Core Insights - The article highlights the "User-Defined Luxury" initiative by the company, emphasizing user engagement in product development and service enhancement [2][3] - The company aims to redefine luxury in the automotive sector through technological innovation and user feedback, focusing on safety and comfort as primary values [5][11] User Engagement - The company has been actively engaging with users through events like "Talking New Luxury with Users," where feedback on driving assistance and services is collected [1][3] - Users expressed pride in their ownership experiences, citing the professional sales approach and superior driving qualities of the vehicles [7][9] Safety and Technology - The chairman emphasized that user safety is the core of the company's philosophy, stating that safety precedes comfort and luxury [5] - The company has developed an intelligent safety system that includes four key areas: life protection, vehicle protection, health care, and privacy protection, ensuring comprehensive safety for users [11] Product Performance - The company has launched four series of vehicles, including the new M5, M7, M8, and M9, achieving a record delivery of 700,000 units in 40 months, setting a benchmark for new luxury electric vehicles in China [11] - Users reported significant cost savings with the vehicles, highlighting low energy consumption and the elimination of the need for a driver due to advanced driving assistance features [9][11] Brand Recognition - The company has been recognized for its commitment to user service, ranking first in the development confidence index according to a recent study, indicating a strong brand reputation [13] - The ongoing "Talking New Luxury with Users" events are part of the company's strategy to maintain deep connections with users while continuing to innovate in smart electric vehicles [13]

Core Viewpoint - Saisir Group expects significant growth in net profit for the first half of 2025, driven by a focus on software-defined vehicles and a strong product lineup [1][3]. Financial Performance - The company anticipates a net profit attributable to shareholders of 2.7 billion to 3.2 billion yuan, representing a year-on-year increase of 66.2% to 96.98% [1]. - The expected net profit, excluding non-recurring gains and losses, is projected to be 2.23 billion to 2.73 billion yuan, reflecting a growth of 55.13% to 89.92% year-on-year [1]. Sales Performance - In the first half of the year, Saisir sold a total of 198,600 vehicles, a decrease of 15.77% year-on-year [3]. - New energy vehicle sales reached 172,100 units, down 14.35% year-on-year [3]. - The flagship model, Wanjie M9, achieved sales of 62,500 units, marking a year-on-year increase of 6.28%, contributing significantly to net profit despite overall sales decline [3]. Product Development - The Wanjie M8, priced around 400,000 yuan, was launched in April and recorded sales of 35,200 units in the second quarter [5]. - The company continues to enhance its product offerings and market strategy, which has led to improved profitability and operational quality [3]. Strategic Initiatives - Saisir Group submitted an application for a mainboard listing on the Hong Kong Stock Exchange in April [5]. - The company announced a capital increase of 5 billion yuan from multiple strategic investors for its subsidiary, Saisir Automotive [5].