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中国酒饮触底反弹?国际酒饮展深度剖析
Sou Hu Cai Jing· 2025-06-06 08:48
Global Beverage Trends - The global beverage alcohol market is undergoing profound changes due to cautious consumer behavior, geopolitical instability, and evolving consumption scenarios [5][6] - Champagne sales have plummeted by 20%, while fortified wines and cognac also face declines [5] - The market is witnessing a shift from formal, high-end occasions to more casual social settings [5] Market Performance by Category - Ready-to-drink cocktails (RTDs) have achieved a 2% growth, while beer, spirits, wine, and cider consumption has decreased by 1%, 1%, 4%, and 3% respectively compared to 2023 [10] - The beer market is declining primarily due to changes in consumer demand in key markets like China and the U.S. [10] - Prosecco has emerged as a standout in the wine category, being the only segment to show growth due to its affordability compared to champagne [12] Future Trends and Opportunities - Non-alcoholic products are experiencing significant growth, with over a quarter of consumers trying non-alcoholic beverages in the past six months [12] - The demand for diverse beverage options is rising, driven by increased health consciousness among consumers [12] Market Dynamics in China - The Chinese market is characterized by a decline in business dining occasions, impacting traditional consumption patterns [19] - White wine varieties like German Riesling and New Zealand Sauvignon Blanc are gaining traction among younger consumers, who are shifting away from traditional red wine preferences [19] - Social media platforms like Xiaohongshu and Douyin are becoming crucial for brand marketing to engage younger consumers [21] Overall Market Outlook - Despite current challenges, experts believe the Chinese market is nearing a recovery phase, with potential for growth as it approaches a cyclical low point [23]
数量位居全球首位 我国新增三处全球重要农业文化遗产
Xin Jing Bao· 2025-05-22 06:34
Core Points - The United Nations Food and Agriculture Organization (FAO) announced the inclusion of six new global important agricultural heritage sites, with three located in China, bringing the total number of such sites worldwide to 95, of which China holds 25, the highest in the world [1][2][3] Group 1: Agricultural Heritage Sites in China - The three newly recognized agricultural heritage sites in China are the Deqing Pearl Cultivation System, the Fuding White Tea Culture System, and the Shichuan Ancient Pear Garden System [1][2] - The Deqing Pearl Cultivation System, which has been in practice for 800 years, utilizes a symbiotic relationship between fish and mussels, contributing to biodiversity protection and food security while providing stable livelihoods for over 22,000 residents [4][5] - The Fuding White Tea Culture System is recognized for its unique production process that combines ecological wisdom and craftsmanship, supporting rural livelihoods and preserving biodiversity through the cultivation of 18 tea tree varieties and over 120 other agricultural species [5][6] - The Shichuan Ancient Pear Garden System, known as the "world's first ancient pear garden," features over 9,000 ancient pear trees and integrates fruit cultivation with traditional agricultural practices, showcasing high historical, scientific, and cultural value [7][8] Group 2: Global Context and Significance - The FAO's initiative aims to establish a global network of important agricultural heritage sites to promote sustainable management and recognition of agricultural biodiversity and cultural practices [2][3] - The newly added sites from Brazil, Mexico, and Spain highlight diverse agricultural practices that enhance biodiversity, food sovereignty, and cultural identity, contributing to global efforts in sustainable agriculture [9][10][11]
历史重演,「禁酒令」已预示关税战结局?| 氪金·大事件
36氪· 2025-04-23 09:15
Core Viewpoint - The article draws parallels between the historical Prohibition era in the United States and current economic challenges, suggesting that extreme policies may exacerbate societal issues rather than resolve them [3][30]. Historical Context of Prohibition - The Prohibition era began in 1920 with the 18th Amendment, aiming to reduce alcohol consumption and improve societal morals, but it led to increased crime and a thriving black market [5][11]. - The initial goals of Prohibition, such as reducing crime and improving public health, were not achieved; instead, it resulted in a significant loss of tax revenue and increased illegal activities [6][8][26]. Economic Impact - During Prohibition, the price of alcoholic beverages surged, with beer prices increasing by 700% and overall alcohol consumption rising by 50% [7][27]. - The government faced escalating costs to enforce Prohibition, with expenditures on enforcement rising from $440,000 to $1.34 million over the years [26]. Rise of Organized Crime - Prohibition created lucrative opportunities for organized crime, exemplified by figures like Al Capone, who capitalized on the illegal alcohol trade, generating estimated annual revenues of $100 million by 1927 [19][25]. - The black market for alcohol thrived, with organized crime syndicates establishing extensive distribution networks and engaging in violent turf wars [16][24]. Social Consequences - The societal issues intended to be addressed by Prohibition, such as alcohol-related health problems, worsened, with alcohol consumption increasing and incidents of alcohol poisoning rising dramatically [27]. - The failure of Prohibition highlighted the disconnect between government policies and public behavior, leading to a growing movement to repeal the law [29][30]. Conclusion and Modern Parallels - The article concludes that current economic policies in the U.S., such as tariffs and trade restrictions, may similarly burden the public and lead to unintended consequences, echoing the lessons learned from the Prohibition era [30].