中新网兰州12月20日电 (艾庆龙 冯志军 李亚龙 田鹏鹤)"开业第一天就忙不停，咨询汉服租赁价格的顾 客络绎不绝。"回忆起19日"花开临夏"不夜城开园首日的场景，河州倪裳阁负责人陆凤军仍难掩兴奋。 河北人陆凤军，在朋友的介绍下，首次踏足甘肃临夏州临夏市，经营汉服租赁、定制拍摄业务。"不少 顾客详细询问款式、租赁价格，还关注能否融入本地特色元素。"陆凤军表示，基于市场热情，后续计 划在产品中融入本地特色服饰元素，更好贴合需求。 19日，"花开临夏"不夜城与魅力花都体育园同步开园，临夏市第七届冬春季文化旅游节也同期启幕。尽 管开园当日为工作日，但接待游客高达19.26万人次，本地居民与游客争相探访，热闹程度堪比新年赶 集。 12月19日 晚，位于甘肃临夏州临夏市的"花开临夏"不夜城开园。图为航拍视角下的不夜城。临夏市融媒体中心 供图 "花开临夏"不夜城建设方是临夏市城市发展投资集团，该集团董事长乔明武介绍说，景区总用地超48 亩，建设了以太子山绿景、凤凰山丹霞两种地貌为主题的特色楼栋，配套1400余个地下停车位，同时打 造了3个主题广场、4个特色门楼、16个情景演绎舞台以及80余个沉浸式消费场景。 "景区每天不 ...

Core Viewpoint - The city of Luoyang is actively promoting green travel and consumption, with initiatives such as shared bicycles, electric buses, and a "clean plate" campaign in restaurants, reflecting a commitment to sustainable tourism and urban living [1][2]. Group 1: Green Travel Initiatives - Luoyang has implemented a low-carbon scene by promoting the use of shared Hanfu clothing, allowing tourists to return outfits via dedicated express cabinets, showcasing the concept of green consumption [1]. - The public transportation system in Luoyang has seen a significant increase in usage, with a mechanized travel share of 51.0%, and the number of city buses has grown from 1,500 to 2,113 over the past decade [2]. Group 2: Urban Development and Infrastructure - The city has expanded its urban rail transit with two operational lines and has increased the number of bus routes to enhance accessibility for both tourists and residents [2]. - Luoyang is focusing on urban planning improvements, including the construction of parking and charging facilities, and the renovation of streets and markets to promote cycling and walking [2]. Group 3: Cultural and Tourism Development - The city has introduced new entertainment options and street performances to enhance the tourist experience, supported by energy-efficient renovations in public spaces [3]. - The Maiti Spring Resort has transitioned to an all-electric model, reducing energy costs and improving supply stability, marking it as one of the first fully electric scenic spots in Luoyang [3]. Group 4: Tourism Statistics - From January to August this year, Luoyang received 121.40 million visitors, generating a tourism revenue of 98.28 billion yuan, reflecting a year-on-year growth of 4.84% and 8.73% respectively [4].

Core Viewpoint - The article highlights the emerging consumption trends in lower-tier cities, focusing on the "county cattle" who are redefining their lifestyle and consumption patterns, contrasting with the fast-paced life in major cities like Beijing and Shanghai [3][4][6]. Group 1: Lifestyle and Consumption Changes - The "county cattle" experience a slower-paced life, characterized by a more relaxed work environment and lower job mobility, which influences their consumption habits [4][5]. - A new group of "new cattle" returning from major cities seeks a more stable lifestyle, leading to the emergence of unique consumption experiences in county towns, such as self-service KTVs and themed stores [5][6]. - The shift in consumption logic from material accumulation to experience investment is evident, with young consumers prioritizing affordable leisure activities over traditional luxury goods [9][12]. Group 2: Economic Growth in Lower-Tier Cities - The online consumption scale in lower-tier cities has seen a compound annual growth rate of 48% over the past three years, with expectations to exceed 800 billion yuan in the next three years [9][14]. - Brands like Zhengyuan and Xiaotie are successfully penetrating these markets with affordable pricing and high service standards, indicating a shift towards experience-driven consumption [13][14]. - The lower rental and labor costs in county towns allow for a "thin profit margin" strategy, enabling businesses to offer competitive prices while maintaining quality service [14][16]. Group 3: Technological and Service Innovations - The integration of technology in service delivery, such as AI systems in self-service venues, has significantly reduced operational costs and improved customer experience [16][18]. - Local brands are innovating by combining cultural elements with modern service models, creating unique offerings that resonate with younger consumers [17][19]. - The article emphasizes the role of platforms like Meituan in facilitating the growth of local businesses and enhancing consumer access to services [18][20].

Core Insights - The transformation of ticket policies in China's cultural tourism industry reflects a shift from a "sightseeing era" to an "immersive era," allowing for longer visitation periods and deeper emotional connections with the scenery [1][2][3] - The introduction of multi-day and lifetime tickets, such as the "seven-day pass" at Lushan and "lifetime free entry" at Zhouzhuang, indicates a move towards enhancing visitor experience and increasing overall spending [1][2] - The concept of "chain economy" emerges as visitors are encouraged to stay longer, leading to increased consumption in local businesses and cultural activities [2] Ticket Policy Changes - The shift from "same-day only" tickets to options like "seven-day" and "three-day" passes allows tourists to engage more deeply with attractions, resulting in longer average stay times and increased spending [1] - Zhouzhuang's "lifetime free entry" policy has transformed visitors from transient guests to regular patrons, fostering a sense of belonging and emotional investment [2] Economic Impact - The new ticketing strategies have led to a significant increase in visitor spending, with Zhouzhuang seeing average stay times increase from 4 hours to 10 hours, and a 20% rise in food and accommodation consumption [1][2] - Cultural activities and immersive experiences are becoming key drivers of revenue, as seen in Lushan's integration of various cultural events and Zhouzhuang's successful night tourism projects [2] Cultural Shift - The changes in ticketing and visitor engagement reflect a broader cultural narrative, moving from mere "scenery selling" to "shared living," emphasizing the importance of emotional connections and cultural storytelling [3]