湘财证券发布研报称，食品饮料行业作为必选消费核心赛道具备较强韧性，当前板块估值处于历史较低 水平，已充分定价消费复苏节奏放缓等偏弱基本面预期，叠加消费分化与结构升级主线明确，长期成长 逻辑清晰且估值修复空间可期，投资上应兼顾确定性与成长性，重点关注品牌渠道护城河深厚的龙头、 积极布局新兴趋势的成长型企业及具备盈利改善弹性的细分品类领导者，维持行业"买入"评级。建议关 注两大方向：一是凭借海量网点与精细化管理建立渠道壁垒、依托平台化模式持续推新的包装水和能量 饮料龙头，二是门店规模庞大、成本控制能力强且IP运营出色的现制茶饮龙头。 湘财证券主要观点如下： 现状：中国饮料市场的"多种模式"新常态 过去10年，是中国饮品行业消费需求变化、营销场景变化、渠道深刻变革的10年，人们从10年前喝饮料 选择的主要标准是为了解渴和口感舒爽，走向了关注是否健康包括含糖量、补水、补充维生素等多种需 求。现制饮料不断抢占中国饮料市场，这种个性化现制饮料同传统饮料组建成新型饮料市场。 产品维度：健康诉求与感官享受的"双轨制" 饮料消费市场的核心趋势是对健康诉求的追求。2014年之前，为"卖糖水"的时代，以"口感优先、价格 适中"为主 ...

证券研究报告 2026 年 1 月 7 日 湘财证券研究所 行业研究 食品饮料行业点评 传统饮料行业面对革新变化 相关研究： | 1.《年底关注企业战略定调，把握 | | --- | | 底部机遇》 2025.12.7 | 行业评级：买入（维持） 近十二个月行业表现 % 1 个月 3 个月 12 个月 相对收益 -3.7% -3.8% -28.3% 绝对收益 -0.1% -2.1% -2.1% 注：相对收益与沪深 300 相比 分析师：张弛 优质感官体验已成为现阶段饮料消费市场的核心趋势之一，与健康诉求的 追求共同引领行业发展方向。饮料行业不仅仅面临的是在内卷中如何创新、 生存，还面临着消费形态和场景的巨大变化。现制饮料变成传统饮料行业 最大的竞争对手，它的优势分为四类：心理价值，消费者亲眼目睹制作过 程，产生心理满足感；温度与口感：可自由选择冰量、甜度，获得即时的 最佳饮用体验；灵活搭配：消费者可自选茶底、小料，创造适合自己的口 味；情感连接：像蜜雪冰城的"雪王"IP、洗脑神曲、门店氛围，创造了 有温度的品牌互动。 ❑ 渠道与营销维度：全域融合下的"组合拳" 全渠道覆盖：百亿级企业要进行立体的渠道覆盖，将渠 ...

此举标志着周黑鸭在国际化布局中迈出关键性一步，东南亚市场拓展进入新阶段。未来，周黑鸭在海外 将采取"门店+渠道"双线策略，实现全渠道覆盖，稳步拓展海外市场，推动中国卤味文化走向世界。 2025年12月5日，周黑鸭(01458)海外首家门店在马来西亚巴生港正式开业。门店采用"前店后厨、明档 现卤"模式，产品方面，主推卤鸭腿、章鱼仔等明星单品，保留卤鸭脖、鸭锁骨等经典款，并新增素菜 系列和小海鲜品类，在保留周黑鸭经典风味的同时贴合当地喜好。 ...

Core Insights - The company reported a revenue of 1.124 billion yuan for the first half of 2025, a year-on-year decrease of 0.50%, and a net profit attributable to shareholders of 112 million yuan, down 21.86% year-on-year [1] - The second quarter of 2025 saw a revenue of 528 million yuan, a decline of 10.37% year-on-year, with a net profit of 44 million yuan, down 36.27% year-on-year [1] Revenue Breakdown - Fish products generated revenue of 757 million yuan in H1 2025, an increase of 7.61% year-on-year, while poultry products saw a revenue drop of 24.00% to 196 million yuan [1] - Online sales contributed 185 million yuan, down 6.82% year-on-year, while offline sales reached 939 million yuan, a slight increase of 0.85% [1] Profitability Metrics - The gross margin for H1 2025 was 29.45%, a decrease of 0.95 percentage points year-on-year, with Q2 2025 gross margin at 28.93%, down 1.83 percentage points year-on-year [1] - The net profit margin for Q2 2025 was 8.41%, a decline of 3.42 percentage points year-on-year [3] Expense Analysis - The expense ratio for Q2 2025 was 21.24%, an increase of 4.21 percentage points year-on-year, driven by higher new media promotion costs [2] - Selling expense ratio rose to 14.32%, up 2.23 percentage points year-on-year, while management expenses increased due to higher employee compensation [2] Strategic Initiatives - The company is focusing on product innovation and expanding its product matrix, introducing new health-oriented products to meet consumer demand [3] - The company is enhancing its multi-channel strategy, with significant growth in overseas revenue, which reached 13 million yuan in H1 2025, up 40.10% year-on-year [3] Future Projections - Revenue forecasts for 2025-2027 are 2.616 billion yuan, 3.028 billion yuan, and 3.516 billion yuan, representing year-on-year growth rates of 8.45%, 15.76%, and 16.10% respectively [3] - Expected net profits for the same period are 299 million yuan, 343 million yuan, and 417 million yuan, with corresponding growth rates of 2.56%, 14.94%, and 21.40% [3]

Investment Rating - The report assigns a rating of "Outperform" for WEILONG Delicious Global Holdings, indicating an expected total return over the next 12-18 months that exceeds the relevant market benchmark [20]. Core Insights - WEILONG Delicious reported a revenue of RMB 3.48 billion for the first half of 2025, reflecting an 18.5% year-on-year increase, with a net profit of RMB 0.74 billion, also up 18.5% year-on-year, maintaining a net profit margin of 21.1% [1][7]. - The vegetable products segment showed remarkable growth, with a 44% year-on-year increase in revenue, driven by innovative product offerings and a strong focus on consumer demand [2][9]. - The offline channel structure has been optimized, with a 66% year-on-year increase in the number of stores, and East China remains a key revenue-generating region [3][10]. Revenue Breakdown - Revenue from seasoned flour products, vegetable products, and bean-based products was RMB 1.31 billion, RMB 2.11 billion, and RMB 0.06 billion respectively, with year-on-year changes of -3.2%, +44.3%, and -48.1% [2][8]. - The contribution of vegetable products to total revenue increased to 60.5%, while seasoned flour products accounted for 37.6% [2][8]. Profitability Analysis - The gross profit reached RMB 1.64 billion, a 12.3% increase year-on-year, but the gross profit margin decreased to 47.2%, down 2.6 percentage points due to rising raw material costs [4][11]. - Despite the decline in gross profit margin, the company managed to stabilize its net profit margin at 21.1% through effective cost management, with administrative expenses decreasing by 17.0% [4][12]. Dividend Policy - The company declared an interim dividend of RMB 0.18 per share, maintaining a high dividend payout ratio of 60% [5][13].

Core Insights - Wei Long Mei Wei (09985.HK) reported a simultaneous increase in revenue and net profit for the first half of 2025, with total revenue reaching 3.483 billion RMB, a year-on-year growth of 18.5% [1] - The net profit also grew by 18.5% to 736 million RMB, with basic earnings per share at 0.31 RMB [1] - The company declared an interim dividend of 0.18 RMB per share, maintaining a payout ratio of nearly 60% [1] Revenue and Profit Performance - Total revenue for the first half of 2025 was 3.483 billion RMB, reflecting an 18.5% year-on-year increase [1] - Net profit increased by 18.5% to 736 million RMB, with a basic earnings per share of 0.31 RMB [1] - Gross profit rose by 12.3% to 1.642 billion RMB, with a gross margin of 47.2% [1] Product and Market Strategy - Revenue from vegetable products surged by 44.3% to 2.109 billion RMB, accounting for 60.5% of total revenue [1] - The company launched new products such as "Magic Tofu" in sesame flavor and "Spicy Beef" in the first half of the year, enhancing product innovation and quality [1] Brand and Channel Development - Wei Long Mei Wei deepened brand penetration among young consumers through various online and offline activities, including collaborations with popular brands [2] - The company is expanding its offline and online channel coverage, enhancing terminal execution and service capabilities [2] - Efforts are being made towards automation upgrades and digital transformation to improve overall operational efficiency [2]