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外国记者“零距离”感受中医药文化
人民网-国际频道 原创稿· 2025-09-30 08:50
外交部新闻司参赞刘禹同结合自身经历,介绍了中医药在不同国家的应用与疗效。他表示,希望各 位国际友人能通过此次活动领略中医药的神奇魅力。 开幕仪式后,外国记者们在推拿学习、针灸体验、十八段锦、中药辨识、五音疗法五个模块中参与 体验。外国记者们纷纷表示,体验活动生动有趣、收获颇丰,感受到了中医药的魅力,希望有机会深入 了解。 莱索托国家通讯社记者Majara认为,此次体验值得思考,中医兼顾自然和人类,应该在关注西医的 同时关注中医。埃塞俄比亚广播公司高级记者Netsanet表示,希望自己的国家可以运用中医。 人民网北京9月30日电 (记者王禹蘅)日前,来自39个国家和地区的43名记者在北京中医药大学东 直门医院国际部参加中医药体验活动。外交部新闻司参赞刘禹同、外交部新闻司副处长李超、中国国际 新闻交流中心非洲中心主任楼淡竹等嘉宾出席此次活动。 北京中医药大学东直门医院副院长李晋玉表示,希望各位国际友人能通过此次体验活动,领略中医 药和中华传统文化的魅力,也希望未来中医能更好地服务世界各地民众的健康。 北京中医药大学国际合作处副处长安超表示,希望记者们在体验中触摸中华文明的脉搏,把中医药 服务健康的声音带给自己国家 ...
以“香”为媒 同仁堂科技点亮2025中网赛场
Core Viewpoint - Beijing Tongrentang Technology Development Co., Ltd. showcased traditional Chinese medicine at the 2025 China Open Tennis Tournament, blending ancient practices with modern health concepts to attract a younger audience [1][12]. Group 1: Product Showcase - The exhibition featured a variety of traditional Chinese medicine products, including Shengmai Drink, Liuwei Dihuang Wan, and Jingshi Niuhuang Jiedu Pian, highlighting the company's strong foundation in traditional medicine [3]. - A range of health products was also presented, such as health drinks, skincare masks, and hair care products, aligning with the health-oriented philosophy of the event [5]. Group 2: Engagement with Athletes - Notable tennis player Sorana Cirstea participated in a hands-on experience of making herbal sachets, demonstrating the interactive approach of the exhibition [8][10]. - The company aims to enhance global recognition of traditional Chinese medicine through athlete involvement and innovative presentations [12]. Group 3: Scent Products - The company introduced its "Bencao Zhi Yue" series and other aromatic products at the player’s banquet, which became a popular attraction among attendees [13][16]. - The scent products are developed based on the concept of "medicinal fragrance," with nearly 140 products available, focusing on benefits like sleep aid and relaxation [18]. Group 4: Market Expansion - The products were also made available in 16 authorized cultural and creative stores during the event, expanding the reach of Tongrentang's offerings to a broader audience [21].
驻几内亚比绍大使杨仁火出席第二届“中医药文化宣传月”开幕式
Shang Wu Bu Wang Zhan· 2025-09-23 15:48
Core Points - The event marked the opening of the second "Traditional Chinese Medicine Culture Promotion Month" in Guinea-Bissau, organized by the Chinese medical team [1] - Ambassador Yang Renhuo emphasized the value of traditional Chinese medicine as a treasure of Chinese civilization and a wealth for the world, aiming to enhance health cooperation between China and Guinea-Bissau [1] Group 1 - The event was attended by notable figures including the Minister of Public Health of Guinea-Bissau and representatives from the Chinese medical team and local Chinese community [1] - Activities included exhibitions of traditional Chinese medicine, tasting of health teas, and experiences of acupuncture and massage [1] - The event received coverage from mainstream media in Guinea-Bissau, highlighting the promotion of traditional Chinese medicine [1]
“白塔国医妙荟”中医药健康文化活动启幕,专家现场问诊
Xin Jing Bao· 2025-09-19 13:03
Core Viewpoint - The first "Baita Traditional Chinese Medicine Health Culture Event" was launched on September 19, showcasing various aspects of traditional Chinese medicine and promoting public health awareness through interactive experiences and expert consultations [1][2]. Group 1: Event Overview - The event is co-hosted by the Beijing Xicheng District Health Commission and local authorities, featuring six thematic exhibition areas and 30 unique booths [1]. - Key areas include a renowned physician consultation area with experts from top hospitals, a wellness therapy area demonstrating traditional medical techniques, and a smart TCM experience area showcasing technology-enhanced traditional practices [1]. Group 2: Community Engagement and Initiatives - A series of community health initiatives and benchmark projects were announced, including the "Three Achievements" health community and the establishment of a "Hundred TCM Experts Database" [2]. - The event also launched the "Health into Community" project, aiming to provide more precise and convenient health services directly to residents [2].
古风雅韵中体验养生盛宴,中医药市集开进白塔寺
Core Insights - The 2025 Traditional Chinese Medicine (TCM) Cultural Event in Xicheng District opened on September 19, featuring a three-day market that attracted a large number of citizens to experience TCM practices [1][3]. Group 1: Event Overview - The market included 30 exhibition booths, featuring areas for expert consultations, wellness therapies, smart medical experiences, traditional Chinese medicine education, food-medicine integration, and interactive activities [3]. - Natural elements such as green bamboo and paper lanterns created an elegant atmosphere, with a large seasonal calendar wall displaying health drink recipes based on the 24 solar terms [1]. Group 2: Activities and Experiences - The TCM education area was popular among visitors, allowing participants to select herbal materials and learn traditional techniques such as making hawthorn pills [3]. - The food-medicine integration area featured well-known companies like Tongrentang and Dong'e Ejiao, offering various herbal products and health drinks, with staff explaining dietary principles and providing free tastings [3]. Group 3: Medical Services - The expert consultation area saw long lines, with TCM specialists from several hospitals providing health advice through traditional diagnostic methods [5]. - The wellness therapy area was crowded, with professionals offering services like bone-setting and guasha, which were well-received by office workers seeking relief from fatigue [5]. Group 4: Recognition and Initiatives - The event was organized by the Xicheng District Health Commission and included a ceremony for issuing plaques and appointment letters, highlighting the innovative development of TCM culture in the district [7]. - Notable recognitions included Tongrentang being designated as a TCM health consumption experience center and the White Pagoda Temple pharmacy receiving accolades for its educational initiatives [7].
北京同仁堂加味逍遥丸助力汉服模特大赛
Core Viewpoint - The event successfully combined Hanfu culture with traditional Chinese medicine, showcasing a unique cultural experience that emphasizes health and wellness through the lens of historical wisdom [1][10]. Group 1: Event Overview - The event, hosted by Sohu Video, was the Central China finals of the National Style Awards and the Hanfu Model Competition, held at the Longting Scenic Area in Kaifeng [1]. - Beijing Tongrentang's "Additive Xiaoyao Pill" provided significant support for the event, integrating Hanfu culture with traditional Chinese medicine [1][10]. Group 2: Cultural and Health Integration - The "National Style Festival Traditional Chinese Medicine Flash Event" attracted a large audience, highlighting the cultural heritage of Kaifeng, the ancient capital of the Northern Song Dynasty [3]. - The event successfully conveyed dual values of culture and health, with interactive activities encouraging audience participation and engagement with traditional Chinese medicine [3][5]. Group 3: Interactive Activities - The event featured popular interactive games, such as "Xiaoyao Tossing," where participants enjoyed traditional games while learning about medicinal herbs [5]. - A "Traditional Chinese Medicine Pulse Diagnosis" area provided an immersive experience, allowing attendees to receive personalized health advice from professional practitioners [6]. Group 4: Historical Context and Product Innovation - The competition showcased participants in various Hanfu styles, evoking the cultural richness of the Song Dynasty and its understanding of emotional well-being [8]. - The "Additive Xiaoyao Pill" builds on the ancient formula "Xiaoyao San," enhancing its effectiveness for modern health needs by incorporating additional herbs [10]. Group 5: Modern Relevance - The event illustrated how ancient cultural practices and traditional medicine have become integral to contemporary life, promoting a balanced lifestyle [11].
“小郎中成长记”亲子读书会圆满举办
Xin Lang Cai Jing· 2025-08-22 03:16
Group 1 - The event "Little Doctor Growth Record" parent-child reading meeting took place at the Shijiazhuang Street Comprehensive Cultural Center, focusing on the interaction with traditional Chinese medicine culture [1] - Families participated in activities such as creating a "Traditional Chinese Medicine Constitution Self-Test Card" and using fun stickers to identify common traits, making the learning process enjoyable [3] - The theme reading session included creative group activities where families role-played to compare symptoms of wind-cold and wind-heat colds, and engaged in a quiz about the health benefits of various medicinal foods [3]
(成都世运会)中医药文化“圈粉”世运 东方养生好物走热
Zhong Guo Xin Wen Wang· 2025-08-16 12:20
Core Viewpoint - The integration of traditional Chinese medicine (TCM) practices, such as acupuncture and cupping, has gained significant attention and popularity among foreign athletes participating in the Chengdu Universiade, highlighting the global appeal of TCM [1][3][4]. Group 1: TCM Experience and Popularity - Foreign athletes are actively engaging in TCM therapies, with experiences such as acupuncture and massage being particularly well-received, as evidenced by positive feedback from participants [4][7]. - The Chengdu Universiade's TCM center has become a focal point for athletes, offering various services including herbal sachet making, which has become a trendy item among participants [3][5]. - The demand for herbal sachets exceeded initial expectations, leading to multiple restocks, indicating a strong interest in TCM products [3]. Group 2: Athlete Testimonials - Athletes have expressed satisfaction with TCM treatments, noting significant relief from physical discomfort and improved performance, as seen in testimonials from athletes like Argentine player Marina Kuren and Brazilian player Bruno Oliveira [4][7]. - The positive experiences shared by athletes, including the effectiveness of cupping therapy, have contributed to a growing recognition and appreciation of TCM practices [7].
从科普义诊到治病救人 校园小课堂与社会大课堂紧密结合
Group 1 - The article highlights the increasing involvement of medical students in community health initiatives, providing services such as health education, free medical consultations, and traditional medicine practices in rural areas [1][2][3][5] - Various university teams are conducting health outreach programs, including the "Qinghe Medical Station" practice group and the "Lingzhi Qihui" theoretical presentation team, focusing on educating the elderly about health and wellness [1][2] - The initiatives include interactive learning experiences, such as using herbal remedies and dietary advice to engage community members in understanding traditional Chinese medicine [2][3] Group 2 - The article describes a specific case where a medical team provided emergency assistance on a train, showcasing the practical application of medical training in real-life situations [6][7] - The team, consisting of students and faculty from Hubei Medical College, successfully diagnosed and treated an elderly passenger experiencing health issues during travel, emphasizing the importance of timely medical intervention [7][8] - The experience is portrayed as a valuable educational opportunity for the students, reinforcing their commitment to healthcare and emergency response [8]
当中医药邂逅夜经济 “中医夜市”悄然走红
Xin Hua Wang· 2025-08-05 13:36
Core Insights - The rise of "Traditional Chinese Medicine Night Markets" in Gansu Province reflects a growing interest in health and wellness among the public, particularly in urban areas [1][3][7] - The initiative is part of a broader cultural promotion campaign aimed at making traditional Chinese medicine more accessible and relatable to the general population [3][5][7] Group 1: Market Trends - "Traditional Chinese Medicine Night Markets" have become popular in bustling commercial areas, attracting crowds who seek relaxation and wellness treatments like acupuncture and moxibustion [1][3] - The markets offer a variety of experiences, including free herbal drinks and DIY activities for children, enhancing community engagement with traditional practices [3][5] Group 2: Consumer Behavior - Younger consumers are particularly drawn to the markets, showing a preference for convenient, portable health products like ready-to-drink tea bags [7] - The changing health concepts and consumption habits among the public are evident, with a shift towards personalized and immediate wellness solutions [7] Group 3: Cultural Significance - Gansu Province, as a historical center for traditional Chinese medicine, is leveraging its cultural heritage to promote health and wellness through these markets [3][5] - The initiative aims to bridge the gap between ancient medical wisdom and modern lifestyle needs, making traditional practices more relevant to contemporary society [7]