Core Insights - The article discusses the growing popularity and variety of fruit processing products, including juices, dried fruits, and freeze-dried fruits, highlighting their nutritional benefits and market trends [4][5][6][7]. Fruit Juice Processing - Fruit juice processing involves artificial treatment of fresh fruits to maintain or improve their quality, with common products including dried fruits, canned fruits, juices, and vinegars [5]. - There are three main types of fruit juices in the market: FC (From Concentrate), NFC (Not From Concentrate), and HPP (High Pressure Processing) [5][6]. - FC juice is made by concentrating fresh juice and then reconstituting it with water, which can lead to some loss of heat-sensitive nutrients [5]. - NFC juice is directly pressed from fresh fruits, retaining more nutrients and flavor compared to FC juice [6]. - HPP juice uses high-pressure technology to sterilize juice without high heat, preserving more nutrients and flavor, but requires cold chain logistics, making it more expensive [6]. Freeze-Dried Fruits - Freeze-dried fruits are produced through low-temperature vacuum drying, which preserves dietary fiber and certain vitamins better than traditional drying methods [7][13]. - Consumers are advised to check ingredient labels for added sugars or salts when purchasing freeze-dried fruits [13]. Market Trends and Innovations - Companies like Hema Fresh are innovating in the dried fruit sector, developing products that combine dried fruits with fruit juices to enhance flavor and appearance [9][10]. - The integration of new processing technologies and supply chain improvements is helping to extend the agricultural value chain and enhance product quality [10]. - The popularity of NFC and HPP juices has led to successful product launches, such as Hema's red heart apple juice and ginger turmeric lemon juice, which have received positive consumer feedback [11]. Nutritional Considerations - While NFC juice retains more nutrients than traditional juices, it still lacks some insoluble dietary fiber found in whole fruits, which can be lost during the juicing process [12]. - Freeze-dried fruits, while nutritious, can have concentrated sugars, necessitating moderation in consumption to avoid blood sugar spikes [13].

Group 1: Industry Overview - The Ministry of Commerce and 12 other departments have jointly released the "Special Action Plan for Promoting Healthy Consumption," which includes specific measures to promote the development of the health consumption market, signaling a new growth opportunity for the health food industry [1] - The global functional food market is expected to reach $1.5 trillion by 2024 and may exceed $2.5 trillion by 2030, with a compound annual growth rate (CAGR) of over 9% [2] - The health food market in China is projected to surpass 1.5 trillion yuan in 2024, with a growth rate of 15%, driven by consumer demand for technology-enabled and culturally resonant products [2] Group 2: Key Players and Innovations - Dong'e Ejiao Co., Ltd. focuses on the research, production, and sales of Ejiao and related health products, introducing convenient products like ready-to-eat Ejiao cakes and instant Ejiao drinks, which have seen a 230% year-on-year sales increase for sugar-free Ejiao granules in 2023 [3] - Fujian Lixing Food Co., Ltd. specializes in vacuum freeze-drying technology and offers a wide range of health food products, serving as a supplier for numerous well-known domestic and international brands [5] - Shandong Mengsixiang Food Co., Ltd. has launched "Chinese-style light health" gift boxes targeting young consumers, successfully crossing over into popular culture with products like "Loquat and Autumn Pear Drink" [6] Group 3: Trade and Exhibition Insights - The SIAL International Food Exhibition in Shanghai will feature renowned health food companies, providing a platform for showcasing innovative products and future trends in the health consumption sector [1][11] - The exhibition is expected to attract a wide range of professional buyers from various channels, enhancing brand visibility and facilitating business cooperation [11][13] - SIAL offers a unique opportunity for over 5,000 exhibitors to connect with 180,000 food and beverage professionals, promoting high-quality development in the food and beverage industry through trade integration [13]