Core Viewpoint - The Chinese fund distribution market is undergoing significant reshuffling, with a pronounced "Matthew Effect" where stronger institutions continue to gain market share while weaker ones fall behind [1][12]. Market Overview - As of mid-2025, the total equity fund holding scale of the top 100 distribution institutions reached 5.14 trillion yuan, a quarter-on-quarter increase of 7.12% [1]. - The non-monetary market fund holding scale surpassed 10.21 trillion yuan, with a quarter-on-quarter growth of 7.86% [1]. - The stock index fund scale rose to 1.95 trillion yuan, marking a substantial quarter-on-quarter increase of 17.39%, becoming a key driver for overall growth [1]. Institutional Performance - Among 57 brokerage distribution institutions, a significant divergence in performance is observed, with some institutions rising strongly while others are lagging [1]. - Leading brokerages such as CITIC Securities, Huatai Securities, and Guotai Junan Securities consistently rank in the top three across equity funds, non-monetary market funds, and stock index funds [4][11]. Growth Rates - Guotai Junan Securities reported a remarkable quarter-on-quarter growth of 78.47% in equity funds, 77.15% in non-monetary market funds, and 86% in stock index funds [6][7]. - China International Capital Corporation (CICC) and CITIC Jianan Securities also demonstrated strong growth, with CICC's non-monetary market funds increasing by 61.04% and CITIC Jianan's equity funds growing by 25.9% [7][11]. Declining Institutions - Eight brokerages showed a decline across all three core indicators, indicating a worrying trend for their competitiveness [7][11]. - Dongxing Securities experienced a significant drop in non-monetary market funds by 18.99%, alongside declines in equity and stock index funds [8][9]. Structural Changes - A notable structural change in the brokerage industry is observed, where the growth rate of non-monetary market funds outpaces that of equity funds for most institutions [11]. - The concentration in the stock index fund sector remains high, with 23 securities companies having over 10 billion yuan in scale, and six exceeding 50 billion yuan [11]. Future Outlook - Analysts suggest that the ongoing public fund reforms will further strengthen the market dominance of large internet platforms and leading brokerages, while smaller firms that fail to adapt may face increased pressure [12].

Core Insights - The overall scale of fund distribution institutions in China has steadily increased due to improved market conditions and enhanced investor confidence, with the top 100 distribution institutions holding a total of 5.14 trillion yuan in equity funds, a quarter-on-quarter increase of 7.12% [1][2] - The market is experiencing a significant reshuffle, with a pronounced "Matthew Effect" where stronger institutions are gaining more market share while weaker ones are falling behind [1][12] Fund Distribution Market Overview - As of mid-2025, the total scale of non-monetary market funds surpassed 10.21 trillion yuan, with a quarter-on-quarter growth of 7.86% [1] - The scale of stock index funds rose to 1.95 trillion yuan, marking a substantial quarter-on-quarter increase of 17.39%, becoming a key driver for overall growth [1] Performance of Major Securities Firms - Leading firms such as CITIC Securities, Huatai Securities, and Guotai Junan Securities consistently rank among the top three across equity funds, non-monetary market funds, and stock index funds [4][11] - CITIC Securities reported an equity fund scale of 142.1 billion yuan, non-monetary market fund scale of 239.7 billion yuan, and stock index fund scale of 122.3 billion yuan [4] - Guotai Junan Securities showed significant growth with equity funds increasing by 78.47%, non-monetary market funds by 77.15%, and stock index funds by 86% [6][7] Growth Disparities Among Institutions - There is a notable divergence in growth rates among securities firms, with some like China International Capital Corporation and CITIC Jianan Securities showing strong growth, while others like Dongxing Securities and Xinda Securities are experiencing declines across key metrics [7][9][11] - Eight firms have shown a comprehensive decline in their core indicators, indicating a competitive disadvantage [7][9] Structural Changes in the Market - A structural shift is observed where the growth rate of non-monetary market funds is surpassing that of equity funds, suggesting a strategic pivot by firms towards fixed-income products [11] - The concentration in the stock index fund sector remains high, with 23 firms having over 10 billion yuan in scale, and six firms exceeding 50 billion yuan [11] Future Outlook - Analysts predict that the ongoing reforms in public funds will further strengthen the market position of large firms, while smaller firms that fail to adapt may face increased pressure [12]

[Table_Reportdate] 2025年09月15日 [证券分析师： Table_Authors] [晨会纪要 Table_NewTitle] 20250915 [table_summary] 重点推荐 财经要闻 证券研究报告 HTTP://WWW.LONGONE.COM.CN 请务必仔细阅读正文后的所有说明和声明 晨 会 纪 要 ➢ 1.关注FOMC会议与中美谈判，新一轮科技革命的风口——资产配置周报（2025/09/08- 2025/09/12） ➢ 2.宁波银行（002142）：中间业务收入改善，资产质量优异——公司简评报告 ➢ 3.公募费改三阶段启动，销售费率优化助推长期投资和权益类发展——资本市场聚焦（八） ➢ 4.通胀预期内上行，后续关注9月FOMC点阵图降息指引——海外观察：美国2025年8月 CPI数据 ➢ 5.创新药链靓丽，期待行业整体复苏——医药生物行业2025中报业绩综述 ➢ 1.商务部：对原产于美国的进口相关模拟芯片发起反倾销立案调查 ➢ 2.住房租赁新规从9月15日起正式施行 ➢ 3.商务部：中方将扩大自英进口，鼓励中国企业投资英国 ➢ 4.央行将操作6000亿元买断式逆回购 ...

[Table_Reportdate] 2025年09月12日 超配 行 业 简 评 [证券分析师 Table_Authors] 陶圣禹 S0630523100002 tsy@longone.com.cn [table_stockTrend] -17% -1% 15% 31% 46% 62% 78% 24-09 24-12 25-03 25-06 申万行业指数:非银金融(0749) 沪深300 [相关研究 table_product] 1.公募销售费用改革启动，险企资本 保证金管理迎修订——非银金融行 业周报（20250901-20250907） 2.券商分类评价规定修订落地，关注 中报配置窗口期——非银金融行业 周报（20250818-20250824） 3.产品优化+模式创新+科技赋能，激 活健康险发展新动能——保险业态 观察（九） [Table_NewTitle 公募费改三阶段启动 ] ，销售费率优化助 推长期投资和权益类发展 ——资本市场聚焦（八） [table_main] 投资要点： ➢ 销售费率全面优化，第三阶段费改正式启动。新规对基金销售环节中的认申购费、赎回费、 销售服务费、客户维护费全面优化， ...

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Industry Overview - The securities industry is experiencing increased market volatility, leading to adjustments in the brokerage sector. The Shanghai Composite Index fell by 1.2%, while the Shenzhen Component Index decreased by 0.8% during the week of September 1-5. The non-bank financial index dropped by 5%, underperforming the CSI 300 Index by 4.2 percentage points [2][3]. - The brokerage index saw a decline of 5.3%, also underperforming the CSI 300 Index by 4.5 percentage points. The current price-to-book (PB) ratio for the brokerage index is 1.46x, slightly down from the previous week, and is at the 44th percentile over the past decade [2][3]. Market Activity - Despite a slight decrease in trading volume, the average daily stock trading volume in the Shanghai and Shenzhen markets remained high at 25,696 billion yuan, down 13% week-on-week. This marks the end of three consecutive weeks of significant growth, yet the trading volume is still comparable to the high point in October 2024 [4]. - In terms of new fund issuance, August saw the issuance of 472 million shares for equity funds (up 791% year-on-year and 33% month-on-month), 144 million shares for mixed funds (up 177% year-on-year and 41% month-on-month), and 348 million shares for bond funds (down 12% year-on-year and 24% month-on-month) [5]. Financing Activities - In the equity financing sector, 21 companies raised a total of 23.5 billion yuan in August, representing a 71% year-on-year increase but a 65% month-on-month decrease. The initial public offering (IPO) scale was 4.1 billion yuan (down 23% year-on-year and 83% month-on-month), while the private placement scale reached 18.2 billion yuan (up 209% year-on-year and down 38% month-on-month) [6]. - Cumulatively, from January to August, the equity financing scale increased by 304% year-on-year, with IPO financing up by 55% and refinancing up by 367%, including a 531% increase in private placements and a 44% increase in convertible bond financing [6]. Margin Financing - As of September 5, the margin trading balance in the two markets reached 22,795 billion yuan, reflecting a 0.8% increase month-on-month. This marks the second consecutive month of growth, accounting for 2.68% of the total market capitalization of A-shares. The financing balance rose to 22,642 billion yuan (up 0.8% month-on-month), while the securities lending balance was 15.3 billion yuan (down 3.5% month-on-month) [6]. Investment Recommendations - Despite a slight decline in market trading volume, trading activity remains robust. Current valuations are considered reasonable, and brokerage performance is expected to continue recovering in the third quarter. With the implementation of new public fund sales regulations, the public fund industry is entering a phase of high-quality development. The recommendation is to maintain an "overweight" rating on the securities industry and to focus on internet brokerages with strong beta attributes, such as Zhinan Compass [7].

Investment Rating - The industry investment rating is maintained at "Overweight" [2][6] Core Views - Despite a slight decline in market trading volume, trading activity remains high, and current valuations are at reasonable levels. The performance of brokerage firms is expected to continue recovering in the third quarter. With the new public fund sales fee regulations implemented, the public fund industry is entering a phase of high-quality development [6][31]. Summary by Sections Market Review - The market experienced increased volatility with the Shanghai Composite Index down 1.2% and the Shenzhen Component Index down 0.8% during the week of September 1-5. The non-bank financial index fell by 5%, underperforming the CSI 300 Index by 4.2 percentage points. The brokerage index decreased by 5.3%, also underperforming the CSI 300 Index by 4.5 percentage points. The brokerage index's price-to-book ratio is at 1.46x, slightly down from the previous week, and is at the 44th percentile of the past decade [3][9]. Industry Weekly Data Brokerage Business - The average daily stock trading volume in the Shanghai and Shenzhen markets reached 25,696 billion yuan, a 13% decrease week-on-week. Despite this decline, trading volume remains high, comparable to the peak in October 2024 [4][15]. Investment Banking Business - In August, 21 companies conducted equity financing totaling 23.5 billion yuan, a 71% year-on-year increase but a 65% decrease month-on-month. The IPO scale was 4.1 billion yuan, down 23% year-on-year and 83% month-on-month. Cumulatively, from January to August, equity financing increased by 304% year-on-year [4][18]. Capital Intermediation Business - As of September 5, the margin trading balance reached 22,795 billion yuan, a 0.8% increase week-on-week, accounting for 2.68% of the total market capitalization of A-shares. The financing balance rose to 22,642 billion yuan, while the securities lending balance was 15.3 billion yuan, down 3.5% [5][21]. Industry Policy Tracking - On September 5, the China Securities Regulatory Commission revised the regulations on public fund sales fees, marking the completion of the third phase of public fund fee reforms initiated in 2023. Key changes include lowering the maximum subscription fees for various fund types and optimizing redemption arrangements to encourage long-term holding [27][30]. Investment Recommendations - The report maintains an "Overweight" rating for the securities industry, suggesting a focus on internet brokerages with strong beta characteristics, such as Guideline, in the context of active market trading [6][31].

Core Insights - The public fund industry in China is undergoing significant transformation due to the fee reduction reform initiated by the China Securities Regulatory Commission (CSRC) in July 2023, which has led to a shift in focus from active to passive fund management [1][3][8] - The reform has resulted in a notable decline in management fees, particularly affecting small and medium-sized fund management companies, which are struggling to maintain profitability [6][10] - The emergence of new fund models, such as floating fee rate funds, aims to align the interests of fund managers and investors more closely, enhancing the overall investment experience [9][11] Group 1: Fee Reduction Impact - The fee reduction reform has set a cap on management fees for active equity funds at 1.2% and custody fees at 0.2%, effective from July 7, 2023, impacting both new and existing funds [3][4] - As a result of the reform, the issuance of equity index funds has surged, with new issuance reaching 1,880.59 billion yuan in the first half of 2023, marking a significant shift towards passive investment strategies [4][5] - The competitive landscape for ETFs has intensified, with many large public funds focusing on passive products to drive revenue growth amid declining management fees [5][10] Group 2: Challenges for Small and Medium-sized Firms - Small and medium-sized public funds are facing severe challenges, with over 56% of fund managers reporting a decline in management fee income, some experiencing drops exceeding 50% [6][7] - These firms are focusing on improving product performance rather than expanding their offerings, as they struggle to compete for market share and access to distribution channels [7][10] - The pressure to reduce costs has led to cuts in marketing and operational expenses, impacting the overall growth potential of these smaller firms [8][10] Group 3: Strategic Adaptations - The industry is witnessing a structural reform aimed at enhancing the quality of fund offerings, with a focus on consolidating resources towards leading products [8][10] - Fund managers are increasingly investing in research and development capabilities to improve performance and attract investors, despite the pressure on fees [10][11] - The introduction of floating fee rate funds is seen as a way to better align the interests of fund managers with those of investors, potentially improving investor satisfaction and retention [9][11]