证券研究报告 2026 年 1 月 7 日 湘财证券研究所 行业研究 食品饮料行业点评 传统饮料行业面对革新变化 相关研究： | 1.《年底关注企业战略定调，把握 | | --- | | 底部机遇》 2025.12.7 | 行业评级：买入（维持） 近十二个月行业表现 % 1 个月 3 个月 12 个月 相对收益 -3.7% -3.8% -28.3% 绝对收益 -0.1% -2.1% -2.1% 注：相对收益与沪深 300 相比 分析师：张弛 优质感官体验已成为现阶段饮料消费市场的核心趋势之一，与健康诉求的 追求共同引领行业发展方向。饮料行业不仅仅面临的是在内卷中如何创新、 生存，还面临着消费形态和场景的巨大变化。现制饮料变成传统饮料行业 最大的竞争对手，它的优势分为四类：心理价值，消费者亲眼目睹制作过 程，产生心理满足感；温度与口感：可自由选择冰量、甜度，获得即时的 最佳饮用体验；灵活搭配：消费者可自选茶底、小料，创造适合自己的口 味；情感连接：像蜜雪冰城的"雪王"IP、洗脑神曲、门店氛围，创造了 有温度的品牌互动。 ❑ 渠道与营销维度：全域融合下的"组合拳" 全渠道覆盖：百亿级企业要进行立体的渠道覆盖，将渠 ...

Core Viewpoint - The company "沪上阿姨" successfully listed on the Hong Kong Stock Exchange, becoming the fifth tea beverage company to do so, with a strong IPO subscription demand and significant initial trading gains [1][2]. Group 1: Company Overview - "沪上阿姨" was founded in 2013 and gained popularity with its "blood glutinous rice milk tea" [2]. - As of the end of 2023, the company operates the fifth and fourth largest network of ready-to-drink tea shops in China, with a significant presence in lower-tier markets [2]. - The company has over 9,000 stores, with more than half located in third-tier cities and below, and plans to increase its franchise model, expecting franchise-related revenue to account for 80% of total revenue by 2024 [2][3]. Group 2: Financial Performance - The company's revenue for 2022, 2023, and 2024 was 2.199 billion, 3.348 billion, and 3.285 billion RMB, respectively, with net profits of 149 million, 388 million, and 329 million RMB [3]. - A slight revenue decline of 1.9% is projected for 2024, attributed to decreased franchise and self-operated store income [3]. - The number of closed franchise stores increased significantly in 2024, with 987 closures, indicating challenges in maintaining store performance [3]. Group 3: IPO and Market Strategy - The IPO was priced at HKD 113.12 per share, with a total issuance of 2.4113 million shares, and received a subscription multiple of nearly 3,400 times, raising approximately HKD 195 million [1]. - The company plans to allocate 25% of the raised funds to enhance digital capabilities and optimize membership management, 20% for product development, and 20% to strengthen supply chain capabilities [2]. - The company aims to expand its store network in lower-tier cities while facing intense competition in the ready-to-drink tea market [3].

Core Viewpoint - The successful IPO of Hu Shang A Yi marks a significant moment in the competitive tea beverage market, showcasing strong investor interest and a strategic focus on expanding its market presence, particularly in lower-tier cities [1][2][3]. Group 1: IPO Details - Hu Shang A Yi listed on the Hong Kong Stock Exchange on May 8, 2023, with a share price of HKD 113.12, issuing 2.4113 million shares [1]. - The IPO saw a subscription multiple of nearly 3400 times, with total subscription amounts exceeding HKD 92 billion, making it one of the hottest new listings following regulatory changes [1][3]. - The stock closed with a gain of 62.48% in the dark market prior to its official listing, indicating strong market confidence [1]. Group 2: Business Strategy and Operations - The company aims to enhance its digital capabilities, product innovation, and global brand strategy, focusing on efficient operations to improve service quality [2]. - Hu Shang A Yi operates over 9,000 stores, with more than half located in third-tier cities and below, emphasizing its strategy to penetrate lower-tier markets [5][6]. - The revenue from franchise operations is projected to account for 80% of total revenue by 2024, highlighting the company's reliance on franchising for growth [5]. Group 3: Financial Performance - The company's revenue for 2022, 2023, and 2024 was reported at CNY 2.199 billion, CNY 3.348 billion, and CNY 3.285 billion, respectively, with net profits of CNY 149 million, CNY 388 million, and CNY 329 million [5][6]. - In 2024, the company experienced a slight revenue decline of 1.9%, attributed to reduced income from franchises and self-operated stores [6]. - The average GMV per franchise store decreased from CNY 1.6 million in 2023 to CNY 1.4 million in 2024, reflecting increased competition in the tea beverage sector [6].

格隆汇5月8日，港股上午盘三大指数低开高走，恒生科技指数盘中涨幅近2%，午间收涨1.56%，恒生指数、国企指数分别上涨1.1%及1.48%，恒指有望重回 23000点。 | 代码 | 名称 | 最新价 | 涨跌额 | 涨跌幅 | | --- | --- | --- | --- | --- | | 800000 | 恒生指数 | 22941.91 | +250.03 | 1.10% | | 800100 | 国企指数 | 8363.85 | +121.60 | 1.48% | | 800700 | 恒生科技指数 | 5280.96 | +80.92 | 1.56% | | 800151 | 红筹指数 | 3816.15 | +23.48 | 0.62% | | 03033 | 南方恒生科技 | 5.180 | +0.090 | 写 修 隆 こ | 沪上阿姨(2589.HK)首日上市大涨近53%。沪上阿姨是继奈雪的茶、茶百道、古茗、蜜雪集团之后，又一家在港股上市的茶饮新股。根据灼识咨询，截至 2022年及2023年12月31日，沪上阿姨经营着分别为中国第五及第四大的现制茶饮店网络，并于下沉市场拥有庞大网络。公司三 ...