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从本土到全球:奔驰中国合作生态赋能,引领自动驾驶商业化发展
Di Yi Cai Jing· 2025-12-12 08:29
作为全球汽车行业引领者,奔驰深耕中国市场,不仅着眼于当下,还有更长远的前瞻视角,在以"奔驰标准"不断升级自研能力的同时,不断扩展"中国朋友 圈",加速为中国用户带来更多超越期待的产品和服务,引领汽车产业的科技创新转型。 梅赛德斯-奔驰集团股份公司董事会成员及首席技术官,负责研发和采购的白韫泽(Joerg Burzer)表示:"基于梅赛德斯-奔驰S级轿车的自动驾驶出租车将安 全性与舒适性深度融合,为汽车产业、全球智能交通和自动驾驶出行树立了全新标杆。梅赛德斯-奔驰在这一领域的实践,充分彰显了其在自动驾驶领域的 引领地位。" 通过充分利用其专属自研MB.OS架构,奔驰正积极探索与行业领先伙伴深化合作。基于英伟达Drive AV平台,奔驰正不断探索面向未来的L4级自动驾驶出 租车生态系统。奔驰也与英伟达在自动驾驶技术开发领域密切合作。新一代梅赛德斯-奔驰S级轿车以其创新传承,融豪华、安全和前沿技术于一体,成为高 端自动驾驶出租车(L4级)体验的绝佳选择。 早在2017年,奔驰以前瞻视野布局智能辅助驾驶领域,成为首个投资Momenta的国际车企,助力其成长为智能驾驶领域头部企业。 如今,这一颇具"先见之明"的投资,正 ...
奔驰与字节跳动升级战略合作:以AI赋能跨业务数智化
Guan Cha Zhe Wang· 2025-09-24 03:24
Core Insights - Mercedes-Benz (China) Investment Co., Ltd. and ByteDance have signed an upgraded strategic cooperation memorandum to promote the integration of artificial intelligence (AI) technology across various business sectors [1][3] - The collaboration aims to enhance AI technology applications in areas such as intelligent assisted driving, smart cockpit, digital marketing, and customer operations [3][5] Group 1: Strategic Collaboration - The partnership is an upgrade following their initial collaboration with Volcano Engine in 2023, with the first Mercedes model featuring the Doubao large model set to launch this fall [3][5] - This collaboration marks ByteDance's significant step into the smart automotive sector [3] Group 2: Technological Integration - Mercedes-Benz established a research and development center in Shanghai in 2022, focusing on accelerating digital R&D [5] - The new electric CLA will feature the self-developed MB.OS architecture, allowing for seamless integration with top technology partners [5] - The smart cockpit AI platform will integrate ByteDance's AI capabilities for rapid application generation, enhancing user experience through a data-driven closed-loop system [5][6] Group 3: R&D Efficiency and Data Management - Mercedes-Benz's R&D team has developed a software development and operations platform, with Volcano Engine assisting in building a big data platform to enhance R&D efficiency [6] - The collaboration will leverage AI capabilities from Feishu to improve digital collaboration in R&D processes [6] Group 4: Digital Marketing and Customer Operations - Mercedes-Benz will work with ByteDance to explore new media marketing channels, utilizing Volcano Engine's strengths in big data and AI for deeper user insights [8] - The partnership will enhance customer operations through advanced cloud communication technology for precise information delivery [8] - The collaboration began in 2023, with the introduction of Volcano Engine into the Mercedes smart cockpit system [8] Group 5: R&D Network and Growth - Over 20 years in China, Mercedes-Benz has built a comprehensive R&D network outside Germany, with increasing investments leading to a "dual-engine" innovation strategy in Beijing and Shanghai [8] - The digital R&D team in China is the fastest-growing globally, responsible for various global projects, including new entertainment systems and intelligent parking features [8]