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2025和平精英全明星电竞周圆满收官:多元生态共铸刺激盛宴
Yang Zi Wan Bao Wang· 2025-12-31 13:46
12月28日,2025和平精英全明星电竞周在成都量子介电竞中心圆满落幕。本次活动以"从一打到七,把把都刺激"为主题,汇聚了PEL职业选手、明星艺 人、行业KOL与各路精英,通过职业赛、大众赛、娱乐赛、粉丝嘉年华与生态颁奖典礼共五大维度内容的深度整合,打造了属于和平精英的首个全生态 电竞狂欢节。 从顶尖职业对抗到校园青春风暴,从硬核竞技观赏到舞台娱乐体验,本届全明星电竞周不仅呈现了多场精彩赛事,更展现了和平精英电竞生态的蓬勃活力 与无限可能。 2025和平精英全明星电竞周圆满收官 赛事矩阵集结:从职业竞技到大众狂欢 本届全明星电竞周集结高校赛、全国大赛、摸金杯以及刺激杯四大赛事矩阵,覆盖职业选手到大众玩家、经典模式到特色玩法等丰富层次,全面呈现了和 平精英电竞生态的广度与深度。各赛事贯穿"从一打到七"的主题脉络,每一天都带来截然不同的"刺激"体验。 其中,大众赛事板块以其广泛的参与基础与蓬勃的竞技活力,为电竞周注入了浓厚的全民色彩,打造了一场青春热血与全民竞技的舞台。 在高校赛总决赛中,来自全国的15支顶尖高校战队为冠军荣耀展开激战,重庆城市科技学院CCST战队突破重围捧得桂冠,而在顶级刚枪王的歼灭赛对抗 中, ...
乐可登:始于热爱,归于责任的电竞IP之旅
Xin Lang Cai Jing· 2025-12-31 13:19
专题:2025全球文化IP产业发展大会 2025全球文化IP产业发展大会于2025年12月26—27日在上海举行,主题为"IP无界·智创未来——文化IP 与科技融合的全球化探索"。 成都AG电竞集团董事长乐可登在大会分享中表示,电竞作为当代最具互动性与黏性的数字IP形态之 一,正在从"边缘文化"走向"主流文化"。他以自身十余年经历回顾从电竞硬件品牌到战队IP的打造路 径,强调IP的关键在于独特性、专业性与一致性,以及与用户长期互动所形成的情感资产。 乐可登指出,当城市为电竞荣耀点亮地标、当赛事在鸟巢等场景与大众文化交汇,电竞IP的社会认同便 会被持续放大。他也介绍了对"电竞节"等新作品的构想,希望让更多幕后英雄被看见,让年轻人因为被 打动而形成更广泛的连接与参与,"用时间去积累",让小事情打开通往世界的大门。 以下为发言摘录: 各位领导、各位来宾,大家下午好!今天听了很多关于版权、Web3与技术赋能的分享,我想带来一个 在IP领域相对"年轻"的作品:电竞。很多人会问电竞算不算IP?在我看来,电竞正在经历一个"边缘文 化走向主流文化"的过程,它的核心不是设备、不是比赛本身,而是人与人之间的连接,是情感与社群 的 ...
将线上流量变为线下消费,深圳发力“电竞经济”
Sou Hu Cai Jing· 2025-12-31 11:43
Core Insights - The article highlights the transformation of esports events in Shenzhen's Nanshan district, showcasing a shift from merely watching competitions to immersive experiences that engage participants in various activities and consumption [1][2]. Group 1: Event Structure and Engagement - The esports carnival features a 17-day "Honor of Kings" event with a "1+2+3+N" multi-dimensional framework, integrating esports elements into public spaces [2]. - The main venue, Shenzhen Talent Park, has been transformed into a "No Boundaries King" themed town, blending virtual and real experiences with various attractions [4]. - Multiple sub-venues offer unique experiences, such as VR gaming and light art, while themed activities like parades and concerts enhance engagement [4]. Group 2: Transportation and Accessibility - Nanshan has established seamless transportation links, including themed buses and exclusive helicopter tours, to facilitate access to the events [4]. - The integration of public transport with event themes aims to convert online enthusiasm into physical attendance [4]. Group 3: Economic Impact - The esports carnival has generated significant economic activity beyond ticket sales, with a reported 58,000 visitors in a single day during the first weekend [6]. - A collaborative initiative with the local business bureau provided 5 million yuan in consumer subsidies, stimulating spending across various sectors [7]. - The "event-driven tourism" model has proven effective, with over 10,000 tickets for the "Naraka: Bladepoint" finals sold within five minutes, attracting a majority of out-of-province attendees [7]. Group 4: Technological Integration - The event showcased advanced technology, including humanoid robots and drone light shows, enhancing the overall appeal and experience [11]. - This integration of technology reflects Shenzhen's strengths in industries like AI and drone technology, contributing to the event's attractiveness [11]. Group 5: Industry Foundation and Policy Support - Nanshan's esports industry has a robust foundation, with annual revenues exceeding 100 billion yuan, accounting for over 80% of Shenzhen's total [12]. - The region hosts major gaming companies and esports clubs, creating a comprehensive ecosystem that supports various facets of the industry [12]. - Local policies provide substantial financial support for hosting major esports events, fostering a conducive environment for growth [12].
50个数字文创人,眼中的“成都”
Mei Ri Jing Ji Xin Wen· 2025-12-31 05:48
Core Insights - Chengdu has emerged as a favored hub for the digital cultural and creative industry, showcasing a vibrant ecosystem that combines historical culture with modern creativity, attracting numerous global enterprises and talents [1][2][3]. Group 1: Industry Potential - Chengdu is recognized for its potential in the creative industry due to its young talent pool, lower market costs, and a relatively complete policy framework [2]. - The city has become a prominent global creative economy center among major cities in mainland China [3]. - Chengdu's unique ability to blend historical culture with modern creativity provides a competitive edge in its creative industry [4]. Group 2: Cultural and Creative Ecosystem - The city is likened to "Digital Hollywood," offering a relaxed creative environment and a complete industrial chain [1]. - Chengdu's vibrant young market attracts numerous domestic and international brands, fostering a dynamic commercial ecosystem [11]. - The local government has implemented various supportive policies for the digital cultural and creative industry, enhancing its strength in the national landscape [13][14]. Group 3: Opportunities in Specific Sectors - Chengdu is seen as a fertile ground for the film industry, with increasing interest from film companies to establish a presence in the city [12]. - The city is also recognized for its potential in the esports sector, with major companies choosing to launch events there due to its cultural depth and infrastructure [7][15]. - The local market's enthusiasm for cultural trends, such as the潮玩 (trendy toys) industry, is significant, with a strong consumer base willing to invest in unique products [18][52]. Group 4: Creative Talent and Innovation - Chengdu is home to a diverse range of creators and innovators, with many expressing a desire to establish their projects in the city due to its supportive environment [6][28]. - The city encourages a culture of innovation and inclusivity, making it an attractive location for young professionals seeking a balance between work and life [32][34]. - The presence of unique cultural IPs, such as the giant panda and historical sites, enhances the city's appeal in the creative sector [18][50].
全岛封关后,企业缘何对三亚更有信心?
Sou Hu Cai Jing· 2025-12-30 18:27
Core Insights - The article discusses the increasing confidence of enterprises in Sanya following the implementation of the Hainan Free Trade Port policies, highlighting the role of policy benefits, industry clusters, and an improved business environment in fostering this confidence [13][14][30]. Policy Benefits - The "zero tariff, low tax rate, and simplified tax system" policies have significantly reduced costs for businesses, enhancing their operational capabilities [15][16]. - For instance, a company relying on imported raw materials can save between 240,000 to 280,000 yuan in tariffs for every 1 million yuan worth of materials due to the exemption policies [15]. - The coverage of the "zero tariff" policy has expanded from 1,900 to approximately 6,600 tax items, accounting for 74% of all goods, which supports both industrial production and public welfare [16][30]. Industry Clusters - The acceleration of industry clusters in Sanya is seen as a key driver of economic growth, with a focus on integrating resources across various sectors [19][20]. - The establishment of the gold and jewelry industry cluster is a prime example, with major companies like China Gold and Shandong Zhaojin setting up operations, indicating a robust industry ecosystem [19][20]. - Other sectors, including high-end cultural tourism and modern agriculture, are also experiencing significant growth, with initiatives like the digital cultural industry and cross-border e-commerce gaining traction [20][21]. Business Environment - Sanya has developed a comprehensive support system for enterprises, covering their entire lifecycle, which includes policy and service integration [24][26]. - The city has enhanced its investment promotion framework, facilitating easier access to opportunities for businesses through events and partnerships [25][26]. - Continuous optimization of services and policies has led to a more favorable environment for businesses, ensuring they can operate efficiently and effectively [30].
南明区筹备30场文旅体商活动迎新年
Xin Lang Cai Jing· 2025-12-29 19:19
"爽口"方面,多家餐饮商家推出元旦专属优惠活动,地道黔味与特色美食齐聚,让市民游客在味蕾的盛 宴中,感受南明的烟火气息与温暖滋味。 "爽购"方面,南明区各大商圈福利不停歇,代金券团购、满减优惠、特惠爆品轮番上线,从时尚零售到 生活好物,全方位满足市民游客的购物心愿,让跨年的幸福感在"买买买"中加倍。 "爽游"方面,7条"甲秀南明 开心过'冬'"冬季文旅Citywalk线路已发布,这些线路聚焦不同兴趣主题和风 景人文,串起景区、地标、特色街区的文化与美食资源,陪市民游客在漫步中读懂南明的冬日韵味。 转自:贵州日报 本报讯 记者昨日从南明区文体广电旅游局获悉,2025年12月31日至2026年1月3日,该区精心筹备30场 文旅体商活动,涵盖"爽身、爽心、爽眼、爽口、爽购、爽游"六大维度,邀市民游客在满满的仪式感与 烟火气中共迎新年,畅享假日欢愉。 "爽身"方面,第九届甲秀电子竞技公开赛将在万象城燃情开赛,顶尖选手同台竞技,点燃热血激情;全 民健身主题活动邀市民游客参与趣味健身项目,在运动中舒展身心,用活力开启新年新篇章。 "爽心"方面,跨年夜,花果园国际文化艺术交流中心全新开放,"璀璨之夜·2026新年交响音乐会 ...
燃竞光谷,热爱收官!2025中国光谷电竞嘉年华暨斗鱼鱼跃杯系列赛圆满落幕
Zheng Quan Ri Bao Wang· 2025-12-29 11:49
历时六天的电竞狂欢盛宴,2025中国光谷电竞嘉年华暨斗鱼鱼跃杯系列赛,于12月27日晚在湖北省奥林匹克体育中心体育 馆落下帷幕。作为斗鱼直播平台倾力打造、电竞外设品牌野蛮部落赞助的年末电竞盛宴,本次赛事汇聚了24支职业俱乐部与多 支顶尖主播战队,经过小组赛、淘汰赛的层层鏖战,最终MQ战队凭借出色的团队配合与战术执行力,勇夺《三角洲行动》项 目总冠军,将荣耀与高额奖金收入囊中。而另一场备受瞩目的《无畏契约》明星对抗赛则由PDG战队摘得桂冠,为全国电竞迷 献上了一场兼具专业性与观赏性的年度盛会。 六日激战圆满收官 线上线下热度爆棚 回望六日赛程,每一段对决都充满张力,每一次欢呼都饱含热爱。12月26日,三角洲行动赛道率先迎来高潮。明星主播表 演赛中,Scboy、Xleft小叮当、Running、QUQU、玩机器等斗鱼知名主播组队参战,凭借默契配合与精彩操作点燃现场氛围, 引发粉丝阵阵高呼。最终Big战队脱颖而出,获得胜利。 而随后的三角之洲职业总决赛堪称巅峰之战,6支顶尖战队历经小组赛、淘汰赛的层层筛选,一路过关斩将晋级决赛。最 终,Rx、Zx、Qingyun选手所在的MQ战队在关键时刻压哨拿到两块曼德尔砖强势登 ...
上海推出“游戏沪十条” 赋能电竞产业
Xin Lang Cai Jing· 2025-12-27 16:36
《2025年中国游戏产业报告》显示,今年国内游戏市场实际销售收入达3507.89亿元,用户规模6.83亿, 产业发展势头强劲。上海依托徐汇、杨浦、静安等核心功能区,已集聚腾讯、网易、米哈游等70余家头 部游戏企业,2024年徐汇区单区产业营收超700亿元,占全市近五成份额,为"游戏沪十条"落地实施奠 定了坚实产业基础。 (来源:中国妇女报) 转自:中国妇女报 在2025年度中国游戏产业年会期间,上海正式宣布将推出支持游戏电竞产业发展十条举措(简称"游戏 沪十条"),以每年5000万元专项扶持资金为牵引,围绕企业培育、集群建设、国际合作、IP创新、电 竞升级等关键领域出台系统性支持政策,全力推动游戏电竞产业高质量发展,加快构建具有全球影响力 的产业生态体系。 目前,徐汇区已形成"大厂引领+新势力崛起+国际布局"的黄金生态,集聚全市近六成游戏企业,"元界 Neo World"元宇宙街区串联起研发、发行、消费全场景,成为产业融合发展的标杆。未来将推动游戏产 业与医疗、教育、新基建等领域深度融合,放大产业溢出效应;支持游戏企业与上海老字号跨界联动, 打造游戏IP主题消费场景和品牌活动,构建文旅商体展融合发展新范式。 ...
和平精英全国大赛圆满落幕,“全民电竞”彰显魅力
Xin Lang Cai Jing· 2025-12-27 11:31
12月25日,2025和平精英全国大赛总决赛在成都市量子介英雄电竞中心燃情收官。本届赛事重磅升级, 首次设置手机与平板独立双赛道竞技模式,通过打破设备界限,拥抱多元玩家,构筑更为全面且公平的 竞技舞台。 经过激烈角逐,成都KNG战队以81分总积分问鼎全国大赛平板赛道总冠军;湖南马家班战队则以总积 分89分力压群雄夺得全国大赛手机赛道总冠军,同时获得站上年终顶级竞技赛事——和平精英"刺激 杯"决赛的宝贵资格,将与PEL战队、主播战队共同争夺200万奖金。 全国大赛中,逆转成为了主旋律。 从草根梦想到职业殿堂,"全民电竞"迈出坚实一步 2025和平精英全国大赛总决赛圆满收官,而其成功举办的意义远超一场比赛的胜负,更标志着和平精英 在实施"全民电竞计划"的创新道路上又迈出了坚实一步。 双赛道争夺悬念拉满,职业选手空降赛场 在本届总决赛的平板赛道中,KNG战队厚积薄发,虽然首局表现并不抢眼,但在随后两场较量中,战 队全员状态回升,特别是选手"七辰"凭借稳控枪法接连淘汰数人,助力队伍跃迁至积分榜第一,即便第 四局被MDG战队超越,最终KNG还是凭借依然稳定发挥在最后两局逆转登顶,选手"七辰"则获得2025 和平精英全国 ...
新消费派 | “他经济”焕发新“钱景”,走出“被低估”的时代?
Core Insights - The first China (Shanghai) International Men's Lifestyle Expo highlights the rapid growth of the male consumer market, showcasing various brands in smart wearables, functional clothing, outdoor gear, and digital technology [1][3][6] Group 1: Market Trends - The male consumer market is evolving, moving beyond basic functionality to interests, lifestyle, and self-improvement [6][10] - The "He Economy" is characterized by unique demands and commercial blind spots, with male consumers showing a preference for rational recognition and interest attributes [7][10] - The male user base has surpassed 634 million, with an average monthly internet usage of 168 hours, indicating a strong growth potential in male consumption [3][10] Group 2: Consumer Behavior - Male consumers are increasingly willing to spend on hobbies and identity, as seen in the gaming and fishing sectors, where spending is not solely based on practicality [4][5] - The demand for male grooming and beauty products is changing, with a focus on maintaining youthfulness rather than simply improving appearance [5][10] - The loyalty and recommendation willingness of male consumers are high once trust in a brand or product is established, particularly in high-end markets [7][10] Group 3: Industry Challenges - The sports and outdoor market faces challenges in translating technological advancements into marketable products, highlighting a disconnect between academia and industry [12][13] - The male apparel market is experiencing polarization, with a lack of development in mid-range designer brands, indicating untapped potential [10][12] - The integration of AI, new materials, and cultural heritage into men's fashion is essential to meet the evolving demands for identity and quality of life [13]