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圆桌对话:从“中国制造”到“全球品牌”:消费电子出海的突围之道 | 2025出海大会
3 6 Ke· 2025-07-30 07:12
7月25日,由浙江省商务厅、金砖国家特殊经济区中国合作中心秘书处、杭州市商务局、钱塘区商务局指导,36氪、钱塘建设集团联合主办的2025「以"匠 心"至"世界"」出海大会将于杭州钱塘君澜大饭店盛大启幕。作为36氪全新打造的聚焦全球化与出海领域的IP盛会,大会设立主会场及分会场"投资金砖"-国 别合作对接会。大会主会场将分为"不确定中确定"和"在全球做生意"两大篇章,聚焦消费、科技、电商、金融、新能源等出海热门领域,涵盖10余主题演 讲、5场圆桌对话与East Forward 2025出海全球化创新名册发布环节,解码"产品 - 技术 - 生态"协同增长的确定性逻辑,为企业穿越全球化迷雾、构建可持续 出海能力提供可借鉴的全球化发展路径。 36氪在出海大会特别策划了一场关于科技独占鳌头(消费电子)的圆桌讨论,主题为"从"中国制造"到"全球品牌":消费电子出海的突围之道"。36氪战略部 投资总监【主持人】Bonnie,SGS中国区副总裁赵晖,创想三维营销总监韩宗波,雷克沙海外电商总经理宛谦,华宝新能全球品牌负责人Tracy Wang,几位 大咖共同探讨出海的「确定性」。 Tracy Wang:大家好,我是来自华宝新能 ...
中国电子商会副秘书长答21:消费电子出海可把握三大机遇
Group 1 - In the first five months of the year, China's export value increased by 4.8% year-on-year, a slight decrease from the previous value of 8.1% [1] - The export growth of electromechanical products, which account for 60% of total exports, was notable, with a year-on-year increase of 9.3%, driven mainly by integrated circuits and automobile exports [1] - Exports of mobile phones, automatic data processing equipment and parts, and home appliances faced challenges, with declines of 7.4%, 3.9%, and 3.4% respectively, all below the average growth rate of the electromechanical sector [1] Group 2 - The global smart machinery and electronic products expo is set to take place from December 4 to 6, 2025, in Macau and Zhuhai, aiming to rival major international exhibitions like CES and IFA [3] - The expo will feature six themed exhibition halls and invite 5,000 international business representatives, domestic and foreign buyers, industry leaders, and experts [3] - The choice of the Greater Bay Area for the expo is based on its complete machinery and electronics industry chain and the advantages of the "one exhibition, two cities" model, which leverages Macau's policies to attract international business [3] Group 3 - Despite unfavorable factors in the international trade environment, there are opportunities in green home appliances and electronics, leveraging the EU's carbon tax policy to open market channels [2] - China's high-end consumer electronics maintain strong competitive advantages globally, representing a high-growth potential sector [2] - Emerging markets outside Europe and the United States, such as Latin America and Southeast Asia, present structural growth opportunities for Chinese companies through local partnerships to reduce import tariffs and better access local markets [2]
连连国际亮相第137届广交会 发布消费电子产业出海白皮书
Sou Hu Cai Jing· 2025-04-17 11:21
Group 1 - The 137th China Import and Export Fair (Canton Fair) has opened in Guangzhou, showcasing Lianlian International's one-stop foreign trade payment solutions and multiple benefits [1][2] - Lianlian International has launched a foreign trade payment service that offers rapid fund collection, real-time currency exchange, and convenient supplier payments, addressing challenges faced by foreign trade enterprises [4][7] - The service has been implemented in over ten countries, including the USA, UK, Canada, UAE, Singapore, Australia, Mexico, Thailand, and the Philippines, covering more than 100 countries and regions [4][8] Group 2 - Lianlian International hosted the "AI + Consumer Electronics New Ecology" forum at the Canton Fair, where the "Consumer Electronics Export Country Opportunity Insight White Paper" was released [5][7] - The white paper aims to provide actionable guidelines for Chinese consumer electronics companies to develop differentiated export strategies and achieve high-quality growth in the global market [7] - The consumer electronics industry in China continues to lead the global market due to technological innovation and supply chain advantages, but companies face challenges such as policy fluctuations and complex cross-border fund management [7][8] Group 3 - Lianlian International offers comprehensive cross-border trade services, including one-click store setup, global payment collection, order management, global distribution, and tax refund services, covering a wide range of client types [8] - The company supports transactions in over 130 currencies and has served approximately 5.9 million clients globally [8]