Core Points - The 2025 "International Museum Day" main event in China was held in Beijing, where the "Top Ten Exhibition Awards" were announced, highlighting significant achievements in museum exhibitions [1] - The Yinxu Museum's "Great Shang Civilization" exhibition won the national award, while the Henan Museum's "In the Center of Heaven and Earth - Exhibition of the Three Dynasties of Henan" received the international cooperation award [1] - The Yinxu Museum's new hall, which opened in February 2024, showcases the Shang Dynasty's civilization through a comprehensive exhibition that honors a century of archaeological work [1] Exhibition Details - The "Great Shang Civilization" exhibition features nearly 4,000 selected artifacts, including bronze and jade items, and emphasizes the interconnections among different types of artifacts [2] - Innovative display techniques such as naked-eye 3D, virtual reality, and enhanced micro-traces are used to create an immersive experience that brings historical contexts to life [2] - The "In the Center of Heaven and Earth" exhibition will be held in Hong Kong from April to July 2024, while the "China Tang - A Diverse and Open Dynasty" exhibition celebrates the 60th anniversary of Sino-French diplomatic relations [2] Awards and Recognition - The Zhengzhou Museum was awarded the title of "Most Innovative Museum" for 2025, with only four museums nationwide receiving this honor [3] - Since the launch of the "Top Ten Exhibition Awards" in 1997, the province has won 17 awards for "Top Exhibition" and 3 for "International Cooperation" [3]

Group 1 - The main theme of the International Museum Day event in Shaanxi is "The Future of Museums in a Rapidly Changing Society" [1] - A total of 12 community museums were awarded, bringing the total number of community museums in Shaanxi to 78 [1] - The "He Miao Station" initiative was launched to enhance traditional cultural education for youth through a collaborative model involving museums, schools, and communities [1] Group 2 - The "Wing Viewing Qin Wind · Enjoying a Thousand Years" project was officially launched, with a strategic agreement signed between the Qin Shi Huang Emperor's Mausoleum Museum and China Eastern Airlines [1] - The agreement includes the establishment of an "Air Cultural Corridor" and various collaborative efforts such as ticket discounts and cloud exhibitions [1] - May has been designated as "Museum Month" in Shaanxi, featuring a variety of engaging online and offline activities [1] Group 3 - The main event in Xi'an included the issuance of a proposal to deepen inter-museum collaboration and promote cultural and technological integration [2] - Several museums in Xi'an signed friendly cooperation agreements with international institutions, enhancing cultural exchange [2] Group 4 - Various museums in Shaanxi launched multiple online and offline activities, including exhibitions and educational events [3] - Notable exhibitions include "The Rise and Prosperity of Chinese Bronze Civilization" and "Aesthetic Life of Changsha Kiln" [3] - The province's museums are actively contributing to cultural consumption and the construction of a culturally strong nation [3] Group 5 - Online initiatives include a documentary series and educational animations aimed at showcasing the innovative development of museums [4] - The documentary highlights the stories behind the preservation of cultural relics and the contributions of museum workers [4] - The animations serve as a new way to engage the public with museum content [4]

"文博+社交""文博+消费""文博+科技"……博物馆的"打开方式"更加多元，IP塑造更加深入人心。年轻 人对博物馆的爱不止于逛展打卡，从文创设计到策展、从深耕研究到数字化传播，年轻人将为博物馆的 发展带来更多青春力量。 从线下到线上，这届年轻人越来越爱博物馆。数据显示，中国国家博物馆去年35岁以下观众占比超六 成，"凤冠"IP全系列产品销售额超亿元，火热的博物馆文创市场中年轻人是消费主力军。社交媒体上， 年轻人晒"二创"层出不穷，一个个"文物标本"变成了创意激发器、时光穿越门。 因为鲜活，所以热爱。收藏在博物馆里的文物"活起来""走出来"，触动了年轻人的文化DNA。洛阳博物 馆里，年轻人在模仿文物"打卡"中感受跨越千年的情感相通；甘肃省博，文创IP新空间让文物融入现代 生活；江苏南博"小粉炉"不仅有可触摸的数字展陈，还有自己的文创"CP"；湖南省博狸猫纹跃入街 头"快闪"、来到公众身边……挖掘文物内涵、创新呈现方式、应用科技赋能，博物馆在中华优秀传统文 化的创造性转化、创新性发展实践中把文化表达变得更潮流、把文博展览变为新时尚，实现与年轻人文 化需求的"双向奔赴"。 热爱不息，传承永续。有人提出疑问，诙谐的文 ...

Group 1 - The core event of the International Museum Day in China was held on May 18, 2025, at the Grand Canal Museum in Beijing, where the National Cultural Heritage Administration released the latest data on the development of museums in China for 2024 [1] - By the end of 2024, there will be 7,046 registered museums in China, an increase of 213 from the previous year, achieving a ratio of one museum for every 200,000 people, with a free admission rate of 91.46% [1] - In 2024, over 40,000 exhibitions and more than 510,000 educational activities will be held, attracting 1.49 billion visitors [1] Group 2 - The development of rural museums and community engagement through "cultural heritage cavalry" is emphasized, aiming to create a museum "living circle" that aligns with economic and social development needs [2] - The "museum fever" continues to rise, with significant exhibitions, educational activities, and high-quality cultural products becoming essential for meeting the spiritual and cultural needs of the public in 2024 [2] Group 3 - Visiting museums has become a lifestyle, with people traveling to cities specifically to visit museums, showcasing a shift in how history is presented and experienced [3] - Museums are increasingly using innovative methods, such as AR technology and interdisciplinary educational activities, to engage audiences and enhance their understanding of history [3] - The growing popularity of cultural products, such as unique souvenirs and toys, reflects the audience's desire to take a piece of history home [3]

Core Viewpoint - The article emphasizes the significance of museums as vital institutions for preserving and transmitting human civilization, serving as a bridge connecting the past, present, and future [1]. Group 1: Museum Overview - The Beijing Grand Canal Museum is located in the urban sub-center of Beijing along the Grand Canal, featuring a main exhibition area of 7,150 square meters and showcasing over 1,000 cultural relics [3]. - The museum's exhibition titled "Beijing and the Grand Canal Historical and Cultural Exhibition" provides a comprehensive and multidimensional understanding of the Grand Canal's thousand-year history [3]. Group 2: Technological Integration - Advanced technology in the museum left a profound impression, enhancing visitor engagement through interactive games that facilitate a better understanding of the Grand Canal [5]. - The application of technology is transforming how museum audiences interact with, participate in, and create cultural experiences, enriching the forms of cultural expression [5]. Group 3: Cultural Appreciation - The museum serves as an important avenue for understanding Chinese historical culture, allowing for a deep dialogue with cultural relics [7]. - The commitment of China to the preservation and protection of cultural heritage is recognized as contributing valuable wisdom to global cultural heritage protection [7].

Core Insights - The article highlights the growth and transformation of museums in China, emphasizing their evolving roles in society and the integration of technology to enhance visitor experiences [1][3][4] Group 1: Visitor Engagement and Growth - In 2024, approximately 1.49 billion visitors are expected to visit 7,046 museums in China, indicating an increase in both audience and museum numbers compared to the previous year [1] - The theme for International Museum Day 2024 is "The Future of Museums in a Rapidly Changing Society," reflecting the shift in museums from traditional roles to becoming cultural connectors [1] Group 2: Technological Integration - Museums are leveraging advanced technologies such as AI and digitalization to enhance the preservation and presentation of artifacts, allowing for immersive experiences and virtual interactions [3][4] - Digital models of collections are being utilized for online displays, immersive exhibitions, and virtual restoration, providing extensive opportunities for long-term preservation and utilization of artifacts [1] Group 3: Cultural Products and Consumer Engagement - The introduction of cultural and creative products (文创) has led to significant sales, with several major museums reporting annual sales exceeding 100 million yuan, driven largely by younger audiences [3][4] - Innovative collaborations, such as "Museum + Dining" and "Museum + Gaming," are expanding cultural consumption and enhancing visitor engagement [4] Group 4: Interactive Experiences - Museums are moving away from traditional display methods to more interactive and immersive experiences, allowing visitors to engage with exhibits in novel ways [7] - The focus has shifted from object-centered to visitor-centered experiences, encouraging public participation and interaction with cultural heritage [7]

第49个国际博物馆日到来之际，各地博物馆开展了丰富多彩的活动，吸引更多人走进博物馆，了解历史 文化，感受文明魅力。 剑川民族博物馆打破传统静态展览模式，推出狮纹绘画活动，小画家们在馆藏文物精品展厅中聚精会神 地绘就笔下的千狮百态。（云南省大理州剑川县纪委监委供 张丽萍 摄） 浙江省武义县花田鸟类昆虫博物馆开启"自然科普小课堂"新玩法，讲解员给小观众带来鸟类标本沉浸式 讲解。孩子们投入到对鸟类知识的探索中，让博物馆成为他们解锁自然奥秘的奇妙天地。（浙江省武义 县纪委监委供 张恒 摄） 在山东省聊城市茌平区贾寨镇耿店新村小学，来自聊城中国运河文化博物馆的志愿者通过携带的文物模 型、活字印刷设备、大运河聊城段图片展板等，让学生们近距离了解大运河的人文历史，为学生们上了 一堂生动的历史教育课。（山东省聊城市纪委监委供 赵玉国 摄） 昆山戏曲百戏博物馆开展五月"趣"百戏系列活动，通过戏曲音乐市集、非遗戏曲演出、沉浸式体验昆曲 艺术等形式，为观众铺陈一幅戏曲艺术千年流转的瑰丽画卷。图为馆内小剧场非遗戏曲演出现场。（江 苏省昆山市纪委监委供 王思哲 摄） 厦门科技馆推出年度特展"大鲸家族"，展出全球首次亮相的超10米长成年 ...

Group 1 - The theme for International Museum Day this year is "The Future of Museums in a Rapidly Changing Society," highlighting the need for museums to adapt and become more accessible to the public [1] - There are nearly 7,000 registered museums in China, indicating a growing interest and investment in cultural institutions [1] Group 2 - The Baoji Bronze Museum in Shaanxi is renowned for its collection of over 480,000 artifacts, including the earliest written record of the word "China" found on a bronze vessel [3][5] - The Qinhuangdao Glass Museum is the first state-owned museum dedicated to the history and technology of glass in China, showcasing its evolution over a century [8][10] Group 3 - The Zhou Yao Insect Museum in Ningbo features rare specimens, including a first-ever ecological display of leafcutter ants, emphasizing the importance of biodiversity [12][14] - During the recent May Day holiday, museums across the country welcomed over 60 million visitors, setting a new record for attendance [16] Group 4 - The North Qi Mural Museum in Shanxi utilizes VR technology to provide an immersive experience of ancient burial practices, enhancing visitor engagement [18][20] - The Hunan Museum has introduced advanced AI techniques for the digital restoration of Han Dynasty silk artifacts, achieving millimeter-level precision in recreating ancient textile craftsmanship [23][26]

沉浸探索展、活态非遗工坊、放映会…… 国际博物馆日海南将多元展现文博魅力 海南省民族博物馆同样准备了一系列精彩活动。活态非遗工坊将精心组织非遗传承人零距离教学，编织 老师手把手指导。"指尖上的海南——剪出会跳舞的椰风黎韵"活动也将由非遗传承人现场展示黎族传统纺染 织绣以及黎陶和蜡染工艺。当天该馆副馆长陈佩还将开讲《跨越时空的对话：馆藏文物与非遗技艺的"双向奔 赴"》文博大咖私享课。 海南疍家博物馆则将举办放映会和分享会。18日上午将在二楼多功能报告厅举办放映会，播放纪录短片 《漂泊的人与永恒的家》，聚焦海南疍家海上族群，展现他们"以舟为家、向海而生"的生存智慧。分享会也 将在上午举行，分享人将带领大家深入了解疍民文化的发展与变迁。 保亭博物馆开展的"2025年文博知识进乡村"活动持续至5月31日，活动地点在该县内各乡镇。活动通过开 展流动展览，向村民介绍县民族博物馆精品文物、宣传革命文物以及介绍乡镇不可移动文物点等内容，让更 多乡村群众了解本地的历史文化。 省旅游和文化广电体育厅相关负责人表示，这些丰富多元的活动不仅将为市民游客带来一场场文化盛 宴，也将让博物馆真正成为连接过去、现在与未来的桥梁，让更多人领略 ...

Core Insights - The article discusses the transformation of museums in Shandong, focusing on interactive experiences and immersive participation rather than traditional display methods [1][3]. Group 1: Museum Innovations - Shandong museums are breaking away from the traditional "glass cabinet + explanation card" model, emphasizing interactive experiences and immersive participation to attract visitors [3][5]. - The Shandong Museum has launched three new exhibitions and six digital exhibitions in May, including significant cultural showcases [2][3]. - The theme for this year's International Museum Day is "The Future of Museums in a Rapidly Changing Society," highlighting the need for museums to innovate and engage visitors [2][3]. Group 2: Visitor Demographics and Trends - Data from Tuniu indicates that families with children born in the 1980s and 1990s are becoming the main consumer group for cultural tourism [3]. - There is a growing demand for "deep cultural tourism," where visitors seek more than just photo opportunities and want to engage with the exhibits [3][5]. Group 3: Collaborative Efforts and Community Engagement - The Shandong Museum is exploring cross-industry collaborations and technological empowerment, partnering with companies to create digital immersive exhibition projects [3]. - Various museums in Shandong are implementing diverse activities to enhance visitor engagement, such as hands-on workshops and educational programs [5]. - As of now, 774 museums in Shandong are free to enter, representing 92.3% of the total, indicating a shift in focus from quantity to quality in museum offerings [5].