文｜象先志 春节档AI大战现在基本落幕。过年前大厂活动力度就很猛，当时想春节后回看下表现，给各家产品从夯到拉排个序。之前有消息说DeepSeek会发布R2，这 也是我个人预期最有希望给到夯的选手，可惜R2还是一如既往跳票了。 如果以一年前R1的表现作为夯的参考标准，那显然今年没有任何产品够上了这个bar。但今年跟去年区别最大的一点是，去年是DeepSeek一枝独秀，今年更 像百花齐放，选手们普遍比较踊跃，技术和营销两方面都值得讨论，参评素材要丰富很多。 下面对BAT御三家的春节档AI大战表现做个简要点评。 字节守，阿里攻 综合各方面表现看，字节和阿里都是属于能给到顶级的选手。官宣字节拿下春晚的时候，口径上其实说得是火山引擎是主角，豆包打配合。当然后来事实 上，爆光资源还是被豆包拿了。 另一个把字节排到顶级的原因是，Seedance 2.0斩获了视频生成领域的SOTA。 在创作者和媒体圈，这个模型非常火，甚至出现国外向国内求"反向邀请码"的情况。但KOL的话能看不能信，这群人之前吹可灵吹Veo都是同样的套路。而 且客观上说，视频生成模型仍然相对小众，谈不上真正出圈，评判技术实力最核心的指标还是要看语言模型。 根 ...

商报讯（记者 杨伊琳）春节假期刚刚落下帷幕，杭州交出了一份令人瞩目的"双料"成绩单：据杭州市 文广旅游局数据，春节期间，全市景区景点（含乡村旅游、博物馆）共接待游客1974.36万人次，按可 比口径增长29.39%，实现旅游收入127.1亿元，按可比口径增长26.1%；全市接待外地来杭游客约为 1053.1万人次（日均117万人次），按可比口径同比增长21%。 据"杭州消费在线"监测统计，春节期间全市批发、零售、餐饮、住宿、娱乐五大行业消费总金额达 177.49亿元，同比增长7.6%。 从西湖边的断桥残雪到钱塘江畔的数字光影，从钱王祠的吴越遗风到武林商圈的时尚潮流，杭州这一场 全城狂欢的消费盛宴，离不开央视热播大剧《太平年》引发的文化共振。 今年春节，杭州以"宋"福为主题，将文旅流量精准转化为消费增量，为每一位消费者打造了一个既有历 史厚度、又有科技温度、更充满人间烟火气的别样新年。 荧幕照进现实：一部剧带火一座城 "吴越之旅"成新打卡 "本来只是陪父母看《太平年》，没想到剧里的吴越国故事这么吸引人，索性买票来了杭州。"来自北京 的游客李女士在钱王祠前感慨。今年春节，电视剧《太平年》的热播成为了杭州旅游的强劲 ...

Core Insights - During the Spring Festival, over 130 million people experienced AI shopping for the first time, making 5 billion requests using "Qianwen help me" [1][6] - The number of AI ticket orders surged, with a 22-fold increase for event tickets and over 7-fold for flight tickets. Movie ticket orders increased by 372 times, particularly in lower-tier cities where orders rose by 782 times [1][6] - Nearly half of all AI orders originated from county-level cities, and around 4 million users aged 60 and above engaged in AI shopping [1][6] - Qianwen integrates with Alibaba's ecosystem, including Taobao, Alipay, and others, with plans to introduce additional features like AI taxi booking and mobile recharge [1][6] - As of February 7, Qianwen's daily active users reached 73.52 million, nearing Doubao's 78.71 million, achieving this in just three months [1][6] Model Development - On New Year's Eve, Alibaba released the new generation model Qwen 3.5-Plus, which is comparable to Gemini 3 Pro, marking it as the strongest open-source model globally [2][7] - This dual breakthrough in AI capabilities and application usage signifies a significant advancement for Alibaba's AI initiatives during the Spring Festival [2][7]

"加长版"的春节假期让团圆更久，也让杭州的消费市场"燃"了一把。据"杭州消费在线"监测统计， 春节期间（2月15日—2月22日，共8天），全市批发、零售、餐饮、住宿、娱乐五大行业消费总金额为 177.49亿元，同比增长（下同）7.6%。其中，零售金额97.99亿元，增长8.7%；餐饮消费38.45亿元，增 长15.0%。全市消费市场呈现"总量攀升、结构优化、亮点纷呈、保供有力"的良好态势。 春节期间，绿色、智能、健康类产品销售增速显著，成为今年春节消费市场的"新三样"。 文三数字街区举办杭州消费"新三样"市集，ROKID智能眼镜销量增长580%，小米AI家电增长 10.8%，机器狗披醒狮衣、财神机器人巡游等"数字+非遗"场景引爆客流。春晚宇树机器人出圈后，文 三数字街区展示厅机器人出租火爆，租赁额增长100%以上。 为了让"杭城好物"走进千家万户，政企携手满足新需求。春节期间，各大电商平台的"杭城好物"专 区共核销政府补贴155.38万元，补贴订单数超11万单，带动销售额超4547万元。全市聚焦"吃住行游购 娱"发放超6亿元消费券。其中，市本级发放500万元"购在杭州"新春消费券，上城区、临平区、西湖区 等地 ...

文三数字街区举办杭州消费"新三样"市集，ROKID智能眼镜销量增长580%，小米AI家电增长 10.8%，机器狗披醒狮衣、财神机器人巡游等"数字+非遗"场景引爆客流。春晚宇树机器人出圈后，文 三数字街区展示厅机器人出租火爆，租赁额增长100%以上。 原标题："新三样"增速抢眼 新场景火爆出圈 春节期间杭州实现消费总金额177.49亿元 "加长版"的春节假期让团圆更久，也让杭州的消费市场"燃"了一把。据"杭州消费在线"监测统计， 春节期间（2月15日—2月22日，共8天），全市批发、零售、餐饮、住宿、娱乐五大行业消费总金额为 177.49亿元，同比增长（下同）7.6%。其中，零售金额97.99亿元，增长8.7%；餐饮消费38.45亿元，增 长15.0%。全市消费市场呈现"总量攀升、结构优化、亮点纷呈、保供有力"的良好态势。 春节期间，绿色、智能、健康类产品销售增速显著，成为今年春节消费市场的"新三样"。 各地紧扣"马年"主题，深挖文化底蕴，打造文商旅融合新场景。拱墅区大运河杭钢公园"马力全 开"活动日均入园超2万人次，增长超700%；建德严州古城"青春版"虾灯巡游，接待游客24.6万人次，增 长22.65%；余 ...

Core Insights - Over 130 million people in China experienced AI shopping for the first time during the Spring Festival, with "Qianwen help me" becoming a national-level AI assistant [1][2][3] Group 1: User Engagement and Growth - During the Spring Festival, AI ticket purchasing orders surged, with a 22-fold increase for event tickets and over 7-fold for flight tickets [3] - Movie ticket orders via AI skyrocketed by 372 times, particularly in third and fourth-tier cities, where orders increased by 782 times [3] - Nearly 400,000 users aged 60 and above engaged in AI shopping, indicating a broad demographic reach [3] Group 2: Ecosystem Integration - Qianwen integrates with Alibaba's ecosystem, including Taobao, Alipay, and other platforms, to enhance user service [3] - Future functionalities will include AI ride-hailing, mobile top-ups, and group buying [3] Group 3: Model Development and Performance - Alibaba launched the Qianwen 3.5 model, which is considered the strongest open-source model globally, achieving a significant leap from text-only to multimodal capabilities [5] - Qianwen 3.5 outperformed competitors in various benchmarks, scoring 87.8 in MMLU-Pro and 88.4 in GPQA, surpassing GPT-5.2 and Claude 4.5 respectively [5] - The model's performance in instruction-following and general agent evaluations also exceeded that of Gemini 3 Pro and GPT-5.2 [5]

2月17日大年初一，千问发布双重重磅信息。数据显示，春节期间，全国超过1.3亿人首次体验AI购物， 用户累计说出"千问帮我"达50亿次，千问一跃成为国民级AI助手。同时，千问还宣布春节福利再加码， 面向所有用户推出"每日首单必减"活动，最低可减至3.8元，推动AI下单从节日尝鲜走向日常使用。 千问C端事业群总裁吴嘉昨日首次对外回应此次爆火背后的思考与战略布局。他表示，千问的目标并非 与谁"内卷"，而是让AI真正融入老百姓的日常生活场景，"这是未来一定会发生的事情。" 一场超乎预期的"AI压力测试" "用户说了多少次'千问帮我'，我每天都在看，这代表了用户心智的形成。"吴嘉强调，团队更关注的是 AI能否真正服务好用户的生活，而不是单纯的日活数据。 AI角色重塑：从"聊天"到"办事"，从尝鲜走向日常 随着第二波免单活动的启动，千问进一步接入飞猪、大麦、高德等阿里生态资源，用户开始主动跨品类 消费，甚至提出更复杂的需求，如春节行程安排、机酒预订等。 今年春节，阿里旗下AI应用"千问"凭借"一句话下单"和"春节大免单"活动，成为全民热议的现象级产 品。 2月6日千问首次推出免单活动时，实际效果远超预期，9小时订单便突 ...

Core Viewpoint - The Chinese AI industry is entering a new "Qianwen Cycle," marked by significant advancements and innovations, particularly led by Alibaba's Qianwen AI family, which is set to redefine AI applications and capabilities in the market [1][6][12]. Group 1: Model Development - Alibaba's Qianwen AI family has launched the Qianwen-Image-2.0 model, positioning it alongside leading models like Google's Nano Banana Pro and GPT Image 1.5 [4]. - The newly open-sourced Qianwen 3.5-Plus model features a total of 397 billion parameters, outperforming larger models like Qianwen 3-Max, and offers competitive performance against top closed-source models such as GPT-5.2 and Gemini-3-Pro [9]. - Qianwen has released over 400 open-source models, making it the most widely adopted open-source model globally, with a download count exceeding 1 billion [7][9]. Group 2: Application and Market Impact - The Qianwen App has initiated a "Spring Festival 3 billion free order" campaign, achieving over 10 million orders in just 9 hours, indicating a strong market response and consumer engagement [4]. - The app's focus has shifted from merely being a conversational AI to a more functional assistant, emphasizing the ability to perform tasks and meet user needs effectively [11]. - AI shopping, as a key feature of the Qianwen App, aims to connect users with resources in a streamlined manner, enhancing user experience and creating new consumption opportunities [11][12]. Group 3: Strategic Vision - Alibaba is addressing fundamental questions about the capabilities and responsibilities of AI, aiming to guide the future direction of Chinese AI development [6][12]. - The "Qianwen Cycle" represents a commitment to making advanced AI accessible to small businesses and individuals, fostering a more inclusive technological landscape [14]. - The overarching goal is to integrate advanced technology with everyday applications, ensuring that AI serves practical human needs while driving innovation [14].

Group 1 - During the Spring Festival, over 130 million people experienced AI shopping for the first time, making 5 billion requests using "Qianwen help me" [1] - Orders for AI ticket purchases increased by 22 times, while AI bookings for flights and other transportation tickets grew over 7 times; movie ticket orders surged by 372 times, particularly from third and fourth-tier cities, which saw an increase of 782 times [1] - Nearly half of all AI orders originated from county-level cities, with around 4 million users aged 60 and above engaging in AI shopping [1] Group 2 - Alibaba launched the new generation open-source model Qwen 3.5-Plus on New Year's Eve, which is comparable in performance to Gemini 3 Pro, making it the strongest open-source model globally [2][4] - The AI application saw significant growth during the Spring Festival, indicating a dual explosion in both open-source model capabilities and app usage [2]

转自：扬子晚报 2月17日大年初一凌晨，千问发布的数据显示，春节活动期间，全国超过1.3亿人第一次体验AI购物，说 了50亿次"千问帮我"，千问一跃成为国民级AI助手。 数据显示：过去两天，用户用AI买门票的订单环比增长22倍，AI订机票等交通票务单量增长超7倍。随 着春节档电影上线，用户用AI买电影票的订单环比增长372倍，其中来自三四线城市的AI订单量更是暴 涨782倍。所有AI订单中，近一半订单来自县城。因为一句话点单更便捷，近400万60岁以上用户体验 了AI购物。 一个需求的背后，千问可以调度整个阿里生态为用户服务——阿里生态体系的淘宝、支付宝、淘宝闪 购、飞猪、高德、大麦都已接入千问，未来还将上线AI打车、充值手机话费、高德扫街榜团购等功 能。 QuestMobile数据显示，2月7日，千问日活跃用户数（DAU）达到7352万，逼近豆包的7871万，用3个月 的时间追平了豆包3年的用户规模。这标志着用户AI使用习惯的转移，本质上是AI价值重心的变化—— 从Chat为代表的聊天对话，转向Agent为代表的任务执行。 除夕当天，阿里巴巴还开源全新一代大模型千问Qwen3.5-Plus，性能媲美Gemi ...