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“双节”假日观察丨家国情、中国风、文化味,看文旅融合如何赋能假日经济
Xin Hua Wang· 2025-10-07 08:40
Core Insights - The article highlights the vibrant cultural tourism activities during the National Day and Mid-Autumn Festival, emphasizing the integration of culture and travel to meet the growing spiritual and cultural needs of the public [1][11]. Group 1: Red Tourism - During the National Day, the South Lake scenic area in Jiaxing, Zhejiang, experienced a surge in "red tourism," featuring unique photo spots like "South Lake 1921 Train" and "I Send Blessings to My Country" [2]. - In Yan'an, Shaanxi, citizens and tourists visited revolutionary sites and enjoyed red performances, reflecting on historical significance and fostering national pride [4]. Group 2: Cultural Experiences - In Xuzhou, Jiangsu, the "Han Emperor Feast" immersive experience project was launched, combining drama, scene recreation, and Han cuisine to offer a multi-dimensional cultural experience [6]. - In Huangshan, Anhui, the lantern festival attracted numerous visitors, with the local economy benefiting from night tourism initiatives [8]. Group 3: Economic Impact - The flourishing holiday tourism market reflects the public's demand for a better quality of life and serves as a strong indicator of China's sustained economic health [11]. - The "Only Dream of the Red Chamber: Drama Fantasy City" in Langfang, Hebei, became a popular destination, boosting consumption in surrounding commercial areas [9]. Group 4: Cultural Heritage - In Kashgar Ancient City, performers in traditional costumes reenacted historical figures, providing visitors with insights into the city's rich heritage [12].
文化新观察·聚焦国庆中秋假期丨科技绘新景:国庆中秋假期里的文旅“智”变
Xin Hua She· 2025-10-07 07:40
Core Insights - The article highlights the integration of technology into cultural and tourism experiences during the National Day and Mid-Autumn Festival in 2025, showcasing a vibrant and interactive cultural landscape across China [1][9]. Group 1: Technological Innovations in Cultural Experiences - The use of digital technologies such as VR, AR, and XR is encouraged by the Ministry of Culture and Tourism to create immersive experiences in museums and tourist sites, transforming static displays into interactive environments [3][4]. - The "West Museum Treasures" project features digital art interactions with ancient artifacts, allowing visitors to engage with history in a dynamic way [1][3]. - The Zhejiang Provincial Museum offers an AR experience that brings ancient agricultural practices to life, demonstrating the application of advanced technology in cultural storytelling [3][4]. Group 2: Enhanced Visitor Experiences - Various locations, such as Chongqing and Guangdong, are utilizing light shows and projections to create engaging narratives around local legends and heritage, enhancing the aesthetic appeal of historical sites [4][5]. - The Zhuhai Chimelong Ocean Kingdom presents a spectacular light show featuring over 600 drones, showcasing marine life and integrating local technological innovations [5][7]. - Smart tourism management systems are being implemented in popular destinations like Lijiang, utilizing real-time data to improve visitor satisfaction and manage crowd flow effectively [7][9]. Group 3: Cultural and Economic Impact - The article emphasizes that technology is no longer an optional enhancement but a necessary component for the high-quality development of the cultural and tourism industry [9]. - The integration of technology into cultural experiences not only enriches visitor engagement but also supports the preservation and promotion of cultural heritage [9].
“新大集”+民俗活动激活“反向旅游”:县域文旅人气爆棚 多彩活动引客又生金
Yang Shi Wang· 2025-10-07 07:16
央视网消息:这个国庆中秋假期,各县域乡村还以极具地域特色的多彩民俗活动和"新大集",稳稳接住了城市居民"反向旅 游"的这波流量。 秋日的广西南宁马山,一场融合民俗、美食、非遗与国风的文化盛宴吸引游客纷至沓来。群众演员们身着民族盛装,步伐矫 健、鼓点激昂,现场热闹非凡。而"庆丰收'村T'"走秀活动将气氛推向了高潮,当地的农民代表队身穿用稻穗、竹篾、废旧农具等 材料制成的创意服装在T台上自信走秀。 夜幕降临,一盏盏手工制作的花灯次第亮起,汇聚成一条流光溢彩的河流,千人花灯巡游队伍缓缓而行,广场化身一片歌声的 海洋。 湖北宣恩县的水上市集,生动还原了宋代水上商贸盛景,非遗展示与旅游体验融为一体,为游客带来全新的文旅体验。 在江西井冈山,一场大型沉浸式情景剧火热开演,巧妙运用全息投影、动态声光电等前沿科技手段,以及演员与观众零距离互 动,让红色记忆不再遥远。 平台数据显示,10月1日—6日,全国近2000个县城的酒店和民宿迎来各地游客,排名前十的热门县城有四川九寨沟、福建平 潭、广西阳朔、新疆布尔津、江西婺源、吉林安图、贵州荔波、浙江淳安、四川小金、湖南凤凰。 ...
国庆档票房破16亿 “电影+”业态激发消费新活力
Sou Hu Cai Jing· 2025-10-07 07:02
Core Insights - The total box office for the 2025 National Day film season has surpassed 1.6 billion yuan, benefiting from the overlap of the National Day and Mid-Autumn Festival holidays, which provided diverse viewing options for families [1] - The steady increase in box office revenue is attributed to a rich variety of films, with 13 films released during the National Day period, including major titles like "The Volunteer Army: Blood and Peace" and "731," which continue to lead in box office performance [4] Group 1: Film Industry Performance - The National Day film season features a diverse range of genres, including patriotic themes, comedies, and animations, enhancing family viewing choices [4] - Several new films announced a reduction in minimum settlement ticket prices, making cinema visits more affordable for audiences [4] Group 2: Film and Tourism Integration - The trend of "traveling to a city for a movie" has emerged, with filming locations of popular movies becoming tourist hotspots, driving significant growth in cultural tourism consumption [5] - During the holiday, high-speed train passengers were engaged with short video content showcasing movie trailers, sparking interest in viewing and visiting filming locations [5] Group 3: Promotional Activities - Various promotional activities were launched nationwide, including the "Follow the Movie to Travel" campaign, which featured themed videos in over 3,000 railway stations and 4,200 train sets, promoting popular filming locations and travel routes [11] - Local governments introduced diverse activities and policies to stimulate cross-industry consumption, leveraging movie tickets to activate broader economic engagement [12] Group 4: Community Engagement - Community events, such as outdoor movie screenings combined with cultural performances, attracted over 50,000 viewers in cities like Anshan, enhancing local cultural engagement [13] - The National Film Administration and other departments promoted tourism routes linked to new films, converting the popularity of films into sustained tourist interest in scenic spots [15] Group 5: Consumer Benefits - Regions like Beijing, Zhejiang, and Henan are actively developing "movie + tourism" initiatives, offering discounts on scenic spots and accommodations with movie tickets, enhancing the value of cinema attendance [17]
国庆假期文旅市场观察:锦绣中华 家国同庆
Xin Hua She· 2025-10-07 06:47
Core Points - The article highlights the significant increase in domestic tourism during the combined National Day and Mid-Autumn Festival holiday in China, with a notable rise in visitor numbers and cultural activities [1][9]. Group 1: Tourism Trends - The 8-day holiday period is expected to see a total of 2.36 billion person-trips, averaging about 295 million trips per day, which represents a 3.2% increase compared to the same period last year [9]. - Family-oriented travel has become a trend, with many families opting for immersive experiences and educational activities at tourist sites [6][7]. Group 2: Cultural Activities - Various regions have organized cultural events that blend traditional elements with modern technology, such as VR exhibitions and themed performances, attracting diverse age groups [4][5]. - In cities like Kunming and Changchun, cultural festivals and performances have significantly boosted local business revenues, with some areas reporting a 40% to 50% increase in sales compared to regular weekdays [5][6]. Group 3: Regional Highlights - In Qingdao, a flag-raising ceremony at a scenic peak celebrated national pride, while in Nanjing, multiple locations participated in synchronized flag-raising and singing events [3]. - The integration of traditional culture with modern tourism experiences has revitalized interest in local heritage, as seen in various themed activities across the country [4][5].
湖北郧西:中秋国庆“双节”消费市场“热”
Sou Hu Cai Jing· 2025-10-07 05:46
"最受欢迎的是御品羊汤、烤羊排、羊肉串等,双节期间日接待客流量超过300人,一天就能收入2万多元。"街区大唐名羊 餐饮旗舰店负责人董丹正热情地招呼客人,店内早已座无虚席,门口坐等就餐的客人排起了长队,为了减少顾客排队的等 待时间,店内还开通了预约点餐功能。 "品地方美食、体验非遗技艺DIY、VR科技等多元玩法,这里既有文化味又有烟火气,真是来对了!"来自武汉的游客王嘉 美对老北街赞不绝口,她还给家人购买了乞巧花馍、手工织布四件套等产品,共同分享郧西七夕文化的独特魅力。 人声鼎沸的美食集市、接连排队的汉服旅拍、全民参与的沉浸式文艺汇演……10月4日,湖北省十堰市郧西县七夕天街观 者如织,人山人海,一场以"七夕天街夜·北街寻情记"为主题的沉浸式体验活动,吸引着数万名游客慕名而来,商户们的吆 喝声让这条古街处处洋溢着"烟火气"。 郧西县依托丰富的文旅资源,精心打造四季游主题线路、乡村游主题线路,以五龙河、龙潭河、上津古镇、天河旅游度假 区等14家国家A级旅游景区,120余处景点为补充的全域旅游体系,创新推动"生态+红色+乡村"多元融合模式,打造农旅综 合体,年均举办乡村旅游活动20余场,接待游客超百万人次。 景区引 ...
赴大陆旅游热潮涌动 台湾民众乐享精彩之旅
Xin Hua She· 2025-10-07 04:51
新华社台北10月7日电 题:赴大陆旅游热潮涌动 台湾民众乐享精彩之旅 新华社记者周文其、齐湘辉 "这次我们要去看看兵马俑。""那大唐不夜城呢?""也会去的,放心吧。"6日,在台湾桃园机场, 新北市民吴先生和妻子你一言我一语地讨论起即将开始的"大陆之旅"。他们计划利用假期,到陕西西安 看看,还打算去一趟甘肃敦煌。 10月,台湾民众迎来两个相隔不远的"小长假"。不少人则干脆请假,凑成一个更长的假期,外出游 玩。 在桃园机场,旅客们提着大包小包在柜台前排起长队,等候办理乘机手续。机场预计,3日至11日 旅客数有151万人次,并建议旅客至少提前3小时抵达机场。另据台媒报道,高雄小港机场也涌入大批出 境游客,排队过安检、办理出境手续的时间也比平时大幅增加。 尽管台当局拒不解除赴大陆旅游的"禁团令"和对民众赴大陆旅游的所谓"橙色"警示,依然有许多台 湾民众希望到大陆走一走、看一看。据台交通事务主管部门下属"观光署"统计,今年上半年,台湾居民 赴大陆旅游超150万人次。大陆仍是台湾民众出境游主要目的地之一。 在北京穿汉服看文物领略传统文化魅力,在张家界的奇峰秀水间纵览山河之美,在成都喧嚣的夜市 触摸蒸腾的烟火气,在深圳的霓 ...
假日文旅消费旺
Sou Hu Cai Jing· 2025-10-07 04:37
内蒙古呼和浩特市宇生乐谷丰现代农业产业园的"五彩菊海"金秋盛装登场,各色菊花竞相开放。图为10 月5日,市民游客在"五彩菊海"内赏花。丁根厚摄(人民视觉) 国庆、中秋假期,市场红红火火,景区人气高涨,各地文旅消费旺、活力足。 《 人民日报 》( 2025年10月07日 01 版) 10月5日,在江苏泗洪县洪泽湖湿地景区临淮段水杉林,游客徜徉在林中彩虹栈道,尽情享受假日时 光。张连华摄(人民视觉) ...
热搜第一!新会陈皮村竟藏着这么多假日惊喜!
Nan Fang Nong Cun Bao· 2025-10-07 04:26
Core Viewpoint - The article highlights the popularity of Chenpi Village in Jiangmen, which has become a trending destination for families during the holiday season, showcasing various cultural and culinary experiences centered around Chenpi, a traditional dried citrus peel [3][4][8]. Group 1: Event Overview - The Chenpi Village market event, launched after the National Chenpi Trading Conference, features three main themes: "Intangible Cultural Heritage Day," "Mid-Autumn Theme Day," and "Cultural Experience Day," starting from October 1 [8][9]. - The market has gained significant attention on social media, with many visitors sharing their experiences and photos, indicating a strong community engagement [3][4]. Group 2: Culinary Highlights - The market offers a variety of Chenpi-infused delicacies, such as Chenpi Deep Well Pancakes and Chenpi Red Bean Paste, which are made using traditional methods and local ingredients, appealing to both locals and tourists [12][18]. - Unique offerings like Chenpi ice cream have also attracted younger visitors, combining traditional flavors with modern culinary trends [19][20]. Group 3: Cultural Experiences - The event includes hands-on workshops where families can learn about traditional crafts, such as making palm leaf fans and fish lanterns, providing an educational experience for children [28][40]. - A demonstration area showcases the traditional process of Chenpi production, emphasizing the skills involved in selecting and processing the citrus peels [22][24]. Group 4: Event Schedule - The market activities will continue until October 8, featuring specific events each day, including food-making experiences and cultural performances, enhancing the overall visitor experience [45][56]. - Notable events include the Mid-Autumn Theme Day on October 6, where visitors can participate in making Chenpi-themed snacks, and the Cultural Experience Day from October 7 to 8, featuring a short play and live music [48][50].
解码丛林,枕卧星海!乳源天井山国庆迎来首批研学团队
Nan Fang Nong Cun Bao· 2025-10-07 03:19
解码丛林,枕卧 星海!乳源天井 山国庆迎来首批 研学团队_南方 +_南方plus 近日,天井山森 林公园迎来了首 批来自北京的研 学团队。这场由 乳源县人民政 府、天井山国家 森林公园、驻乳 源瑶族自治县双 百行动服务队、 Natural World自 然界联合策划推 动的"人生秘境· 南岭密林里的昆 虫王国"主题研 学活动,让游客 开启了一场融合 瑶族文化体验与 丛林生态探索的 沉浸式旅行。 瑶乡文脉寻踪 行程的第一站是 走进世界过山瑶 博物馆,先了解 这片土地上的文 化之根,之后的 自然探索才更加 完整和深 刻。"这不仅是 一次参观,更像 是一场与历史的 对话。"一名学 生在分享时说 道。踏入世界过 山瑶博物馆,时 间仿佛瞬间慢了 下来,一件件独 特的乐器似乎下 一秒就能敲击出 祭祀与庆典的激 昂节奏,一件件 精美繁复的瑶族 刺绣彰显着瑶族 人对美的追求, 一座座再现生活 场景的蜡像体现 着这个山地民族 与自然共生的古 老智慧。 原始丛林穿越 "我从没想过能 如此充分地体验 这么原始而丰富 的生态宝 地!"一位游客 禁不住赞叹道。 走进天井山,就 像翻开了一本立 体的自然百科全 书。这里是许多 古老动植物 ...