（原标题：专访斐济旅游局董事 Josaia Rayawa：在"自然之喜"中重塑长线海岛游竞争力） 近年来，全球长线海岛游市场正在悄然发生结构性变化。随着人们对深度旅行和个性化体验的需求日益 增长，短途观光和标准化度假产品逐渐失去吸引力，而那些能够提供独特文化体验、原生态自然景观以 及高质量服务的目的地，正在成为新一轮长线旅游市场的焦点。特别是在亚太及中国市场，游客更倾向 于选择"值得飞十小时以上"的海岛目的地，他们希望的不仅是美丽的海滩和度假村，更是可以亲身触碰 的当地生活、文化故事和人文情感。 在这样的趋势下，斐济凭借其丰富的自然资源、独特的文化氛围以及"人本精神"而脱颖而出。相比其他 长线海岛目的地，斐济不仅拥有连绵的珊瑚礁、宁静的泻湖和原生态村落，更在旅游服务中融入了深厚 的文化价值——从当地人的热情接待，到社区参与的民宿体验，游客能够感受到岛屿"自然的快 乐"与"人与人之间的真诚连接"。 正是在这样的大背景下，《现代广告》采访到斐济旅游局董事Josaia Rayawa。作为在旅游行业拥有逾三 十年经验的资深专家，他不仅见证了斐济旅游从欧洲殖民时代走向全球化的历程，也深度参与了斐济在 国际市场，尤其是中 ...

在福建的群山褶皱里，一座座圆楼方寨如大地隆起的年轮，承载着中原移民的乡愁，凝结着东方建筑的智慧。从宋元时期的雏形初现，到明末、 清代与民国的成熟鼎盛，福建土楼以生土为笔、夯筑为墨，书写了一部跨越千年的文明史诗。福建土楼这一独特的山区大型夯土民居建筑，融入 了中国传统建筑的"风水"理念，适应聚族而居的生活和防御的要求，体现了人文造诣与自然环境的和谐共享。 福建土楼的分布并非零散无序，而是集中扎根于龙岩永定、漳州南靖与华安等地的山区。这里群山阻隔、林深谷幽，既为土楼提供了天然的防御 屏障，也孕育了独特的夯土营造环境。 走进福建土楼，最先震撼人心的是那厚重坚实的夯土墙。这些墙体的厚度少则一米多，多则两三米，历经数百年风雨侵蚀，依旧能抵御地震、台 风与外敌，是土楼营造技艺中"天人合一"的智慧。 夯筑的过程，更是一场"力与美"的协作。过去没有大型机械，工匠们全靠人力，用木制的"夯杵"一层层夯打。每一层土铺好后，四五个工匠分站 四方，喊着整齐的号子，将夯杵高高举起，再重重砸下，直到土层紧实得用钉子都难以钉入。 如果说夯土是建造者完成的一场波澜壮阔的力学交响，那么土楼结构设计便是一幅匠心独运的工笔长卷。怀远楼整体呈双环圆形 ...

卢载宪表示，很高兴到山东访问并出席韩鲁交流活动。希望深化与山东地方和企业间交流，巩固提 升传统产业合作，深化拓展智能制造、再生能源、文化消费等新兴领域合作，进一步密切友好关系。 省领导刘强、邓云锋、宋军继参加。（记者 李子路 于新悦） 11月19日下午，省委书记林武在山东大厦会见了韩国新任驻华大使卢载宪。 林武对卢载宪大使的到来表示热烈欢迎。他说，大使先生这次来山东访问并出席中国（山东）—韩 国友好周活动，体现了对山东的重视和深厚情谊。前不久，习近平主席赴韩国出席APEC会议并进行国 事访问，与李在明总统举行会谈，达成重要共识，为山东与韩国地方合作指明方向。山东是中国的人口 大省、文化大省、经济大省，我们正按照习近平主席重要指示要求，锚定"走在前、挑大梁"，加快建设 绿色低碳高质量发展先行区，打造高水平对外开放新高地，努力成为北方地区经济重要增长极，奋力谱 写中国式现代化山东篇章。近年来，山东与韩国地方人员、经贸往来日益密切，双方合作基础坚实、势 头良好。希望双方以两国元首重要共识为指引，进一步密切友好往来，促进双向投资，加强人工智能、 生物医药、医养健康、现代农业、文化旅游等领域合作，更好促进互利互惠、实现 ...

迪里耶是沙特推动实现2030愿景重点打造的一个文化旅游目的地。为吸引更多游客，迪里耶门发展 局推出迪里耶季，通过举办各种活动推动旅游业发展，促进经济繁荣，增强社区活力。在刚刚举行的 2025年伦敦世界旅游交易会上，该公司重点展示了迪里耶的现有景点以及未来的投资机遇和旅游体 验。"当前，游客们寻求的不只是参观景点或地标性建筑，他们希望体验故事、感受故事、聆听故事， 并成为故事的一部分。"苏纳扬表示，"沙特正向世界敞开胸怀，我们诚邀世界各地的游客来体验一段独 一无二的旅程。" 苏纳扬说，沙特旅游业发展立足于自己的特色，从特有的历史建筑，到遮阴避凉的椰枣树，再到精 心策划的各种旅游文化活动，沙特希望讲述自己的文化和历史故事。"迪里耶是沙特王国故事的起点， 可持续发展是我们生活方式的重要部分。"苏纳扬表示，今年的迪里耶季推出一系列活动，旨在保护文 化遗产，展现自然之美。"我们希望通过这些活动以更鲜活的方式展示文化和历史，为游客留下独特而 深刻的真实体验。" "沙中友好交往源远流长。"苏纳扬说，沙特高度重视中国市场，期待能够为游客提供独特的文化历 史体验，更好满足游客多样化需要。"我们希望能让中国游客感受到宾至如归的温 ...

Core Viewpoint - The "Village Dance" event in Chongqing showcases rural culture and modernity, highlighting achievements in rural revitalization and community engagement through dance competitions [1][3]. Group 1: Event Overview - The "Bashu Village Flower: Dancing Mountain City" and "Beautiful Countryside Square Dance" invitation competition took place on November 14, featuring 15 teams and 300 performers from various villages in Chongqing [1]. - The event utilized square dancing as a medium to reflect new achievements in reform and development, rural revitalization, and national unity [1][3]. Group 2: Cultural Representation - Participating teams presented original or locally adapted dances that highlighted agricultural culture, folk customs, and local industry characteristics [3]. - The Nanchuan District team, composed of agricultural workers, conveyed a positive lifestyle through their dance, while the Wanzhou team performed a "Plate Dance" celebrating the ancient red orange [3][5]. Group 3: Community Engagement - The event emphasized the transformation of villagers from spectators to creators and performers, enhancing cultural identity and pride [5]. - The organizers highlighted the integration of agriculture, non-material cultural heritage, and cultural tourism, leveraging the "Farmers Sports+" effect to promote community involvement [5].

Core Insights - The article highlights the development and transformation of Yangzhou, emphasizing its cultural, industrial, and ecological advancements as part of the "Three Famous Cities" initiative [1][7]. Group 1: Industrial Innovation - Yangzhou has undergone a significant transformation in its industrial sector, establishing a "613" industrial system that focuses on six major industry clusters and thirteen industrial chains, with industrial sales surpassing 900 billion yuan [2]. - The aviation industry in Yangzhou has evolved from non-existence to nearly a hundred related enterprises within five years, showcasing a complete research and development chain for airborne systems [2]. - The city has implemented a local industrial innovation promotion regulation and established a leadership group to enhance technological innovation and support for research and development [2]. Group 2: Cultural Tourism - Yangzhou is recognized as a "World Canal City," "World Food City," and "East Asia Cultural City," reflecting its rich cultural heritage and tourism potential [4]. - The city has revitalized historical areas, such as the Renfengli cultural street, transforming them into popular tourist destinations through government-supported initiatives [4][5]. - In 2023, Yangzhou's tourism received over 100 million visitors, marking a historic high, with tourism revenue exceeding 100 billion yuan [5]. Group 3: Ecological Development - Yangzhou has prioritized ecological restoration, with significant improvements in water quality and the establishment of ecological centers, achieving a 71.5% protection rate for natural wetlands [6]. - The city has reduced the number of chemical enterprises from 586 to 93 to protect water quality, demonstrating a commitment to sustainable development [6]. - Yangzhou has implemented various social welfare policies, including community care for the elderly and child-friendly urban spaces, enhancing the quality of life for its residents [6].

Group 1 - Gansu Province has discovered a large magnesium dolomite mine with over 700 million tons of resources, marking a significant breakthrough in mineral resource exploration [2][3] - The mine is located in the Kongtong District of Pingliang City, with an average magnesium oxide grade of 20.67%, indicating high-quality ore suitable for open-pit mining [2][3] - In addition to the magnesium ore, over 300 million tons of dolomite for construction purposes have also been identified, showcasing the diverse utilization potential of dolomite resources [3] Group 2 - The establishment of the Quality Control Center for Rehabilitation Medicine in Qingyang signifies a new phase of standardized and regulated development in the field of rehabilitation medicine [4] - The "Qingyang Has Gifts · Tianjin Color Sharing" agricultural product exhibition and sales event aims to enhance cooperation between regions and promote Qingyang agricultural products in the Tianjin market [4] - The cultural exchange activity "Cutting Clouds" will showcase Qingyang paper-cutting art in Germany and France, promoting local culture internationally [6]

Core Viewpoint - The "Su Shi Life Festival" held during the Dongpo Cultural Tourism Conference in Chengmai County aims to revitalize traditional culture through modern experiences, particularly focusing on coffee culture and the life philosophy of Su Dongpo [3][4]. Group 1: Event Overview - The "Su Shi Life Festival" took place on November 8, 2023, in Fushan Town, Chengmai County, featuring a blend of coffee culture and traditional poetry [3]. - The festival is designed to create immersive cultural experiences, including a creative market, a national style garden party, and a food festival, showcasing the diverse cultural tourism resources of Chengmai [3][5]. Group 2: Cultural Significance - The event seeks to break stereotypes associated with traditional cultural activities, aligning Su Dongpo's love for life and food with the "slow life" concept of coffee culture [4]. - Interactive games themed around Su Dongpo's poetry were popular among visitors, enhancing the cultural experience and engagement [5]. Group 3: Visitor Experience - The festival transformed into a large-scale national style garden party at night, attracting visitors dressed in Song Dynasty attire, creating a unique blend of ancient and modern cultural expressions [6]. - The food festival featured over ten stalls offering local products, including Fushan coffee and handmade crafts, drawing significant interest from attendees [6]. Group 4: Immersive Experience - The Chengmai tourism bureau emphasized the importance of immersive experiences, encouraging visitors to engage with Su Dongpo's culture through activities like wearing traditional clothing and enjoying coffee while listening to poetry [7].

Core Points - The new direct flight from Kuala Lumpur to Quanzhou serves as a vital connection for overseas Chinese, enhancing ties with their hometown [1] - The inaugural flight on November 5 carried 66 Malaysian Chinese passengers, marking the beginning of their ancestral journey [1] Group 1: Welcome Ceremony - A welcome ceremony was held at Quanzhou Jinjiang International Airport to greet returning Malaysian Chinese, featuring performances of traditional cultural heritage such as Nanyin and Quanzhou puppet show [2] - The emotional response from attendees, particularly an elderly passenger reminiscing about childhood experiences, highlights the cultural significance of the event [2] Group 2: Airport Development and Strategy - Quanzhou Jinjiang International Airport is actively expanding its international route network and improving customs services to enhance the travel experience for incoming tourists [3] - The airport aims to develop the Southeast Asian aviation market, positioning itself as the preferred gateway for overseas Chinese traveling home, thereby fostering deeper economic and cultural exchanges with Southeast Asia [3]

Core Points - The Grand Egyptian Museum officially opened to the public on November 4, marking it as the largest museum dedicated to a single civilization, specifically Egyptian civilization [1][2] - The museum is expected to significantly boost Egypt's tourism industry, with an estimated annual attraction of 5 million visitors from around the world [3] Group 1 - The Grand Egyptian Museum is a monumental structure that serves not only as a repository for precious artifacts but also as a testament to the wisdom of the Egyptian people, who built the pyramids and inscribed legendary tales on temple walls [2] - The museum features over 100,000 artifacts, including 5,992 items from the tomb of Pharaoh Tutankhamun, and showcases restored pieces such as the Khufu Solar Boat and the colossal statue of Pharaoh Ramses II [2] - The museum's location near the Giza Pyramids and the newly constructed airport, along with the addition of hotels and leisure facilities, aims to enhance the cultural tourism experience for international visitors [2] Group 2 - The construction of the Grand Egyptian Museum began in the early 2000s due to the limitations of the original Egyptian Museum built in 1902, and it faced numerous challenges including funding, political issues, and the pandemic, taking over 20 years to complete [2] - The opening of the museum is seen as a transformative event for Egypt's tourism landscape, promoting cultural tourism and providing a significant boost to the economy [3]