长沙晚报掌上长沙8月22日讯（通讯员 刘甲宇）2025年8月19日至21日，由中国房地产业协会、湖南省 房地产业协会主办，龙湖集团长沙公司承办的"高品质住房建设与创新运维服务现场交流会"在长沙举 行。 作为中国房地产业协会指定行业观摩项目，8月21日在长沙龙湖·观萃和龙湖·云河颂开展的实地考察环 节，引发业界广泛讨论。 龙湖·观萃项目作为全国第5座"观萃"系作品，在长沙首创"漫步式天街POD生活场"，将天街商业、城市 公园与精致生活有机融合。其建面约106-175㎡新规大平层，以负公摊超高得房率、270°全景环幕及灵 活可变的空间设计，精准匹配城市改善家庭需求。 此次行业交流共建活动的成功举办，不仅彰显了长沙在高品质住房领域的发展成果，更通过龙湖在长沙 标杆项目的示范效应，为湖湘住房品质提升提供了"好房子"的新标准。 龙湖·云河颂是全国第7座"云河颂"系列产品，也是龙湖在长沙十年战略之作，项目延续"不仅精工，更 是艺术"的品系开发理念，以玻璃幕墙+金属铝板，打造美学立面，住区配置约1000㎡云涧会所、恒温 泳池、度假园林、架空层泛会所、星空地库。建面约143-193㎡大平层户型，南北通透、格局灵动。 这场交流 ...

8月21日，2025年中国国际服务贸易交易会（以下简称"服贸会"）工程咨询与建筑服务专题媒体通气会 在国家会议中心举办。北京商报记者从现场了解到，本次服贸会将于9月10日—14日在京举办，工程咨 询与建筑服务专题以"科技赋能'好房子'"为年度主题，集中展示当前在"好房子"标准制定和规划设计、 智能建造、适老化改造、智能家居集成、绿色节能建筑等方面的探索成果和典型案例。 线上230家、线下90家企业参展 北京市住房和城乡建设委员会建筑市场管理处处长孟海亮在会上介绍，本次专题展将从多个维度诠 释"好房子"内涵。有关于构建住宅舒适度的量化体系，从室内微环境到空间利用率，用精准数据定 义"宜居"的"好房子"；也有通过好设计，设置适老化设施、儿童游乐空间以及灵活可变的多功能房间， 满足家庭全生命周期居住需求的"好房子"。 北京商报记者在会上获悉，本次专题展汇聚国际国内建筑行业龙头企业，不仅有诸多重量级施工企业， 还涵盖了设计、咨询、开发、建材企业以及中介机构、科技服务、科研院所、商（学、协）会等单位。 据孟海亮介绍，专题展有线上参展商230家，线下参展商90家，其中，世界500强及行业龙头企业67家， 占比74%；国际 ...

Core Viewpoint - The recent policy adjustment in Beijing aims to optimize real estate regulations, particularly benefiting the housing market outside the Fifth Ring Road by lifting purchase limits and enhancing housing fund loan support [1][2][10]. Group 1: Policy Changes - The new policy allows eligible families to purchase an unlimited number of properties outside the Fifth Ring Road starting from August 9, 2023 [4][10]. - Non-Beijing residents can now buy properties outside the Fifth Ring Road after paying social insurance or income tax for at least 2 years, a reduction from the previous requirement of 5 years [10][11]. Group 2: Market Impact - Following the policy announcement, there was a noticeable increase in customer visits and transactions in several new developments outside the Fifth Ring Road, with some projects reporting a 20% to 50% increase in visitor numbers [5][6]. - Specific projects like Longfor's Guan Cui saw an average of over 110 groups visiting daily, with a 100% increase in sales compared to the previous week [5][6]. Group 3: Housing Fund Loan Adjustments - The policy includes enhancements to the housing fund loan system, allowing borrowers to access 15,000 yuan for each year of contribution, with a maximum loan of 1 million yuan for second homes [8][9]. - For families with 8 years of contributions looking to purchase a 3.6 million yuan home, the new policy could reduce their monthly payments by approximately 93 yuan, resulting in a total interest savings of 27,700 yuan over the loan period [8][9]. Group 4: Targeted Beneficiaries - The policy is expected to support families with multiple housing needs, particularly those who are relocating or upgrading their living situations, as it removes previous restrictions on purchasing multiple homes [12][13]. - The adjustments are also seen as a response to the growing demand for housing in suburban areas, where over 80% of new home sales occurred in the first half of 2023 [11][12]. Group 5: Market Stability and Future Outlook - The policy reflects a steady approach to market regulation, aiming to balance supply and demand while avoiding drastic changes that could destabilize the market [13][15]. - Analysts suggest that the adjustments are timely, given the recent cooling of the market, and they anticipate an increase in transaction activity as the effects of the policy unfold [13][15].

在当今房地产行业追求高品质与持续创新的浪潮中，"好房子"的概念已远远超越了基本的居住需求，成 为衡量城市发展水平与居民生活品质的关键指标。2025年，当"好房子"首次被写入政府工作报告，一场 关于居住本质的行业革命悄然启幕。龙湖·观萃作为全国首座住建部官方认证的"好房子"，正以超3万 方、北京最大规模的交付级实景展示区，为中国房地产发展新模式书写"标准答案"。 实景展示的 "沉浸式叙事" 在房地产行业效果图与实景割裂的惯性模式中，龙湖·观萃以超3万方实景展示区打破常规——这相当于 4.5个标准足球场的展示尺度，涵盖城市街角公园、社区大门、商业街区、景观中轴、架空层、实体样 板间等核心场景，实现从建筑立面到园林植被、从公共空间到家居细节的全维度实景呈现。这种"所见 即所得"的展示逻辑，本质是对消费者知情权的尊重，更是开发商对产品力的绝对自信。 社区入口以约4000平方米的绿野公园作为序幕，通过三重礼序纵深空间设计，为归家的业主营造出一种 从喧嚣都市到宁静家园的过渡体验。这种设计不仅提升了归家的仪式感，更让业主在踏入社区的第一步 就能感受到自然的拥抱。 作为全国首个"带设计方案入市"地块，龙湖·观萃对出让阶段提出 ...

Core Viewpoint - The "Good House" initiative aims to enhance the quality of housing in China, focusing on safety, comfort, sustainability, and intelligence, responding to the growing demand for improved living conditions among residents [1][5]. Group 1: Project Implementation - The first "Good House" project, named "Longhu·Guancui," has been successfully launched in Beijing's Changping District, winning the first prize in a design competition for its innovative green, low-carbon, and smart design features [2][5]. - The project includes open public spaces and a well-thought-out layout that enhances community interaction and living experience, such as a central rain corridor and a three-entry layout that improves the sense of belonging [3][4]. Group 2: Design and Features - The design incorporates features like open balconies that do not count towards the building's floor area ratio, increasing usable space by approximately 8% [3][6]. - The project emphasizes shared spaces for various age groups, including areas for children and seniors, and integrates commercial facilities to enhance community life [4][8]. Group 3: Policy Support - The successful implementation of the "Good House" project is supported by new policies and standards from the Beijing government, which aim to ensure high-quality residential construction [5][6]. - The introduction of guidelines for high-quality residential design emphasizes sustainability, convenience, and aesthetic harmony, providing a framework for future developments [5][6]. Group 4: Market Impact - Properties certified as "Good Houses" are expected to have stronger value retention and appreciation in the secondary market, driven by enhanced quality and space efficiency [8][9]. - The initiative is anticipated to stimulate consumer spending by offering better quality housing at similar price points, thus positively impacting the real estate market [8][9]. Group 5: Future Directions - The "Good House" concept is not limited to new constructions but also aims to guide the renovation of old neighborhoods and urban renewal projects, setting a standard for future developments [7][10]. - A holistic approach is being advocated, focusing on not just the buildings but also the surrounding infrastructure and services to create a comprehensive living environment [9][10].

Core Points - The new residential design standard in Chongqing, known as the "Good House" standard, was officially implemented in February 2023, setting specific requirements for residential building heights and noise levels [1][5] - The average height of typical residential projects in Chongqing has reached 3.06 meters since the beginning of 2024, reflecting the impact of the new regulations [1][5] - There is a growing interest among homebuyers in Chongqing regarding the "Good House" standard, with significant increases in inquiries for projects like Longfor·Guancui and China Jinmao·Puyin Jinkai [1][10] Industry Summary - The "Good House" standard mandates that residential building heights should not be less than 3 meters and not exceed 3.6 meters, which is aimed at improving living conditions [1][5] - The standard also includes requirements for elevator installations in residential buildings, ensuring accessibility and safety [5] - The regulations emphasize natural lighting and noise control, with specific noise limits set for different times of the day, enhancing the overall living environment [6][8] - The market response to the new standard has been positive, with projects like Longfor·Guancui attracting over a thousand visitors and achieving high sales rates [10] - The Chongqing government is actively promoting the construction of "Good Houses" through various measures, including land resource optimization and financial support for developers [11] - The residential market in Chongqing is experiencing a decrease in inventory levels, indicating a potential shift towards a more competitive environment focused on quality rather than quantity [11]