近日，2026深圳市银发消费促进行动正式启动。图为深圳市罗湖区的银发消费品牌体验展区吸引市民前 来咨询体验。 新华社记者 梁 旭摄 洪勇认为，《方案》围绕交通、家政、网络视听、旅居、汽车后市场、入境消费等服务消费重点领域精 准施策，能够有效增强服务供给体系的韧性与创新活力，为形成多元丰富的消费市场提供制度与资源保 障，进而推动消费结构与产业结构的深度融合与优化。 为优化和扩大服务供给，《方案》聚焦重要消费场景提出了多项举措。 比如，在家政服务方面，《方案》明确支持符合条件的家政服务企业创新服务模式、探索智慧化场景、 拓展居家养老服务；在网络视听服务方面，《方案》提出健全支持政策体系，促进超高清视频、微短剧 等网络视听服务市场有序竞争、创新发展；在体育赛事服务方面，《方案》提出打造一批知名精品赛 事、职业联赛、体育竞赛表演、青少年体育赛事、老年体育赛事、乡村文体赛事品牌…… 中信建投社会服务与商贸零售行业首席分析师刘乐文注意到，《方案》中还有"制定出台促进铁路与旅 游融合发展的专项支持政策""加快车站、列车旅游化改造""开发沉浸式、多元化邮轮消费产品"等举 措，从交通基础设施建设、运输服务有效供给等方面提出具体 ...

Core Insights - The home service market is experiencing a surge in demand as the Spring Festival approaches, with a significant increase in orders for essential services like cleaning and appliance maintenance [1] - JD Home Services has launched a "100 Cities, 200,000 Recruitment Plan" to recruit 100,000 cleaners and 100,000 appliance cleaning specialists across 180 cities, aiming to meet the high demand during the festive season [1] Group 1: Market Demand and Recruitment - The order volume for services such as window cleaning and range hood cleaning has increased by over 10 times compared to regular days during the peak period before the Spring Festival [1] - JD Home Services is implementing a comprehensive training system to ensure high-quality service and professional development for workers, including free training programs [1] Group 2: Service Offerings and Training - In addition to regular cleaning and appliance services, JD Home Services is offering diverse services such as pet care during the Spring Festival to cater to specific customer needs [1] - The training framework includes recruitment, skills training, skills assessment, and employment services, ensuring a full-cycle talent development system [1] Group 3: Employee Recognition and Welfare - JD Home Services has invested over 10 million yuan in recognizing outstanding cleaners with awards and prizes, including 65-inch televisions, to enhance their sense of achievement [2] - The company has launched a "Hand Care Plan" to provide hand care gift boxes to thousands of cleaners, acknowledging their efforts in maintaining cleanliness for families [2]

本报海南讯 （记者 顾植霞 拉毛措） 1月30日，记者从海南藏族自治州就业服务局获悉，海南州抢抓岁 末年初时机，结合节前除尘传统习俗，深入开展"亮窗促就业、服务稳增收"赋能增收专项行动。采 用"政府引导+群众参与+市场运作"模式，组织150余名脱贫劳动力开展家政服务技能培训，对接企事业 单位及个人300余家（名），预计春节前参训人员人均增收1.2万元以上。 此外，海南州积极搭建政企协同供需对接平台，主动对接120家行政事业单位、30家重点企业，引导市 场主体定向采购清洁服务；依托融媒体发布活动信息46期，发放倡议书6000余份，拓宽服务受众。承办 企业同步为学员提供免费培训、人身意外险、专业工具包等保障，全程做好上岗服务，全方位畅通玻璃 清洁家政服务供需渠道，让脱贫劳动力凭技能稳就业、增收入。 专项行动伊始，工作组通过"就业服务直通车"入村入户，摸排农牧区劳动力培训与就业需求，联动人 社、农牧、工会等部门，发布专项行动通知与增收倡议书。为让培训成果切实转化为增收实效，当地构 建"筛选-培训-保障-就业"闭环体系，精准筛选30名有家政从业意愿的群众开展专项培训，联合企业定制 玻璃清洁课程，推行汉藏双语"1天理论 ...

本报讯（记者 解丽）北京青年报记者昨天从北京市人社局获悉，"北京家政"培训评价标准推行会暨"匠 心筑品质，服务暖万家"专项能力证书颁发仪式举行，为通过培训及考核的近2400名京东家政从业人员 颁发了家庭清洁和家电清洗两个职业方向的专项能力证书。据悉，今年"北京家政"将推动1.5万从业人 员持证服务。 在活动现场，人社部门负责同志为20名家政从业人员代表颁发了"北京家政"专项能力证书。家政从业人 员代表郭菲菲现场分享了考证心得、服务经验以及未来的职业规划，"非常高兴能获得'北京家政'专项 能力证书，这是对我技能水平的认可，更让社会看到了家政服务的专业价值，增强了我们的职业尊严和 自豪感。" 据了解，目前，京东家政已有近2400人成功考取了家庭清洁和家电清洗两个职业方向的专项能力证书， 下一步京东家政还将大力推动更多从业人员持证服务。家政从业人员持证服务，有力推动了家庭清洁服 务职业规范化、职业化发展。颁发仪式现场，北京市人社局还慰问了家政从业人员代表，为他们送上新 春慰问礼包和节日祝福。 市人社局表示，2025年，市人社局围绕家政行业细分领域需要，首次开发了母婴照护、幼儿照护、老年 人照护、病人照护、家庭烹饪、 ...

Core Viewpoint - The State Council's recently released "Work Plan for Accelerating the Cultivation of New Growth Points in Service Consumption" emphasizes improving service quality to benefit the public, moving beyond traditional consumption stimulation approaches [1] Group 1: Key Policy Measures - The plan outlines 12 policy measures aimed at invigorating key sectors, nurturing potential areas, and strengthening support mechanisms [1] - A significant focus is on the home service sector, addressing issues such as insufficient quality service supply and varying qualifications of service personnel [1] Group 2: Home Service Sector Initiatives - The plan proposes a special training initiative for home service professionals to enhance the industry's professionalism and reliability [1] - It encourages the transformation of intermediary home service companies into employee-based models, aiming to cultivate leading enterprises in the sector [1] Group 3: Transportation and Cultural Services - In transportation, the plan includes policies to promote the integration of railways and tourism, enhancing service quality and developing themed tourist trains [4] - The cultural sector will see improvements through a robust policy framework aimed at fostering competition and innovation in audiovisual services, enriching cultural offerings [4] Group 4: Experience-Based Consumption - The plan targets the growing trend of experience-based consumption, including immersive entertainment and escape rooms, ensuring their regulated development [6] - It aims to address issues in ticketing for events and sports, making access to cultural and sporting events more equitable and convenient [6] Group 5: Overall Impact - The initiatives are designed to meet the real needs of the public, enhancing convenience and quality of life while stimulating economic growth [7] - The plan represents a proactive choice to adapt to changing consumer structures and respond to external economic challenges, aiming for a dual win of improved living standards and economic vitality [7]

Core Insights - JD Home Services has reported a significant increase in demand for cleaning services, with orders for window cleaning and kitchen hood cleaning surging over 10 times compared to regular levels during the pre-Spring Festival peak period [1][3] - The company has launched a "100 Cities, 100,000 Recruitment Plan" to recruit 100,000 cleaners and 100,000 appliance cleaning specialists across 180 cities in China [2][3] - JD Home Services aims to provide a comprehensive training system to help workers quickly obtain certifications and develop high-quality home service talent [2][3] Service Offerings - During the Spring Festival, JD Home Services continues to offer a variety of services, including daily cleaning, appliance cleaning, and even pet care services to meet diverse household needs [2][3] - The company emphasizes a full-chain talent development system that includes job demand analysis, skills training, skills evaluation, and employment services [2][3] Employment and Economic Impact - JD Home Services is committed to providing ample job opportunities and standardized training to help home service workers increase their income and realize their professional value [2][3] - The initiative is expected to meet the home service needs of millions of families across China [2][3]

Group 1 - The core viewpoint of the article highlights the significant increase in demand for home service market, particularly during the pre-Spring Festival period, with service orders for tasks like window cleaning and kitchen appliance cleaning surging over tenfold compared to regular days [1] - JD Home Services has launched a "100 Cities, 100,000 Recruitment Plan" to recruit 100,000 cleaners and 100,000 appliance cleaning technicians across 180 cities in response to market demand [3] - The recruitment plan includes a comprehensive free professional training system to help workers obtain certification after passing assessments, addressing the talent shortage in the home service industry [3] Group 2 - The training program covers various categories such as daily cleaning, appliance cleaning, organization, elderly care, and cooking, with service processes broken down into 144 standard operating procedures [5] - Feedback from workers indicates that the plan has helped some individuals achieve stable employment and increased income, with examples of workers earning over 10,000 yuan per month during the peak season [5] - JD Home Services continues to offer diverse services during the Spring Festival, including daily cleaning and pet care, while also implementing initiatives to support workers, such as awards and care packages [7]

Core Viewpoint - JD Home Services has launched the "Hundred Cities Double Hundred Thousand Recruitment Plan" to recruit 100,000 cleaning staff and 100,000 appliance cleaning technicians across 180 service cities in China, aiming to enhance its service capacity for the Spring Festival and daily household services [2][3]. Group 1: Recruitment Details - The recruitment is open to individuals aged 23-48, who are in good health and possess a food-grade health certificate. Family members of JD delivery personnel and full-time riders are given priority [4]. - The recruitment will continue throughout the Spring Festival, ensuring a steady supply of orders during this peak period [4]. Group 2: Training and Development - All training provided by JD is free of charge, including theoretical and practical guidance, with a "1+1 mentoring" trial system. Outstanding new recruits can pass assessments and obtain certification in as little as five days [4]. - There are opportunities for cleaning staff to advance their skills and potentially become full-time instructors or managers in various fields [4]. Group 3: Operational Aspects - JD Home Services will cover 180 service cities nationwide, allowing recruits to apply for positions close to their location, with convenient online order acceptance and flexible working hours [4].

文 |《瞭望》新闻周刊记者 汪海月 一款能主动"报告"婴儿健康状况的消化记录仪，一位能24小时在线的AI家政顾问，正共同进入家庭；一 款能监测跌倒、提供陪伴的机器人，开始守护独居老人的安全与生活…… 2024年国内养老机器人市场规模已突破300亿元，预计2025年将达500亿元 通过技术验证与数据积累、能力拓展与模式探索、规模化普及等多阶段，机器人将逐步升级成为可靠的 家庭管家 人工智能的浪潮正以前所未有的深度与广度涌入千行百业，当家政遇上AI，这个万亿级的传统市场迎 来新一轮行业变革。从大模型助力精准匹配育儿嫂，到"保姆机器人"尝试承担基础劳动与情感陪伴，人 工智能正悄然重塑从育儿到养老的多元家庭服务场景，解锁家政服务消费的新形态与新边界。 丁筱梅介绍，除智能硬件设备的研发，依托多年积累的家政行业数据库，公司还推出了结合通用大模型 和私有化知识库技术的家政领域AI应用平台。为家政人员和家庭提供可全天候咨询的"家政AI助理"，能 对家政人员进行"AI精准画像"，依据消费者需求进行标签化分析，从数万个家政人员中迅速匹配推荐合 适人选，直击当前"找家政难"的痛点。 除了智能设备和大模型，机器人和具身智能技术也在加 ...

Core Viewpoint - The State Council has issued a work plan to accelerate the cultivation of new growth points in service consumption, emphasizing the importance of service consumption as a key driver for high-quality economic development in China [1][2]. Group 1: Support Policies - The work plan outlines three main areas of support: focusing on key sectors such as transportation, housekeeping, online audio-visual services, and inbound consumption; enhancing potential sectors like performance services and experiential services; and strengthening support through standard systems and financial backing [2][3]. - Specific measures include optimizing service supply, promoting pilot programs, innovating consumption scenarios, and enhancing talent training to stimulate development vitality [2]. Group 2: Network Audio-Visual Services - The plan aims to support private capital in legally conducting online audio-visual services, enhancing the policy framework to promote orderly competition and innovation in the market for ultra-high-definition and micro-short video services [3]. - It emphasizes the need for technological advancements and improvements in production and broadcasting capabilities, as well as network upgrades [3]. Group 3: Inbound Consumption - The work plan proposes extending the trial period for unilateral visa-free countries and expanding the applicability of visa-free policies to enhance inbound tourism [3]. - It aims to improve the convenience of entry and residence for foreign visitors, promote high-quality international events, and enhance the international consumption environment [3]. Group 4: Financial Support - The plan highlights the need for strengthened financial support, including optimizing loan interest subsidy policies for service industry operators and encouraging financial institutions to increase credit investment in new growth areas [4]. - It also supports qualified enterprises in cultural, tourism, education, and other service sectors to issue bonds and encourages the development of financial products tailored to service consumption characteristics [4].