Core Insights - The birdwatching economy in China is experiencing significant growth, evolving from a niche hobby to a mainstream leisure activity, contributing to various sectors such as tourism, health, and education [1][5]. Group 1: Growth of Birdwatching Community - As of the end of 2023, there are approximately 340,000 birdwatching enthusiasts in mainland China, indicating a steady increase in participation [1]. - The popularity of birdwatching is particularly evident in places like Zhalong Wetland, which attracted 580,000 visitors from January to July 2023, highlighting the demand for birdwatching experiences [2][4]. - Social media platforms show a surge in interest, with over 700 million views on Douyin and more than 10 billion reads on Xiaohongshu related to birdwatching [4]. Group 2: Economic Impact - The birdwatching economy is diversifying, leading to the emergence of new business models and enhancing local economies. For instance, in Mingxi County, birdwatching-related income exceeded 60 million yuan [8]. - In 2023, Mingxi County received 784,000 domestic tourists, generating a tourism revenue of 682 million yuan [8]. - The "birdwatching+" model is creating various revenue streams, including eco-tourism, cultural products, and local agricultural sales [8]. Group 3: Future Development and Sustainability - Experts emphasize the need for a balanced approach to ensure the sustainable development of the birdwatching economy while protecting bird species and their habitats [9][11]. - Recommendations include establishing training programs for birdwatching guides and promoting eco-friendly practices among enthusiasts [9][11]. - Local governments are encouraged to develop unique birdwatching tourism products and integrate them with cultural and historical elements to enhance visitor experiences [11].

Core Insights - Birdwatching has emerged as a popular outdoor activity, appealing to both high-net-worth individuals and younger generations, showcasing its inclusivity and potential for economic growth [4][5][6] - The birdwatching community in China has seen significant growth, with the number of enthusiasts reaching 340,000, a substantial increase from 140,000 in the previous survey [6][26] - The birdwatching economy is evolving, with opportunities in tourism, equipment, and educational products, indicating a burgeoning market [14][15][24] Group 1: Economic Impact - In the U.S., birdwatching contributes to over 960 billion dollars in industry value and creates more than 780,000 jobs [5] - The birdwatching tourism in Jiangxi has attracted 2 million visitors, generating over 500 million yuan in revenue [17] - The development of smart bird feeders and related technology indicates a growing intersection of technology and birdwatching, with companies like Bird Buddy achieving significant sales [20][22] Group 2: Community and Cultural Significance - Young birdwatching groups, such as "Beijing Feiyu," emphasize the aesthetic and therapeutic aspects of observing birds, enhancing urban life perspectives [10][13] - Social media platforms have seen over a billion views on birdwatching topics, indicating a rising cultural interest [8] - Birdwatching organizations are becoming vital in ecological monitoring and biodiversity protection across China [26][27] Group 3: Environmental and Sustainability Aspects - Birdwatching contributes to biodiversity protection and low-carbon economy initiatives, replacing traditional livelihoods that harm the environment [27] - Observations of migratory patterns provide critical data for climate model adjustments, highlighting the ecological significance of birdwatching [28][29] - The integration of birdwatching with sustainable tourism and ecological education reflects a growing trend towards responsible environmental practices [24][30]

Core Viewpoint - The article highlights the growing trend of birdwatching among the elderly in Beijing, particularly in Yuyuantan Park, where improved ecological conditions have led to an increase in bird species and, consequently, birdwatching enthusiasts [1][3]. Group 1: Birdwatching Trend - The ecological environment in Beijing has improved, allowing rare bird species like the Long-eared Owl, swans, and the Crested Ibis to appear more frequently in urban areas [3]. - The number of birdwatchers in mainland China has surged to 340,000, a significant increase from 140,000 in 2018, indicating a growing interest in birdwatching among the population, especially among the elderly [9]. Group 2: Elderly Participation - Elderly individuals, such as Mr. Zhang and Mr. Guan, are increasingly participating in birdwatching, with Mr. Guan noting that the number of birdwatchers in Yuyuantan Park has exceeded 50 at times, many of whom are seniors [5]. - The emotional value derived from birdwatching activities, including photographing and sharing images of birds, is significant for the elderly demographic [5]. Group 3: Market Growth - The consumption of digital cameras by the elderly has seen over 100% year-on-year growth, along with notable increases in sales of photography accessories and tripods, reflecting the economic potential of the silver-haired demographic in the birdwatching market [9].

Core Insights - The article highlights the growing trend of birdwatching among the elderly population in Beijing, showcasing their active engagement in this hobby and its economic implications for local communities [1][5][11]. Group 1: Birdwatching Trend - The number of birdwatchers in mainland China has surged to 340,000, a significant increase from 140,000 in 2018, with a notable rise in the elderly demographic [11]. - Elderly birdwatchers are increasingly investing in photography equipment, with sales of digital cameras for this demographic seeing over 100% year-on-year growth [11][13]. - Birdwatching events are being organized as competitions, attracting both elderly participants and younger individuals, fostering intergenerational engagement [7]. Group 2: Economic Impact - The rise in birdwatching has led to the development of local economies, particularly in small towns where birdwatching tourism is becoming a significant source of income [16][22]. - Villages like Mangba in Yunnan are capitalizing on the birdwatching trend by offering accommodations and services tailored to photographers, enhancing the local tourism experience [20][22]. - In places like Luo Shan, Henan, the infrastructure has been improved to accommodate elderly visitors, including the construction of accessible facilities and the establishment of numerous birdwatching points [36][40]. Group 3: Community Engagement - The elderly population is not only participating in birdwatching but also contributing to the local culture by sharing their experiences and photographs, which adds emotional value to their activities [5][9]. - Local communities are adapting to the influx of birdwatchers by creating supportive environments, such as building birdwatching platforms and enhancing local amenities [20][28].

Core Viewpoint - The rise of birdwatching enthusiasts in China is driving the development of a "birdwatching economy," which is becoming a new engine for local cultural and tourism economic growth [1] Group 1: Birdwatching Economy Development - China is home to over 1,500 bird species, making it one of the countries with the richest bird diversity in the world [1] - The "birdwatching economy" is emerging as a significant contributor to the cultural and tourism sectors in various regions [1] Group 2: Local Initiatives and Infrastructure - In 2024, Danshang Village in Mingxi County plans to build 12 unique stargazing houses to attract tourists for birdwatching and stargazing experiences [4] - The village has established a birdwatching cooperative, constructing over 30 specialized birdwatching facilities to provide comprehensive services for visitors [6] - A mini-program called "Birdwatching Mingxi" has been developed to offer real-time bird information and various local tourism services [7] Group 3: Economic Impact and Market Growth - In the first quarter of 2025, Mingxi County received 341,000 tourists, generating a total tourism revenue of 298 million yuan [9] - The popularity of birdwatching has boosted the sales of photography equipment related to ecological photography, with significant increases in sales and rentals of cameras and lenses [9][11] - Long-focus lenses are essential for ecological photography, with a notable rise in sales of both standard and super telephoto lenses since 2025 [11][12] Group 4: Rental Services and Business Expansion - Many businesses have started offering camera rental services, with daily rental prices ranging from 100 to 300 yuan depending on the equipment [16] - As the ecological photography community grows, businesses are expanding their offerings, including dedicated "ecological shooting areas" and photography courses to enhance customer engagement [17]

Core Viewpoint - The article highlights the harmonious relationship between wildlife protection, specifically the black-necked crane, and the development of cultural tourism in Lhasa, Tibet, showcasing the efforts of local communities and researchers in preserving this unique species while promoting local economic growth through eco-tourism [1][2][3] Group 1: Wildlife Protection - The black-necked crane is the only crane species that breeds and lives in high-altitude areas, and it is classified as a first-class protected animal in China [1] - The population of black-necked cranes in Lhasa has been steadily increasing due to collaborative efforts from local government and society [2] - Continuous scientific research and monitoring are being conducted to support the protection of black-necked cranes, with significant contributions from experts like Li Liancheng [2] Group 2: Cultural Tourism Development - The presence of black-necked cranes has led to the creation of cultural products, such as 3D carved lamp boxes, which are gaining popularity in the market [2] - Birdwatching activities have emerged as a new economic growth point, contributing to the local economy while promoting wildlife conservation [3] - The black-necked crane has been designated as the city bird of Lhasa, reflecting the community's affection and support for this species [2]