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虎牙战略转型持续深化一季度总收入15.1亿元 企稳攀升
Guang Zhou Ri Bao· 2025-05-15 19:08
Core Insights - The company reported a total revenue of 1.51 billion yuan in Q1 2025, showing year-on-year stability and a quarter-on-quarter increase, driven by a 52.1% growth in game-related services, advertising, and other revenues [4][1] - The management expressed confidence in future performance, anticipating revenue growth for the year and improvements in Non-GAAP operating profit [2] Revenue and Business Performance - Game-related services, advertising, and other revenues reached 370 million yuan, marking a 52.1% year-on-year increase [4] - The total revenue from games distributed through the company's channels more than doubled compared to the same period last year, with significant growth observed during the Spring Festival [1][4] - The mobile monthly active users (MAU) reached 83.4 million, with 4.4 million paying users [4] Strategic Initiatives - The company is enhancing its live content ecosystem and exploring AI integration with esports events, laying a solid foundation for future growth [2] - The company is actively expanding its overseas business, exploring various commercial models including game distribution and advertising services [3][5] Content and Event Management - The company maintained its leading position in the copyright esports event sector, broadcasting approximately 75 esports events in Q1 [6] - The "Legend Cup S3" esports event was launched, featuring a new competition format and deep collaboration with the Asian Championship League [6] Social Responsibility and Community Engagement - The company conducted over 950 positive energy live broadcasts, totaling more than 7,000 hours, involving over 1,000 streamers [5]