特色商品产销两旺。在广东广州，岭南花卉市场今年供应超过40个大类、上百个品种的鲜花，满足市民 年花购买需求，鲜切花日销高峰达150万枝。在广西南宁，市场花卉区人流如织，蝴蝶兰、年桔、黄金 果、马蹄莲被商户陈列在醒目位置。在上海，一些商圈推出主题新春市集，为市民采购年货提供更多选 择。在河北平山，新春年货节设置六大主题展区，汇聚了上千种本地特色产品，现场制作的糖画、糕点 等传统年味美食吸引了不少顾客。在贵州桐梓的乡村集市上，糖果、干货、果蔬摊位沿街道铺开，十里 八乡的村民们会聚到这里挑选年货。 在陕西，新春消费季正在火热开展，各地将先后推出150多场重点活动，覆盖购物、美食、展演、民俗 体验等领域。西安这家年货市场推出民俗专区，各种马年元素的玩具、挂件深受年轻人的喜爱。 央视网消息（新闻联播）：随着春节临近，消费市场持续升温，各地年货供应充足、销售火热，呈现一 派繁荣景象。 打造可看、可玩、可品、可购的新春大集。在湖北宜昌，一年一度的西陵庙会不仅为大家呈现了戏曲演 艺等民俗文化大戏，还成为了农特产品亮相的舞台。在重庆荣昌区，伴随着舞狮表演，年味大集开市迎 客，游客们在年货区、小吃区、特产区之间穿行，融入热闹喜庆 ...

Group 1 - The core idea of the article is that Chiping District in Liaocheng City, Shandong Province, is creating an immersive New Year experience by integrating traditional festive elements with modern commercial vitality to stimulate regional consumer market activity [1] Group 2 - The initiative includes diverse consumption scenarios and city-wide participation, aiming to enhance the festive atmosphere and engage the community [1]

Core Viewpoint - The consumption market in Hebei is experiencing a significant boost as the New Year approaches, driven by new national subsidy policies and enhanced supply to meet diverse consumer needs [1][2]. Group 1: Consumer Behavior - Consumers in Xiong'an New Area are benefiting from local access to traditional products, reducing the need to travel to Beijing or Tianjin for New Year shopping [1]. - The introduction of various new brands and discount offers, along with the use of consumer vouchers, has made shopping more attractive for consumers [2]. Group 2: Market Dynamics - The Xiong'an New Area is launching a series of promotional activities, including the "New Spring Carnival," to stimulate consumption and enhance the shopping experience [2]. - The implementation of a new round of subsidies for consumer goods, covering categories like automobiles and home appliances, is expected to drive sales and increase foot traffic in stores [3]. Group 3: Seasonal Trends - The demand for festive flowers has surged, with specific varieties like butterfly orchids and longevity flowers becoming popular among consumers [3]. - Local markets are bustling with activity, showcasing a variety of traditional products and festive foods, contributing to a vibrant shopping atmosphere [4].

新春消费季上，8000余种年货"开仓"迎客，一边逛车展，一边打年货。 1月30日上午，武汉经开区杉杉奥特莱斯广场上红色大棚连缀成片，人流如织。2026武汉新春消费季暨"武汉造·神州行"汽车巡展促消 费活动在此启动，为期6天的岁末消费盛宴正式拉开帷幕。 武汉经开区投资促进局行业管理办公室负责人王建广表示，本次活动将发放消费券、联合商圈推出低至2折优惠，并设置多轮抽奖， 真正让利惠民。据悉，未来5天还将举办五大车企主题日，并同步展销经开区"十大名菜、十大名点、十大伴手礼"。 "我们希望通过'车谷品牌'集聚人气，把看车、买车的人流转化为餐饮、文旅、零售的消费热潮。"王建广说，政企携手促消费的目 标，正是要实现"一业兴、百业旺"的新春消费新气象。 新春期间，武汉经开区不仅有好车好礼，更是好戏连台，还策划组织了涵盖民俗庙会、无人驾驶体验、冰雪运动等形式的68场文旅体 活动，吸引市民参与。 链接：车谷汽车消费券首设8000元补贴档位 为进一步释放新车消费潜力，在延续去年活动内容基础上，车谷汽车消费券特别增设补贴8000元档位。其中，车辆开票价格5万元以 上但不足10万元的，核销2000元消费券；车辆开票价格10万元以上但 ...

Flower Market in Shanghai - The flower market in Shanghai is experiencing a surge in activity as the Spring Festival approaches, featuring over 30 flower companies and more than 50 types of flowers [1][3] - This year, the market has expanded to include a 600 square meter garden primarily featuring tulips, located in the Fuxing Park [3] - A new area for tulip flower picking has been introduced, allowing visitors to select and pick tulips themselves [5] Consumer Experience - The market offers a variety of products beyond flowers, including food, cultural creations, and interactive experiences, such as a "write blessings" workshop [7] - Consumers appreciate the convenience and variety available at the market compared to traditional flower shops, as noted by local residents [3][8] Cultural Significance - The flower market aims to enhance the festive atmosphere of the Spring Festival, with organizers emphasizing the importance of floral decorations in celebrating the holiday [10]

Core Insights - The 2026 Langfang International New Year Goods Festival is currently being held in Langfang, Hebei, attracting many visitors from the Beijing-Tianjin-Hebei region to purchase New Year goods [1][2] - The festival features a wide variety of products, including local specialties and imported goods from countries such as Australia, Russia, and Vietnam, enhancing the festive atmosphere [1][2] Group 1 - The festival showcases over 2,300 unique New Year products from 286 high-quality domestic and international enterprises, promoting a strong consumer market for the Spring Festival [2] - The event employs a "online + offline" integration model, allowing visitors to access global products without leaving Langfang, thus injecting significant momentum into the New Year consumption market [2] - Interactive cultural experiences, such as non-heritage displays and folk activities, are included to immerse visitors in the festive atmosphere and regional culture while shopping [2]

此外，消费季融合非遗，推出多项特色活动。例如，1月24日至2月1日，"骏马织梦·福感肆意"村糖会新春欢乐购市集暨第二届"福"感节，汇聚首农科技三文 鱼、菊乐牛奶、锦衣天承蜀锦等"青羊礼物"，同步设置非遗手作体验区；2月17日至3月3日，祠堂街非遗生活季呈现40余家创意摊位，推出锦官风物集展 览、非遗演出及沉浸式手工课堂。作为消费季重点活动，"三九一城·乡乡到家"2026新春生态年货节将持续至2月23日，活动以东华里为主会场、贝森北路保 利公馆商业广场为分会场，集中展销各地特色农产品。 ▲非遗博览园的成都千灯会 值得关注的是，成都千灯会已于2025年12月19日启幕，非遗博览园内的"虫鸣空间""十二长廊"等四大展区将持续开放至2026年3月8日，为市民跨年休闲提供 更多选择。 成都市青羊区商务局相关负责人表示，本次新春消费季通过"政府引导+市场运作"模式，整合多方资源打造多元化消费场景，为市民营造欢乐祥和的节日氛 围，助力全区新春消费市场持续升温。 记者今日从成都市青羊区了解到，青羊区新春消费季系列活动已启动。本次消费季将持续至2026年3月，覆盖春节、元宵等节点，为市民打造"吃 住行游购娱"一站式跨年消费盛宴 ...

央视网消息：新春将至，在广东佛山，一个集结了非遗、文创与地道风物的"岭南吉市"热闹开市，为市民游客带来一场既传统又新 颖的年货体验。 说到过年，总离不开吃。这款醒狮酥，它是将岭南非遗标志醒狮与广式酥油点心相结合，创造出的既传统又现代的国潮点心。当 然，结合2026年马年这样的一个元素，还有龙马酥这些特别受欢迎的年货。 江苏游客许女士表示，这边美食文化很不错，那边一桌九大簋她挺感兴趣的。 过年不仅要满足味蕾，更要装饰家居、增添趣味。在文创区，国家非物质文化遗产香云纱，被制成精美的铜钱扣、手机包等随身配 饰。生肖"小马"和"财神爷"化身成为俏皮的现代文创，吸引了众多市民游客驻足挑选。 广东佛山顺德面点师陈小东介绍，醒狮酥一共是192层，一个醒狮酥要做5个小时，龙马酥足足做了一天的。2026年过年是马年，做 出这款龙马酥，还有这款小马酥，也祝各位在新的一年马年行大运，龙马精神。 吉市一开，热气腾腾的年味便扑面而来。美食区里，寓意"团团圆圆"的盆菜礼盒、丰盛的九大簋，这些承载着记忆的传统佳肴率先 吸引食客目光。 广东佛山某文化科技有限公司联合创始人曾德英介绍，它叫"马上有钱"，它的背上是背着一个金元宝，非常受欢迎，已 ...

Group 1 - The "2026 Pudong New Year Carnival" will take place in five core business districts of Pudong, featuring unique themed experiences that blend international trends, urban festivities, and holiday warmth from now until March [1] - Starting January 30, Pudong New District will distribute "Pudong New Year Consumption Coupons" every Friday at noon through Alipay, valid for shopping and dining until March 5 [1] - Various activities are planned in different districts, including art installations, ice skating, and themed events at shopping malls, enhancing the festive atmosphere [1] Group 2 - The "New Year Carnival" coincides with the "Shanghai Global Food Festival - European Flavor Season," with over 100 restaurants participating, offering a range of international cuisines [2] - Domestic tourists can unlock multiple benefits at various shopping malls by presenting their train or flight tickets upon arrival in Shanghai [2] - From January 26 to January 3, 2027, Pudong will host a year-long promotion where consumers spending over 1,000 yuan in physical stores can enter a weekly lottery to win a 5-gram gold bar [2]

活动矩阵"十面开花"。精心策划十大主题活动，从"齐鲁年货购物节"商品消费到"冬游齐鲁"文旅融合、 从"健康迎新春"体育消费到"尊老爱老"温情服务，从"全球年货节"外贸优品到"年货大集"山东好品， 从"团圆家宴"餐饮推广到"云端买好品"网上购物，紧扣百姓生活所需、情感所系，为大家呈现一场有温 度、有品质、有活力的新春消费盛宴。 1月25日，在"2026山东迎新春消费季"启动仪式上，山东省商务厅党组书记、厅长王磊宣布，将聚焦春 节前后消费高峰，在购物、文旅、餐饮等重点领域推出一系列惠民举措，为全省人民和八方来客送上一 份诚意满满的新春消费"大礼包"。 新春期间"精准加码"。针对本次迎新春消费季，统筹财政、金融、平台、厂家、商家"五种资源"，专项 投入75亿元，聚焦春节前后消费高峰，在购物、文旅、餐饮等领域推出折扣补贴、消费券等惠民举措， 让广大消费者切身感受到"悦消费"的快乐与"惠新春"的温暖。 (济南日报.爱济南) 全域联动"百场同频"。全省16市同步发力，依托商圈、街区、大集、景区等消费载体，精心组织特色促 消费活动327场，打造一批富有地方韵味、彰显文化厚度、体现时尚气息的消费新场景、新热点，亮出 各市独有 ...