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独家对话“最强幕后天团”:东郊记忆如何再进化?
Mei Ri Jing Ji Xin Wen· 2025-07-03 13:51
每经记者|谢陶 每经编辑|唐元 近日,每日经济新闻·天府文创云记者特地邀请到东郊记忆整体运营公司——东方正火的创始团队,在其接棒东郊记忆四周年之际,分享他们眼中这座"顶 流"园区,如何从流量跨越到留量,实现再进化。同时,从这群"想象力的操盘手"身上,一窥这座城市的产业潮流与风向。 图片来源:受访者供图 我们关注那些瞬息的变化、迎面而来的潮流,但我们更关注那些扎根社区、充满创造力的源泉。纵览成都乃至全国的文创园区版图,东郊记忆显然已进化成 一个不可忽视的 " 新物种 " 。 文创园区,作为重要的"关节"与"动脉",关系到一座城市经济的活力与文化的创造力,亦与人们的获得感、幸福感息息相关。 近年来,作为全市文创产业链主要承载地之一的东郊记忆,以工业遗存空间为载体,深入扎根社区,持续有机更新、活化,引入并孵化培育出文创、音乐、 国风国潮等全新业态,成为了这座城市又一"顶流"。 无论是意大利时尚品牌Brandy Melville西南首店开业当日,到店客流突破4万人,首日销售额超200万元,超过北京、上海门店;还是浪美术馆(中国内地首 馆)开馆近1年时间,参观游客达40万人次;抑或是沉浸式汉文化餐秀"蜀宴赋"每天推出的 ...
“毕业照”兴起“国风热”
Ren Min Ri Bao Hai Wai Ban· 2025-07-02 01:00
Group 1 - The article highlights the trend of personalized graduation attire among Chinese university students, showcasing a shift from traditional academic robes to incorporating cultural elements into their outfits [1][5][6] - Data from e-commerce platforms indicates a significant increase in searches for traditional garments like cloud shoulders and horse-face skirts, with some items seeing over 100% growth compared to previous years [1] - Photography services have adapted to this trend by offering customized packages that include various styles of graduation photos, catering to the diverse preferences of graduates [1][2] Group 2 - The evolution of graduation attire in China has transitioned from simple, uniform clothing to a more diverse expression of personal style, influenced by cultural heritage [5][6] - Experts suggest that the integration of traditional elements into graduation attire reflects a creative transformation of cultural identity and a pursuit of individuality among contemporary youth [6][7] - The balance between maintaining the solemnity of graduation ceremonies and allowing for personal expression in attire is becoming a focal point for future graduation season consumption trends [7]
两岸青少年上海共赴“国漫之约”
Xin Hua She· 2025-06-24 00:59
新华社上海6月23日电(记者潘清)聚焦"国风、国潮",第二届"同契之光"海峡两岸动漫时尚设计周23 日启动作品征集,邀两岸青少年共赴"国漫之约"。 "同契之光"由上海市黄浦区台办和上海市海峡两岸民间交流与发展研究会(以下简称海民会)主办。将 于11月举行的本届"同契之光"设计周活动设置七大板块,包括动漫绘画与时尚设计大赛(涵盖动漫绘 画、动漫全元素设计、动漫周边设计、COSPLAY服装设计、工业设计、工艺美术设计等)、动漫产业 论坛、动漫行业招聘会、参赛作品展、动漫周边产品市集、COSPLAY时装秀、动漫设计研习营等。 为促进两岸优秀动漫与时尚设计作品向市场转化,提供更多创业就业契机,本届活动组委会还增设了成 果转化促进委员会。 "两岸的交流不仅仅是'有来有往',还应该是'助你成长'。"设计周组委会主席、海民会会长高美琴表 示,期待见到越来越多优秀的设计作品,也期待越来越多两岸年轻人日益精进自身创作水平,在上海找 到适合自己成长的道路。 主办方表示,设计周以"国风、国潮"为主题,鼓励两岸参赛者进行"国漫"创作与设计,依托高质量的系 列专业活动蓄积两岸青少年创作能量,发掘青少年动漫设计人才,打造两岸动漫文化产业 ...
网易称《归唐》预告片全部为实机画面;《黑神话:悟空》公布Xbox版预购视频|游戏早参
Mei Ri Jing Ji Xin Wen· 2025-06-22 22:32
6月22日,网易旗下临安24工作室表示选择"沙洲归唐"的故事题材是想表达中国人的思乡和回家的文化 内核。6月20日,网易发布旗下首部3A单机动作冒险游戏《归唐》预告片,该游戏为买断制,将登陆PC (个人电脑)及主机平台。官方声称《归唐》预告片全部是实机画面,不存在CG视频,相应预告片 由"70% 的过场动画"和"30%的战斗实机操作画面"两部分构成。 点评:网易《归唐》预告片强调实机画面,聚焦中国传统文化,强化了游戏内容吸引力,可能提升市场 对其品质认知。对公司而言,此举有助于巩固其在单机游戏领域的品牌形象。对游戏板块,高品质国风 游戏有望吸引更多关注。股市整体对具有文化内涵和创新技术的游戏项目反应更为积极。 NO.2《黑神话:悟空》公布Xbox版预购宣传视频 6月21日,游戏科学公布《黑神话:悟空》Xbox版预购宣传视频。此前官方宣布,该游戏将于8月20日 正式登陆Xbox Series X|S平台,目前玩家已可通过微软商店预购游戏。《黑神话:悟空》的PlayStation 5国行版游戏已经发售,徽章版和铁盒版两种实体版价格均为298元。 每经记者|李宇彤 每经实习编辑|余婷婷 |2025年6月23日 星期 ...
5月游戏排行榜:从轻彩水墨修仙「踏风行」爆火到硬核写实武侠「燕云十六声」出圈,玩家为何对“国风”集体上头?
3 6 Ke· 2025-06-20 09:07
近日,七麦数据发布了2025年5月热门游戏排行榜,其中包括热门游戏下载榜Top30和热门游戏收入榜Top30。 热门游戏下载榜方面,榜单Top3被"腾讯"独揽,「三角洲行动」占据榜单Top1,「王者荣耀」和「和平精英」分别位居Top2、Top3。 从手游新进榜情况来看,5月有8款游戏冲进下载榜Top30,其中有6款是5月新上线的游戏,包括「热血美职篮」「三国志幻想大陆2:枭之歌」「踏风 行」「不良人:破局」「英勇之地」「胜利女神:新的希望」。 5月,祖龙娱乐旗下的手游「踏风行」在游戏圈掀起了一股修仙热潮。据七麦数据监测,在预订转上架后,该款游戏强势冲上iOS游戏免费榜Top1,以黑 马之姿实现了火爆开局。 作为国内首款3D御灵 修仙共战手游,「踏风行」以祖龙娱乐的高品质制作为基石,采用自研"虚幻4引擎",打造出动态天气系统与多元场景深度融合的 3D仙境。玩家置身其中,既能在云海翻腾的苍穹中御剑飞行,也可以在冰封千里的雪域中感受酷寒,还能在碧波浩渺的海底探索秘境。多种虚实交织的 沉浸式修行体验,让玩家大呼过瘾。 在玩法设计上,「踏风行」同样亮点十足。该游戏打破了传统放置游戏"挂机收菜"的单一模式,玩家可以依据境 ...
传统也是时尚,技艺当随时代(新语)
Ren Min Ri Bao· 2025-06-17 22:10
传统首饰在不同语境中承担着不同的社会功能,形制亦随时代前进的步伐而不断改变。传统的就是当代 的,每一个历史阶段,首饰都是时尚的产物。在不同历史时期,首饰制作工艺也在不断变化,传统工艺 的发展,就在这样一个不断淘汰、不断创新的过程中前行。 早期首饰是锤鍱工艺成型的简单的黄金片状物,随着中原文明的发展,逐渐出现了多种制作技艺:錾 花、花丝、炸珠、点翠、镶嵌、珐琅等,不同时期各有偏重。例如,錾花工艺是将金银片固定在胶板 上,使用各种形状和型号的金属錾子,通过正反面的不断刻压走錾、起鼓、打凹,錾刻出平面或浮雕造 型。这些造型大多为人们喜闻乐见,蕴含着中国人美好的期冀。以发钗为例,唐代发钗上的菊花、牡 丹,充满自然的生机勃勃;宋代发钗上的满池娇,刻画出荷塘小景下的鸳鸯戏水,透出内敛的清新与人 文气息;明清发钗上的松竹梅菊,包含着中国人至高的精神追求、道德情操和哲学思想。 花丝和炸珠工艺在汉代格外流行。炸珠,也称微粒、粟粒,传统做法是用大盆盛装凉水,水中半露一块 石头,将黄金熔化后猛泼到石头上,金水喷溅、急冷入水,形成大小不一的金珠,再用筛子筛出不同尺 寸的珠子。东汉中山穆王刘畅墓出土的天禄辟邪就是在立体金片上,黄金掐丝 ...
全球金融体系的危机信号再现
Cai Jing Wang· 2025-06-17 13:50
Group 1 - The global banking industry is experiencing increasing anxiety, indicating potential systemic risks in the future [1] - Several regional financial institutions have reported significant losses, such as Japan's Norinchukin Bank, which posted a record net loss of 1.8078 trillion yen for the fiscal year 2024 due to misjudgments in interest rate movements [1] - The volatility in long-term bond rates is affecting various regions, including Taiwan, where multiple insurance companies have faced substantial losses due to rising overseas interest rates [1] Group 2 - Major institutions express pessimism about the U.S. economy, with JPMorgan CEO Jamie Dimon warning of potential cracks in the bond market due to excessive fiscal spending and quantitative easing [2] - Citigroup CEO Jane Fraser highlighted a three-phase impact of tariffs on the U.S. economy, indicating that the current phase involves businesses pausing investments and hiring due to rising uncertainty [2] Group 3 - Influential global banks, despite strong performance, are increasing provisions for credit losses, reflecting heightened caution regarding future economic uncertainties [3] - JPMorgan set aside $3.3 billion for potential loan losses, a 75% increase from the previous year, while HSBC raised its expected credit loss provisions by $202 million for Q1 2025 [3] - The concentration of the U.S. banking sector has significantly increased, with the top four banks accounting for 44% of the industry's profits, raising concerns about systemic risks if any major bank encounters issues [3] Group 4 - Although risks are currently concentrated overseas, it is crucial for China to proactively mitigate potential impacts, especially with low domestic bond rates [4] - The Chinese government is taking measures to stabilize the economy and enhance the resilience of financial institutions, such as increasing capital for state-owned banks and facilitating mergers among smaller banks [4] - The overall sentiment among international banks regarding future economic performance is one of uncertainty, which is particularly concerning given the current global economic weakness and escalating geopolitical tensions [5]
有文化特色,更有情感共鸣(艺海观澜)
Ren Min Ri Bao· 2025-06-16 22:13
不久前,舞剧《咏春》在俄罗斯巡演一票难求,谢幕时观众掌声长达20分钟。至此,《咏春》已在全球 49座城市演出超200场,打动了国内外众多观众,赢得口碑与票房的双丰收。《咏春》以戏中戏的叙事 策略,借用电影蒙太奇手法,讲述咏春拳宗师叶问的故事。作品将广东两大非遗"咏春拳"和"香云纱"融 入整体情节叙事,一代宗师的传奇在粤韵风华中娓娓道来。 随着"国风国潮"崛起,近年舞剧纷纷探索传统非遗的舞台转化。比如《唯我青白》以舞者不停旋转模拟 制瓷拉坯,《一扇百年》用队形构图呼应扇骨展开的状态,《永和九年》以黑衣水袖的抛甩抖转寓意书 法的笔走龙蛇。这些创作着力挖掘非遗项目在节奏、空间、力度、造型、线条、运动轨迹等方面与舞蹈 契合的要素,使之脱离"物"之实体,以舞蹈的动静形态再度诠释非遗的审美特征,塑造崭新舞台形象。 这类跨媒介转化的难点在于使非遗项目与舞剧的立意、结构、语言有机融合,避免成为装饰性元素;更 在于把具有地域性特点的非遗项目,创造性地转化为突破地域圈层、产生普遍共情的艺术实践。可以 说,舞剧《咏春》给出了不一样的"答题"思路。 《咏春》挖掘非遗的特质,巧妙将三组关系融入舞剧结构,丰满了人物形象。第一组是叶问的咏 ...
毕业作品展何以“破圈”(艺坛走笔)
Ren Min Ri Bao· 2025-06-14 22:12
毕业作品展能够"破圈",也得益于美术院校观念的转变。近年来,美术院校更加注重展览与公众的互 动,将展览拓展至更广阔的社会空间,使其成为一场联动各界、遍布全城、惠及市民的艺术嘉年华,还 通过举办导赏活动、讲座等方式,降低观众欣赏艺术的门槛。比如今年,中国美术学院毕业季的展览空 间涵盖该校象山校区、良渚校区、南山校区,以及浙江美术馆、世界旅游博览馆、全山石艺术中心与全 城媒体展区等,实现教学成果与社会共享、办学成就与城市同步、青年艺术家与时代同成长。 美术院校毕业作品展的"破圈",不仅是空间与媒介的突破,更是艺术本体论的革新——艺术不再只是静 态的"作品",还是动态的"事件";不再只是单向的表达,还是双向的对话;不再是封闭的体系,而是开 放的生态。对于美术学院的学子而言,毕业作品既是对自己创作生涯的阶段性总结,也是走向社会、展 示自我的重要媒介。通过与社会各界接触和交流,学生能够更好地了解社会需求,明确自己的发展方 向。期待他们开创更加精彩的未来! 正值毕业季,各大美术院校的毕业作品展相继拉开帷幕。从中央美术学院的"逐光而行"到中国美术学院 的"七十二变",从清华大学美术学院的"艺科融合"到四川美术学院的"开放的 ...
国风国潮持续升温
Jing Ji Ri Bao· 2025-06-12 22:06
Core Insights - The rise of "Guofeng" (national style) and "Guochao" (national trend) among the younger generation, particularly the "post-00s," reflects their desire for cultural identity and personal expression [1][2] - The sales of Guofeng products have shown remarkable growth across various categories, including clothing, home decor, and cultural education items, indicating a strong market trend [1][2] Clothing Sector - The sales volume of Tang suits has increased by 291% year-on-year, making it the fastest-growing item [1] - Men's vests and middle-aged women's clothing have also seen growth exceeding 200%, highlighting the diverse offerings in Guochao apparel [1] - The rural market contributed 56.2% of the total sales volume, indicating the penetration of Guochao clothing into lower-tier markets [1] Home Decor Sector - Sales of home decor items featuring Guofeng elements, such as paper-cut lamps, vases, and hangings, have increased by over 10 times year-on-year [1] - Guochao home decor has become a popular choice for young people, serving as a medium for personal expression [1] - The highest consumption of Guochao home decor is observed in Guangdong, Beijing, and Sichuan provinces [1] Cultural Education Products - The sales volume of cultural education items like badges, gel pens, and ink pads has also surged by over 10 times year-on-year, symbolizing the cultural confidence of the "post-00s" [1] - Practical and culturally resonant products such as pencil cases, diaries, and DIY paper-cutting kits are particularly favored by young consumers [1][2] Market Outlook - The preference for practical and culturally significant products among rural users suggests continued growth in the Guofeng and Guochao market, especially with the expansion of e-commerce and logistics networks [2] - The consumption of Guofeng and Guochao products is expected to evolve from traditional clothing to encompass a wider range of consumer goods, becoming an integral part of daily life for young people [2]