据云南省委宣传部1月8日在昆明举办的新闻发布会消息，云南咖啡主题宣传标识、标语征集活动于当天正式开启，至 2026 年2月23日24时截止。 云南种植咖啡历史悠久，经过多年发展，已形成涵盖育种、种植、加工、销售为一体的全产业链。 据了解，本次征集分为形象标识与宣传标语两部分。其中形象标识应创意独特、寓意深刻，融合云南咖啡产业特色与地域 文化元素，具备良好的延展性与应用性。宣传标语须文字精炼、朗朗上口，原则上不超过15个汉字，能准确传递云南咖啡的价 值内涵，易于记忆与传播。 征集作品需发送至邮箱ynkf2026@163.com，邮件主题注明"云南咖啡主题宣传形象标识、标语征集投稿"，并附投稿人真实 姓名、单位及联系方式等信息。 征集结束后，将组织专家评审团进行多轮评审，最终评选出形象标识类最佳作品奖1名，奖金2万元；优秀作品奖5名，奖金 5000元。宣传标语类最佳标语奖1名，奖金1万元；优秀标语奖5名，奖金2000元。获奖名单拟于2026年3月上旬通过"云南发 布"等平台向社会公示。 获奖作品的著作权（署名权除外）将无偿授权主办方使用于云南咖啡品牌宣传推广。云南省也将同步制定《云南咖啡标识 使用与管理规范》，推 ...

云南以其独特的高原地理、立体气候和丰富的生物多样性，孕育出独具特色的农业产业。以"打好高原 特色农业这张牌"为抓手，立足资源禀赋，以科技创新为引擎、金融服务为支撑，因地制宜发展高原特 色农业，推动花卉、中药材、咖啡等特色产业从规模扩张向质量效益转型，从单一种植向全产业链升 级，走出了一条"产业增值、企业增效、群众增收"的高质量发展之路。 2024年，云南茶叶、花卉、中药材等14个高原特色农业重点产业的全链条产值突破2.7万亿元，鲜切 花、茶叶、橡胶等种植面积和产量稳居全国之首，高原特色农业成为全省经济的重要支柱、农民增收的 主要渠道和乡村振兴的核心动能。 自今年6月起，记者多次深入云南广袤大地，走进田间地头、产业园区和科研实验室等地，在一株株特 色作物的培育历程中、一项项创新技术的转化应用里、一条条产业链的融合升级间，持续探寻云南高原 特色农业高质量发展的密码。 高原特色农业向新向优 行走云岭大地，处处可见高原特色农业焕发的勃勃生机。 云南素有"植物王国""动物王国"之称，丰富的生物多样性和气候条件构成了高原特色农业的核心家底。 云南立足资源禀赋和基础条件，持续把农业作为"芯片产业"来抓，在"特""专""精" ...

云南以其独特的高原地理、立体气候和丰富的生物多样性，孕育出独具特色的农业产业。以"打好高原 特色农业这张牌"为抓手，立足资源禀赋，以科技创新为引擎、金融服务为支撑，因地制宜发展高原特 色农业，推动花卉、中药材、咖啡等特色产业从规模扩张向质量效益转型，从单一种植向全产业链升 级，走出了一条"产业增值、企业增效、群众增收"的高质量发展之路。 2024年，云南茶叶、花卉、中药材等14个高原特色农业重点产业的全链条产值突破2.7万亿元，鲜切 花、茶叶、橡胶等种植面积和产量稳居全国之首，高原特色农业成为全省经济的重要支柱、农民增收的 主要渠道和乡村振兴的核心动能。 自今年6月起，记者多次深入云南广袤大地，走进田间地头、产业园区和科研实验室等地，在一株株特 色作物的培育历程中、一项项创新技术的转化应用里、一条条产业链的融合升级间，持续探寻云南高原 特色农业高质量发展的密码。 ● 本报记者 王丽婧 熊轩昂 高原特色农业向新向优 行走云岭大地，处处可见高原特色农业焕发的勃勃生机。 云南素有"植物王国""动物王国"之称，丰富的生物多样性和气候条件构成了高原特色农业的核心家底。 云南立足资源禀赋和基础条件，持续把农业作为"芯片产 ...

【编者按】岁末年终之际，为全景式展现2025年中国在全面建设社会主义现代化国家新征程上的奋斗足迹与发展成就，央视网《热解读》栏目以"记忆词 云"为创意载体，策划推出"奋进的回响"系列时政解读报道。选取年度具有代表性的关键词，串联顶层设计、社会进步、民生改善的生动实践，呈现奋进中 国的时代回响。 热解读金柚是广东梅州的特色农产品。 2025年11月7日，党的二十届四中全会后不久，习近平总书记来到广东梅州雁洋镇南福金柚种植基地。漫山遍野的柚树郁郁葱葱，枝头缀满金黄饱满的果 实，散发出清甜的香味。 总书记走进柚林，与乡亲们亲切交流，询问收成、共话发展。得知今年金柚丰收、销路畅通，他欣慰地送上祝福，"祝愿乡亲们的日子过得像金柚一样又甜 又美"。 推进中国式现代化，必须坚持不懈夯实农业基础，推进乡村全面振兴。习近平总书记始终惦念着农村、牵挂着农民。 2025年11月7日，习近平总书记在广东省梅州市梅县区雁洋镇南福金柚种植基地考察时，同果农和农技人员亲切交流。 2025年4月30日，总书记在主持召开部分省区市"十五五"时期经济社会发展座谈会时指出："要深入研究优化区域布局、促进区域协调发展和巩固拓展脱贫攻 坚成果、推进乡 ...

最近我刚从海南回来，出差期间恰逢当地在举办冬交会。火到什么程度呢？不少展品还没到展会尾声就 被预定一空，尤其依托海南自贸港的政策优势，海南热带特色产品备受各国采购商青睐。本届冬交会首 次设立泰国、巴基斯坦双主宾国，吸引了来自16个国家的展团及100余家国际贸易企业踊跃参展。 这场区域展会的火爆场景，正是我国农产品"走出去"强劲势头的一个缩影。据海关统计，今年前10个 月，我国农产品出口近6000亿元，出口品类达838种，出口至223个国家和地区。出口规模、品类丰富度 和市场覆盖面同步提升，成为稳外贸、惠民生的重要支撑。 如今，带着浓郁乡土气息的农产品正强势突围，成为出海"爆款"。从云南的咖啡、吉林的鲜食玉米，到 甘肃的定西宽粉、宁夏的硒砂瓜，838种品类覆盖了从刚需粮油到高端有机果蔬的全产品谱系。这些农 货远销223个国家和地区，更说明了中国农货正在精准适配不同地区的饮食偏好，既能满足高规格国际 市场的严苛要求，也能契合各区域市场的独特口味。 当前农货出海热潮的兴起，背后依托的是中国经济的多重核心优势。我国地大物博的天然禀赋构成了农 货出海的基础支撑，从东北肥沃的黑土地到云南广袤的高原山区，不同地域孕育出独具 ...

当前农货出海热潮的兴起，背后依托的是中国经济的多重核心优势。我国地大物博的天然禀赋构成了农 货出海的基础支撑，从东北肥沃的黑土地到云南广袤的高原山区，不同地域孕育出独具特色的优质农产 品，凭借"人无我有、人有我优"的差异化特质，形成了不可替代的核心竞争力。此外，全产业链的升级 迭代，则构筑了农货出海的底气，新质生产力赋能下的现代化育种与精深加工技术，推动农产品品质迭 代升级。例如，福建蜜柚便凭借精准的高糖酸比标准，跻身国际高端市场；跨境电商等新业态的蓬勃发 展，则打破传统贸易壁垒，为农货出海开辟了全新通道，让"90后"新农人得以通过英语短视频等创新形 式，将荔枝等特色农产品直接销往海外商超。 更为值得关注的是，农产品出口的亮眼表现，是中国外贸"稳底盘、拓新局"的缩影。据介绍，作为我国 重要的农业产区，今年在黄河流域，宁夏的牛奶蛋白、保鲜蔬菜、中卫硒砂瓜首次出口至中亚、中东等 国际市场。今年前10个月，黄河流域农产品出口1781亿元，这些出海的农产品正成为黄河流域外贸出口 的重要助力。 最近我刚从海南回来，出差期间恰逢当地在举办冬交会。火到什么程度呢？不少展品还没到展会尾声就 被预定一空，尤其依托海南自贸港的政 ...

探寻新时代发展足迹｜云南咖啡，何以"代表中国"？ 从彩云之南的山间地头，到全球咖啡爱好者的味蕾奇遇，云南咖啡正以醇厚香气勾勒中国农业现代化与对外开放的鲜活轨迹。作为中国咖啡主要产区，云 南用数十年时间实现从"原料输出"到"品牌出海"的跨越，让"中国味"咖啡在世界舞台占据重要一席，成为新时代中国农业高质量发展与国际合作的生动注 脚。 > 1150 130 1 x d 22 14 2 A.J. 17950 phone 4 15 TETUBE 0 A THE THE P y CST al de de delive e al distri 0 t ID AT pl s In The Property of 云南地处咖啡种植黄金带,具有低纬度、高 海拔、昼夜温差大的独特地理优势。从第一粒咖 啡种子落地云南,到如今百万亩咖啡园遍布普 洱、保山、临沧等州市，云南已成为全球重要的 优质阿拉比卡咖啡产区之一。 MINIL 云南咖啡 热销中 JD/ ® Ø -3415 现在,中国在全球咖啡版图上的地位日益 凸显,不仅消费量激增,更成为重要的咖啡生 产国。云南则凭借自然禀赋、品质升级、 政策赋能与全球布局的"硬核"实力， 积极参与 ...

Core Insights - The article highlights the significance of Yunnan coffee as a representative of Chinese coffee, receiving recognition both domestically and internationally [1] - Yunnan province is positioned in a prime coffee-growing region with a cultivation history of over 130 years, making it a globally acknowledged quality coffee production area [1] Summary by Categories Industry Overview - In 2024, Yunnan province had a coffee cultivation area of 1.267 million acres and a production volume of 146,000 tons, accounting for over 98% of the national total, solidifying its position as China's leading coffee-producing region [1] Historical Context - Yunnan's coffee cultivation has a history of 130 years, benefiting from abundant sunlight and unique climatic conditions, which contribute to its reputation as "the paradise of Arabica" [1]

Core Viewpoint - Pinduoduo's "100 Billion Support" initiative is enhancing e-commerce accessibility and driving high-quality development across various regions, particularly benefiting small and medium-sized businesses and consumers in remote areas [1][2][6] Group 1: "100 Billion Support" Initiative - The "100 Billion Support" program was launched in early April to invest heavily in building a high-quality e-commerce ecosystem, aiming for a win-win situation among users, merchants, and the platform [1] - Over the past six months, the initiative has led to a 51% year-on-year increase in quality product SKUs and a 42% increase in the number of merchants born in the '95 and '00 generations [1][2] - Remote areas like Genhe City in Inner Mongolia and Jingyuan County in Gansu have been included in the "free shipping zone," enhancing market vitality and contributing to stable platform growth [1] Group 2: Agricultural Support and Value Enhancement - Pinduoduo is committed to promoting agricultural products, with the "Multi-Quality Specialty" initiative exploring new models for agricultural product sales and helping farmers increase income [2][3] - The initiative has successfully implemented customized development plans for hundreds of agricultural merchants across various regions, enhancing the added value of agricultural products [2] - For instance, Yunnan coffee, despite its high production, has struggled with branding; Pinduoduo's support has helped local brands gain recognition and improve farmers' income [3] Group 3: New Quality Supply and Market Transformation - The "New Quality Supply" initiative aims to assist traditional industries in transforming and upgrading by providing comprehensive support in product development, marketing, and supply chain management [4][5] - In regions like Zhejiang and Shandong, local manufacturers have successfully transitioned from traditional wholesale to direct online sales, enhancing brand recognition and product innovation [5] - The number of merchants in the "New Quality Supply" program has increased significantly, with over 30% growth in '00 generation merchants and a 54% increase in quality product SKUs [5] Group 4: Expanding Consumer Accessibility - Pinduoduo's efforts to reduce logistics costs have significantly improved access to quality products in western regions, with many remote areas now included in the free shipping zone [6][7] - The platform's initiatives have led to a notable increase in orders from county-level regions, making premium products more accessible to consumers [6] - The logistics improvements have reduced delivery times from over five days to within three days for remote areas, enhancing the overall shopping experience [7][8]

Core Viewpoint - The recent notification from multiple Chinese government departments aims to enhance the duty-free shop policy to boost consumption, attract foreign visitors, and facilitate the return of overseas spending, effective from November 1, 2025 [1] Group 1: Support for Domestic Products - Domestic products sold in duty-free shops will be treated as exports, allowing for VAT and consumption tax exemptions [2] - Duty-free shops must allocate at least 25% of their sales area to domestic products and promote traditional cultural items [2][4] - The "sales first, tax refund later" model will be implemented for domestic products entering duty-free shops [2] Group 2: Expansion of Product Categories - The notification allows for the inclusion of high-demand consumer goods such as mobile phones, drones, sports equipment, health foods, over-the-counter drugs, and pet food in the duty-free shop offerings [5] - Efforts will be made to expedite the introduction of popular international products into Chinese duty-free shops [7] Group 3: Streamlining Approval Processes - Approval for establishing and operating duty-free shops will be decentralized to provincial authorities, enhancing local governance and efficiency [8][10] - The area of duty-free shops can be adjusted based on negotiations between operators and port owners, allowing for more flexibility [8] Group 4: Enhanced Convenience Services - Travelers will be able to pre-order duty-free products online and pick them up at designated locations, improving the shopping experience [11][13] - This online reservation system aligns with current consumer habits and aims to promote inbound tourism and spending [13]