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交付模式即将启动 大众品牌首批新一代油电混车型亮相
Jing Ji Guan Cha Wang· 2025-11-24 09:47
(作者 刘晓林) 全新探岳L插电式混合动力车型则以探岳L为基础,在动力系统、科技配置及外观设计方面进行了升级,采用1.5 T发动机和新一代高压电池的动力组合。一 汽-大众同时发布了新的"五年计划":到2029年,一汽-大众大众品牌将推出17款全新车型,其中14款新能源车型,将基于全新平台,覆盖A级到B+级市场, 燃油车也将持续换新升级,夯实油车标杆。 此外,大众汽车在广州车展上还展示了前瞻概念车型ID. EVO、ID. ERA和ID. AURA。这三款车在今年4月的上海车展上已经亮过相,分别隶属于大众三家 合资公司——大众安徽、上汽大众和一汽-大众。 上汽大众在车展上宣布,将以ID.ERA作为新能源产品序列之名,2026年起,多款ID. ERA车型将投放市场,正式跨入品牌、技术和体验的全面焕新升级。其 中,ID. ERA新序列的第一款产品将基于本次车展展出的ID. ERA概念车打造,成为大众首款9系车型,定位"德系满级旗舰增程SUV"。 此外,作为大众在华最年轻的合资车企,大众安徽也将在2026年迎来产品大年。今年4月,大众安徽首款产品与众06正式上市,该车虽未热销,但也刷了一 定的"存在感"。今年10月,金 ...
合资品牌寻求突破:本土化加速补位 智能电动赛道再争高下
Xin Lang Cai Jing· 2025-11-23 06:53
金标大众纯电全尺寸SUV ID. EVO概念车在本次车展上亮相。基于该概念车打造的量产车型与众08已于 今年11月完成工信部公示。稍早前的10月,金标大众首款智能纯电轿车与众07也已登上工信部目录。两 款车型均为大众与小鹏联合开发,搭载专为中国市场开发的全新电子电气架构。据悉,与众08将具备 L2++级高级驾驶辅助功能。 在ID.序列中,上汽大众宣布全新的新能源产品序列定名为ID. ERA。2026年,ID. ERA将推出多款纯 电、混动、增程产品。新序列第一款产品,为大众首款9系车型,定位为"德系满级旗舰SUV"。 智通财经11月23日讯(记者 徐昊)面对自主品牌的强大攻势,如何在电动化、智能化发展滞后的情况 下实现突破,是留给合资品牌的必答题。在11月21日拉开帷幕的广州车展上,部分合资品牌给出了答 案。 "大众汽车将正式开启新一代智能网联汽车的交付进程,并以新能源产品为核心发展方向。"作为合资品 牌中电动智能转型的排头兵,大众汽车乘用车品牌中国CEO齐泽凯在本届车展上再次强调,依托"在中 国,为中国"战略,大众正以"中国速度"加速创新研发与本土化制造,提供涵盖纯电、插混及增程式车 型的多元化动力选择。 ...
与众家族首款轿车亮相工信部 金标大众家族矩阵逐渐成型
Mei Ri Jing Ji Xin Wen· 2025-10-24 05:26
Core Viewpoint - The launch of the Volkswagen ID.07 marks a significant step in Volkswagen's electric transformation strategy in China, aiming to fill the gap in the sedan market and enhance brand competitiveness [1][4]. Group 1: Product Significance - The ID.07 is not just a new product but a strategic move for Volkswagen to diversify its offerings from an SUV-only approach to a dual strategy of SUVs and sedans [1][4]. - This model is expected to inject new vitality into the mid-size electric sedan market, providing consumers with a choice that balances individuality and reliability [3][10]. Group 2: Design and Technology - The ID.07 features a unique design that differentiates it from traditional Volkswagen aesthetics, with a length of 4853mm and a wheelbase of 2826mm, presenting a sleek coupe-like profile [6]. - It is the first model built on a new electronic architecture specifically designed for the Chinese market, enhancing the vehicle's responsiveness and functionality [8][10]. - The vehicle will be equipped with a single motor producing a maximum output of 170kW and will utilize high-performance lithium iron phosphate batteries from Guoxuan High-Tech [8]. Group 3: Market Strategy - Volkswagen is adapting its strategy in response to the shrinking market share of joint venture brands in the new energy vehicle sector, with the ID.07 representing a decisive move to address changing consumer demands [11][13]. - The company plans to launch three new models in key market segments by 2026, marking a transition from a single model approach to a comprehensive product matrix [13].
新能源试水期结束 大众安徽放手一搏
经济观察报· 2025-10-21 10:09
Core Viewpoint - The article discusses the strategic importance of the upcoming product launches by Volkswagen Anhui, particularly focusing on the introduction of the first intelligent pure electric sedan, the "With You 07," which is designed specifically for the Chinese market and is built on the new CEA electronic architecture [2][3]. Group 1: Company Overview - Volkswagen Anhui was established in December 2017 and is the third joint venture of Volkswagen in China, focusing exclusively on electric vehicles [5]. - The company aims to localize its entire supply chain and is seen as a critical component of Volkswagen's global electrification strategy [5]. - The upcoming year is crucial for Volkswagen Anhui as it prepares to launch three significant models in 2026, marking its first major product year [2][3]. Group 2: Product Launches and Market Strategy - The "With You 07" is the first model to be launched under the new CEA architecture, which is expected to provide a unique product experience compared to previous Volkswagen models [9][10]. - The "With You 06," the first model launched by Volkswagen Anhui, has faced challenges in the market, with sales remaining modest and requiring adjustments in pricing strategy [6][7]. - The company plans to expand its retail network to 120 stores across 60 cities by 2025, preparing for the launch of the new models [10]. Group 3: Market Challenges and Consumer Perception - Volkswagen Anhui faces significant challenges in gaining consumer recognition and trust as a new brand in a highly competitive market [7][9]. - The market's competitive landscape and the need for precise product positioning are critical factors influencing the success of Volkswagen Anhui's new models [7][9]. - Industry experts express optimism about the "With You 07," highlighting its advanced technology and potential to meet the high demand for smart and connected features among Chinese consumers [10].
大众安徽即将进入“关键时刻”
Jing Ji Guan Cha Wang· 2025-10-18 09:52
Core Insights - Volkswagen Anhui is entering a strategic window with plans to launch three key models by 2026, targeting the A and B sedan markets as well as the SUV segment [2][3] - The first model, the "With Zhong 07," has completed its application process and is designed specifically for the Chinese market, utilizing the new CEA electronic architecture [2][4] - The upcoming year is critical for Volkswagen Anhui, as the success of these models will determine the company's future in the competitive electric vehicle market [2][6] Company Background - Volkswagen Anhui was established in December 2017 and is the third joint venture of Volkswagen in China, focusing on electric vehicles [4] - The company was restructured in December 2020, with Volkswagen increasing its stake to 75%, making it the first wholly-owned joint venture in China [4] Market Performance - The initial model, ID. With Zhong, has struggled in the market, leading to multiple price adjustments since its launch [4][5] - The latest model, With Zhong 06, has seen limited sales, maintaining monthly sales in the hundreds, with a peak of around a thousand units in April [5] Future Product Strategy - The upcoming With Zhong 07 is expected to offer a unique product experience due to its new electronic architecture, which is anticipated to enhance its competitiveness in the market [7][8] - Volkswagen Anhui plans to expand its retail network to 120 stores across 60 cities by 2025, preparing for the launch of the new models [8] Management Changes - Significant personnel changes have occurred within Volkswagen Anhui, including the appointment of a new CEO and CMO in 2023 [9]
金标大众首款轿车登陆工信部
第一财经· 2025-10-10 14:07
Core Viewpoint - The article discusses the recent announcement by the Ministry of Industry and Information Technology regarding the launch of the first intelligent pure electric sedan, the "With You 07," by the joint venture brand Jinbiao Volkswagen, highlighting its significance in the Chinese electric vehicle market [3][4]. Group 1: Product Development - Jinbiao Volkswagen's first intelligent pure electric sedan, With You 07, has completed its application process, featuring a wheelbase of 2826mm and utilizing a lithium iron phosphate battery from Guoxuan High-Tech [3]. - The vehicle is designed with a single motor rear-wheel drive layout, delivering a peak power of 170kW, with plans for a dual-motor version in the future [3]. - The launch of With You 07 marks the first pure electric product developed under the electronic and electrical architecture specifically for the Chinese market, with three new models planned for release in 2026 [3][4]. Group 2: Market Context - The penetration rate of new energy vehicles in the Chinese automotive market has surpassed 50%, yet the penetration rate for mainstream joint venture brand new energy vehicles remains below 10% [3]. - Volkswagen's aggressive electrification strategy positions it favorably among foreign brands, with the ID series leading sales among mainstream joint venture new energy vehicles, although there is still significant room for growth compared to domestic brands [3]. Group 3: Strategic Collaborations - To enhance product competitiveness, joint venture automakers like Volkswagen are increasing local development investments and addressing their technological shortcomings in intelligence [4]. - Volkswagen has established a deep collaboration with XPeng to jointly develop the CEA electronic and electrical architecture, with the launch of With You 07 representing a tangible outcome of this partnership [4].
金标大众首款轿车登陆工信部 ,明年将迎产品大年
Xin Lang Cai Jing· 2025-10-10 12:11
Group 1 - The Ministry of Industry and Information Technology has announced the 400th batch of vehicle production enterprises and product information, revealing that Jinjiao Volkswagen's first intelligent pure electric sedan, the Zhizhong 07, has completed its application [1] - The Zhizhong 07 features a wheelbase of 2826mm and is classified as a B-class pure electric sedan, equipped with a lithium iron phosphate battery from Guoxuan High-Tech and a single motor rear-wheel drive layout with a peak power of 170kW [1] - Jinjiao Volkswagen plans to launch three new models in 2026, including two sedans and one SUV, targeting both A-class and B-class markets [1]
金标大众首款轿车登陆工信部,明年将迎产品大年
Di Yi Cai Jing· 2025-10-10 11:55
Group 1 - The core product of Volkswagen, the ID.07, is the first pure electric vehicle developed specifically for the Chinese market, expected to launch in 2026 [1] - The ID.07 features a wheelbase of 2826mm, is classified as a B-class electric sedan, and is equipped with a lithium iron phosphate battery from Guoxuan High-Tech, with a peak motor power of 170kW [1] - Volkswagen plans to introduce three new models in 2026, including two sedans and one SUV, targeting both A-class and B-class markets [1] Group 2 - The penetration rate of new energy vehicles in the Chinese automotive market has surpassed 50%, but the penetration rate of mainstream joint venture brands remains below 10% [1] - Volkswagen's electrification strategy is aggressive, with the ID series leading sales among mainstream joint venture new energy vehicles, although there is significant room for growth compared to domestic brands [1] - By 2030, Volkswagen aims for pure electric vehicle sales to account for 60% of its total sales, with the new product lineup playing a crucial role in achieving this goal [1] Group 3 - To enhance product competitiveness, Volkswagen and other joint venture automakers are increasing local development investments and addressing their technological shortcomings in intelligence [2] - Volkswagen has established a deep collaboration with XPeng to jointly develop the CEA electronic and electrical architecture, with the launch of the ID.07 marking the realization of this partnership [2] - The current model available from Volkswagen is the ID.06, an upgraded version of the ID.UNYX, which was the first pure electric sedan SUV launched for the Chinese market last year [2]
与众07公示,金标大众“智电”化提速
Core Insights - The launch of the Volkswagen ID.7 marks a significant step in the company's strategy to localize its electric vehicle offerings in China, showcasing advanced technology tailored for the Chinese market [1][3][10] Group 1: Product Overview - The ID.7 is the first electric sedan from the Volkswagen brand specifically designed for the Chinese market, representing a forward-thinking approach to smart technology [1][3] - With dimensions of 4853mm x 1852mm x 1566mm and a wheelbase of 2826mm, the ID.7 combines dynamic aesthetics with spaciousness, targeting urban young consumers [3][4] Group 2: Technological Advancements - The vehicle features a new electronic and electrical architecture developed exclusively for the Chinese market, enhancing data processing capabilities and network security [4][10] - This architecture supports advanced driver assistance systems (ADAS) and enables over-the-air (OTA) updates, positioning the ID.7 as one of the most intelligent models from Volkswagen in China [4][10] Group 3: Brand Philosophy and Market Strategy - The ID.7 embodies Volkswagen's commitment to quality, safety, and reliability, inheriting the brand's German engineering legacy while focusing on innovative technology [9][10] - The introduction of the ID.7 is part of a broader strategy to launch three new models by 2026, including SUVs and sedans, to create a comprehensive localized product lineup [10]