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元旦假期我市实力“圈粉”强劲“揽金”
Nan Jing Ri Bao· 2026-01-04 01:50
在多个机构、电商平台发布的排行榜上,南京均名列前茅。银联商务数据显示,假日期间,全市异 地文旅消费金额21亿元,占全省22.1%,排名第一。美团数据显示,南京跃居元旦Top10热门旅行目的 地首位,南京元旦夜间消费同比增长49.5%。途牛发布的《2026元旦出游消费盘点》显示,南京位列 高铁游热门目的地Top4、境内自驾游热门目的地Top5、境内游热门目的地Top8。携程发布的元旦旅行 报告显示,南京位列国内热门目的地Top7,元旦当日整体旅游订单量同比增长90%。飞猪数据显示, 南京酒店交易额排名全省第一。同程旅行发布的《2026元旦假期旅行消费报告》显示,牛首山文化旅 游区位列跨年夜热度攀升最快景区Top3。 "硬核"科技感带来新玩法新体验 "看'玄武神兽'从天而降,感受'京湖阅武'五百楼船十万兵的壮观豪迈,真的有穿越历史,一眼千年 的感觉!"元旦假期,玄武湖景区裸眼3D剧场内,全新大型沉浸式文化体验项目《穿越玄武湖的千年之 旅》上线。众多市民游客在网红"烫头鸭"的带领下,于短短几分钟里,看一幅从六朝到现代的玄武湖史 诗画卷在眼前徐徐展开,身临其境地感受六朝皇家园林湖泊悠久的历史文化。 这个元旦假期,我市 ...
【省文化和旅游厅】陕西文旅亮相2025中国国际旅游交易会
Shan Xi Ri Bao· 2025-12-24 23:00
Core Insights - The 2025 China International Tourism Trade Fair was held in Haikou, Hainan, attracting over 1,000 travel merchants from 101 countries and regions [1] - The Shaanxi exhibition area showcased the theme "Starting Point of the Silk Road: Hometown of the Terracotta Warriors," highlighting the cultural heritage of the Qin, Han, and Tang dynasties [1] Group 1: Exhibition Highlights - The "Cultural Tourism Resources" section featured digital restoration images of the Terracotta Warriors and VR experiences of ancient city walls, illustrating the rich cultural heritage [1] - The "Technology Shaanxi" section demonstrated the integration of traditional tourism with modern technology through a 3D smart tourism system [1] - The "Health and Leisure" section focused on ecological resources in the Qinling Mountains and tea tourism in southern Shaanxi, promoting "slow life" vacation products [1] - The "Red Tourism" section centered on the revolutionary culture of Yan'an, emphasizing the inheritance of red genes and the promotion of revolutionary spirit [1] - The "Tourism Performance" section provided immersive experiences through performances of classic dance segments and live singing of Shaanxi folk songs [1] Group 2: Promotion and Engagement - During the fair, over 30,000 professional merchants and visitors were received at the Shaanxi exhibition area, with more than 50,000 tourism promotional materials distributed [2] - The exhibition area achieved significant online engagement, with over 10 million cumulative views on platforms like Douyin and WeChat, enhancing the influence of the "Cultural Shaanxi" brand [2] - The Shaanxi Cultural and Tourism Department plans to implement the outcomes of the trade fair by developing more tourism routes and products that align with industry trends and market demands [2]
从“冰景”到“智景” 科技加持冰雪大世界 擦亮城市IP新名片
Yang Shi Wang· 2025-12-17 07:30
Group 1 - The 27th Harbin Ice and Snow World officially opened on December 17, with online reservations reaching 40,000 on the opening day, indicating high popularity [3] - The scale of this year's Ice and Snow World is the largest ever, covering 1.2 million square meters [3] - The event features three main thematic axes: a timeline of urban development, an ice and snow art and performance route, and a multicultural gathering line, with over 300 ice architecture installations [5] Group 2 - Many ice and snow attractions incorporate ideas from netizens, such as a 521-meter-long super ice slide designed to resemble the Great Wall, and ice sculptures of national symbols like the Fujian aircraft carrier and the "Jiaolong" submersible [7] - The park integrates advanced technology, including a single-sided freezing technique for transparent ice that can encapsulate fruits and flowers, and a cutting-edge ice machine developed by Harbin Institute of Technology that enhances ice block production efficiency [11] - The Central Radio and Television Station has set up a live broadcast studio at the Ice and Snow World for five consecutive years, adding new photo opportunities and interactive areas for visitors [13]
科技旅游:从围观到探索如何升级
Jing Ji Ri Bao· 2025-11-18 22:19
Core Insights - The integration of technology into tourism is transforming the role of tourists from passive observers to active participants, enhancing the travel experience through immersive technologies like VR [2][3][6] - New tourism models are emerging that combine science, technology, and cultural experiences, appealing particularly to younger audiences and igniting their interest in scientific exploration [3][4][7] Group 1: Technological Integration in Tourism - The "Tech + Tourism" model is creating new scenes, experiences, products, and business formats, allowing tourists to explore history and engage with future technologies [3][6] - In Hunan, the number of tourists is projected to grow from 530 million in 2021 to 742 million by 2024, with total tourism expenditure expected to exceed 1 trillion yuan [6] - The "Chasing Rockets" tourism initiative in Wenchang has transformed previously underdeveloped areas into popular destinations, showcasing the economic potential of tech-driven tourism [9] Group 2: Innovative Experiences and Attractions - The China Architecture Science Museum in Wuhan features a popular exhibition on Mars construction, attracting over 300,000 visitors, with nearly 30% from outside the province [3] - Hainan's Changying Fantasy Park utilizes modern technology to create immersive experiences, including a "Cyberpunk Future World" show, enhancing visitor engagement [4][5] - Hunan's "My Shaoshan Journey" program combines immersive experiences with digital technologies, serving around 4,000 students daily and benefiting over 700,000 students [5] Group 3: Policy and Development Initiatives - Hunan is implementing a "Cultural + Technology" action plan to foster innovation in the cultural industry, including financial incentives and cross-departmental collaboration [6][7] - The development of digital platforms and virtual reality applications is aimed at revitalizing traditional culture and enhancing visitor experiences [7][8] - Wuhan's "Cyber Wuhan" branding and the introduction of the "Light Valley Photon" aerial tramway are part of efforts to integrate high-tech elements into tourism, attracting over 3.1 million visitors [10]
第二十三届四川光雾山国际红叶节如约而至 当红叶遇上“黑科技” 光雾山玩法上新
Si Chuan Ri Bao· 2025-10-23 00:36
Core Insights - The 23rd Sichuan Guangwushan International Red Leaf Festival has commenced, themed "Guests from Afar AI on Guangwu Red," featuring a global relay event to promote tourism [6] - Guangwushan is recognized as "China's First Red Leaf Mountain," with a vast 680 square kilometers of red leaf viewing area, and has introduced new attractions and technological enhancements to improve visitor experiences [6][9] - The festival has seen a surge in visitor engagement, with daily attendance exceeding 3,000 since the opening of the Guangwushan Sports Theme Park [9] Tourism Development - The festival includes various activities such as the "Red Leaf Flying Car" and helicopter tours, enhancing the adventure and scenic experience for visitors [7][10] - New attractions like mountain roller coasters and glass water slides have been added to diversify the visitor experience beyond just leaf viewing [9] - The introduction of "black technology" in the form of exoskeleton assistive devices aims to reduce physical strain for hikers, allowing them to enjoy the scenic views more comfortably [12] Visitor Engagement and Amenities - The festival has implemented a real-time red leaf index to inform visitors about the best viewing conditions, ensuring a more satisfying experience [11] - The local hospitality sector is thriving, with significant demand for accommodations, particularly during weekends, driven by the festival and improved amenities in local guesthouses [14] - A variety of themed experiences, including immersive night tours and music events, have been introduced to attract different demographics and enhance the overall visitor experience [15]
焦点访谈|新玩法、新引擎、新体验……“双节”引燃假日消费热潮
Yang Shi Wang· 2025-10-08 13:41
Core Insights - The dual holiday period of National Day and Mid-Autumn Festival has showcased a vibrant and diverse consumption market, reflecting new trends in cultural and tourism integration [1][3][23] Group 1: Tourism and Cultural Integration - The total cross-regional movement of people during the holiday is estimated at 2.432 billion, averaging 304 million daily, marking a 6.2% year-on-year increase [3] - The holiday period has seen a rise in creative tourism experiences, with many opting for immersive cultural activities, such as visiting museums and engaging in local traditions [5][8] - Collaborative efforts among museums in cities like Luoyang have enhanced visitor experiences by offering combined tours, addressing the fragmentation of cultural resources [5] Group 2: Technological Innovations in Tourism - The integration of technology in tourism has led to innovative experiences, such as robot-themed attractions in Shenzhen and industrial technology tours in Beijing [7][8] - Technology not only revitalizes traditional tourist sites but also creates new cultural experiences and consumption scenarios [8] Group 3: Sports and Entertainment as Economic Drivers - The holiday period has transformed sports events, movies, and concerts into a multi-faceted consumption ecosystem, driving economic growth [10][12] - Events like basketball leagues and international tennis competitions have successfully merged sports with tourism, enhancing local economies through ticket-based consumption [10][13] Group 4: Consumer Experience and New Offerings - The holiday has seen a shift in consumer experiences, with new retail and dining options emerging, such as themed restaurants and cultural exhibitions [15][19] - The introduction of first-time stores and exhibitions during the holiday has attracted significant consumer interest, contributing to a lively economic atmosphere [19] Group 5: Policy Support and Economic Impact - Government policies, including personal consumption loan subsidies and consumption vouchers, have stimulated consumer spending and enhanced market vitality [21] - The combination of policy support and innovative business models is expected to foster a positive cycle in the consumption ecosystem, promoting high-quality economic development [21][23]
“外国游客被震醒:原来中国科技这么先进,欧洲如此落后”
Xin Lang Cai Jing· 2025-08-30 16:33
Group 1 - The article highlights the growing trend of "tech tourism" in China, where foreign tourists are increasingly visiting to experience advanced technologies and urban landscapes [1][2][3] - Social media platforms like TikTok have seen a surge in content related to China travel, with over 215,000 videos tagged with "chinatravel," showcasing futuristic scenes such as cashless payments and drone deliveries [2][3] - The demand for tech-related experiences, such as autonomous vehicle rides and drone food delivery, has significantly increased among overseas tourists, particularly from Europe and Singapore [3][5] Group 2 - Travel agencies like "China Highlights" have incorporated technology experiences into their itineraries, reflecting a shift in tourist preferences towards interactive and immersive experiences [6][7] - International travel companies are also entering the tech tourism market, offering guided tours to Chinese tech companies and showcasing innovations like delivery robots and high-speed trains [7] - Recent data indicates a substantial increase in foreign tourist arrivals in major Chinese cities, with Shenzhen and Shanghai experiencing growth rates of 44.7% and 53.3% respectively in the first half of 2025 [8]
外国游客专程赴华体验科技潮,中国城市被赞未来世界
Guan Cha Zhe Wang· 2025-08-29 08:29
Group 1 - The core viewpoint of the articles highlights the increasing trend of foreign tourists visiting China to experience its advanced technology and futuristic urban landscapes, driven by social media exposure [1][2] - The phenomenon of "tech tourism" in China is growing, with tourists specifically traveling to witness innovations such as driverless taxis and delivery robots [1] - The number of videos tagged with "chinatravel" on TikTok has surpassed 215,000, with a significant portion uploaded in the past year, showcasing China's major cities as sci-fi destinations [2] Group 2 - The relaxation of visa policies in China has contributed to a rapid increase in foreign tourist arrivals [1] - Social media content related to travel in China has seen explosive growth, further fueling interest among international audiences [1][2] - Many popular posts on social media emphasize futuristic experiences in China, such as palm payment systems and drone deliveries, appealing to overseas viewers [2]
夏日经济新活力系列报道 文旅市场玩法多 夏日消费活力足
Ren Min Wang· 2025-08-22 05:50
Group 1 - The summer has seen a surge in cultural and tourism activities, reflecting an upgrade in consumer demand and lifestyle improvements [1][2] - New tourism formats and experiences are emerging, such as indoor ice and snow venues, which have become popular choices for summer cooling [1] - The "night economy" is thriving, with significant increases in tourist numbers for night-time activities, such as boat performances and light shows [2] Group 2 - Various regions are integrating sports and cultural events to boost tourism and consumption, with substantial financial incentives provided through vouchers and events [3] - The tourism industry is recognized as a vital driver of economic growth, enhancing local infrastructure and creating job opportunities [2][3] - Technological innovations are transforming the tourism experience, with immersive projects like XR experiences and 3D printing of cultural relics attracting global visitors [3]
端午假期广东累计接待游客2321.0万人次
Zhong Guo Xin Wen Wang· 2025-06-03 08:58
Group 1 - The Dragon Boat Festival holiday in Guangdong from May 31 to June 2, 2025, saw a total of 23.21 million visitors, representing a year-on-year increase of 20.6% [1] - The tourism revenue during the holiday reached 11.44 billion yuan, marking a year-on-year growth of 25.6% [1] - The average spending per visitor in Guangdong was 493 yuan, which is a 4.2% increase compared to the previous year [1] Group 2 - Major cities in Guangdong, including Guangzhou, Foshan, Dongguan, Zhongshan, and Shanwei, hosted various dragon boat races, integrating traditional customs with modern elements like drone performances and online streaming [1] - The 4A-level and above scenic spots in Guangdong received 7.26 million visitors during the holiday, reflecting an approximate 19% year-on-year increase [1] - The Gulongxia Scenic Area experienced a significant surge in visitors, welcoming 79,000 guests, which is a 220% increase year-on-year, due to its unique blend of adventure elements and immersive experiences [1] Group 3 - The Qingyuan Senbora Scenic Area offered a unique experience combining technology and tradition, featuring performances by robots and AI dogs during the holiday [2] - In Foshan's Shunde Changlu Tourism Resort, a giant rice dumpling weighing 3.8 tons was showcased, attracting many visitors eager to taste this culinary delight [2]