Core Viewpoint - The Chinese automotive market is entering a critical phase in 2025, with domestic brands collectively capturing nearly 70% of the passenger car market share, driven by the rise of new energy vehicles and international expansion [2][4]. Group 1: Market Dynamics - The "self-owned five strong" brands, including BYD, Geely, Chery, Changan, and Great Wall, have established a stable market presence, with total sales of 14.67 million units, accounting for over half of the overall passenger car market [2][4]. - BYD leads the global new energy vehicle sales with 4.6024 million units sold in 2025, marking a 7.73% year-on-year increase, while its pure electric vehicle sales reached approximately 2.257 million units, surpassing Tesla [4][5]. - Geely's total sales exceeded 3.02 million units in 2025, a 39% increase, with new energy vehicle sales reaching 1.6878 million units, reflecting a 90% growth [5][6]. Group 2: Strategic Developments - Geely has initiated a significant restructuring by merging with Zeekr Technology to enhance operational efficiency and resource integration, aiming to save billions in R&D costs annually [9][10]. - Chery has restructured its brand architecture to improve domestic market efficiency, establishing a new business group to streamline operations and enhance competitiveness [9][10]. - Changan has launched a 6 billion yuan capital increase plan to support the development of new energy vehicles and global R&D centers, reinforcing its strategic alignment with major shareholders [10][11]. Group 3: Technological Advancements - The competition among Chinese automakers has evolved from individual technological breakthroughs to a more systemic confrontation, with companies like BYD and Geely focusing on comprehensive technology integration and smart driving solutions [11][12]. - Great Wall has introduced a next-generation intelligent super platform that supports various powertrains, emphasizing its advancements in smart cockpit and driving technologies [12].

2025年，吉利控股集团全球总销量4,116,321辆，同比增长26%，实现连续五年快速增长，年销首次突破 400万大关，创历史新高；其中新能源销量2,293,099辆，同比增长58%，新能源渗透率56%，成为集团 市场增长的主要驱动力，在全球车企中处于领先地位。 面对中国汽车产业格局调整与价值链重构的多重挑战，吉利始终坚定技术创新驱动电动智能化转型，构 建了涵盖纯电、超级混动、醇氢电动的多元立体新能源矩阵，为用户提供丰富选择。同时在汽车安全、 绿色发展、人机交互、辅助驾驶、低轨卫星等关键技术领域持续突破，推动汽车产业向高端化、智能化 与绿色化转型，形成聚力向上的全球发展势能。 量质齐升，新能源智能化转型纵深突破 吉利汽车控股有限公司2025年总销量3,024,567辆，超额完成年中上调后的300万辆年度销量目标，同比 增长39%，创历史新高。新能源增长迅猛，全年总销量1,687,767辆，同比增长90%。吉利银河品牌全年 销量124万辆，同比增长150%，超额完成"百万银河"销量目标；领克品牌全年销量35万辆，同比增长 23%，创历史新高；极氪品牌全年销量22.4万辆，12月单月交付突破3万辆，极氪9X成为 ...

2025年的汽车市场，在新能源汽车的助推下，中国自主品牌集体发力，乘用车市场份额已经接近70%。其中，比亚迪、吉利、奇瑞、长安、长城五家自主车 企，以总销量1467万辆占据了整体乘用车市场过半份额，"自主五强"阵营稳定成型。 销量数字背后各企业的战略逻辑与增长质量迥然不同：有的凭借全产业链与规模优势一骑绝尘，有的通过深刻的内部整合重聚战力，有的依托国际化"第二 引擎"稳健前行。 从吉利汽车喊出"一个吉利"的回归号角，到奇瑞集团为国内业务动起整合手术；从比亚迪的船队扬帆远航至全球，到长安汽车在资本市场频频落子，无不表 明竞争已进入深水区。2025年，不仅是车企销量的冲刺年，更是决定未来十年格局的战略定型之年。 "五强"格局稳固 2025年，中国汽车"自主五强"的销量格局保持稳固，而增长动能的来源——新能源与海外市场，成为衡量企业发展速度与质量的关键标尺。 海外市场成为比亚迪最强劲的增长极，其产品已覆盖全球六大洲超过110个国家和地区，乘用车和皮卡海外销售104.96万辆，同比增长145%，稳居中国整车 出口前列。比亚迪的规模效应和品牌影响力正在全球市场持续放大。 单个品牌方面，比亚迪品牌（王朝网+海洋网）销量约 ...

Core Viewpoint - Geely Auto is leveraging a "dual fuel" strategy to mitigate the impact of declining new energy subsidies and is accelerating its overseas expansion, targeting an export volume of 1 million units by 2027 [1] Group 1: Sales Performance - Geely Auto achieved a sales target of 3 million units, with a goal of 3.45 million units by 2026 [2] - In December, Geely's total sales reached 236,800 units, a year-on-year increase of 12.7%, with new energy vehicle sales at 154,300 units, up 38.7% [2] - The company expects to sell 3.02 million units in 2025, a 39.0% year-on-year increase, and aims for 3.45 million units in 2026, representing a 14.1% growth [2] Group 2: Strategic Initiatives - The "dual fuel" strategy is expected to counteract the effects of subsidy reductions in 2026, with plans to sell 2.22 million new energy vehicles, a 31.5% increase [3] - Geely's exports in December reached 40,300 units, a 49.0% year-on-year increase, with total annual exports at 420,100 units, up 1.3% [3] - The company is expanding into 13 new international markets, including the UK, Italy, and Brazil, with significant progress in local production facilities [3] Group 3: Brand Development - The premium brands Zeekr and Lynk & Co showed strong sales in December, with Zeekr selling 30,300 units (up 11.3%) and Lynk & Co selling 33,800 units (up 29.4%) [4] - The average transaction price for Zeekr 9X exceeded 530,000 yuan, making it a leader in the large SUV segment, while Lynk & Co 900 has delivered over 50,000 units in six months [4] - Following the privatization of Zeekr, the integration is expected to enhance strategic synergy and scale effects, supporting brand elevation and profitability [4] Group 4: Financial Projections - The forecasted net profit for Geely Auto is 17.04 billion yuan in 2025, 20.60 billion yuan in 2026, and 24.32 billion yuan in 2027 [5] - The target price is set at 20.79 yuan per share, equivalent to 23.02 HKD, maintaining a buy rating [5]

高端化持续发力，极氪整合释放协同效应 12月极氪/领克品牌销量3.03/3.38万辆，同比+11.3%/29.4%；2025年极氪/领克品牌销量22.41/35.05万 辆，同比增0.9%/22.8%。12月极氪9X交付超1万辆，单车成交均价超53万元，成为50万以上大型SUV交 付冠军；极氪009稳居40万以上MPV销冠；领克900上市6个月交付超5万辆，均价超33.5万元，极氪、领 克品牌高端化取得关键突破。公司计划2026年领克品牌销售40万辆，同比增长14.1%；极氪品牌销售30 万辆，同比增长33.8%。吉利汽车完成极氪私有化退市，该行认为本次整合后将充分发挥公司战略协同 和规模效应，为公司品牌向上以及盈利能力提升奠定基础。 盈利预测与投资建议 东方证券发布研报称，吉利汽车(00175)通过"油电并举"对冲新能源补贴退坡影响，并加速海外扩张(目 标2027年出口100万辆)。极氪、领克品牌高端化成效显著，私有化整合后有望进一步释放协同效应，支 撑盈利能力提升。目标价23.02港元，维持买入评级。 东方证券主要观点如下： 公司完成300万辆销量目标，2026年目标销量345万辆 12月吉利汽车总销量2 ...

Group 1: Demand Situation During New Year - Overall passenger car demand during the 2026 New Year holiday was relatively weak, with only a few brands like Geely Galaxy, Zeekr, and Tesla seeing some customer flow [1] - New energy vehicle orders saw a significant decline, with daily electric vehicle orders dropping by 30%-50% and gasoline vehicle orders down by 20%-30% [1] - The main reason for the decline was consumer reaction to the half-price vehicle purchase tax policy, with many customers from the previous year not quickly converting their orders [1] Group 2: Future Outlook - Many automakers have set significant growth targets for 2026, but with current weak orders, manufacturers are likely to implement promotional policies to ensure sales [2] - There is still demand for car purchases during the New Year, and combined with promotions from manufacturers and dealers, a gradual recovery is expected [2] Group 3: Price Outlook - The first quarter is expected to see downward pricing and inventory clearance, with current discounts being reasonable [3] - The single vehicle subsidy from the purchase tax policy is around 4%-5%, and as long as it does not lead to losses for manufacturers and dealers, it should comply with regulations [3] Group 4: Impact of Raw Material Price Increases - In January, automakers are focused on inventory digestion, and end consumers have not yet felt the impact of price increases [4] - Any potential price hikes are expected to occur after March, coinciding with the new car release cycle [4] Group 5: Annual Demand Outlook - The total domestic passenger car registration volume in 2026 is expected to decline slightly by 2%-3%, making it difficult to match 2025 levels [5] - Gasoline vehicle sales are projected to drop by 1.5-1.8 million units, creating additional space for new energy vehicles, which are expected to grow by 5%-10% [5] - The market share of plug-in hybrids is anticipated to increase from 20% to 25%, while pure electric vehicles are expected to maintain around 35% market share, with plug-in hybrids having a greater impact on conservative gasoline vehicle users [5]

Core Insights - The 2025 Chinese automotive market showcased a "stronger getting stronger, increasing differentiation" trend amid deepening new energy transitions and intense industry competition [1] Group 1: Performance of Leading Companies - BYD achieved sales of 4.6024 million vehicles in 2025, with overseas sales surpassing 1 million for the first time, marking a 145% year-on-year increase in passenger and pickup truck sales [2] - BYD's pure electric vehicle sales reached 2.2567 million units, a nearly 28% increase, surpassing Tesla's 1.636 million units, making BYD the global leader in annual electric vehicle sales [2] - Geely also exceeded its annual sales target, achieving 3.0246 million units sold, a 39% year-on-year increase, with new energy vehicle sales reaching 1.6878 million units, up 90% [2] Group 2: Performance of Other Companies - Dongfeng Motor achieved its dual target of over 1 million new energy vehicles and 1.5 million total vehicle sales, with new energy vehicle sales reaching 1.04 million, a 21% increase [3] - Changan Automobile reported sales of 2.913 million vehicles, a growth of 8.5%, with new energy vehicle sales of 1.109 million, up 51% [5] - Chery Group sold 2.8064 million vehicles, a 7.8% increase, with new energy vehicle sales reaching 903,800 units, a 54.9% increase [5] Group 3: Underperformance of Certain Companies - China FAW achieved a total vehicle sales of 3.302 million, a 3.2% increase, but fell short of its target of 3.45 million [4] - Great Wall Motors reported sales of 1.3237 million vehicles, a 7.33% increase, but only achieved 33.09% of its 4 million target [5][6] - New energy vehicle sales for Great Wall reached 403,700 units, a 25.44% increase, but the overall performance was below expectations [5][6] Group 4: New Forces in the Market - Among new forces, Leap Motor, Xiaomi, and Xpeng all exceeded their annual sales targets, with Leap Motor achieving 596,600 units sold, marking a 119.3% target completion rate [7] - Xiaomi's vehicle deliveries surpassed 50,000 in December 2025, exceeding its annual target of 350,000 [7] - NIO and Li Auto, however, did not meet their targets, with NIO selling 326,000 units and Li Auto selling 406,300 units, both falling short of their respective goals [8][9]

当元旦节日氛围正浓，中国汽车行业却迎来一场无声的战役。 各大汽车公司相继于1月初公布2025年最后一个月的销量成绩，全年终局榜单也随之揭晓。这张成绩单揭开行业现 实，传统巨头正在以前所未有的速度扩张版图，而造车新势力阵营却正在经历残酷的座次洗牌。 新能源转型的洪流中，有人乘风破浪，也有人黯然退潮。 传统巨头阵营鼎立，强者恒强 刚刚过去的2025年，传统自主品牌巨头表现堪称强势。 比亚迪毫无悬念地继续领跑，2025年全年累计销量突破460万辆，同比增长接近8%。其中纯电车型全年累计销量 225.67万辆，同比大增27.86%。由此，比亚迪继续斩获中国汽车市场车企、品牌双料销量冠军，以及全球新能源市场 销量冠军。 尤其值得注意的是，比亚迪海外市场年销量首次突破百万大关，乘用车及皮卡海外销量达104.96万辆，同比激增 145%。这意味着，中国汽车销冠正在加速成长为世界级选手。 图片来源：比亚迪汽车 紧跟比亚迪的步伐，吉利汽车在2025年上演一出追逐大戏。全年累计销量超302万辆，超额完成全年300万辆销售目 标，同比激增39%，创下历史新高。吉利强劲增长的动力来源于其新能源转型全面提速，全年新能源车销量接近169 ...

来源|凤凰网财经《公司研究院》 当元旦节日氛围正浓，中国汽车行业却迎来一场无声的战役。 各大汽车公司相继于 1月初公布2025年最后一个月的销量成绩，全年终局榜单也随之揭晓。这张成绩单揭开行业现实，传统巨头正在以前所未有的速 度扩张版图，而造车新势力阵营却正在经历残酷的座次洗牌。 新能源转型的洪流中，有人乘风破浪，也有人黯然退潮。 01 传统巨头阵营鼎立，强者恒强 刚刚过去的 2025年，传统自主品牌巨头表现堪称强势。 比亚迪毫无悬念地继续领跑， 2025年全年累计销量突破460万辆，同比增长接近8%。其中纯电车型全年累计销量225.67万辆，同比大增27.86%。 由此，比亚迪继续斩获中国汽车市场车企、品牌双料销量冠军，以及全球新能源市场销量冠军。 尤其值得注意的是，比亚迪海外市场年销量首次突破百万大关，乘用车及皮卡海外销量达 104.96万辆，同比激增145%。这意味着，中国汽车销冠 正在加速成长为世界级选手。 图片来源：比亚迪汽车 紧跟比亚迪的步伐，吉利汽车在 2025年上演一出追逐大戏。全年累计销量超302万辆，超额完成全年300万辆销售目标，同比激增39%，创下历史 新高。吉利强劲增长的动力来源于其 ...

Core Insights - The transition of the new energy vehicle industry from "quantity accumulation" to "quality leap" is reshaping the global competitive landscape, with Geely's strategy evolving from internal organization integration to a broader vision concerning industry confidence and future value [1] - Over 70% of Zeekr shareholders opted for equity compensation rather than cash, indicating strong market confidence in the long-term growth potential post-merger [2] - Geely's solid operational performance underpins shareholder confidence, with significant revenue and profit growth reported for the first three quarters of 2025 [3] Group 1: Merger and Shareholder Sentiment - Approximately 70.8% of eligible Zeekr shareholders chose stock compensation, receiving about 777 million shares of Geely, while 29.2% opted for cash, totaling approximately $701 million [2] - The choice of equity over cash reflects market expectations for synergies post-merger, with minimal short-term selling pressure on Geely's stock [2] - Geely initiated a share buyback plan of up to HKD 2.3 billion to stabilize market expectations and demonstrate management's confidence in the company's intrinsic value [2] Group 2: Financial Performance - Geely reported a revenue of CNY 239.5 billion for the first three quarters of 2025, a year-on-year increase of 26%, with a core net profit of CNY 10.62 billion, up 59% [3] - The company achieved a total cash position of CNY 60.1 billion and a net cash position of CNY 45.2 billion, indicating a robust financial status [3] - Geely's sales from January to November reached 2.788 million units, a 41.8% increase year-on-year, with November sales alone at 310,000 units, up 24.1% [3] Group 3: Strategic Integration and Future Goals - Geely's strategic integration began with the "Taizhou Declaration" in September 2024, focusing on five key measures: strategic focus, integration, synergy, stability, and talent [4] - The company aims to achieve over 5 million vehicle sales by 2027, positioning itself as a global leader in electrification, intelligence transformation, and high-quality development [5] - The merger with Zeekr is expected to enhance cost efficiency through deep collaboration in R&D, production capacity, and supply chain management, while leveraging a differentiated brand matrix [5]