Core Viewpoint - Bosch Group achieved a challenging performance in the 2024 fiscal year, with a sales revenue of €90.3 billion, a year-on-year decrease of 1.4%, and an EBIT margin dropping from 5.3% to 3.5% [4][6]. Group 1: Financial Performance - The automotive sector remains Bosch's largest segment, generating sales of €55.8 billion, maintaining the previous year's level [4]. - The home appliance business grew by 1.6% to €20.3 billion, while energy and building technology fell by 2.7% to €7.5 billion, and machinery and manufacturing saw the largest decline of 13% to €6.4 billion [4]. - In China, Bosch's sales reached ¥142.7 billion, a year-on-year increase of 2.7%, contributing 20% to the overall sales [6]. Group 2: Strategic Focus and Market Position - Bosch's Chairman emphasized the importance of the Chinese market, stating that without entering China, it is difficult to establish a foothold in the automotive supply industry [6]. - The company plans to invest approximately ¥6 billion in China in 2024, with cumulative investments exceeding ¥60 billion over the past decade [6]. - Bosch aims to become one of the top three suppliers in core markets within the next five years [8]. Group 3: Future Outlook and Challenges - Bosch anticipates a 1%-3% natural growth in sales for the 2025 fiscal year, with a significant improvement in EBIT margin expected by 2026 [12]. - The company is implementing structural and personnel adjustments to enhance competitiveness, with a projected reduction in global employee numbers [13]. - Bosch views electric mobility, hydrogen energy, and software-defined vehicles as key growth drivers in the smart mobility sector [15]. Group 4: Technological Development and Innovation - Bosch has supplied over 17 million powertrain components for electric and hybrid vehicles, including 5.5 million electric motors [18]. - The company is focusing on hydrogen internal combustion engines as a significant future technology, despite current market demand challenges [19]. - Bosch is actively developing advanced driver assistance systems (ADAS) and aims to capture a significant share in urban driving assistance [21][24]. Group 5: Impact of Geopolitical Factors - The impact of the U.S.-China trade war on Bosch's operations in China is relatively minor, as most products are locally sourced and produced [26]. - Bosch is increasing R&D investments in China to support local product development and procurement [26]. - The company has established a commercial vehicle group in China, focusing on traditional and emerging technologies [27].

Core Insights - Bosch anticipates no significant turnaround in overall conditions for the year, but aims to rank among the top three suppliers in key markets within the next five years as part of its 2030 strategy [1] - For fiscal year 2024, Bosch projects sales of €90.3 billion, a decline of 1.4% year-over-year, with an adjusted decline of 0.5% after currency effects [1] - The company aims for an average annual sales growth of at least 6% and a profit margin of at least 7% by 2030 [1] Financial Performance - Bosch's EBIT for 2024 is projected at €3.1 billion, down from €4.8 billion in 2023, resulting in an EBIT margin of 3.5% [1] - Free cash flow is expected to be positive at €900 million, with working capital increasing to €8.2 billion from €7.4 billion in 2023 [1] - Sales by region for 2024 include €44.5 billion in Europe (down 5%), €16 billion in North America (up 5%), €1.8 billion in South America (up 6%), and €28.1 billion in Asia-Pacific (up 1%) [2] Market Challenges and Strategies - The automotive market is projected to decline, with global production expected to drop from 94 million units in 2023 to 93 million in 2024 [1] - Bosch plans to optimize costs and adjust its structure to maintain competitiveness in a rapidly changing market, particularly in China [1][3] - The company is focusing on localization strategies in key markets to enhance supply chain resilience and better serve local customers [3] Business Segments - The smart mobility segment is a significant part of Bosch's business, with projected sales of €55.8 billion for fiscal year 2024 [4] - Other segments include consumer goods with sales growth of 1.6% to €20.3 billion, industrial technology with a decline of 13% to €6.4 billion, and energy and building technology with a decline of 2.7% to €7.5 billion [4] Future Projects and Innovations - Bosch plans to launch 50 electric mobility projects this year, primarily in Europe and China [7] - The company is developing advanced driver assistance systems and AI-powered cockpit platforms, with significant contributions from its Chinese operations [7] - Bosch acknowledges the challenges of achieving profitability in new business areas, emphasizing the need for strong product development during transitional periods [7]

Group 1 - Bosch Group announced a sales target of €90.3 billion for the fiscal year 2024, with an EBIT of €3.1 billion and an EBIT margin of 3.5% [1] - In the Chinese market, Bosch's sales reached ¥142.7 billion in 2024, representing a year-on-year growth of 2.7% [1] - The company aims for an annual sales growth of 6% to 8% by 2030 and plans to achieve a target profit margin of 7% by 2026 [1][2] Group 2 - Bosch's CFO Markus Forschner emphasized the need to maintain cost advantages and pursue growth through investment, innovation, and acquisitions [2] - The company expects electric mobility, hydrogen, and software-defined vehicles to drive significant business growth in the smart mobility sector [2] - Bosch plans to launch approximately 90 new cordless power tool products this year, focusing on expanding its product range in the consumer goods sector [2] Group 3 - Bosch announced plans to acquire Johnson Controls' global residential and light commercial HVAC business for $8 billion, marking its largest acquisition to date [3] - The acquisition is expected to contribute an additional 1% to 2% sales growth if completed by mid-year [3] - Bosch's R&D investment in China reached ¥11.9 billion in 2024, highlighting the country's role as an innovation hub for the company [3]

Core Insights - Bosch has launched a new driver assistance brand "Bosch Horizon Driver Assistance" at the Shanghai Auto Show, which includes three product lines covering SAE Level 2 assistance systems [1][2] - The company emphasizes the rapid transformation of intelligent driver assistance in China and aims to leverage software and technology innovations to seize business opportunities in this sector [1][3] Group 1: Product Launches and Innovations - Bosch's new driver assistance solutions include the Supreme version aimed at urban driving, which is based on dual Orin-X chips and is set for mass production by the end of 2023 [2] - The company has also introduced a new generation multifunction camera and an upgraded version of the Bosch Horizon Driver Assistance, reinforcing its leadership in Advanced Driver Assistance Systems (ADAS) [2][3] - Bosch is developing a visual language model to enhance the understanding of complex traffic scenarios, such as tidal lanes and bus-only lanes [3] Group 2: Market Strategy and Collaborations - Bosch has established partnerships with five Chinese OEMs for high-speed and urban memory driving assistance, with most projects expected to go into mass production this year [3] - The company plans to expand its end-to-end model for urban driving assistance to high-speed roads and urban memory driving by the end of 2025 [2][3] Group 3: Business Performance and Future Outlook - Bosch's intelligent mobility business is the largest segment of the group, projected to generate €55.9 billion (approximately ¥462.5 billion) in sales for the fiscal year 2024, accounting for nearly 62% of total sales [4] - In 2024, Bosch's sales in China are expected to grow by 4%, reaching ¥116.6 billion, which represents a quarter of Bosch's global intelligent mobility sales [5] - The company has identified that 65% of new business opportunities in China over the next five years are related to intelligent and electrified solutions [5]

Group 1: Industry Trends and Developments - The 2025 Shanghai Auto Show features 23 supply chain companies in the vehicle exhibition hall, showcasing advancements in intelligent driving solutions, smart cockpits, automotive-grade chips, power batteries, and charging stations [1] - The exhibition area for automotive technology and supply chain reached approximately 100,000 square meters, highlighting the growing importance of these sectors in the automotive industry [1] - Domestic players like Momenta and Horizon are increasingly penetrating the automotive supply chain, leading to a rise in self-research proportions among car manufacturers [2] Group 2: Key Product Launches - Black Sesame Intelligence launched the Huashan A2000 family of chips aimed at enhancing high-level intelligent driving capabilities [2] - CATL showcased its second-generation sodium-ion battery, which aims to achieve breakthroughs in both range and safety [2] - Bosch introduced its AI smart cockpit platform and an end-to-end model-based urban intelligent driving solution at the auto show [3] Group 3: Competitive Strategies - Valeo emphasized three strategies to tackle fierce competition in the Chinese market: Go newer, Go deeper, and Go together, focusing on innovation, system integration, and collaboration with local manufacturers [5][6] - Visteon is leveraging AI, ecosystem integration, and localized innovation to address competitive pressures, collaborating with tech giants like ByteDance and Qualcomm to enhance its product offerings [7][8] - Continental Group announced the spin-off of its automotive division into a separate entity, Aumovio, to enhance decision-making agility and market responsiveness, with a focus on software-defined vehicles and smart mobility solutions [9][10]