极氪正在用科技诠释"向上"哲学。"极氪致力打造的是科技豪华，我们不是古典的豪华，更多的是用科 技的力量去助力品牌的成长，"吉利汽车集团高级副总裁、极氪科技副总裁林杰在与媒体沟通时表示。 7月9日，极氪公布了浩瀚-S架构的技术细节与亮点。该架构将首搭极氪9X上，是全球首个基于纯电架 构打造的电混架构。在该架构的加持下，极氪打造出浩瀚超级电混、浩瀚AI数字底盘、浩瀚安全盔 甲、千里浩瀚智能辅助驾驶系统四大核心科技。据悉，极氪9X预计将于8月底成都车展开启预售。 从纯电到电混 极氪的第一款超级电混车 极氪9X将会是极氪的首款超级电混车型。 从燃油到增程式、插混再到纯电是行业普遍遵循的研发轨迹，技术要求与难度逐级递增。然而极氪却反 其道而行之，先在技术要求更高的纯电领域建立了自研核心技术的护城河，再基于浩瀚-S架构的能力， 提供了一个全新的动力方案——可三电机驱动，也可发动机直驱。 极氪称之为"超级电混"。虽然行业普遍认为其技术逻辑类似于插混，但极氪强调其不同于一般的增程式 和插混。 比如，当前绝大多数混动和增程产品仍采用400伏架构，普遍存在纯电续航低、充电速度慢、低电量体 验差等痛点。而极氪浩瀚超级电混采用全球混 ...

Core Viewpoint - ZEEKR is positioning itself as a high-end electric vehicle brand, launching the ZEEKR 9X, a flagship model based on the new HaoHan-S hybrid architecture, aiming to redefine hybrid technology and compete in the luxury SUV market [2][8]. Group 1: Product Launch and Technology - The ZEEKR 9X features the world's first luxury hybrid architecture based on a pure electric platform, named HaoHan-S, which enhances the capabilities of the previous SEA architecture [2]. - The ZEEKR 9X is equipped with a three-motor system, achieving a total power output of over 1,030 kW (approximately 1,400 hp), allowing for a 0-100 km/h acceleration time of just 3.1 seconds [2]. - The vehicle includes a 2.0T engine with a peak power of 205 kW, enabling it to charge while driving at 120 km/h [3]. Group 2: Market Strategy and Financials - ZEEKR has invested a total of 22.7 billion yuan in R&D over the past four years, with nearly 10 billion yuan planned for 2024, indicating a commitment to developing high-end electric vehicles despite ongoing losses [8]. - From 2021 to 2024, ZEEKR's annual sales have shown significant growth, with figures of approximately 6,000, 71,900, 118,000, and 222,100 units, respectively, while net losses have accumulated to 26.2 billion yuan [8]. - The company aims to establish itself in the high-end market, with the ZEEKR 9X being a focal point of this strategy, although it faces challenges in proving its profitability and sustainability [9][10]. Group 3: Competitive Landscape - The automotive market is expected to undergo significant changes in the next two to three years, with companies lacking profitability potentially facing elimination [10]. - ZEEKR's recent sales data indicates a decline in core brand deliveries, with a 17% year-on-year drop in June, highlighting the need for improved market performance [11]. - The integration of ZEEKR OS and Flyme Auto into a unified operating system is planned, which may enhance the brand's technological capabilities and operational efficiency [12].