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曾舜晞空降海底捞夜宵季:非遗锅底+Livehouse场景,魔都夏夜被“点燃”
Cai Fu Zai Xian· 2025-07-25 02:43
Core Insights - The "Shanghai Summer" International Consumption Season in 2025 is actively promoting night economy as a key driver for domestic demand and consumption [1] - Haidilao is enhancing its night-time offerings with new products and experiences, including a celebrity endorsement from actor Zeng Shunxi [1][3] Product Innovations - Haidilao has launched new items for the night snack segment, such as the "Jumping Frog Fish Hotpot," featuring unique broth made from traditional pickled vegetables and self-brewed lager beer [3] - The ingredients are carefully selected, including A-grade bullfrogs and black fish from Hunan and Hubei, along with creative dipping items like waterfall squid slices and various vegetable combinations [3] - New refreshing drinks and desserts have also been introduced, such as guava berry avocado drinks and coconut grapefruit ice cream [3] Scene Innovations - In response to policies encouraging night scene innovation, Haidilao has opened nearly 30 night snack-themed stores nationwide [3] - These stores can switch to "night snack mode" during specific hours, incorporating elements like DJ dance floors and bar stations to create a lively social atmosphere [3] - Data shows that the customer flow at the first night snack-themed store in Shanghai increased by approximately 15% during peak hours after the transformation [3] Experience Enrichment - Haidilao is integrating cultural and entertainment elements into its dining experience, such as the "Tang Dynasty Poetry Contest" and collaborations with popular shows for themed events [5] - The company offers services like themed private rooms and sound equipment rentals for concert fans, positioning itself as a "second venue" for live events [5] - This combination of food, social interaction, and entertainment is continuously revitalizing the summer night economy [5]
呈贡区“潮汐市场”点亮盛夏夜经济 昆明首个主干道“潮汐市集”活力开街
Sou Hu Cai Jing· 2025-07-24 23:38
Group 1 - The core event is the launch of Kunming's first "Tidal Market" in Chenggong District, aimed at innovating urban consumption scenarios and enhancing night economy [1][3][21] - The event, titled "Summer Fruit Fragrance · Colorful Chenggong," is organized by the Chenggong District Committee and government, running from July 18 to July 20 [3][21] - The market features a variety of local and Southeast Asian fruits, alongside cultural experiences such as traditional farmer painting, enhancing community engagement [7][9][14] Group 2 - The event includes interactive activities like fruit guessing games and live performances, creating an immersive experience for attendees [12][19] - A total of 30,000 yuan in night economy special consumption vouchers are distributed to stimulate consumer spending, applicable in various local businesses [16][21] - The initiative aims to integrate the "Tidal Market" concept with the night economy, promoting local culture and enhancing the attractiveness of Chenggong District [21][22]
从“灯火可亲”到“夜色动人”:广东夜经济如何以“小切口”激活消费“大需求”?
Sou Hu Cai Jing· 2025-07-24 15:39
珠江水面倒映两岸霓虹,主题游船在百年商都的夜色中穿行,船舱内弥漫着粤剧旋律与广式茶点香气,一场关于城市夜活力的创新实验正在这里展开。 当最后一道夕阳消失在天际,广州天河路商圈的霓虹渐次亮起。万菱汇、正佳广场、天环广场等巨型商业体在短短2.8公里内形成一片240万平方米的商业集 群,1200多个餐饮品牌开始迎接一天中最繁忙的时段。 今年1-5月,全省社会消费品零售总额高达1.9万亿元,同比增长3.7%,增速自3月起持续上扬,充分彰显了广东消费市场的蓬勃朝气与强大韧性。 全省联动燃动暑期夜经济 暑期是广东消费旺季的开端,也是学生放假、家庭出游等释放消费活力的黄金时期,省商务厅将携手文化旅游等相关部门,依托丰富多样的重点文旅场所、 blog.jlf5dm2.com 星罗棋布的商圈步行街以及夜间消费聚集区,突出广东特色,全力做热"暑期+夜间"双引擎。 今年7月,广东省商务厅、文化和旅游厅联合清远市人民政府,正式启动 "2025广东夜经济暨暑期消费促进活动",将广州的创新实践向全省推广。 202! E 活动以 "粤夜粤美" 为主题,围绕暑期、夜间经济两大消费热点,聚焦暑期出游、玩乐、焕新三大消费板块。全省将联动开展"精 ...
消费永不眠:广东“点亮”暑期夜经济丨纳凉记①
Core Viewpoint - The summer season in Guangdong is a peak consumption period, driven by student vacations and family outings, which significantly boosts the local economy [2][5]. Economic Growth - In the first half of the year, Guangdong's total retail sales of consumer goods increased by 3.5% year-on-year, with a total of 1.9 trillion yuan in sales by May [2][7]. - The "night economy" is seen as a secondary ignition for GDP, with various initiatives to enhance nighttime consumption [2][5]. Night Economy Initiatives - The Guangdong Provincial Department of Commerce is promoting the "Yue Night Yue Beautiful" theme, focusing on summer and nighttime economic hotspots, with over 200 themed night activities planned from July to September [2][5]. - Activities include "exciting night markets," "flavorful night food," "quality night shopping," "vibrant night entertainment," "charming night tours," and "fashion night shows" [2][5]. Cultural and Tourism Development - The Hengqin Chimelong Resort is hosting a fireworks festival featuring performances from seven countries, which is expected to boost local consumption and attract international tourists [3][6]. - The festival includes innovative elements like a dynamic "golden hoop" fireworks display, enhancing the cultural experience for visitors [3][6]. Urban Nightlife Experience - The Xinghuan International Commercial Center offers a unique nightlife experience, blending urban charm with vibrant social activities [4][5]. - The Zhengjia Plaza is creating immersive nighttime experiences, integrating culture and nightlife through various innovative projects [4][5]. New Night Economy Models - Guangzhou is developing diverse nighttime consumption scenes, including themed night markets and cultural events, to attract more visitors [5][6]. - The "Yue Summer Island Music Festival" aims to promote Guangdong's coastal tourism and cultural resources [5][6]. Consumer Engagement - The "Summer U Benefit Purchase" campaign has launched, collaborating with over 500 merchants to provide discounts and promotions across various sectors [6][7]. - The campaign has already driven over 130,000 transactions, amounting to more than 70 million yuan in sales, highlighting the effectiveness of promotional activities in boosting consumption [7].
通关人数翻倍 通关效率不减 深港多部门联动护航“夜经济”
Shen Zhen Shang Bao· 2025-07-23 16:45
Core Insights - The integration of the Guangdong-Hong Kong-Macao Greater Bay Area is enhancing economic and cultural exchanges among cities, leading to increased nighttime economic activities [1][2] - The establishment of the Kai Tak Sports Park in Hong Kong has further stimulated the nighttime economy, with events like concerts and fireworks attracting more visitors [1] - The Huanggang Port in Shenzhen, being the only 24-hour customs checkpoint, has seen a surge in nighttime traffic, prompting the launch of the "Night Economy Safeguard Plan" to facilitate efficient cross-border services [1] Summary by Sections Economic and Cultural Exchange - The Greater Bay Area is experiencing more frequent and closer economic and cultural exchanges among its cities [1] - The nighttime economy is being driven by events at the newly built Kai Tak Sports Park [1] Nighttime Economy and Traffic - The Huanggang Port has reported a significant increase in nighttime travelers and vehicles, with a 19.5% rise in nighttime passenger traffic and a 17.1% increase in vehicle traffic during the late-night hours [2] - The total number of inbound travelers and vehicles at Huanggang Port in Q2 reached 1.705 million and 378,000 respectively, marking increases of 11.5% and 9.2% compared to the previous quarter [2] Cross-Border Services - The "Night Economy Safeguard Plan" includes measures such as cross-border transport coordination, smart customs clearance, and multi-level traffic management to ensure smooth operations during peak hours [1] - Specific initiatives include real-time sharing of cross-border bus information, optimization of customs processes, and the use of advanced technology for efficient passenger verification [1]
商洛消费市场强劲增长 创新举措点燃发展新引擎
Sou Hu Cai Jing· 2025-07-23 09:24
Group 1 - The core viewpoint of the news is that Shandong Province is actively implementing policies to boost consumption, resulting in significant growth in retail sales and consumer spending [2][3] - In the first half of the year, the total retail sales of social consumer goods in Shandong reached 160.6 billion yuan, with a year-on-year growth of 7.3%, ranking sixth in the province [2] - The retail sales of above-limit consumer goods amounted to 56.6 billion yuan, showing a substantial year-on-year increase of 12.1%, also placing it among the top in the province [2] Group 2 - The city has introduced a new subsidy policy for digital products, enhancing the existing "trade-in" program for automobiles, home appliances, and electric bicycles, which has significantly stimulated large-scale consumption [2] - In the first half of the year, 1,058 merchants participated in the subsidy program, completing 105,000 transactions and redeeming over 92 million yuan in subsidies, directly driving large-scale consumption of 560 million yuan [2] - The subsidies for automobiles and home appliances were 17 million yuan and 44 million yuan respectively, becoming the main force in driving consumption [2] Group 3 - The hospitality and dining sectors in Shandong have seen significant growth, with the revenue of the limited-scale accommodation industry soaring by 36.3% and the dining industry growing by 9.6% in the first half of the year [3] - Major sporting events have also contributed to consumption growth, generating over 50 million yuan in revenue from dining, accommodation, and transportation [3] - The city is focusing on new economic sectors such as online economy, silver economy, low-altitude economy, and night economy, with significant achievements in e-commerce [3] Group 4 - The city has implemented safety checks in commercial areas, addressing 16 safety hazards and cracking down on illegal food additives to enhance consumer confidence [4] - Future initiatives include implementing paid annual leave, innovating consumer rights protection mechanisms, and improving logistics convenience [4] - Through policy innovation, environmental optimization, and new business cultivation, the city aims to stimulate market vitality and support high-quality economic development [4]
消费潜力充分释放,济宁高新区促消费工作取得了积极成效
Qi Lu Wan Bao Wang· 2025-07-21 09:09
Core Viewpoint - Jining High-tech Zone is actively promoting consumption and high-quality development through various initiatives, including the issuance of consumption vouchers and the organization of promotional events, resulting in significant economic impact [1][2][3]. Group 1: Consumption Promotion Initiatives - The "Hui Gou Gao Xin" consumption voucher program has been launched, distributing 2.2 million yuan in vouchers, which has stimulated 16 million yuan in consumption [1]. - A total of 19 promotional events have been organized, including three large auto shows, leading to the sale of over 1,000 vehicles and a 20% increase in new energy vehicle consumption [1][2]. - The retail sales of consumer goods in the region increased by 9.7% year-on-year from January to May [1]. Group 2: Old-for-New Consumption Programs - The old-for-new program for automobiles, home appliances, and electric bicycles has been implemented, securing 108 million yuan in subsidies for over 7,500 participants [2]. - The home appliance sector saw a sales increase of over 30% due to the issuance of 9.19 million yuan in national subsidies, which generated 49.18 million yuan in sales [2]. - The mobile phone and digital device sector benefited from 3.01 million yuan in subsidies, leading to 23.6 million yuan in consumption [2]. Group 3: Development of New Consumption Scenarios - The development of the first-store economy is being prioritized, with major brands entering the market, enhancing the vitality of the Liaohe business circle [2]. - Online shopping and live e-commerce channels are being expanded to create a hybrid sales model [2]. - Seasonal events like the "Lobster Beer Festival" are being organized to stimulate summer consumption and promote the night economy [2]. Group 4: Future Plans for Consumption Enhancement - Jining High-tech Zone plans to introduce more consumption activities in the second half of the year, focusing on seasonal characteristics and aiming for over 20 promotional events [3]. - The government will increase funding for consumer vouchers to boost spending in sectors like automobiles and home appliances [3]. - The old-for-new program will be further expanded, with efforts to secure additional central and provincial funding [3]. Group 5: Commercial District Development - There will be a focus on enhancing urban pedestrian streets, smart business circles, and convenient living areas to improve consumer experiences [4]. - Projects will be developed around ecological landscapes to create integrated leisure and cultural experiences [4]. - Nighttime economy initiatives will be introduced to create a one-stop shopping destination [4].
暑期各地文旅市场“热”力足 清凉“夜经济”激发消费新活力
Yang Shi Wang· 2025-07-21 01:33
Group 1: Cultural and Tourism Events - The "Torch Festival" in Liangshan, Sichuan, features over 20 themed activities, including ecological torch experiences and intangible cultural heritage carnivals, alongside the distribution of 7.4 million yuan in consumer vouchers [1][3] - The summer travel peak sees the Hengqin Chimelong Resort hosting a fireworks show themed on "Journey to the West," with dynamic fireworks and drone displays creating immersive scenes [5] - In Nanchang, Jiangxi, the "Ganjing Pearl" cruise offers nighttime tours along the Gan River, allowing tourists to enjoy scenic views and a stage performance [9] Group 2: Night Tourism Growth - In Tangmo Village, Anhui, the introduction of night tours featuring fish lanterns has led to a 30% increase in visitor numbers this year [10][12] - The scenic area of Hangu Pass in Sanmenxia, Henan, presents a historical performance and water night tours, integrating various cultural elements to enhance tourism experiences [14] - Urumqi, Xinjiang, has developed a vibrant night market scene, significantly boosting the hotel industry and doubling visitor numbers, with local businesses reporting substantial revenue increases [16]
在运动中心“练”起来、在老街“购”起来、在夜市“吃”起来—— 看!夜间经济热度不一般(中国消费向新而行·关注夏日消费)
Ren Min Ri Bao· 2025-07-20 21:50
Group 1: Summer Consumption Trends - The summer consumption market is experiencing a vibrant atmosphere with innovative consumption scenarios and integration of business formats [1] - The series of reports will focus on new highlights in the summer consumption market, showcasing practices that optimize supply and meet new consumer demands [1] Group 2: Sports Activities in Huangshi - In Huangshi, the popularity of sports activities is rising, with a basketball training team of 49 members regularly training at the Fuke Sports Center [2][3] - The sports center has seen a daily attendance of over 300 people since July, doubling the numbers from previous months, with peak hours after 5 PM [3] - The "Night Training, Night Practice, Night Competition" series of events has significantly boosted local sports consumption and increased the center's visibility [4] Group 3: Economic Impact of Sports Events - The series of sports events in Huangshi has attracted 11.84 million local residents and 2.83 million tourists, generating over 25 million yuan in indirect consumption [4] - A "sports points redemption" mechanism has been introduced, allowing citizens to earn points through participation, which can be exchanged for discounts and sports equipment [4] Group 4: New Consumption Brands in Changsha - In Changsha, new consumption brands are thriving, particularly in the Taiping Old Street area, attracting long queues of young consumers [5][6] - The "Didao Changsha Minyi Museum" and "Momo Dim Sum" showcase local culture and have seen over 541,000 visitors since opening, with night traffic being a significant contributor [6] Group 5: Night Economy in Changsha - Nighttime consumption accounts for 60% of total consumption in Changsha, with over 1 million people employed in the sector [7] - The city is focusing on developing 10 municipal night economy demonstration districts and 200 demonstration stores to enhance nighttime economic activities [7] Group 6: Unique Night Market in Mangshi - The new night market in Mangshi, Yunnan, combines industrial style with local culture, attracting numerous visitors with its diverse food offerings [8][9] - The night market features a variety of local delicacies and has become a popular spot for both locals and tourists, enhancing the region's cultural appeal [8][9] - The market also includes an entrepreneurial street for young entrepreneurs to sell ethnic accessories and original products, further enriching the local economy [9]
看演出、赏夜景、品美食……“夏日夜游”成新宠 “夜时光”点亮消费新活力
Yang Shi Wang· 2025-07-19 05:32
Group 1 - The article highlights the rising popularity of "summer night tours" in the cultural tourism market as a response to high daytime temperatures, with various scenic spots and urban landmarks across the country launching diverse activities to stimulate nighttime consumption [1][4] - In Nanning, the Minjiang Lake International Music Town offers multiple performances each night during the summer vacation, catering to the entertainment needs of citizens and tourists [4] - The Yongzhou Ancient City and the Three Streets and Two Alleys historical cultural district blend traditional architecture with modern urban cultural landscapes, enhancing the nighttime experience [7] Group 2 - Lhasa has introduced a new nighttime economic landmark called "Lhasa Night City," which integrates night tours, shopping, dining, and entertainment, officially opening recently [9][12] - The "Lhasa Night City" project features nearly 160 stalls divided into areas for local products, night market dining, and trendy street atmosphere, preserving historical elements while injecting modern commercial vitality [14] - The initiative aims to operate until the end of October, continuously offering vibrant night market activities and festive events to attract visitors and promote local nighttime economy and cultural tourism [16] Group 3 - In Tongzhou District along the Grand Canal, several free nighttime cultural and recreational projects have been launched, enhancing the summer night life for residents [17] - The Grand Canal area features illuminated night boat tours and free outdoor cinemas, providing unique summer experiences for visitors [19] - New free basketball courts have been established, attracting local professionals for sports and relaxation, complemented by food trucks and bars along the canal, creating a lively atmosphere [23]