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高傲马斯克:在欧洲正感受比亚迪们的压力
21世纪经济报道· 2025-07-07 08:56
Core Viewpoint - Tesla is facing significant challenges in the European market, with a notable decline in sales and increasing competition from Chinese automakers like BYD, which have surpassed Tesla in electric vehicle sales in Europe [2][7][12]. Group 1: Tesla's Performance in Europe - In May, Tesla's new car registrations in the EU dropped by 40.5% to 8,729 vehicles, marking five consecutive months of declining sales [2][3]. - Tesla's market share in Europe has fallen to 1.2%, with particularly poor performance in France, where only 721 vehicles were sold in May [3][5]. - Following the departure of a key executive, Tesla's sales operations in the US and Europe have been taken over by Elon Musk himself [4]. Group 2: Competition from Chinese Automakers - BYD's sales in Europe have surged, with a year-on-year increase of 359% in April, surpassing Tesla's sales for the first time [7]. - In May, Chinese brands registered 65,808 new vehicles in Europe, achieving a market share of 5.9%, doubling from 2.9% in the same period last year [11]. - Other Chinese automakers, such as Geely and SAIC, have also seen significant growth, with SAIC's registrations increasing by 49.1% from January to May [12]. Group 3: Market Dynamics and Future Outlook - The EU's tariffs on electric vehicles are expected to impact Chinese automakers by the end of 2024, but they are currently capitalizing on the growing demand for hybrid vehicles, which are not subject to these tariffs [16]. - Despite the rapid growth of Chinese brands, traditional European manufacturers still dominate the market, holding 55% of the EU market share as of May [19][20]. - Tesla has established a high-end brand image and has manufacturing facilities in Europe, which may provide some resilience against the rising competition [22].
新手,如何选择一台合适自己的车?
3 6 Ke· 2025-06-16 00:50
Group 1 - The article emphasizes the importance of new drivers selecting a suitable car to avoid letting their driving license "gather dust" [1] - It highlights that understanding one's budget is crucial, suggesting that a reasonable car budget should be 6 to 12 months of income, considering not just the car price but also additional costs like taxes, insurance, and maintenance [4][5][7] - The article advises new drivers to be aware of their actual needs based on daily driving scenarios, such as commuting or family use, to avoid being misled by sales tactics [8][10] Group 2 - It discusses the significance of practical features over aesthetic ones, recommending that new drivers focus on essential configurations like safety and comfort rather than seeking a "perfect" vehicle [12][14][15] - The article stresses the need for rational decision-making during test drives, urging new drivers to pay attention to critical aspects like braking sensitivity and noise levels [17] - It suggests that new drivers should visit multiple dealerships to compare offers and avoid bundled sales that may include unnecessary add-ons [18][20] Group 3 - The article concludes that there is no perfect solution for car selection, and new drivers should prioritize understanding their budget and needs while avoiding pitfalls in the purchasing process [22]
中国车企出海欧洲,警惕四大误区
投中网· 2025-03-27 02:45
亿欧汽车 . 专注汽车出行领域科创报道与投资价值研究 去欧洲赚快钱。 以下文章来源于亿欧汽车 ,作者徐博韬 将投中网设为"星标⭐",第一时间收获最新推送 作者丨徐博韬 编辑丨郝秋慧 来源丨亿欧汽车 "车企去欧洲赚快钱?别做梦了,那是条死路!" 在德国斯图加特,一位在保时捷工作多年的资深华人专家Jason对亿欧汽车如此说道。 Jason并非危言耸听,他在欧洲待了数十年,从读书到成家立业,深知欧洲人的做事风格,"想靠短期 利润救命的公司,欧洲市场趁早别碰。"他再次强调道。 欧洲汽车制造商协会(ACEA)数据显示,2024年,欧洲(包括欧盟、英国和EFTA国家)的汽车销 量规模为1296.36万辆,同比微增0.9%,是全球第三大汽车市场,仅次于中国和美国,亦是中国车企 出海的核心市场之一。 不过,欧洲,这片汽车工业的"圣地",早已被百年老牌车企牢牢占据。 从德国的BBA(奔驰、宝马、奥迪),到法国的雷诺、标致。对于欧洲人而言,这些品牌不仅意味 着的是出行工具,更是他们文化和历史的象征。 外来的新品牌想要在这里分一杯羹,无异于虎口夺食。 但中国车企出海欧洲真的没有机会吗? 并不是。 亿欧汽车深入欧洲市场,对当地市场进 ...