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2025年一季度扭亏为盈:靠《诛仙世界》拿下转型“第一局” 完美世界能否触底反弹?
Mei Ri Jing Ji Xin Wen· 2025-04-27 00:34
Core Viewpoint - 2024 presents both opportunities and challenges for the gaming industry, with established companies like Perfect World needing to adapt to remain competitive [1] Financial Performance - Perfect World reported a total revenue of 5.57 billion yuan in 2024, a decline of 28.50% from 7.79 billion yuan in the previous year [3] - The company incurred a net loss of 1.29 billion yuan, compared to a profit of 491 million yuan in 2023 [3] - The gaming segment, which accounts for 93% of total revenue, generated 5.18 billion yuan, down 22.32% year-on-year [3] Dividend and Shareholder Returns - Despite the losses, Perfect World plans to distribute a cash dividend of 2.3 yuan per 10 shares, totaling 437 million yuan [3] - Since 2015, the company has distributed a cumulative total of 5.49 billion yuan in dividends, representing over 60% of cumulative net profit [3] Recent Developments - The launch of "Zhu Xian World" in December 2024 is seen as a potential turning point, contributing to a revenue of 2.02 billion yuan in Q1 2025, a 52.22% increase year-on-year [7] - The gaming business in Q1 2025 achieved a revenue of 1.42 billion yuan, up 10.37% from the previous year, attributed to the success of "Zhu Xian World" [7] Project Cancellations and Losses - Several projects were canceled due to poor expected returns, resulting in a combined loss of approximately 397 million yuan [4] - The underperformance of games like "One Punch Man: World" and "Kairi's Million Arthur: Ring" led to additional losses of about 343 million yuan [4] Future Prospects - Perfect World is focusing on new game releases, having recently received approval for two new titles, "Golden Flash Knight Group" and "Lost" [8] - The anticipated game "Yihuan" is expected to be a key player in the company's transformation, with a global pre-registration of 2.8 million [9][10] Esports Strategy - The successful hosting of the Shanghai Major in 2024 has positioned Perfect World favorably in the esports sector, contributing to stable revenue from titles like "DOTA2" and "CS:GO" [12] - The esports business model is still evolving, with event revenues making up only 8.75% of the total esports market revenue [13] Conclusion - 2025 is critical for Perfect World as it seeks to maintain its core MMO offerings while breaking into new genres [14] - The success of "Zhu Xian World" provides a boost, but sustained growth will require additional successful titles and innovative strategies [14]
听说年轻人不玩游戏了?
投中网· 2025-04-11 03:33
以下文章来源于定焦One ,作者定焦One团队 定焦One . 深度影响创新。 将投中网设为"星标⭐",第一时间收获最新推送 各家的财报,也印证着这一趋势。 作者丨 刘毓航 编辑丨 魏佳 来源丨 定焦One 游戏厂商的"新品焦虑症"得到缓解。 就 在 厂商 们 苦于 二次元类游戏(以下简称"二游") 吸引不动年轻人,就连品类头部《原神》和《崩铁》等都不可避免地迎来数据下滑之际 ,"叔系 手游"正在成为游戏行业的隐形金主。 这里的"叔系",包含两重含义: 其一,指产品层面运营时间相对较长。像腾讯的《王者荣耀》《和平精英》,网易的《梦幻西游》都上线超过8年,且一直贡献着稳定的流水。 Sensor Tower发布的《2025移动游戏市场报告》显示,2024年,在大多数游戏类型中,老牌游戏的消费者支出占比超过80%。 其二,指玩家群体相对更成熟。这种成熟并不是完全指年龄更长,而是去圈层化且社交方式上相对更成熟。 当行业哀叹"年轻人玩不动了",这些"叔系手游"的闷声发财,或许正是游戏行业逐渐醒悟的信号:不再一窝蜂模仿爆款,而是以长线运营为王。 "叔系手游" ,高歌猛进 这一轮在用户数量及流水方面创下好成绩的手游,可以被 ...