core Insights and Arguments - **Revenue Growth**: In January, Douyin reported that the revenue from the **漫剧 (animated drama)** segment exceeded **200 million** yuan, with three copyright holders earning over **10 million** yuan each in a single month, and fifty copyright holders earning over **1 million** yuan [1] - **Popular Titles**: Notable successful titles include **《我用汉语考哭了百万老外》** with **35.8 million** views and **《查找图书》** with **54.48 million** views, indicating strong audience engagement [1] - **Shift in Revenue Sharing**: Starting February, Douyin adjusted the revenue sharing coefficients for different types of dramas, with **AI仿真人剧 (AI Real Person Drama)** receiving a coefficient of **60**, while **3D animation** and **2D animation** received **50** and **40** respectively, reflecting a strategic push towards AI-driven content [1] - **Production Efficiency**: The introduction of **Seedance 2.0** has enhanced the production capabilities for AI dramas, allowing for efficient generation of storyboards, maintaining consistency, and mass production of short dramas [1] Additional Important Content - **Ecosystem Development**: Companies like **中文在线 (Zhongwen Online)** and **掌阅科技 (Zhangyue Technology)** are establishing comprehensive ecosystems for animated dramas, with plans to produce **1,000 dramas** by 2026 and having significant IP rights for adaptations [1] - **AI Short Drama Platforms**: The launch of platforms such as **SkyReels** for AI short dramas and **DramaWave** for overseas short dramas indicates a growing trend towards digital content distribution and international expansion [1] Disclaimer - The information provided is based on publicly available data and does not constitute investment advice. The accuracy, completeness, and timeliness of the information are not guaranteed, and market risks are acknowledged [2]