■ 王丽新 2025年，核心一二线城市仍是土地市场成交主力军，但总体表现又有新的变化。 2025年土地市场平稳收官。据中指研究院数据，全年300城住宅用地成交规划建筑面积6.2亿平方米；出 让金总额2.3万亿元。2026年1月6日，上海迎来新年首场土拍，浦东、闵行两宗宅地顺利出让，表现符 合预期。 笔者认为，在市场整体"以销定投"与土地供应"缩量提质"的审慎基调下，土地市场催生出一系列结构性 新特征，折射出房地产行业转型的新投资逻辑。 特征一：核心地块竞价升温，多城楼面单价再刷新。 一方面，二线城市跃升为土地市场核心支撑。中指研究院数据显示，2025年，一二线城市宅地出让金占 300城总出让金比例升至57.0%，较2024年提升4.4个百分点，其中二线城市占比提升至41.5%，例如，杭 州去年前7个月出让金已超2024年全年；成都超800亿元；武汉、苏州均超600亿元。这一态势背后， 是"好房子"工程的推进提振了房企在高能级城市扩储的信心，也预示着未来洋房、小高层等改善型产品 供给将大幅增加，满足改善性需求。 另一方面，高总价大宗地块成交量增加。据中指研究院数据，2025年，全国重点城市住宅用地单宗地块 成交 ...

近日， 徐州市区4宗重点地块顺利成交， 总成交额达6.6534亿元。 其中， 市中心明理街商住地块 经过28轮激烈竞价， 以9126元/㎡的楼面价 成为本年度最贵地块。 该地块出让面积10777.7㎡，容积率1.3，限高60米，规划为商住混合用地，商业、办公计容建筑面积占 比不小于8%。地块自12月10日挂牌以来备受关注，经过50余分钟28轮竞价，最终由徐州智联达誉置业 有限公司以1.2787亿元斩获，溢价率达26.77%，创下本年度第二高溢价率。 其余三宗地块 均由本地国企摘得 02 淮海新城卧牛A-1地块位于徐商公路南、杏山子大道东，出让面积27193.8㎡，容积率1.4，限高40米， 规划为住宅用地，由泉山国投旗下江苏兴港置业以1.428亿元拿下，楼面价3751元/㎡。 ▼ 该地块紧邻规划中的地铁7号线与S3号线换乘站火花北路站，北侧需代建绿地，将打造低密第四代住宅 洋房，周边有少华街三小、泉润小学等配套及千亩桃花源湿地公园，具备一定开发潜力。 01 明理街地块位于明理街北、西安北路东，地处真正的城市核心区，距彭城广场直线距离不足800米，周 边聚集了光荣巷小学、十三中和平校区、徐州市撷秀中学（徐州一中 ...

Core Viewpoint - The 2025 National Top Ten Works selection process has commenced, with public voting starting from December 19 to December 25, 2023, following expert evaluations [1][3]. Group 1: Voting Process - The public voting channel for the 2025 annual evaluation of Chinese real estate products is officially open from December 19 to 25, 2023 [3]. - Each participant can vote once per category using the same WeChat ID, with a maximum of ten projects allowed per category [12]. Group 2: Evaluation Framework - The evaluation process includes expert reviews, public voting, and assessment models, with results to be announced in early January 2026 [11]. - The "Product Power 100" initiative has been ongoing since 2018, focusing on enhancing product quality and addressing housing pain points [11]. Group 3: Featured Projects - Various high-end, light luxury, and quality residential projects have been shortlisted, showcasing diverse architectural styles and product types [15][17][19][21][24][26][28][30][32][34][36][38][40][42][44][46][48][50][52][54].

Core Viewpoint - The 2025 National Top Ten Works selection process has commenced, with public voting starting from December 19 to December 25, 2023, following expert evaluations [1][3]. Group 1: Voting Process - The public voting channel for the 2025 annual evaluation of Chinese real estate products is officially open, allowing participants to vote for their preferred high-end, light luxury, and quality residential products [3][4]. - Each participant can vote once per category using the same WeChat ID, with a maximum of ten projects allowed per category [12]. Group 2: Evaluation Framework - The evaluation process includes expert reviews, public voting, and assessment models, culminating in the announcement of the "Top Ten High-End/Light Luxury/Quality Works" and the "China Good House Comprehensive Award/Individual Awards" in early January 2026 [11]. - The "Product Power 100" research initiative has been ongoing since 2018, focusing on enhancing product quality and addressing housing pain points in the real estate sector [11]. Group 3: Featured Projects - Various projects have been highlighted, including: - "One Garden Classic" by China Resources Land, featuring international classic architectural style [15]. - "Binjiang Art Cloud Mansion" by Chenjia Development, characterized by modern high-rise design [17]. - "Xi High-end" by China Merchants Shekou, offering modern high-rise residential and courtyard options [19]. - "Guangzhou Poly Tianyao," a modern super high-rise residential project [22]. - "Zhuhai Huafa Xiangshan Lakeside," showcasing modern architectural style [24]. - Other notable projects include "Beijing Jianda Haiyan," "Hangzhou Jianda Yingguan," and "Nanjing Ruixi," each with unique architectural styles and residential offerings [26][28][36].

Core Viewpoint - The article discusses the increasing concerns and risks associated with high-rise residential buildings, particularly in light of recent fire incidents and extreme weather events, leading to a shift in consumer preference towards lower-rise housing options [1][7][19]. Group 1: Safety Concerns - High-rise buildings pose significant safety risks during emergencies, such as fires, due to rapid fire spread and challenges in evacuation and rescue operations [11][15]. - The effectiveness of firefighting measures is limited by the height of the buildings, with most cities lacking adequate firefighting equipment for structures exceeding 30 stories [13][15]. - Extreme weather events, such as typhoons, can severely impact high-rise buildings, leading to substantial damage and safety hazards for residents [19][21]. Group 2: Market Dynamics - Developers favor high-rise construction in urban centers due to limited land availability, resulting in high occupancy rates [22]. - However, high occupancy can lead to various issues, including increased risks and maintenance challenges due to aging infrastructure [23][24]. - The recent fire incident has made it increasingly difficult to sell high-rise properties, as potential buyers are wary of the associated risks [26][28]. Group 3: Consumer Preferences - There is a noticeable trend of consumers moving away from high-rise apartments towards lower-rise options, such as walk-up buildings and older properties, prioritizing safety and peace of mind [28].

Core Viewpoint - The real estate industry is transitioning from a high-density era to a low-density era, driven by the lifting of restrictions on villa land supply and a continuous decline in land plot ratios, with 17.6% of land sold in key cities having a plot ratio below 1.5 as of March 27 this year [1] Group 1: Market Trends - The lifting of the "villa restriction order" has opened up land supply and construction for villas, leading to a significant increase in low-density housing supply, including duplexes and western-style houses [1] - The design logic of duplexes has evolved, with a shift from price control to enhancing product competitiveness due to lower plot ratio benefits [1] Group 2: Product Design Innovations - The mainstream duplex model has returned to a four-layer symmetrical design, eliminating the middle unit to enhance living experience and privacy [2][3] - New duplex products are increasingly adopting larger floor areas, with single-layer areas reaching up to 200 square meters, enhancing the living experience [5][6] - The introduction of column-free designs in duplexes has maximized space potential and improved the overall living environment [8][9] Group 3: Layout and Functionality - The trend of "dynamic-static inversion" in duplex layouts has improved comfort by reducing noise interference between upper and lower units [10][11] - Enhanced interaction between indoor and outdoor spaces is emphasized, with many projects featuring large glass windows that connect living areas to gardens [12][15] - The design of independent entry systems for each unit has significantly increased privacy for residents [23] Group 4: Aesthetic and Quality Enhancements - High-quality exterior facades are crucial for increasing the market value of duplexes, with many projects adopting modern minimalist designs [24][25] - Innovative architectural designs, such as yacht-inspired facades and high window-to-wall ratios, have been implemented to enhance luxury and transparency [26][28]

Core Insights - The Kunming real estate market experienced a decline in transaction volume while prices remained stable, with significant contributions from the South City District and Chenggong new regulations [1] - Yunnan's commercial housing sales area has seen positive growth for six consecutive months, with one in three units sold to buyers from outside the province [1][10] - The Sunshine City project, which had been stalled, has found new investors, indicating potential for future development [10][11] - Junfa Group has partnered with Orix, Oriental Assets, and Longfor to revitalize its projects, focusing on various aspects including project completion and commercial operations [11][12] Market Performance - In the last week, only one project in Kunming supplied 16,000 square meters, a 35% decrease from the previous week, while total sales reached 68,700 square meters, down 20% [1] - The average transaction price was approximately 12,149 yuan per square meter, showing a slight increase of 2% [1] - The top-selling projects were new residential developments, with sales amounts of approximately 0.69 billion yuan, 0.49 billion yuan, and 0.32 billion yuan, with average prices ranging from 10,307 to 18,882 yuan per square meter [3][4] Project Developments - The North University Resources project launched a new phase, selling 8 out of 14 units at a high absorption rate of 57%, with prices holding steady at 15,000-16,000 yuan per square meter [5] - The Sunshine City project, previously stalled due to financial issues, is now under new management, which may lead to renewed development opportunities [10][11] - Junfa Group has initiated a strategy to focus on selling existing homes to alleviate debt issues, having disposed of several assets to streamline operations [14][16] External Buyer Trends - The proportion of external buyers in Yunnan has increased to 31.7%, up 6.9 percentage points from 2022, indicating a growing interest in the region's real estate market [10] - Notably, areas like Xishuangbanna have seen external buyer proportions as high as 74.9%, reflecting the appeal of Yunnan's ecological and residential advantages [10]

Core Viewpoint - The recent auction of the Huangsha Island land plot in Panyu, which was won by Greentown, indicates strong market confidence despite a generally cautious environment for real estate companies. The plot's final transaction price was 49.68 million yuan, with a floor price of 25,936 yuan per square meter and a premium rate of 17.8% [1]. Summary by Relevant Sections Land Auction Details - The Huangsha Island BC0613035 plot was officially auctioned on October 20, attracting four bidders, including Greentown and Longfor, with Greentown ultimately winning the bid [1]. - The auction saw a slow start, with the first bid coming in only 20 minutes before the end, indicating a strategic approach from the bidders [1]. Location and Characteristics - The Huangsha Island plot is located near the Shiqiao Waterway, less than 1 kilometer from Panyu Square, and is surrounded by rich living amenities [2][4]. - The total area of the plot is approximately 5.08 hectares, with a low plot ratio of 1.1, suggesting a development of low-density residential units such as villas and apartments [7][12]. Market Context and Demand - The plot's unique features, including its riverside location and integration with urban public spaces, make it a rare opportunity in Panyu, especially given the current scarcity of villa-type products in the area [12][13]. - The local market shows a strong demand for high-end residential products, with recent sales of luxury villas indicating a willingness to pay premium prices [13][14]. Future Development and Impact - The project is expected to include approximately 19,200 square meters of residential space and community facilities, enhancing the area's livability [10]. - The successful acquisition of the Huangsha Island plot is likely to boost confidence in the land market and encourage the supply of similar high-quality plots in Guangzhou [17]. - The development is anticipated to disrupt the high-end market in core areas like Tianhe and Pazhou, offering better value propositions for buyers seeking luxury living [17].

Core Insights - The rapid development of the North Line area, marked by the swift transaction of two plots of land, indicates a strong commitment to urban renewal and revitalization in Shenyang [1][3][6] Group 1: Land Development - The North Line-1 and North Line-2 plots were previously in a net land state, and the quick entry by China Overseas Land & Investment suggests thorough project planning [3] - The new barriers around the plots have been erected within ten days, showcasing the urgency of the development [1][4] - The potential for these plots to be developed into "fourth-generation residential" products indicates a significant shift in the area's real estate offerings [3] Group 2: Community Engagement - The local community has shown keen interest in the development, with many residents inquiring about the planning progress shortly after the land transaction [6] - The area is expected to become a popular project with the potential to exceed previous market performance metrics [6] Group 3: Commercial Revitalization - The North Line area is poised for a revival as the "third commercial circle" of Shenyang, following a period of stagnation [8] - Recent cultural and commercial activities have successfully attracted significant foot traffic, with a 233% increase in daily visitors [8] - The North Line-1 plot's commercial ratio exceeding 30% and its prime location position it as a potential "commercial heart" of the region [10] Group 4: Future Outlook - The transformation of the North Line area is seen as a critical step towards a deeper "carrier revolution" needed for comprehensive urban renewal [10] - The ongoing development is expected to blend historical significance with modern vitality, facilitating a transition from a historical commercial hub to a vibrant future-oriented space [12]

Core Viewpoint - The real estate market in Tianjin is experiencing significant changes, particularly with the approval of new row houses, indicating a potential shift in the strict regulations that have been in place since 2019 [1][2][5]. Group 1: New Developments - The first new row house project approved post the "limit villa order" is the Chengtou Dongfang Jiuxi, which includes 50 units and features high-value amenities such as a basement with a height of nearly 6 meters and terraces on upper floors [2][4]. - Another project, Dagang Gejiao Luoteng Garden, is noted for being the first true fourth-generation residence in Tianjin, with a total floor area ratio of 1.2 and plans for both row houses and multi-story apartments [4][5]. - Greenland Shuiyun Chuan is set to launch with 156 units, including 28 row houses, featuring high ceilings and private outdoor spaces, indicating a trend towards more spacious and luxurious living options [28][30]. Group 2: Regulatory Changes - The approval of new row houses suggests that the strict "limit villa order" may be loosening, as these projects are on newly acquired land rather than older sites [33]. - Despite the positive developments, there remains ambiguity in the approval process, as evidenced by the case of the Jinghai Tuanbo East plot, which had a low floor area ratio of 1.01 but did not receive approval for villas [33]. - The article highlights a contrast in regulatory approaches across different cities, with Shanghai easing restrictions while Tianjin's situation remains uncertain, suggesting a need for a clearer regulatory framework [35][38].