Core Viewpoint - Longxin General has established itself as a significant manufacturer in the motorcycle and engine industry, showcasing strong technical capabilities and brand influence, with a focus on various sectors including general aviation and nuclear power [1] Group 1: Business Performance - In Q3 2025, Longxin General reported revenue of 14.557 billion yuan, ranking 2nd in the industry, with the top competitor, Chunfeng Power, at 14.896 billion yuan [2] - The net profit for the same period was 1.569 billion yuan, leading the industry, while Chunfeng Power's net profit was 1.483 billion yuan [2] - The company achieved a revenue growth of 5.6% year-on-year in Q3 2025, with significant contributions from the Wujie brand and all-terrain vehicles [6] Group 2: Financial Ratios - As of Q3 2025, Longxin General's debt-to-asset ratio was 43.19%, lower than the industry average of 46.70%, indicating good solvency [3] - The gross profit margin for Q3 2025 was 18.89%, slightly below the industry average of 20.07% [3] Group 3: Shareholder Information - As of September 30, 2025, the number of A-share shareholders increased by 18.78% to 35,400, while the average number of shares held per shareholder decreased by 15.81% [5] - Hong Kong Central Clearing Limited became the third-largest shareholder, increasing its holdings by 34.85 million shares [5] Group 4: Management Compensation - The total compensation for General Manager Gong Hui was 6.3991 million yuan in 2024, an increase of 2.3465 million yuan from 2023 [4]

Core Viewpoint - Chongqing's motorcycle giants, Longxin General and Zongshen Power, are experiencing significant profit growth under the leadership of Zuo Zongshen, with both companies expected to report substantial net profit increases by the third quarter of 2025 [2][8] Group 1: Company Performance - Longxin General and Zongshen Power are projected to achieve net profits of 15.2 billion to 16.2 billion yuan and 6.65 billion to 7.82 billion yuan respectively in the first three quarters of 2025, marking year-on-year increases of 69.13% to 80.26% and 70% to 100% [8] - In 2024, Zongshen Power's revenue reached 10.384 billion yuan, a year-on-year growth of 29.84%, with a net profit of 461 million yuan, up 27.45% [5] - Longxin General's "Wuji" brand has become a key driver of growth, with revenue from this series reaching 1.98 billion yuan in the first half of 2025, a 30.23% increase, and export sales rising by 83.31% [10] Group 2: Market Position and Strategy - Zongshen Power and Longxin General ranked second and third in motorcycle sales in China in 2024, with sales of 1.8 million and 1.54 million units respectively [2][6] - Zuo Zongshen has strategically focused on the motorcycle core business, avoiding diversification into real estate and mining, which has contributed to sustained growth [5] - The integration of Longxin General into Zongshen Power's operations has positioned the combined entity as the leading motorcycle manufacturer in China [2][6] Group 3: International Expansion - Longxin General has established a sales network with 1,292 outlets overseas, surpassing the 1,053 outlets in China, indicating a strong international presence [11] - Zongshen Power's domestic and international sales are nearly equal, with domestic sales accounting for 50.23% and international sales 49.77% [12] Group 4: Future Prospects - Zongshen Power is exploring opportunities in the low-altitude economy, with its aviation subsidiary, Zongshen Aviation, being one of the first private companies in China to successfully develop aviation engines [12] - Despite the positive outlook, Zongshen Power recently announced the termination of its IPO plans for Zongshen Aviation due to strategic considerations and market conditions [13]

Investment Rating - The report initiates coverage with a "Buy" rating for the company [12]. Core Views - The company has established itself as a leader in motorcycle manufacturing in China, focusing on strategic optimization and governance improvements after the acquisition by Zongshen, leading to a stabilization and recovery in profitability. The rise of motorcycle riding culture has benefited the company's high-end "VOGE" brand, driving product upgrades. The company is expected to achieve net profits of 1.917, 2.386, and 2.652 billion yuan from 2025 to 2027, with corresponding P/E ratios of 13.26X, 10.66X, and 9.58X [4][10]. Summary by Sections Company Overview - The company has deep roots in motorcycle manufacturing, starting with engine OEM and collaborating with BMW to gain high-end manufacturing experience. The launch of the "VOGE" brand in 2018 marked its entry into the mid-to-large displacement market, transitioning towards self-owned brands. The brand system now includes "VOGE + LONCIN + BICOSE," covering various product segments [7][24]. Financial Performance - From 2018 to 2024, the company's revenue grew from 11.204 billion yuan to 16.822 billion yuan, with a CAGR of 7.01%. The company entered a recovery phase post-2021, with significant improvements in net profit and gross margin, expecting gross and net margins of 17.6% and 6.3% in 2024. In the first half of 2025, the company achieved a net profit of 1.07 billion yuan, a year-on-year increase of 82.3% [7][26][34]. Domestic Market Dynamics - The rise of "self-pleasing" consumption has created a larger premium space for high-end leisure motorcycles. The sales of large-displacement motorcycles have been increasing, with 400-500cc segment sales reaching 158,000 units in 2024, up 69.8% year-on-year. The domestic sales of large-displacement motorcycles approached 400,000 units in 2024, reflecting an 18.6% increase [8][59]. International Market Strategy - The company has expanded its overseas market presence through a dual approach of channel and product strategies, focusing on high-quality, low-cost products. By 2024, the company had established a sales network in over 90 countries, with overseas revenue accounting for 65% of total revenue. The "VOGE" series products generated 1.346 billion yuan in export sales, a 107.5% increase year-on-year [9][10][67]. Governance and Management Changes - In late 2024, Zongshen New Manufacturing became the controlling shareholder, marking a significant governance restructuring. This change is expected to enhance resource allocation and operational efficiency, with a stable management team remaining in place to ensure continuity [42][45].

Investment Rating - The report maintains a "Buy" rating for the company, indicating an expected relative increase in stock price of over 20% compared to the benchmark index within the next six months [2][13]. Core Insights - The company reported strong performance in the first half of 2025, with revenue reaching 9.752 billion yuan, a year-on-year increase of 27.21%, and a net profit attributable to shareholders of 1.074 billion yuan, up 82.26% year-on-year [4][5]. - The company's motorcycle product revenue was 5.835 billion yuan, growing 21.45% year-on-year, while the general machinery segment saw revenue of 1.844 billion yuan, a significant increase of 56.38% [5]. - The company is focusing on enhancing its brand value and expanding its global sales channels, with over 2,000 dealers and a presence in more than 90 countries [6]. Financial Performance - For the second quarter of 2025, the company achieved revenue of 5.106 billion yuan, a year-on-year increase of 16.83%, and a net profit of 567 million yuan, up 70.99% year-on-year [4]. - The company's gross margin improved to 18.94%, with a net margin of 10.95%, reflecting effective cost control [5]. - The forecast for 2025-2027 predicts revenues of 20.814 billion yuan, 23.341 billion yuan, and 26.084 billion yuan, with corresponding net profits of 1.825 billion yuan, 2.205 billion yuan, and 2.568 billion yuan, indicating strong growth [7][11]. Business Segments - The company is actively promoting its two main brands: the high-end motorcycle brand "VOGE" and the non-road sports motorcycle brand "LONCIN," focusing on product differentiation and channel development [6]. - The company is also investing in the development of garden machinery products, with new models expected to launch soon [6]. Valuation Metrics - The projected P/E ratios for 2025, 2026, and 2027 are 13.82, 11.43, and 9.82, respectively, suggesting an attractive valuation relative to expected earnings growth [7][11].

Investment Rating - The investment rating for the company is "Buy" and is maintained [1] Core Insights - The company, Longxin General (隆鑫通用), is a leading motorcycle manufacturer in China, having ranked first in motorcycle exports for 19 consecutive years from 2006 to 2024. The "Wuji" brand has strengthened its influence, driving growth both domestically and internationally [4][5] - In 2024, revenue from the Wuji series reached 3.154 billion yuan, a year-on-year increase of 111%, with domestic revenue of approximately 1.8 billion yuan (up 114%) and export revenue of about 1.3 billion yuan (up 108%) [5] - The company is expected to achieve revenues of 20.961 billion yuan, 23.985 billion yuan, and 26.991 billion yuan for the years 2025, 2026, and 2027, respectively, with year-on-year growth rates of 24.61%, 14.43%, and 12.53% [6][8] Company Overview - Latest closing price: 12.93 yuan - Total shares: 2.054 billion - Total market capitalization: 26.6 billion yuan - 52-week high/low: 14.40/5.76 yuan - Debt-to-asset ratio: 42.2% - Price-to-earnings ratio: 23.51 [3] Financial Forecast and Valuation - The forecasted net profit attributable to the parent company for 2025, 2026, and 2027 is 1.930 billion yuan, 2.263 billion yuan, and 2.542 billion yuan, respectively, with corresponding growth rates of 72.13%, 17.26%, and 12.31% [6][8] - The estimated price-to-earnings (P/E) ratios for 2025, 2026, and 2027 are 13.76, 11.73, and 10.45, respectively [6][8]

Core Insights - The motorcycle export volume from Chongqing has significantly increased, reaching 6.52 billion RMB in Q1 2025, a year-on-year growth of 67.4% [1] - Chongqing has regained its position as a leading motorcycle production hub, contributing 5.027 million units to China's total motorcycle exports of 14.499 million units in 2024 [3][10] - The Chongqing motorcycle industry has undergone a transformation from imitation to innovation, focusing on technological breakthroughs and industrial upgrades [8][23] Export Performance - In Q1 2025, Chongqing's motorcycle exports reached 1.497 million units, marking a 53.1% increase, with high-end motorcycle production valued at 25.438 billion RMB, up 34.4% [10] - The average export price for motorcycles from Chongqing is around 4,000 RMB [5] - The export volume of Longxin's motorcycles approached 400,000 units in Q1 2025, leading the national market [7] Industry Transformation - Chongqing's motorcycle industry has shifted from low-end, homogeneous products to high-end, innovative designs, with a focus on new materials and technologies [12][18] - Companies like Chongqing Rongjue are expanding production capacity and exploring new markets, with significant orders from regions like Central Asia [13][15] - The industry is expected to achieve an industrial output value of 140 billion RMB and an annual production of over 8 million units by 2027 [18][20] Technological Innovation - The industry is emphasizing technological innovation and product upgrades, with a focus on high-end components and collaborative development with international brands [8][25] - The use of advanced materials, such as aluminum alloy and carbon fiber, is enhancing product performance and attracting international customers [15][17] Collaborative Development - Chongqing's motorcycle industry is fostering a collaborative ecosystem, with companies forming partnerships to enhance competitiveness in the global market [21][23] - The establishment of a supply chain radius of 50 kilometers around leading motorcycle enterprises is facilitating resource sharing and efficiency [20] Strategic Recommendations - Continuous investment in technology research and development is crucial for maintaining competitiveness, particularly in emerging fields like new energy and smart technology [25][30] - Strengthening brand recognition and expanding market reach are essential for enhancing the industry's global presence [28][30] - Government support through strategic planning and targeted assistance can stimulate innovation and growth within the industry [33]

Group 1 - The company achieved operating revenue of 16.822 billion yuan, a year-on-year increase of 28.74%, and a net profit attributable to shareholders of 1.121 billion yuan, a year-on-year increase of 92.19% [1] - The motorcycle business generated sales revenue of 12.688 billion yuan, a year-on-year increase of 34.01%, with a gross profit margin of 17.94% [1] - The company's "Wujie" series products achieved sales revenue of 3.154 billion yuan, a year-on-year increase of 111.43%, with domestic sales revenue of 1.808 billion yuan, a year-on-year increase of 114.45% [1] Group 2 - The company plans to continue deepening its presence in the European market while expanding into Latin America and Southeast Asia, aiming for a "1+N" market synergy [2] - The general machinery business achieved sales revenue of 3.535 billion yuan, a year-on-year increase of 29.32%, with non-U.S. markets generating 2.444 billion yuan, a year-on-year increase of 33.60% [2] - The company successfully launched new product categories, with sales of fuel-powered riding lawnmowers exceeding 30,000 units, a year-on-year increase of 170% [2] Group 3 - By 2025, the company aims to integrate into national strategies, focusing on high-end, green, intelligent, and global development, while establishing a "smart brain + future factory" in the motorcycle industry [3] - The company plans to launch a new generation of high-end new energy intelligent robotic motorcycles and establish overseas manufacturing plants [3] - The company is committed to becoming a benchmark enterprise in the Chinese motorcycle industry, emphasizing high-quality development [3]