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从春晚舞台看中国智能生态科技品牌新飞跃
Ren Min Wang· 2026-02-18 01:45
Core Insights - The transformation of the Spring Festival Gala stage reflects the shift towards "hard technology" as a central theme in China's economic development, showcasing the evolution from consumer goods to platform enterprises and now to an integrated "smart technology ecosystem" [2][5] - The emergence of multiple hard technology brands at the gala indicates a rapid development of industry clusters and a shift from selling individual products to offering comprehensive smart solutions that enhance future lifestyles [2][3] Industry Trends - The smart hardware industry is undergoing a significant change from "single function" products to "full-scene intelligence," with a focus on ecosystem competition rather than individual product competition [3] - The competitive logic is shifting from pursuing blockbuster products to building "technological compounding" and "ecosystem premium," as outlined in the "14th Five-Year Plan" [3] Technological Advancements - Companies are increasingly focusing on core underlying technologies, enhancing China's position in the global high-end market, exemplified by the development of high-speed digital motor technology by companies like追觅科技 [4] - The market for whole-home smart systems is projected to reach 280 billion yuan by 2026, with a penetration rate exceeding 35%, indicating a rapid acceleration in smart technology adoption [4] Global Market Position - A number of Chinese technology companies are establishing a presence in the global high-end market, transitioning from simple product exports to a more systematic approach involving technology standards and brand recognition [4] - Chinese brands in the high-end segment of the global market, particularly in robotic vacuum cleaners, are gaining market share, demonstrating their capability to build high-end brand images through hard technology [4]
“软文化”出圈 “硬科技”炫目——盘点央视春晚含“苏”量
Xin Hua Ri Bao· 2026-02-18 00:07
在沈腾、马丽主演的贺岁微电影《我最难忘的今宵》中,来自苏州银河通用有限公司的具身大模型 机器人首次亮相春晚舞台,既表演了小品,又展示了盘核桃的绝活。 同样引人注目的是,来自无锡的魔法原子和苏州的追觅科技携多款人形、四足机器人惊艳亮相。它 们不仅是舞台上的"科技舞者",更与演员们默契配合,在动感节拍中完成高难度动作。这些江苏机器人 军团的集体亮相,正是江苏制造向"江苏智造"加速跃升的生动注脚,更是被网友戏称为"最强氛围组"。 除了众多"明星",江苏元素更体现在登上春晚舞台的普通人身上。来自无锡的90后新农人张烨琳, 带着泥土的芬芳走上舞台。作为"三农"代表,她在《来晒秋》和《山海寻梦》中,用质朴的语言向全国 观众讲述了乡村振兴的江苏故事。 辞旧迎新,金马奔腾。在2026年央视春晚上,众多江苏元素闪耀舞台。 首先是众多江苏文艺名角名团亮相,借助春晚舞台生动展现江苏文化魅力。在春晚安徽合肥分会 场,南京市越剧团团长、"梅花奖"得主李晓旭闪亮登场。在节目《合韵满江淮》中,她以诗韵越剧《织 造府》中贾宝玉的经典扮相,携手吴琼、韩再芬等一众戏曲名家同台献艺,生动诠释了"世界文学之 都"南京的深厚文脉。 歌曲《小家年年》中 ...
“软文化”出圈 “硬科技”炫目
Xin Lang Cai Jing· 2026-02-17 19:44
首先是众多江苏文艺名角名团亮相,借助春晚舞台生动展现江苏文化魅力。在春晚安徽合肥分会场,南 京市越剧团团长、"梅花奖"得主李晓旭闪亮登场。在节目《合韵满江淮》中,她以诗韵越剧《织造府》 中贾宝玉的经典扮相,携手吴琼、韩再芬等一众戏曲名家同台献艺,生动诠释了"世界文学之都"南京的 深厚文脉。 歌曲《小家年年》中,苏州评弹学校的演员惊艳亮相;交响街舞《新春之声》里,来自苏州芭蕾舞团的 成员翩然起舞。这边是弦索叮咚的江南雅韵,那边是中西合璧的动感节拍,两个苏州团队用不同的艺术 语言,在春晚舞台上传递着同样的江苏风采。 值得一提的是,春晚主标识中的"骐骥驰骋纹"巧妙融合了中国传统云纹、雷纹、回纹元素,是传统纹样 与现代设计创造性结合的典范。承载吉祥寓意的"骐骥驰骋纹"红围巾,源自苏州市吴江区的丝绸工坊, 以细腻的真丝拉绒工艺,将江南丝韵与新春祝福编织在一起。据了解,红围巾已经连续3年亮相春晚, 成为吴江丝绸的流动名片。 (来源:新华日报) □ 本报记者 邵文晶 陈凌天 辞旧迎新,金马奔腾。在2026年央视春晚上,众多江苏元素闪耀舞台。 在沈腾、马丽主演的贺岁微电影《我最难忘的今宵》中,来自苏州银河通用有限公司的具身大 ...
中外足球少年共逐绿茵梦想
Xin Lang Cai Jing· 2026-02-17 17:35
近日,"看见更大的世界——足球少年"国际青少年足球邀请赛在苏州昆山奥体中心正式落幕。本届赛事 汇集70余支国内外球队,涵盖多个年龄段。作为赛事首席支持单位,俞浩慈善基金会特别邀请了哈萨克 斯坦阿拉木图凯拉特U12梯队在内的三支中外队伍,通过高规格的赛事安排、职业化沉浸体验与深度文 化交流,助力孩子们走上通往更大世界的舞台。本次国际青少年足球邀请赛以足球为纽带,积极搭建中 外青少年交流的高水平平台,将"看见更大的世界"的愿景切实转化为一场融合国际视野与职业体验的成 长实践。 这既是一次足球技艺的切磋,也是一次不同足球文化与训练理念的深度对话。在奔跑与交流中,孩子们 亲身感受到:足球不仅能缔结友谊,更能成为他们认识更大世界的一扇窗。 践行"梦想即教育",探索成长新路径 "足球是纽带,可以把世界各地的孩子们联系在一起。让每一个热爱足球的孩子,都能站上世界的舞 台,追求精彩人生。"俞浩慈善基金会发起人俞浩表示,为践行"梦想即教育"的理念,俞浩慈善基金会 始终将足球视作一个特殊的成长课堂——在这里,青少年得以拓展视野、树立梦想、追求极致、敢于拼 搏。 本次赛事不仅为小球员们提供了高水平的竞技舞台,更创新融入科技视野的开 ...
追觅在春晚亮出“全场景”,生态品牌洗牌周期已至?
Xin Lang Cai Jing· 2026-02-17 11:36
Core Viewpoint - The emergence of Chasing Technology as a "smart technology ecosystem strategic partner" at the CCTV Spring Festival Gala signifies a shift in competition among Chinese tech companies from single products to system ecosystems, indicating a reshuffling period for ecosystem brands [2][3][16]. Group 1: Brand Presence and Market Position - Chasing Technology showcased its full-scene ecological matrix at CES and the Spring Festival Gala within two months, highlighting its rapid brand exposure [2][15]. - The company operates in over 120 countries and regions, serving more than 42 million households, with leading market shares in various countries for its robotic vacuum and washing machine products [4][17]. - In the global market, Chasing Technology holds the top market share in robotic vacuums in 30 countries, with over 40% market share in 11 of those countries, and over 70% in washing machines in nearly 20 countries [4][17]. Group 2: Industry Trends and Technological Advancements - The transition from single product competition to ecosystem competition is becoming a new form of competition among Chinese tech companies, as evidenced by trends observed at CES 2026 [6][19]. - The reusability of underlying technology is crucial for companies to build ecosystems, with Chasing Technology's core technologies being applicable across multiple product categories, significantly reducing the marginal costs of expanding into new categories [20][21]. - The company has filed over 10,000 patents globally, with more than 3,000 granted, showcasing its extensive technological capabilities that extend from robotic vacuum algorithms to smart driving systems [20]. Group 3: Consumer Experience and Market Strategy - As companies shift to ecosystem competition, the focus is on delivering a consistent smart experience rather than just comparing individual product specifications [8][22]. - Chasing Technology maintains a leading market share in the high-end segment of the cleaning appliance market, with significant shares during major sales events [23]. - The company's strategy contrasts with traditional Chinese appliance companies that often entered markets based on cost advantages; instead, it targets high-end markets first to establish brand recognition before scaling through technology reuse [10][24]. Group 4: Future Outlook and Industry Implications - The recognition of Chasing Technology at a national level reflects a broader trend in Chinese manufacturing, where the next decade will favor companies that can balance high-end technology with accessibility for everyday consumers [11][24]. - The ability to deliver high-end experiences to a broader market without diluting innovation is becoming a critical competitive factor in the industry [9][22].
杭州元素闪耀2026年央视春晚
Xin Lang Cai Jing· 2026-02-17 11:12
2026年央视春晚中,杭州元素频现,展现了杭州的文化和科技实力。 (来源:财闻) 此外,杭州诗词在歌咏创意秀《贺花神》中被吟咏,展现了千年的宋韵风雅。浙江音乐学院的舞蹈《喜 雨》展现了江南美学。杭州企业万事利丝绸携手总台文创,推出了真丝拉绒围巾以及同系列艺术丝巾。 杭州追觅智能产品的硬核实力在《智造未来》舞台上亮相。杭州酷飞(浙江)飞行器技术有限公司在哈 尔滨分会场上演全球首次极寒载人飞行。杭州罗莱迪思用业内首创的条纹玻璃光学等创新技术点亮了春 晚义乌分会场。 宇树科技的机器人连续三年登上春晚,展示了杭州在机器人技术领域的进步。杭州舞美团队为歌曲《立 春》打造了生动的舞台效果,展现诗意春景。李健演唱的《人间共鸣》由杭州八比特音乐有限公司制 作。 2026年央视春晚中,杭州元素成为一大亮点。 ...
追觅登陆春晚上演“生态秀”,构建中国智造的新质生产力
经济观察报· 2026-02-17 06:44
追觅科技以"2026年春节联欢晚会智能科技生态战略合作伙 伴"的身份,携智能出行、智能家电、智能清洁、智能影音及 个人护理等在内的全场景高端智能科技生态产品矩阵,在这个 全年收视规模最大的国家级舞台上的首次完整亮相。 封图:图片资料室 除夕夜,央视春晚的镜头扫过演播大厅,一组机器人阵列与舞蹈演员默契共舞,智能家居场景在背 景屏上流转切换。 这是追觅科技以"2026年春节联欢晚会智能科技生态战略合作伙伴"的身份,携智能出行、智能家 电、智能清洁、智能影音及个人护理等在内的全场景高端智能科技生态产品矩阵,在这个全年收视 规模最大的国家级舞台上首次完整亮相。 这并非一次简单的品牌曝光。在业内人士看来,这一动作释放的信号远超营销范畴——当一家企业 以完整生态形态出现在最具象征意义的文化场域,它代表的已不仅是一个商业品牌,而是国家层面 对"新质生产力"发展方向的一次公开定调,更是中国高端制造从"产品出海"迈向"生态引领"的时 代注脚。 国家舞台的意义 春晚的亮相向来被视为企业进入"高确定性阶段"的重要信号。 回顾40余年的春晚商业史,这面镜子映照出中国经济的产业变迁轨迹:上世纪90年代至本世纪 初,是白酒和传统家电的" ...
史上最奢侈手机?追觅 AURORA 高奢系列外观图曝光,纯金背板 + 宝石真钻
Xin Lang Cai Jing· 2026-02-17 06:27
IT之家 2 月 16 日消息,网上日前曝光了追觅 AURORA 手机高奢系列的外观图,包括凤凰和金龙私人定制款。 *广告:合作授权来源于中央广播电视总台。 *画面中产品为概念产品,未上市,最终发售版本以实物为准。 春节联欢 DREAME 追 觅 REA 2 11 *广告:合作授权来源于中央广播电视总台。 *画面中产品为概念产品,未上市,最终发售版本以实物为准。 博主 @数码闲聊站 表示:纯金背板,宝石真钻,凤羽和龙鳞都是精雕镶嵌,应该是目前用料最奢侈的手机? 该博主还称,中框和背板都是贵金属,屏幕没什么空间吧,估计最多搞个蓝宝石玻璃盖板。 题后盖的版本,从外观来看预计同样采用镶钻 + 精雕工艺。 势领演 4 来源 春 晚 倒 计 时 春晚奢选 闪耀指尖的东方华彩 DREAME AURORA 미G 春节联欢晚会 DREAME 追觅 且街新春 华章将启 此外,网传海报中还出现了马年主 DREAME 追觅 春节联欢晚会 春 晚 倒 计 时 6 @追竞 IT之家注意到,追觅科技此前公布过 AURORA 系列的设计图,机身背部均采用大圆盘镜头模组,除了金色外观还有红色后盖版本。这款红色后盖手机还出 现在了追觅的 20 ...
新趋势!追觅与春晚,双向奔赴
Zhong Guo Ji Jin Bao· 2026-02-17 05:57
(原标题:新趋势!追觅与春晚,双向奔赴) 【导读】史上最大规模生态同台!追觅选择春晚,春晚选择追觅 一家企业登上春晚,往往被视为进入品牌心智与市场的"高确定性阶段"。 作为新一代硬科技企业代表,追觅此次首登春晚,通过智能出行、智能家电、智能清洁、智能影音及个人护理等全场景高端智能科技生态产品矩 阵,向亿万观众呈现新一代智能生活方式,标志着春晚的叙事从传统消费、互联网互动,向硬科技生态定义"国民智能生活方式"转向。 2026年春晚"科技+艺术"再升级 追觅呈现国家战略级高端科技生态 由此,追觅科技成为春晚史上首次以完整生态体系登场的科技品牌,更是传递出清晰信号:新一代硬科技企业正以生态级系统能力普惠国民生 活,追觅成为这一趋势的引领者。 春节已经成为中国现代化发展的文化符号,而春晚合作伙伴的变迁,也成为国家经济与产业发展脉络的微观映射。 近年来,春晚变得越来越科技范儿。AR(增强现实)、裸眼3D、条形投影幕、竖屏直播、大场景扫描重建等"黑科技",悉数在春晚舞台闪耀登 场。 2026年春晚实现"科技+艺术"再升级,将"科技智造"融入舞美呈现、内容创作等各个环节,同时通过多个节目呈现服务国民智能生活的智能科技生 态 ...
沈腾只能当配角!宇树科技、松延动力、魔法原子、银河通用四家机器人谁赢了?
新浪财经· 2026-02-17 05:14
Core Viewpoint - The 2026 Spring Festival Gala showcased a high density of robotics and AI technologies, marking a significant transformation in the integration of these technologies into mainstream entertainment and their potential commercial applications [2][4][25]. Robotics Showcase - The Spring Festival Gala featured a record number of robotics performances, with companies like Yushutech, Songyan Power, Magic Atom, and Galaxy General demonstrating significant advancements in humanoid robotics through various forms of entertainment [3][12]. - Yushutech's performance included high-difficulty martial arts routines with their humanoid robots G1 and H2, showcasing unprecedented dynamic coordination and cluster control technology [5][7]. - Songyan Power's humanoid robots performed in a skit, achieving a high level of realism in facial expressions and movements, which was a result of intensive development over 30 days [12][14]. - Magic Atom and Galaxy General also contributed to the gala with innovative performances, including a unique stunt by Magic Atom's robot and practical tasks by Galaxy General's robot [15]. AI Integration - The AI presence at the gala reached an all-time high, with ByteDance's Seedance 2.0 model being a key technological component, enabling real-time generation of visuals during performances [18][21]. - The Ant Group's AI health application, Aifu, gained significant attention, reflecting a growing trend of integrating health management technology into everyday life [21]. Broader Technological Landscape - The gala highlighted advancements in various technological sectors, including embodied intelligence, renewable energy, and low-altitude economy, presenting a comprehensive view of China's technological progress [24]. - Companies like Chasing Technology and Huawei showcased their innovations, with Huawei's Mate 80 Pro Max being the first mobile device to integrate with a broadcast-level transmission system for the gala [24]. Market Implications - The visibility of robotics companies like Yushutech and Songyan Power at the gala has sparked interest in their respective stocks and the broader market, focusing on their IPO progress and production capabilities [25]. - Analysts noted that the gala served as a "super roadshow" for Chinese tech companies, emphasizing the importance of translating stage technology into practical products for sustained competitive advantage [25].