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雷鸟创新宣布与B&O合作 2025年全球出货量排名第一
Core Insights - RayNeo, a leading brand in AI+AR glasses, has announced a global long-term technology partnership with Bang & Olufsen, aiming to enhance audio capabilities in their upcoming products [1][2] - The first product from this collaboration, RayNeo Air4, is set to launch in China in October and globally in December [1] - RayNeo has achieved a 39% market share in the AR glasses segment, becoming the global leader for the first time in Q2 2025, showcasing China's technological innovation in consumer electronics [1] Company Developments - The partnership combines RayNeo's expertise in AI and AR glasses with Bang & Olufsen's deep knowledge in high-end audio engineering, aiming to redefine mobile entertainment experiences [2] - Both companies are focused on meeting the growing consumer demand for immersive, multi-sensory experiences through the integration of high-fidelity audio technology [1][2] Market Position - RayNeo has maintained a 39% market share in AI/AR glasses in China for three and a half consecutive years, indicating strong domestic performance [1] - The collaboration is expected to push smart wearable devices towards higher quality standards, enhancing user interaction with digital content and their environment [2]