Core Insights - Louis Vuitton's new landmark "Louis Ship" has debuted in Shanghai, highlighting the city's status as an international hub and its innovative spirit [1][3] - The project represents a significant investment with a total area of 1,600 square meters, featuring a three-level experiential space [3] Investment and Economic Impact - The "Louis Ship" project covers 1,600 square meters, with a height of 30 meters and a length of 114.5 meters, showcasing a blend of exhibition, café, and retail experiences [3] - Shanghai is experiencing a surge in international brand launches, with significant projects from companies like Starbucks, Apple, Disney, and LEGO, indicating a robust consumer market [3][6] Consumer Trends - The acceptance of new business models and consumer experiences in Shanghai is driven by the diverse and personalized demands of younger generations, particularly Gen Z and Millennials [6] - Consumers are increasingly valuing cultural and emotional connections with brands, which aligns with the offerings of international brands [6] Infrastructure and Accessibility - Shanghai's comprehensive transportation network, including domestic and international flights, railways, and cruise services, supports the influx of tourists and enhances the city's capacity to host international projects [6][8] - The city is projected to welcome over 6.7 million inbound tourists in 2024, marking an 84% increase year-on-year, with international tourism revenue expected to reach $11 billion [6] Business Environment - The successful establishment of the "Louis Ship" reflects Shanghai's commitment to creating a favorable business environment, with over 100 themed events attracting more than 20 million visitors in the Jing'an District alone [7] - The Nanjing West Road area, known for its high density of luxury brands, provides a conducive ecosystem for both international and local brands to thrive [7] Collaboration and Efficiency - The rapid development of the "Louis Ship" project, completed in approximately three months, demonstrates the efficiency of local government processes and inter-departmental collaboration [8] - The presence of skilled professionals and a high level of technological advancement in Shanghai contribute to the city's attractiveness for new economic initiatives [8] Future Outlook - The ongoing development of the "first launch economy" in Shanghai is expected to continue, with more projects enhancing consumer experiences and revitalizing the market [8]

Group 1 - The "Nantianmen Plan" AI Sci-Fi Park has been launched in Shanghai, focusing on the theme of "Digital and Film Interaction for an Exciting Cultural Tourism" [2] - The park is based on the "Nantianmen Plan" IP, which is a cultural project guided by the Aviation Industry Cultural Center and developed by AVIC Global Culture, depicting a narrative of defending Earth against alien threats [2][3] - The IP has developed a comprehensive cultural product system, including books, animations, and immersive exhibitions, and has been showcased at the Zhuhai Airshow for three consecutive years [3] Group 2 - The AI Sci-Fi Park covers an area of 40,000 square meters in the Lingang New Area of Shanghai and transforms sci-fi concepts into tangible experiences using AI interaction and military-grade simulation technology [3][5] - The park will feature attractions like the "Star Wars Roller Coaster" developed using advanced aviation technology and plans to offer aerospace science courses through a collaborative educational base [5] - The project is seen as a milestone in breaking the boundaries of military culture, aiming to help youth understand China's aviation strength through a sci-fi perspective [6]

Core Insights - Shanghai Lego Park aims to carve out a niche in the competitive theme park market dominated by giants like Shanghai Disneyland and Beijing Universal Studios, focusing on creativity and educational value for children [1] Market Positioning - Shanghai Disneyland leverages a century-old brand with a comprehensive IP matrix appealing to all age groups, while Beijing Universal Studios attracts young thrill-seekers with immersive experiences [2] - Lego Park emphasizes fostering children's creativity and logical thinking, which is highly valued in the education-focused Chinese market, providing a unique selling proposition [2] - The park's design may seem less appealing to adult visitors, but this limitation is a core strength, offering hands-on creative experiences that fill a significant gap in the theme park market [2] Regional Layout - The geographical location significantly influences visitor traffic; while Shanghai Disneyland has successfully turned its remote location into a vacation advantage, Lego Park faces challenges due to its distance of approximately 60 kilometers from downtown Shanghai [3] - The surrounding commercial infrastructure in Jinshan District is relatively weak, which may hinder the park's ability to attract visitors for extended stays [3] Strategies for Breakthrough - To overcome challenges, Lego Park should enhance its cultural content, user experience, and supporting environment [4] - Deepening cultural integration by collaborating with local IPs and showcasing Chinese cultural elements can enhance brand affinity and attract both domestic and international visitors [4] - Upgrading technological experiences with AR and VR can create immersive environments for children, while a dedicated app can enhance the overall visitor experience [5] - Addressing transportation issues is critical; establishing direct bus routes from major transport hubs and exploring metro extensions can significantly improve accessibility [5] Conclusion - Despite facing challenges, Shanghai Lego Park's focus on creativity and education opens new avenues in the theme park industry, positioning it as a comprehensive platform that integrates entertainment, education, and culture [6]

Core Viewpoint - Harbin Ice and Snow World is launching ten major projects for the summer of 2025, integrating beer, ice and snow, performances, technology, and activities to enhance cultural tourism consumption and meet the expectations of domestic and international tourists [1][3]. Group 1: New Product Offerings - The summer product launch includes five core products and ten highlight projects, such as the Harbin International Beer Festival, Dream Ice and Snow Pavilion, Sun Island Ice Art Museum, and large-scale immersive performances like "King's Chariot" and "Meet Harbin" [1][3]. - The Dream Ice and Snow Pavilion is the world's largest indoor ice and snow theme park, while the Sun Island Ice Art Museum features classic snow sculptures from various snow sculpture expos and interactive snow play areas [5][3]. Group 2: Marketing and Audience Engagement - The launch event featured a variety of performances, including dance, street performances, and a classic car show, showcasing Harbin's fashion, romance, and enthusiasm [5][7]. - The "King's Chariot" performance and the upgraded "Meet Harbin" immersive show utilize the Songhua River and surrounding areas as performance spaces, offering a diverse visual experience combining singing, drama, and water sports [7][8]. Group 3: Seasonal Transformation - Harbin Ice and Snow World aims to transform its appeal from a winter-only attraction to a year-round destination, promoting "ice and snow flow" to "four-season retention" [5][3].

Group 1: LEGO Theme Park - The Shanghai LEGO Resort, the first of its kind in China and the 11th globally, is set to open on July 5, 2025, and is the largest LEGO park in the world [2][4] - The resort features eight themed areas, over 75 interactive rides, performances, and attractions, and thousands of LEGO models made from over 85 million LEGO bricks [4][10] - Unique attractions include the world's largest LEGO figure standing 26 meters tall and weighing 136 tons, a 530-meter long LEGO roller coaster, and a themed area based on Chinese mythology [7][10] Group 2: Longines Summer Exhibition - Longines has launched a limited-time exhibition for its 2025 summer collection at Chengdu SKP, featuring new timepieces and attended by notable figures including brand ambassador Zhao Liying [11][15] - The exhibition showcases new models such as the Concas series, Mini DolceVita series, and the high-frequency precision astronomical series [15][21] - Interactive installations allow guests to engage creatively, including a music workshop and a light maze that enhances the summer experience [21]

Summary of Key Points from Conference Call Records Industry Overview - The gaming industry is experiencing significant growth, particularly in the mini-game segment, which has become a crucial category within the market. The mini-game market is projected to reach 39.84 billion yuan in 2024, representing a year-on-year increase of 99.2% [4] - The theme park industry is evolving with a focus on immersive experiences, which are becoming a core driver for investment and construction. The market for theme parks is expected to grow, benefiting from the demand for immersive experiences [5] - Tin is increasingly recognized as a "computing metal," with its demand expected to rise due to the booming AI-driven global semiconductor market. However, supply concerns persist due to geopolitical issues and resource depletion [6] Company-Specific Insights 富春股份 (Fuchun Co.) - Fuchun Co. is actively pursuing opportunities in the mini-game sector, with plans to complete the project for the mini-game "Qin's Moon" by early 2025, aiming for a breakthrough in this business segment [4] - The company is also involved in the promotion of "Longan's Lychee," indicating a strategy to leverage popular content for growth [4] 罗曼股份 (Roman Co.) - Roman Co. is set to benefit from the opening of the Shanghai Lego Land in July 2023, along with potential new theme parks based on popular franchises like Harry Potter and Peppa Pig [5] - The company has acquired Holovis, a key player in the immersive experience sector, positioning itself to capitalize on the growing demand for immersive theme park experiences [5] - Roman Co. is engaged in several major projects, including the NBA touring exhibition and the "Oxford Storybook World" immersive experience, which are expected to contribute positively to its future performance [5] 兴业银锡 (Xingye Yinxin) - Xingye Yinxin is positioned as a leading player in the tin market, which is expected to benefit from the increasing demand driven by the semiconductor industry [6] - Supply-side concerns remain due to geopolitical tensions and resource challenges, but these may ease by 2025 [6] Market Trends - The market is witnessing a clear shift from traditional consumption categories ("eating and drinking") to entertainment and leisure activities ("playing and enjoying") [1] - There is a notable rotation in market hotspots, with sectors like rare earths and gaming showing potential for recovery and growth [1] - The overall market environment is becoming more challenging, necessitating a reduction in expectations for future performance [1]

Core Insights - Shanghai Lego Land Resort, the largest Lego park globally, is set to officially open on July 5, with current internal testing and trial operations underway [1][2] - The park has generated significant interest, with search volume increasing tenfold during the Dragon Boat Festival, despite mixed reviews regarding its distance, pricing, and suitability for older visitors [1][3] Group 1: Park Overview - The Shanghai Lego Land Resort covers an area of 318,000 square meters, with an investment of $550 million, featuring eight themed areas and over 75 attractions aimed primarily at families with children aged 2 to 12 [2][6] - The park is part of a broader strategy to create a "theme park matrix" in Shanghai, alongside other major attractions like Disneyland and Universal Studios [2] Group 2: Visitor Feedback - Visitor feedback has been polarized, with complaints about the park's distance, high prices, and limited appeal for adults, while some praised the staff's enthusiasm and the park's vibrant atmosphere [3][4] - Ticket prices range from 255 to 479 yuan for children and 319 to 599 yuan for adults, which some visitors feel do not match the park's offerings compared to competitors like Disneyland [3][4] Group 3: Market Positioning - Industry experts suggest that the Lego park's focus on a narrow age demographic and limited IP offerings may hinder its competitiveness against more diverse parks like Disneyland [4][5] - The park's pricing strategy may be overly optimistic given its current offerings and market conditions, indicating a potential need for adjustments in pricing and product mix [4][5] Group 4: Broader Industry Context - Merlin Entertainments, the operator of the Lego parks, has faced challenges with other projects in China, including delays in Sichuan and Shenzhen due to funding issues [6][8] - The company reported a global visitor count of 62 million in 2023, with Lego park revenues reaching £914 million, although growth has slowed compared to previous years [6][7]

Core Viewpoint - The Shanghai LEGO Resort officially entered the testing phase, marking the first international IP-themed family park in the Yangtze River Delta, supported by a comprehensive power service system from State Grid Shanghai Jinshan Power Supply Company and State Grid Shanghai Service Center [1][2]. Group 1: Project Overview - The Shanghai LEGO Resort is located in Fengjing Town, Jinshan District, covering an area of 318,000 square meters, featuring eight themed areas and a supporting themed hotel [2]. - The project received formal approval in November 2023, with a commitment from the Jinshan District government to start construction immediately upon land acquisition [3]. Group 2: Power Supply Coordination - A dedicated service team was established by the State Grid Shanghai Service Center to provide comprehensive "butler-style" services from planning to formal power supply, ensuring efficient communication and coordination with users [2]. - The team implemented a "one household, one file" database to facilitate seamless information transfer and project execution [2]. Group 3: Approval Process and Efficiency - The project manager, Jin Jianwei, expedited the approval process for three critical power supply projects, typically requiring 45 days, to just 15 days, thus gaining an additional 30 days for the project [4]. - The project team held 47 coordination meetings to resolve 63 specific issues, ensuring timely completion of the power supply project [4]. Group 4: Service Impact - The power company provided efficient services, enabling the project to achieve formal power supply by June 2024, a full year ahead of the initial timeline [4]. - The collaboration between State Grid Shanghai Jinshan Power Supply Company and State Grid Shanghai Service Center exemplifies a proactive service approach and aims to create a world-class business environment for power supply [4].

Group 1: Tourism Data and Trends - During the three-day Dragon Boat Festival holiday in 2025, Shanghai received 6.48 million visitors, with total tourism transaction value reaching 12.48 billion yuan, a year-on-year increase of 3.30% [1] - The average hotel occupancy rate in Shanghai was 59%, up by 1 percentage point compared to the previous year [1] - Online and offline consumption in Shanghai reached nearly 20 billion yuan in the two days leading up to the holiday, marking a 4.1% increase compared to the same period in 2024 [1] Group 2: Theme Parks and Family Activities - Theme parks played a significant role in driving tourism, with family-oriented activities coinciding with the Children's Day celebrations [2] - Notable attractions included Shanghai Disneyland's "Wonderful Student Month" and various promotional events at other parks, contributing to a 38% increase in dining and a 53% increase in tourism site consumption [2] Group 3: Night Economy and Regional Collaboration - Nighttime consumption in Shanghai saw a year-on-year increase of 20.8% during the holiday, with visitors from cities like Suzhou and Beijing being major contributors [4] - The opening of the LEGO Land Resort in Jinshan District marked a new phase in regional tourism collaboration, linking resources between Jinshan and neighboring Pinghu [4] Group 4: Performance and Ticket Economy - A total of 447 performances were held during the holiday, attracting 379,000 attendees and generating approximately 103 million yuan in ticket sales, a 156.27% increase [5] - The FE Electric Formula World Championship in Shanghai attracted significant crowds, with local businesses offering discounts linked to event tickets, enhancing the overall tourism experience [5][6] Group 5: Integration of Culture and Commerce - The "Follow the Performance to Travel Pudong" initiative aims to integrate cultural events with tourism, offering discounts for hotel stays and attractions based on ticket purchases [6] - The ticket economy is expected to enhance cultural value and extend the tourism consumption chain, with promotional efforts planned for the upcoming summer tourism peak [6]

Group 1 - The Dragon Boat Festival combined with Children's Day has led to a surge in family-friendly activities, with events like bubble shows and rainbow runs being particularly popular [1][4] - The North Canal Dragon Boat Race has attracted significant crowds, with participants and spectators enjoying the festive atmosphere, highlighting the event's popularity in Beijing [3][4] - Various locations in Beijing, including the Summer Palace and Fengtai District, hosted dragon boat races, showcasing traditional customs and drawing large audiences [4][5] Group 2 - The popularity of family-oriented activities has increased, with places like Shougang Park becoming hotspots for parents and children to engage in fun events [4][5] - Data indicates a strong interest in short-distance family trips during the holiday, with many families opting for nearby attractions and theme parks [6] - Travel data shows a 60% year-on-year increase in theme park bookings during the holiday, with popular destinations including Universal Beijing Resort and Shanghai Disneyland [6]